Raviwar Media Kit 2008

Media Kit www.raviwar.com

Join the BLAST ! 250 mn urban population 205 mn literate 65 mn PC literate 46 mn claimed Internet users 29% from 2-5 Lakh population cities 12% from 5-10 Lakh population 21% from other metros 38% from the top 8 metros

32 mn active users 300 % Growth rate in PC literates since 2000.

Source : NRS 2005 Source : All India figures, I-Cube 2007, sep 2007

Ad Inventory Available: Ad. Code H 1.1

Banner Type

Width (in pixels) 550 to 600

Height (in Pixels) 50 to 75

H 1.2

Mast Head – Home & Inner Pages

550 to 600

50 to 75

H2

Home Page – Below Daily News

350 to 370

85 to 95

H3

Home Page – Below Columnist

175 to 188

290 to 310

H4

Home Page – Below Choupal

150 to 158

70 to 80

H5

Home Page – Center

350 to 380

40 to 60

F0

Footer - Home & Inner Pages

700 to 750

80 to 100

A1

Inner Pages – Above Is Ank Mein

190 to 200

150 to 400

A2

Inner Pages – Below Is Ank Mein

190 to 200

150 to 500

Mast Head – Home Page

Technical Specifications … Flash Banner: •

Maximum weight : As indicated against each Banner Type

•

Maximum frame rate : 12-16 fps

•

Animation limit - 15 seconds

•

Stop all animations before 15 seconds.

•

Looping not allowed. Can add a replay button

•

Valid clickTAG on the topmost layer.

•

No URL Embedding Allowed

•

User Initiated Sound allowed, File loading not permitted.

•

Backup Image mandatory.

•

Last frame should have the company’s branding on it

Image: •

Format Allowed : JPG or GIF

•

Maximum weight : As indicated against each Banner Type

•

Animation limit : 15 seconds

•

Stop all animations before 15 seconds.

•

Last frame should have the company’s branding on it

Scripts: •

Valid clickTAG : o

•

on (release) { if (clickTAG.substr(0,4) == "http") { getURL(clickTAG, "_blank"); } }

Replay Code : o

on(release){gotoAndPlay(1);}

Other Specifications: •

No Spaces allowed in the Tracking URL

•

While sending the banners use the naming convention as follows : o

•

clientname_date_bannerTypeCode

All banner names should be lower case.

Important: •

A typical creative packet will include the following : o

Flash Banner and Source Code [FLA in MX 2004 format]

o

Backup GIF

o

Fonts and URL to be used.

Terms & Conditions: • Right to take the final decision regarding the advertisements will lie with Raviwar.com •

Payments should be made by the name of VIKALP (payable at Raipur). Half of the due amount should be paid along with Release Order. Rest amount should be paid within 30 days of the publication of the advertisement.

www.raviwar.com Post Box No. 13, GPO Raipur Chhattisgarh INDIA 492001 Phone: +91 9926171576, 9926166124 Fax: +91 7752 238336

Mail: [email protected]