Mayumi Miyasato 2019 Resume

Mayumi Miyasato CREATIVE

C O N T A C T (323) 774-7327 [email protected] MAYUMIYA.WEEBLY.COM

W O R K

COMMUNICATIONS

E X P E R I E N C E

CITY OF SANTA CLARITA • 2015-PRESENT Communications Specialist

Crafts, manages and delivers multiple public marketing strategies and campaigns in support of City of Santa Clarita programs and initiatives

E D U C A T I O N

CALIFORNIA STATE UNIVERSITY NORTHIDGE B.A. in Cinema & Television Arts - Multimedia Production

for the 225,000+ residents in Santa Clarita. Manages and produces quarterly employee e-newsletter. Brainstorms and executes engaging social media stories, articles, press releases, advertisements, speeches and videos. Provides expertise communication and outreach support, oversees multiple social media handles, and updates web content for a variety of departments and divisions including but not limited to: Arts & Events,

S K I L L S

Writing/Storytelling

Transit, Libraries, Public Safety, Emergency Services, Community Centers, Neighborhood Services, Parks and Recreation and Public Works. Organizes special events such as groundbreakings, ribbon-cutting

Community Outreach

ceremonies, press conferences and luncheons.

Emergency Communications

Supports the City Manager, Assistant City Manager and the Santa

Event Planning

Clarita City Council by preparing presentations and speeches, writing

Microsoft Office Apple iWork

articles and video scripts on their behalf, and producing additional collaterals as needed.

Social Media Management

THE WALT DISNEY COMPANY • 2012-2015

Hootsuite

Communications Specialist

Canva

Led the design and development of employee marketing packages as

Basic HTML

well as HR employee communications, which included promotional

Basic Video/Photo Editing English/Spanish

posters, digital signage, intranet articles, emails, FAQs and promotional videos. Created multimedia communications programs and campaigns to successfully launch employee services, bolster brands, and increase employee adoption.

A C C O L A D E S

2018 SCV 40 Under Forty Recipient Former Executive Board Member at Domestic Violence Center Leadership Academy Graduate Provided Mutual Aid to Santa Rosa during the Tubbs Fire in 2017

Managed mass communications to audiences of 90k+ employees through graphic designed emails, digital/printed newsletters, videos, and robust internal social media tools. Served as a consultant and subject matter expert to the Chief Information Officer and Senior Leadership Team.

DREAMWORKS ANIMATION SKG • 2012 Coordinator Executed special projects for various divisions including the Animation Technology Strategic Alliance Development Team, International Consumer Products and Creative Services Group. Projects varied from coordinating promotional videos, creating keynote presentations for executives and responding to marketing requests.