Activity Guide And Evaluation Rubric - Step 2 - Create Value From Technologic Innovation.docx

Universidad Nacional Abierta y a Distancia Academic and Research Vice-rector Activities guide and evaluation rubric – Step 2 - Create value from technologic innovation 1. General description of the course Faculty or Academic Unit Academic Level Academic Field Course Name Course Code Course Type Number of Credits

Basic Science, Technology and Engineering School Undergraduate Disciplinary Valuation and Negotiation of Technology 212032 Theoretical Can be yes ☐ No ☐ enabled 3

2. Description of the activity Number Individual ☒ Collaborative ☒ of 3 weeks Moment of Unit Initial ☐ Final ☐ ☒ evaluation Intermediate: Delivery Environment of the Evaluative score of the activity: Collaborative Learning activity: 70 and Monitoring and Evaluation Environment Starting date of the activity: Deadline of the activity: 15/03/2019 04/04/2019 Competence to develop: Type of the activity:

The student is able to assess the appropriateness of different valuation methods, recognizing market conditions for technologic innovations Topics to develop: Unit 2: Technology valuation:  Intangible assets valuation  Income approach

  

Real options Cost approach Market approach

Steps, phases of the learning strategy to develop Step 2 - Create value from technologic innovation Activities to develop Individual: The students must develop the following activities: 1. Read the following reference Environment:

for Unit 2 at the Knowledge

GHEŢA, I. M. (2017). Theoretical and Methodological Considerations Regarding the Evaluation of Intangible Assets. (pp 373–376). Based on the reading and extra information gathered from the internet: Draft a mind map explaining why does the author mention the following sentence in the article: “The creation of a successful goodwill is the most important objective in a company” 2. Read the following references for Unit 2 at the Knowledge Environment: Mc Manus, J. P. (2012). Intellectual Property : From Creation to Commercialisation: A Practical Guide for Innovators & Researchers. 16. Valuation of Intellectual Property. Cohen, J. A. (2005). Intangible Assets : Valuation and Economic Benefit (pp 84-87).

Based on the readings and extra information gathered from the internet: Build a PowerPoint presentation describing definition and main uses of the following valuation methods:  Income approach  Real options  Cost approach  Market approach 3. According to the information gathered in step 1 of the course developing the Survey to identify and characterize medium-sized enterprises for digital transformation, the company mentioned some computer programs they use for its activities as a part of the digital transformation, choose one of all the computer programs mentioned by the company (make sure it is part of the information submitted in step 1) and search on internet to develop the following: 

Identify at least two other computer programs that can solve the same need for the company.



Find a quotation of the three computer programs to identify its owner, technical description, prices, and payment terms.



Analyze and compare the three computer programs in relation to its advantages or disadvantages according to its price.



Taking into account the information gathered, make conclusions in relation to the relevance of the cost of software in Colombia in relation to the problem of study (How to promote digital transformation in Colombian medium-sized enterprises)



Record and post in YouTube a one (1) minute video where the student appears explaining in English the computer programs findings and its conclusions about the cost-benefit analysis, taking into account the research problem. In the video, the

student must present itself, including its name, date and avoiding any mention of the person or company surveyed. 4. Individually, each student must consolidate a .zip file to be submitted to the Monitoring and Evaluation Environment according to the guidelines given below in section Products to deliver by student, and name it with the following structure: 

VNT_Step 2_Student Name

Collaborative: 5. In order to justify the reasons why it is important or relevant to solve the research problem, each student search in internet, libraries or other reliable sources and post on the Collaborative Learning Forum an image including three public and reliable statistics with its references following APA guidelines, that evidence why it is important academically, economically and socially to identify: How to promote digital transformation in Colombian mediumsized enterprises? 6. Research involve the justification as a crucial step, therefore, each group member must read the following complementary reference from unit 2 at the Knowledge Environment: Kuada, J. E. (2012). Research Methodology : A Project Guide for University Students (pp 40-41). Mentioning the different statistics proposed by each student collaboratively, each group must define a research justification according to the following chart: Research Justification 212032_Group number

Group number Academically On paragraph maximum 200 words including statistics (only one per group) Economically On paragraph maximum 200 words including statistics (only one per group)

Socially References

On paragraph maximum 200 words including statistics (only one per group) Use APA guidelines

7. In the Collaborative Learning Environment forum, consolidate all evidences in a PDF document, according to the guidelines given below in section Products to deliver by student, and name it with the following structure: 

VNT_Step 2_Group number

Environment Collaborative Learning, Monitoring and Evaluation for the Environment development Individual: Each student submits to the Monitoring and Evaluation Environment a .zip file named VNT_Step 2_Student Name including:    Products to deliver by student

IP Mind map (Activity 1) Valuation methods PowerPoint presentation (Activity 2) Computer programs video YouTube link (Activity 3)

Collaborative: Each group, through the student that choose the role Deliveries, posts on the Collaborative Learning Environment forum a PDF document, using APA guidelines for references, named VNT_Step 2_Group number, including: ● ● ● ● ● ●

Cover Introduction Objectives Table of contents Statistics research image per student (Activity 6) Research Justification chart (Activity 7)

General guidelines for the collaborative work

Planning of activities for the development of collaborative work

Roles to perform by the student in the collaborative group

Roles and responsibilit y for the delivery of products by students

● Review frequently News and General forums. ● Develop a personal agenda to achieve all proposed activities. ● Do not leave everything to the last minute. ● Participate on due time posting relevant information on the forums. ● Respect copyright, citing the sources. ● Use correct English grammar and spelling ● In case of doubt, ask in advance to the due date

● ● ● ● ●

Compiler Reviewer Evaluator Deliveries Alerts

Compiler: Consolidate the document constituted as the final product of the debate, taking into account that the contributions of all the participants have been included and that only the participants who participated in the process are included. Reviewer: Ensure that the writing complies with the rules of presentation of work required by the teacher. Evaluator: Ensure that the document contains the criteria present in the rubric. You must inform the person in charge of the alerts so that you inform the other members of the team in case any adjustments have to be made on the subject. Deliveries: Notify delivery times of the products and send the document in the stipulated times, using the

resources destined for the shipment, and indicate to the other partners that the delivery has been made.

Use of references

Warnings: Ensure that the members of the group are notified of new developments and inform the teacher through the work forum and messaging of the course, which has been sent the document Use APA format. Edition 6th The APA Standards is the most used style of organization and presentation of information in the area of social sciences. These are published under a Manual that allows to have the scope in the forms in which a scientific article must be presented. Here you will be able to find the most relevant aspects of the sixth edition of the Manual of the APA Rules, such as references, quotations, elaboration and presentation of tables and figures, headings and seriation, among others. You can check how to implement them by entering the page http://centrodeescritura.javerianacali.edu.co/index.ph p?option=com_content&view=article&id=138:normasapa&catid=45:referencias-bibliograficas&Itemid=

Plagiarism policy

In the agreement 029 of December 13, 2013, article 99, the mistakes that infringe upon the academic order, among others, are the following: paragraph e) “To plagiarize is to present as your own work the whole or part of a writing, report, task or document of invention performed by another person. It also implies the use of cites or lack of references, or includes cites where there is no coincidence between them and the reference” and paragraph f)”To reproduce, or copy for profit, educational resources or results of research products, which have intellectual rights reserved for the University”. The academic punishments that the student will face are:

a) In case of academic fraud proved in the academic work or evaluation, the score achieved will be zero (0.0) without leading to disciplinary measures. b) In case of plagiarism proved in the academic work of any nature, the score achieved will be zero (0.0), without leading to disciplinary measures. To know how the documents must be cited, check the following document: Centro de Escritura Javeriano ( ) Normas APA. Sexta edición. Taken from http://centrodeescritura.javerianacali.edu.co/index.ph p?option=com_content&view=article&id=138:normasapa&catid=45:referencias-bibliograficas&Itemid= 8. Evaluation rubric Evaluation rubric Activity type: Moment of the evaluation Assessed Aspects

Identification of the methods to value intangible assets

Collaborat Individual Activity ☒ ive ☒ Activity Unit Initial ☐ Intermedi ☒ Final ☐ ate: Performance levels of the individual Scor activity e High score Media score Low score The student The student The submit to the submit to the student Monitoring and Monitoring and does not Evaluation Evaluation submit any Environment a Environment a file to the .zip file including .zip file Monitoring 20 a mind map and describing some and a PowerPoint valuation Evaluation presentation methods, but it Environme defining all five is not following nt, proposed the given describing methods, guidelines

Understandin g of market conditions to create value from technologic innovations

Assessed Aspect

Describe a real context in digital transformati on challenge

evidencing its valuation relevance for methods intangible assets valuation. (up to 20 (up to 10 (up to 0 points) points) points) The student submit a 1 The student minute video, submit a video including its explaining its The name and date, findings and student explaining its conclusions does not findings and about the costsubmit any conclusions benefit analysis video about the costin a software identifying benefit analysis purchase the market in a software comparing conditions purchase only two of the in a identifying the three computer software market programs, or, purchase conditions for missing some of three different the given computer guidelines programs (up to 30 (up to 15 (up to 0 points) points) points) Performance levels of the collaborative activity High score Media score Low score The student The student The posts in the posts in the student Collaborative Collaborative does not Learning forum Learning forum post any three public and only two of the statistic to reliable statistics statistics to justify the with its justify the importance references research, or the of the following APA proposed proposed guidelines that statistics do not research evidence the evidence a clear

30

Scor e

10

relevance of the relevance of the research research academically, economically and socially. (Up to 10 points)

Strength wri tten commun ication skills

(Up to 5 points)

(Up to 0 points)

The student The student The submits the PDF submits the PDF student document to the document to does not Collaborative the submit the Learning Collaborative PDF Environment Learning document forum, including Environment to the a complete forum, but it Collaborati research does not ve Learning justification present a clear Environme chart, justification for nt, evidencing the research or describing proper spelling it is missing the and grammar, some of the research following all given guidelines justification given guidelines (Up to 10 (Up to 5 (Up to 0 points) points) points)

10

Final score

70