Marketing Management Competencies

W    ‫א‬‫א‬  ‫א א‬ ‫א‬‫א‬ ‫א‬‫א‬‫א‬  ‫ א‬

Marketing Management Competencies ‫א‬‫א‬‫א‬

Copyright © 2009 Samir Omran

Sunday, August 02, 2009

1

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬ ‫א‬  

‫א‬‫א‬‫א‬

‫א‬‫א‬‫א‬

‫א‬‫א‬ ‫א‬

‫א‬‫א‬‫א‬

K ‫א‬ ‫ א‬    ‫א‬ ‫א‬ Sunday, August 02, 2009

Copyright © Samir Omran

2

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

 W W ‫א‬‫א‬‫א‬  KKK‫א‬‫א‬‫א‬‫א‬‫א‬          ‫؟‬‫א‬

KKKKKKKKKKKKKKKKKKKKKKKKKKKK KKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKKK ‫א‬

Sunday, August 02, 2009

Copyright © Samir Omran

3

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

   If you are planning for One year, grow rice. If you are planning for 20 years, grow trees. If you are planning for centuries, grow people.

Sunday, August 02, 2009

Copyright © Samir Omran

4

‫א‬‫א‬‫א‬‫א‬‫א‬ Marketing M k ti Management M t Competencies C t i

 ‫ א‬ ‫א‬ ‫א‬‫א‬

‫א‬‫א‬

‫א‬‫א‬

K‫א‬‫א‬‫א‬ o

K‫א‬‫א‬o

K ‫א‬‫א‬ o

K‫א‬‫א‬‫א‬o

K‫א‬o

K‫א‬o

K ‫א‬o

K‫א‬o

K ‫א‬  ‫א‬ o

K‫א‬  ‫ א‬o

K ‫א‬‫א‬‫א‬o

K‫א‬‫א‬ o

‫א‬ 

‫א‬‫א‬ 

Sunday, August 02, 2009

‫א‬‫א‬‫א‬

Copyright © Samir Omran

5

10 min Icebreaker  ‫א‬o ‫א‬‫א‬o   ‫א‬o ‫א‬o ‫א‬o ‫א‬o ‫א‬o   o ‫א‬ ‫א‬o

KE‫א‬4‫א‬F‫א‬ • K ‫א‬‫א‬            

،‫א‬‫א‬‫א‬‫א‬‫א‬‫• א‬ K،‫א‬ K‫א‬‫א‬‫א א‬‫• א‬

EF • K‫א‬   ‫ א‬   

‫؟‬‫א‬KK‫א‬‫א‬KK‫א‬‫א‬

Sunday, August 02, 2009

Copyright © 2009 Samir Omran

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬  ‫א‬‫ א‬ ‫ א‬ ‫א‬‫א‬  ‫ א‬‫א‬  KKKK‫؟‬‫א‬‫א‬ ‫ ؟‬‫ א‬   ‫א‬

Sunday, August 02, 2009

Copyright © Samir Omran

7

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬    ‫ א‬‫ א‬ -1

‫؟‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬W‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬‫א‬ ‫א‬

Sunday, August 02, 2009

‫א‬‫א‬‫א‬

‫א‬     

Copyright © Samir Omran

8

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬    ‫ א‬‫ א‬ -1

‫א‬    K‫א‬‫א‬   K‫א‬‫א‬ ‫א‬‫א‬ K‫א‬

Sunday, August 02, 2009

Copyright © Samir Omran

9

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

 ‫ א‬‫א‬ -1 ‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬    K ‫א‬ ‫א‬ ‫א‬ ‫א‬‫א‬‫א‬  ‫ א‬‫• א‬ ‫א‬• ‫א‬‫א‬‫א‬  •   ‫א‬  ‫א‬‫א‬ •

Sunday, August 02, 2009

Copyright © Samir Omran

10

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬    ‫ א‬‫ א‬ -1

‫ א‬  ‫ ؟‬‫א‬

‫א‬ ‫א‬ K‫א‬‫א‬ 

Sunday, August 02, 2009

Copyright © Samir Omran

11

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

M k ti Management M t Competencies C t i Marketing

 ‫ א‬‫א‬ -1 ‫א‬‫א‬

‫ ؟‬‫א‬ ‫ א‬ 

‫א‬ K‫א‬‫א‬    ‫א‬  ‫ א‬       ‫א‬ ‫א‬ ‫א‬،‫א‬‫א‬‫א‬،‫א‬  ‫ א‬  ‫ א‬ ‫ א‬ ‫ א‬   ‫ א‬‫א‬  ‫ א‬W    ‫א‬،‫א‬،‫א‬‫א‬‫א‬‫א‬،‫א‬‫א‬،‫א‬ ‫א‬،‫א‬،E‫א‬F ‫א‬،‫א‬، KKKK ‫א‬‫א‬‫א‬KKK‫א‬‫א‬

Sunday, August 02, 2009

Copyright © Samir Omran

12

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

 ‫ א‬‫א‬ -1 ‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

E H  H F Z ‫א‬ 

  

‫א‬‫א‬   ‫א‬ ‫א‬‫א‬

Sunday, August 02, 2009

   

Copyright © Samir Omran

13

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

 ‫ א‬‫א‬ -1 ‫א‬‫א‬

‫א‬‫א‬‫א‬ W‫א‬‫א‬‫א‬‫א‬       ،‫א‬‫א‬‫א‬،،،‫א‬ ‫א‬‫א‬‫א‬‫א‬،‫א‬ K‫א‬‫א‬

Sunday, August 02, 2009

Copyright © Samir Omran

14

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

 ‫ א‬‫א‬ -1 ‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬ ‫א‬ ،‫א‬‫א‬‫א‬ ‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬

Sunday, August 02, 2009

Copyright © Samir Omran

15

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

 ‫ א‬‫א‬ -1 ‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬ ‫א‬ ‫א‬‫א‬‫א‬       ‫ א‬ ‫ א‬  ‫ א‬   K‫א‬‫א‬‫א‬‫א‬ KKK،‫א‬،‫א‬،‫א‬،‫א‬‫א‬FK‫א‬‫א‬‫א‬ KKKK،‫א‬،‫א‬،FK‫א‬‫א‬‫א‬‫א‬ KKK ،،،،‫א‬    ‫א‬ F  FK  ‫א‬‫א‬ ‫ א א‬‫א‬ ‫א‬ K‫א‬،‫א‬،‫א‬،‫א‬FK‫א‬‫א‬

Sunday, August 02, 2009

Copyright © Samir Omran

16

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

 ‫ א‬‫א‬ -1 ‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬  ‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬

Sunday, August 02, 2009

Copyright © Samir Omran

17

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

 ‫ א‬‫א‬ -1 ‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬  ‫א‬ K‫א‬‫א‬‫א‬‫א‬،‫א‬‫א‬‫א‬‫א‬ ‫א‬‫ א‬  ‫א‬‫א‬‫ א‬   ‫א‬ ‫א‬‫ א‬ ‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬

Sunday, August 02, 2009

Copyright © Samir Omran

18

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬‫א‬ 

‫א‬‫א‬   

Sunday, August 02, 2009

Copyright © Samir Omran

19

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬‫א‬ 

Sunday, August 02, 2009

Copyright © Samir Omran

20

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

K ‫א‬‫א‬ -2

‫א‬    KK‫א‬‫א‬   ‫א‬ ‫ א‬  ‫א‬ ‫א‬ ‫ א‬  ‫א‬   ‫ א‬    

Sunday, August 02, 2009

Copyright © Samir Omran

21

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

K ‫א‬‫א‬ -2   ‫א‬  ‫ א‬   ‫א‬  ‫ א‬ ‫א‬‫א‬ ‫א‬‫א‬  ‫א‬ ‫ א‬W  ‫א‬ ‫א‬ ‫א‬،‫א‬‫א‬ W‫א‬‫א‬ ‫א‬،‫א‬‫א‬

K‫א‬‫א‬،‫א‬  K

 ‫א‬  ‫א‬ ‫א‬ ‫ א‬  ‫א‬   ‫ א‬   

W ‫א‬

  ،‫א‬‫א‬‫א‬  K‫א‬،K

Sunday, August 02, 2009

Copyright © Samir Omran

22

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

K ‫א‬‫א‬ -2 ‫ א‬‫א‬ ‫א‬‫א‬

‫א‬‫א‬

‫א‬‫א‬  

W‫א‬ ‫ א‬ ‫ א‬‫ א‬ ‫א‬ ‫א‬ K  K‫א‬

Sunday, August 02, 2009

 ‫ א‬  ‫א‬ ‫א‬ ‫ א‬  ‫א‬   ‫ א‬   

Copyright © Samir Omran

23

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

K ‫א‬‫א‬ -2 ‫ א‬‫א‬ ‫א‬‫א‬

‫א‬‫א‬

‫א‬‫א‬  

‫א‬‫א‬



K     

‫א‬‫א‬ K‫א‬

 ‫ א‬  ‫א‬ ‫א‬ ‫ א‬  ‫א‬   ‫ א‬   

K‫ א‬

Sunday, August 02, 2009

Copyright © Samir Omran

24

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

K ‫א‬‫א‬ -2 ‫א‬‫א‬ ‫ א‬‫א‬

‫א‬‫א‬    K ‫א‬  •

‫א‬‫א‬

‫א‬ • K ‫א‬‫א‬‫א‬ ‫א‬‫ א‬ ‫• א‬

‫א‬‫א‬  

K‫א‬‫א‬ •

 ‫ א‬  ‫א‬ ‫א‬ ‫ א‬  ‫א‬   ‫ א‬   

‫א‬‫א‬•

Sunday, August 02, 2009

Copyright © Samir Omran

25

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

K ‫א‬‫א‬ -2 ‫א‬‫א‬ ‫ א‬‫א‬

‫א‬‫א‬    •

‫א‬‫א‬

 ‫א‬‫• א‬ ‫ א‬ ‫ א‬ • ‫א‬‫א‬

‫א‬‫א‬  

‫א‬‫א‬‫• א‬

 ‫ א‬  ‫ א‬  ‫א‬ ‫ א‬  ‫א‬   ‫ א‬   

 ‫א‬•

Sunday, August 02, 2009

Copyright © Samir Omran

26

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

K ‫א‬‫א‬ -2

WW‫א‬ ‫א‬ ‫א‬ ‫א‬‫א‬ ‫א‬ ‫א‬،‫א‬‫א‬،‫א‬،‫א‬ ‫א‬،‫א‬‫א‬‫א‬،‫א‬‫א‬،‫א‬ KKK ‫א‬،‫א‬‫א‬‫א‬،‫א‬ 

Sunday, August 02, 2009

 ‫א‬  ‫ א‬  ‫א‬ ‫א‬ ‫א‬  ‫ א‬   ‫א‬  

Copyright © Samir Omran

27

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

K ‫א‬‫א‬ -2

W‫א‬

،‫א‬‫א‬‫א‬  ،   ‫ א‬‫ א‬ ‫ א‬ K‫א‬‫א‬‫א‬

Sunday, August 02, 2009

 ‫א‬  ‫ א‬  ‫א‬ ‫א‬ ‫א‬  ‫ א‬   ‫א‬  

Copyright © Samir Omran

28

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

K ‫א‬‫א‬ -2

W‫א‬ ‫ א‬   ‫א‬،‫א‬ K،‫א‬‫א‬،‫א‬

Sunday, August 02, 2009

 ‫א‬  ‫ א‬  ‫א‬ ‫א‬ ‫א‬  ‫ א‬   ‫א‬  

Copyright © Samir Omran

29

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

K‫א‬‫א‬ ‫ א‬‫ א‬  -2

‫א‬‫א‬ ‫א‬ 95% ‫א‬‫א‬‫א‬‫א‬‫ א‬ 5%  K  ‫א‬ 

K‫ א‬ 5%        ،‫א‬  ،‫ א‬      K‫א‬ 95%،‫א‬

Sunday, August 02, 2009

Copyright © Samir Omran

30

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

K‫א‬‫א‬ ‫ א‬‫ א‬  -2

‫א‬‫א‬ ‫ א‬  ‫א‬ W‫ א‬‫ א‬‫א‬‫ א‬  K ‫א‬ • K‫א‬‫א‬‫א‬ • K‫א‬• K‫א‬‫א‬  ‫א‬    • K‫א‬‫א‬‫א‬ K،‫א‬• K‫א‬‫א‬• K‫א‬ •

Sunday, August 02, 2009

Copyright © Samir Omran

31

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

K‫א‬‫א‬ ‫ א‬‫ א‬  -2

‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ Technical Skills

: ‫א‬‫א‬ ‫א‬

‫א‬‫א‬،‫א‬‫א‬‫א‬‫א‬  ‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ K‫א‬،،

Conceptual Skills : ‫א‬‫א‬‫א‬

،‫א‬‫א‬‫א‬،     ‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬

Human Skills

: ‫א‬‫א‬‫א‬

،‫א‬،، KKK‫א‬‫א‬‫א‬‫א‬،‫א‬،‫א‬‫א‬ Sunday, August 02, 2009

Copyright © Samir Omran

32

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

K ‫א‬‫א‬ ‫ א‬ ‫ א‬  -2

Marketing M k ti Management M t Competencies C t i

   ‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬       ‫א‬‫א‬‫א‬

‫א‬ ‫א‬

‫ א‬‫ א‬‫א‬ ٪12

٪23

٪39

‫א‬‫א‬

٪38

٪42

٪43

‫א‬

٪50

٪35

٪18

‫א‬

٪100 ٪100 ٪100

‫א‬

Sunday, August 02, 2009

Copyright © Samir Omran

33

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

K ‫א‬‫א‬ ‫ א‬ ‫ א‬  -2

   ‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬       ‫א‬‫א‬‫א‬ ‫א‬  ‫א‬ 

‫א‬ ‫א‬

‫א‬ 

٪12

٪23

٪39

‫א‬

٪38

٪42

٪43

‫א‬ 

٪50

٪35

٪18

‫א‬

٪100 ٪100

‫א‬

٪100

‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬ ‫א‬ ‫א‬‫א‬ ‫א‬

‫א‬‫א‬ ‫א‬

‫א‬‫א‬‫א‬‫א‬

Sunday, August 02, 2009

Copyright © Samir Omran

34

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬  ‫א‬‫א‬

‫א‬



‫א‬‫א‬

‫א‬‫א‬‫א‬



         

E   F  ‫א‬  ‫ א‬



 

‫א‬  ‫ א‬  ‫א‬‫א‬

 ‫א‬‫א‬ ‫ א‬‫ א‬‫א‬ ‫א‬ 

‫א‬‫א‬‫א‬‫א‬‫א‬

‫א‬

‫א‬  ‫ א‬   

   

‫א‬ –



‫א‬

  ‫א‬‫א‬

Sunday, August 02, 2009

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35

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

E‫א‬F ‫א‬‫א‬ Competency

Sunday, August 02, 2009

Copyright © Samir Omran

36

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

Competency p y EE  ‫א‬F ‫א‬  ‫א‬  ‫ א‬‫ א‬ ‫א‬ ‫א‬‫א‬‫א‬ ‫א‬‫א‬  ‫ א‬‫א‬

‫א‬‫א‬G‫א‬G‫א‬G‫א‬

Sunday, August 02, 2009

Copyright © Samir Omran

37

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

Competency p y EE  ‫א‬F ‫א‬  ‫א‬

  ‫א‬  ‫א‬     E   F‫א‬‫א‬    ‫א‬   ‫א‬‫א‬‫א‬ ‫א‬‫א‬‫א‬ ‫א‬‫א‬‫א‬

Sunday, August 02, 2009

Z‫א‬ ‫ א‬

Copyright © Samir Omran

38

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

Competency p y EE  ‫א‬F ‫א‬  ‫א‬

 ‫א‬ ‫א‬‫א‬‫א‬ ‫א‬‫א‬ ‫א‬‫א‬ ‫א‬‫א‬

Sunday, August 02, 2009

= ‫א‬ ‫ א‬

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39

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

Competency p y EE  ‫א‬F ‫א‬  ‫א‬

  ‫א‬  ‫א‬‫א‬    ‫א‬  ‫א‬‫א‬ ‫א‬

Sunday, August 02, 2009

= ‫א‬ ‫ א‬

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40

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

Competency E‫א‬F ‫א‬  ‫א‬ ،‫א‬،‫א‬،‫א‬‫א‬‫א‬ ‫א‬‫א‬‫א‬ K‫א‬‫א‬ ‫א‬‫א‬‫א‬G‫א‬‫א‬‫א‬ ‫א‬‫א‬   ‫ א‬‫ א‬ ‫א‬‫א‬‫א‬‫א‬ ‫א‬‫א‬‫א‬‫א‬ ‫א‬‫א‬ K‫א‬‫א‬

Sunday, August 02, 2009

‫א‬‫א‬ ‫א‬‫א‬  ‫א‬ ‫א‬ ‫א‬ ‫א‬

‫א‬‫א‬‫א‬ ‫ א‬ ‫ א‬‫ א‬ ‫א‬‫א‬‫א‬ ،‫א‬ K‫א‬

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41

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

Competency p y EE  ‫א‬F ‫א‬  ‫א‬

‫א‬‫א‬‫א‬ ‫ א‬ ‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬

Managerial ‫א‬‫א‬ Technical ‫ א‬‫א‬ ‫א‬‫א‬ Executive ‫א‬‫א‬

Sunday, August 02, 2009

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42

‫א‬‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬

M k ti Management M t Competencies C t i Marketing

‫א‬‫א‬‫א‬‫א‬‫א‬               W ‫א‬‫א‬     ‫א‬‫א‬K ‫א‬    ‫ א‬ .1 1 ‫א‬‫א‬ .2 K‫א‬‫א‬ .3 ‫א‬‫א‬ .4 K‫א‬‫א‬‫א‬ .5

‫א‬

‫א‬

‫א‬‫א‬ ‫א‬‫א‬  ‫ א‬‫א‬‫ א א‬    ‫ א‬  ‫ א‬    ‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ ‫א‬‫א‬‫א‬‫א‬ ‫א‬‫א‬‫א‬ ‫א‬‫א‬

Sunday, August 02, 2009

1

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.1 .2 .3 3 .4 .5 43

‫א‬‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫ א‬‫א‬‫א‬   ‫א‬‫א‬‫א‬

K ‫א‬‫א‬‫א‬ W‫א‬‫א‬ K‫א‬‫א‬ ‫ א‬ ‫א‬   .1 1 ‫א‬‫א‬‫א‬ .2 ‫א‬‫א‬ .3  .4 K‫א‬‫א‬‫א‬‫א‬ .5

‫א‬

2

‫א‬

K‫א‬‫א‬‫א‬ .1 K .2 K ‫א‬‫א‬ .3 K‫א‬‫א‬ .4 K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ ‫ א‬‫ א‬ ‫ א‬ ‫ א‬‫א‬ ‫ א‬  .5 5

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44

‫א‬‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫ א‬‫א‬‫א‬   ‫א‬‫א‬‫א‬

‫א‬‫א‬               W ‫א‬‫א‬    K‫א‬‫א‬K K‫א‬‫א‬‫א‬ ‫ א‬  ‫ א‬‫א‬  .1 1 K‫א‬‫א‬‫א‬ .2 K‫א‬‫א‬‫א‬‫א‬‫א‬ .3 K ‫א‬‫א‬ .4 K‫א‬‫א‬ .5

‫א‬

3

 ‫א‬ 

K‫א‬ .1 K‫א‬‫א‬ .2 K‫א‬‫א‬‫א‬ .3 K .4 K  ‫א‬‫א‬ ‫ א‬   ‫ א‬   .5 5

Sunday, August 02, 2009

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45

‫א‬‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫ א‬‫א‬‫א‬   ‫א‬‫א‬‫א‬

‫א‬            W  ‫א‬‫א‬   K‫א‬‫א‬K K‫א‬‫א‬‫א‬ ‫א‬  ‫ א‬ ‫א‬  .1 1 K‫א‬‫א‬‫א‬‫א‬ .2 K‫א‬ .3 K‫א‬‫א‬‫א‬ .4 K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ .5

   ‫א‬

4

‫א‬

K‫א‬‫א‬ .1 K EF  EFW ‫א‬ .2 K‫א‬‫א‬‫א‬‫א‬‫א‬ .3 K‫א‬‫א‬‫א‬ .4 K ‫א‬‫א‬ ‫א‬    ‫ א‬   .5 5 Sunday, August 02, 2009

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46

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

 ‫א‬‫א‬ ‫ א‬‫א‬‫א‬ ‫ א‬  ‫א‬ ‫א‬‫א‬

1

K‫א‬‫א‬‫ א‬.1 K‫א‬‫א‬‫ א‬.2 2 K‫א‬‫א‬‫ א‬.3 K‫א‬‫א‬     ‫א‬‫א‬‫א‬        .4 K‫א‬‫ א‬.5 K‫א‬ .6 K‫א‬‫ א‬.7 7

Sunday, August 02, 2009

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47

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

 ‫א‬‫א‬ ‫ א‬‫א‬‫א‬ ‫ א‬ E‫א‬F ‫א‬ ‫ א‬‫א‬

2

K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫ א‬.1 K‫א‬‫א‬‫א‬‫א‬ .2 2 K‫א‬‫א‬‫ א‬.3 .4 K‫א‬‫א‬‫א‬     

Sunday, August 02, 2009

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48

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

 ‫א‬‫א‬ ‫ א‬‫א‬‫א‬ ‫ א‬  ‫א‬ ‫ א‬‫א‬

3

K‫א‬‫א‬‫א‬‫ א‬.1 K‫א‬‫א‬‫א‬‫א‬‫ א‬.2 2 K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫ א‬.3 .4 K ‫א‬‫א‬‫א‬‫א‬‫א‬       

Sunday, August 02, 2009

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49

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

 ‫א‬‫א‬ ‫ א‬‫א‬‫א‬ ‫ א‬ E‫א‬F ‫א‬ ‫ א‬‫א‬

4

K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬        .1 K‫א‬‫א‬ .2 K‫א‬‫א‬‫א‬‫ א‬.3 K‫א‬‫א‬‫א‬‫א‬   ‫ א‬ ‫ א‬  ‫ א‬  ‫ א‬.4 4 K‫א‬‫א‬‫א‬‫א‬ .5 .6 K‫א‬‫א‬‫א‬‫א‬‫א‬  

Sunday, August 02, 2009

Copyright © Samir Omran

50

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫ א‬.1 K‫א‬‫א‬‫א‬‫א‬‫א‬  ‫ א‬‫ א‬  ‫ א‬‫ א‬ ‫ א‬    .2 2 K‫א‬‫א‬‫א‬‫א‬

Sunday, August 02, 2009

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51

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬W‫א‬‫א‬‫ א‬.1 K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ .2 K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ .3 K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬L‫א‬ .4 K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ ‫ א‬‫א‬‫ א‬‫א‬   ‫ א‬‫ א‬ .5 5

Sunday, August 02, 2009

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52

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬ .1 K‫א‬،‫א‬ .2 2 K‫א‬ .3

Sunday, August 02, 2009

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53

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬ ،          ‫א‬    ‫א‬ ‫א‬   ‫א‬،‫א‬،‫א‬، K‫א‬‫א‬،

Sunday, August 02, 2009

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54

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬     ‫א‬‫ א‬  .1 1 K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫ א‬.2 ‫א‬‫א‬‫א‬‫א‬‫א‬‫ א‬.3 K ‫א‬‫א‬‫א‬

Sunday, August 02, 2009

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55

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ W‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ -4 K‫א‬‫א‬ ‫א‬‫• א‬ K 360 ‫א‬‫א‬‫א‬‫א‬‫א‬ • K‫א‬‫א‬‫א‬‫א‬ ‫ א‬‫ א‬‫א‬‫ א‬ • K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ • K‫א‬‫א‬‫• א‬ K‫א‬‫א‬‫א‬‫א‬ -5

Sunday, August 02, 2009

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56

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ ‫א‬‫א‬ ‫ א‬‫ א‬ ‫א‬‫א‬           ‫ א‬  ‫ א‬   -6 K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬ -7 K‫א‬‫א‬‫א‬‫א‬‫א‬   -8

Sunday, August 02, 2009

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57

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬

1        ‫א‬‫א‬      ‫ א‬ ‫ א‬    ، ‫א‬  ‫א‬ ‫א‬ ‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬

Sunday, August 02, 2009

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58

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬

2    ‫א‬ ‫א‬   ‫א‬ ‫א‬‫א‬ ‫ א‬  ‫א‬ ‫א‬      ‫א‬ ‫ א‬  ‫א‬ ‫ א‬   ‫א‬‫א‬‫א‬‫א‬‫א‬،‫א‬ K‫א‬‫א‬‫א‬

Sunday, August 02, 2009

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59

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬

3                      ‫א‬ ‫ א‬  ‫א‬ ‫ א‬    ‫א‬  ‫א‬ ‫א‬  ‫א‬   ‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬

Sunday, August 02, 2009

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60

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬

4 ‫א‬‫א‬‫א‬‫א‬‫א‬ ‫ א‬ ‫ א‬ ‫ א‬  ‫ א‬ ‫ א‬  ‫א‬‫א‬   ‫א‬ ‫א‬‫א‬ ‫א‬ ،      ‫א‬   ‫א‬‫א‬ ‫א‬ K‫א‬‫א‬

Sunday, August 02, 2009

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61

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬

5         ‫א‬ ‫ א‬‫א‬ ‫ א‬‫א‬ ‫ א‬ ،‫א‬‫א‬‫א‬ ‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬

Sunday, August 02, 2009

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62

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬

6      ‫א‬ ‫ א‬ ‫א‬ ‫ א‬ ،‫א‬‫א‬ ‫א‬‫א‬     ،‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ ‫א‬‫א‬‫א‬‫א‬‫א‬  ‫א‬ ‫א‬   ‫א‬   K‫א‬‫א‬‫א‬

Sunday, August 02, 2009

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‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬

7   ‫א‬ ‫א‬‫א‬‫א‬‫א‬‫א‬   ‫ א‬  ‫ א‬   ‫ א‬ ‫ א‬  ‫א‬،‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬

Sunday, August 02, 2009

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‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬

8            ‫א‬‫א‬   ‫ א‬ ‫ א‬ ،‫א‬‫א‬ ‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬

Sunday, August 02, 2009

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‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬‫א‬‫א‬‫א‬ K‫א‬ K‫א‬‫א‬‫א‬ K‫א‬‫א‬ ‫ א‬  ‫א‬   K‫א‬‫א‬‫א‬ K‫א‬‫א‬ K‫א‬‫א‬‫א‬ ‫א‬‫א‬ K ‫א‬

Sunday, August 02, 2009

.1 .2 .3 .4 .5 .6 6 .7

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‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬   ‫א‬   K‫א‬‫א‬ .1 K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬    ‫א‬   ‫ א‬‫א‬‫א‬ ‫א‬‫ א‬  .2 2 K‫א‬‫א‬‫א‬‫א‬ .3 K‫א‬‫א‬ .4 K  .5 K‫א‬ .6 K‫א‬   ‫א‬    .7 K‫א‬ .8 K‫א‬‫א‬‫א‬‫א‬‫א‬ .9 K ‫א‬  .10 10 K‫א‬6‫א‬ .11 K‫א‬‫א‬‫א‬‫א‬          .12 Sunday, August 02, 2009

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‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

‫א‬  ‫א‬‫א‬ ‫ א‬ ‫א‬‫א‬ ‫א‬ ‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬                 K‫א‬،‫א‬‫א‬ ‫א‬EF  K‫א‬،‫א‬

Sunday, August 02, 2009

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‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

Marketing M k ti Management M t Competencies C t i

E  ‫א‬ ‫א‬F ‫א‬  ‫א‬‫א‬ ‫א‬       ‫א‬‫א‬‫א‬‫א‬E‫א‬‫א‬‫א‬F   K‫א‬‫א‬‫א‬    ‫א‬‫א‬ ‫ א א‬‫אא‬   ‫א‬‫א‬   ‫ א‬ ‫ א‬ ‫אא‬‫א‬ ‫ א‬   .1 1 K‫א‬   ‫א‬ ‫א‬          ‫א‬ ‫א‬ ‫א‬ ‫ א‬ ‫א‬  ‫א‬  ‫אא‬     .2 2 K‫א‬‫א‬‫א‬‫א‬‫א‬ ‫א‬ ‫א‬   ‫א‬‫א‬ ‫א‬‫ א‬        ‫א‬‫א‬ ‫א‬‫ א‬ .3 3 K‫א‬،،‫א‬

Sunday, August 02, 2009

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69

 

‫א‬‫א‬ ‫ א‬‫א‬ ‫א‬‫א‬‫א‬ ‫א‬‫ א‬‫ א‬ 

Marketing Management Competencies Day

2

‫א‬‫א‬ ‫א‬‫א‬‫א‬

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Sunday, August 02, 2009

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‫א‬‫א‬‫א‬‫א‬‫א‬

2 Marketing Management Competencies

‫א‬ ‫ א‬‫א‬ ‫א‬

Emotional Intelligence

71

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Sunday, August 02, 2009

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‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬ ‫؟‬‫א‬ ‫؟‬ ‫א‬‫א‬ ‫؟‬‫א‬E‫א‬‫א‬F ‫א‬  ‫>>>>>؟‬‫א‬‫א‬ 72

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Sunday, August 02, 2009

2

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬ W‫א‬ ‫א‬ E‫א‬   ‫א‬F ‫א‬‫א‬  ‫ א‬‫א‬

‫א‬ E‫א‬  ‫א‬F ‫א‬‫א‬  ‫ א‬‫א‬

‫א‬‫א‬  73

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Sunday, August 02, 2009

2

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬‫א‬

،  ، ‫א‬ ‫ א‬ ‫א‬، ‫א‬ ،  ‫א‬ ‫א‬  ‫א‬ ‫א‬، ،  ‫א‬ ‫א‬‫א‬ ‫א‬ ‫א‬ ‫ א‬  ،،‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬،‫א‬           

74

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Sunday, August 02, 2009

2

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬‫א‬‫א‬ ‫ א‬‫ א‬‫א‬     ‫א‬  ‫א‬  ‫א‬ ‫א‬  J1 K‫א‬‫א‬‫א‬،،،‫א‬‫א‬ ‫א‬ ‫א‬ ‫א‬  ، ،  ،‫א‬ ‫א‬ ‫א‬،‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ J2 K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬  ‫א‬‫ א‬ ‫ א‬ ‫ א‬ ‫ א‬ ‫ א‬ ‫א‬‫א‬‫א‬‫א‬‫א‬ J3 K‫א‬‫א‬‫א‬‫א‬ ‫ א‬ ‫ א‬‫ א‬ ‫א‬ ‫א‬‫א‬‫א‬ J4 ،‫א‬‫א‬‫א‬‫א‬،‫א‬                K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬

K‫א‬،‫א‬،‫א‬‫א‬،‫א‬    ‫ א‬    ‫ א‬ ‫ א א‬   ‫ א‬ -5 75

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‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬‫א‬‫א‬ ‫ א‬‫ א‬‫א‬ ،‫א‬،‫א‬‫א‬‫א‬‫ א‬J1 K‫א‬،   ،  ،‫א‬ ‫ א‬‫א‬‫א‬   ‫ א‬  ‫ א‬J2 K،،‫א‬‫א‬ ‫א‬‫א‬‫ א‬J3  ‫א‬ ‫א‬      ‫א‬ K ‫א‬         ‫א‬  K ‫א‬‫א‬‫א‬‫א‬  _4 76

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‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬‫א‬‫א‬ ‫א‬‫א‬‫א‬   ‫א‬  ‫א‬  ‫א‬       ‫א‬ K‫א‬‫א‬‫א‬‫א‬ ،‫א‬‫א‬ K                     ‫א‬  ‫א‬

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‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬‫א‬‫א‬‫א‬

‫א‬  ‫אא‬‫א‬ ‫א‬ ‫ א‬ J1 ‫א‬‫א‬‫א‬ J2 ‫א‬   ‫א‬ J3

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‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬‫א‬‫א‬‫א‬

‫א‬ ‫א‬‫א‬   J1

‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬          K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ K      ‫א‬       ‫א‬‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬ 79

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J1 J2 J3 J4

Sunday, August 02, 2009

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‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬‫א‬‫א‬‫א‬

‫א‬ ‫א‬‫א‬ J1

K‫א‬ K                ‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬

80

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Sunday, August 02, 2009

2

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬‫א‬‫א‬ J2  ‫א‬‫א‬‫א‬

K    ‫א‬ ‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬ K‫א‬   ‫א‬‫א‬  KE‫א‬F‫א‬‫א‬‫א‬‫א‬

81

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J1 J2 J3 J4

Sunday, August 02, 2009

2

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬‫א‬‫א‬ J2 ‫א‬‫א‬‫א‬‫א‬

K‫א‬ ‫א‬ J1 K‫א‬‫א‬‫א‬ J2 K‫א‬‫א‬‫א‬‫א‬  J3 K‫א‬‫א‬ ‫ א‬‫א‬‫א‬‫א‬‫א‬،  ‫ א‬‫ א‬‫ א‬،‫א‬‫א‬‫א‬  ‫א א‬   82

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Sunday, August 02, 2009

2

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬ ‫א‬    ‫ אא‬ J3 ،‫א‬‫א‬‫א‬‫א‬‫א‬ ‫א‬  ‫א‬ ‫א‬  ‫ א‬ ‫א‬‫א‬‫א‬‫א‬

‫אא‬‫א‬ ‫א‬        ‫א‬ ‫ א‬ ‫א‬‫א‬‫א‬  ‫א‬‫ א‬‫ א‬ ‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬، 83

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Sunday, August 02, 2009

2

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬ ‫א‬    ‫ אא‬ J3 ‫א‬‫א‬‫א‬‫א‬‫א‬

K K‫א‬ K‫א‬‫א‬ K‫א‬    ‫ א‬ K‫א‬‫א‬‫א‬ K‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬  84

Copyright © 2009 Samir Omran

J1 J2 J 3 J4 J 5 J 6 J7 Sunday, August 02, 2009

2

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬ ‫א‬    ‫ אא‬ J3 ‫א‬‫א‬‫א‬‫א‬‫א‬

K K‫א‬ K‫א‬‫א‬ K‫א‬    ‫ א‬ K‫א‬‫א‬‫א‬ K‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬  85

Copyright © 2009 Samir Omran

J1 J2 J 3 J4 J 5 J 6 J7 Sunday, August 02, 2009

2

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬‫א‬‫א‬  ‫ א‬‫ א‬     ‫ א‬‫ א‬  

‫א‬‫א‬ ‫ א‬ ‫ א‬       ،‫א‬،،‫א‬‫א‬ ‫א‬‫א‬،،،،، K

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‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬‫א‬‫א‬  ‫ א‬‫ א‬     ‫ א‬‫ א‬  

K‫א‬‫א‬‫א‬  ‫ א‬    ‫ א‬‫ א‬J

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Sunday, August 02, 2009

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‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬‫א‬‫א‬  ‫ א‬‫ א‬     ‫ א‬‫ א‬  

K‫א‬ J1

K‫א‬‫ א‬K‫א‬‫א‬‫א‬‫א‬K‫א‬‫א‬ ‫ א‬‫ א‬K ‫א‬K‫א‬‫א‬88

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Sunday, August 02, 2009

2

‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬‫א‬‫א‬  ‫ א‬‫ א‬     ‫ א‬‫ א‬  

K‫א‬ ‫א‬      J2

K‫א‬‫א‬‫א‬‫א‬-

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Sunday, August 02, 2009

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‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

E ti Emotional l IIntelligence t lli

Marketing Management Competencies

‫א‬‫א‬‫א‬  ‫ א‬‫ א‬     ‫ א‬‫ א‬  

K‫א‬‫א‬ ‫ א‬ ‫ א‬ J3 K-

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 

‫א‬‫א‬ ‫ א‬‫א‬ ‫א‬‫א‬‫א‬ ‫א‬‫ א‬‫ א‬ 

Marketingg Management g Competencies Day3

،‫א‬،‫א‬  K‫א‬‫א‬،‫א‬‫א‬ ‫ א‬ ‫ א‬،‫ א‬‫א‬

‫א‬‫א‬‫א‬ Copyright © 2009 Samir Omran

Sunday, August 02, 2009

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‫א‬‫א‬‫א‬‫א‬‫א‬

3 Marketing Management Competencies

‫א‬‫א‬     ‫א‬  ‫א‬     o ‫א‬‫א‬o      ‫א‬    ‫א‬o  ‫א‬ ‫א‬o

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‫א‬‫א‬‫א‬‫א‬‫א‬

3

 ‫א‬  Marketing Management Competencies

‫؟‬‫א‬‫א‬ ‫א‬‫א‬ ‫א‬    ‫ א‬    ‫؟‬ ‫א‬‫א‬‫א‬

‫؟‬‫א‬ ‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ K‫א‬ K ‫א‬‫א‬ 

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‫א‬‫א‬‫א‬‫א‬‫א‬

3

 ‫א‬  Marketing Management Competencies

W‫א‬‫א‬ W  ‫א‬ W  ‫א‬ WEE‫א‬  F  ‫א‬ W‫א‬

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Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

 ‫א‬  Marketing Management Competencies

W‫א‬‫א‬ K‫א‬       ‫ א‬    K‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬ K‫א‬ ‫ א‬‫א‬‫א‬‫א‬ ‫ א‬ ‫ א‬ ‫א‬  ‫א‬  ‫א‬‫א‬ K‫א‬‫א‬‫א‬ K‫א‬‫א‬ K‫א‬‫א‬

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        

Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

 ‫א‬  Marketing Management Competencies

W‫א‬ K‫א‬‫א‬‫א‬‫א‬{ K‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬  ‫ א‬ ‫ א‬ ‫ א‬      K

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Sunday, August 02, 2009

3

‫א‬‫א‬ ‫א‬‫א‬‫א‬ ‫א‬ ‫א‬

‫א‬‫א‬ ‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬

 ‫א‬    ‫א‬‫א‬

‫א‬‫א‬

‫א‬‫א‬

‫א‬

‫א‬‫א‬‫א‬‫א‬  

‫א‬

‫א‬‫א‬‫א‬

    ‫א‬‫ א‬ ‫א‬‫א‬

‫ א‬ ‫א‬ ‫א‬ ‫א‬‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬‫א‬

‫א‬‫א‬

‫א‬‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬‫א‬

‫א‬‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬  

‫א‬‫א‬

‫א‬‫א‬‫א‬

‫ א‬‫א‬‫א‬‫א‬‫א‬‫א‬ ‫א‬ ‫א‬ ‫ א‬ ‫ א‬ ‫א‬

‫ א‬‫א‬ ‫א‬‫א‬

‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬‫א‬

‫א‬‫א‬‫א‬

‫א‬‫א‬  

‫א‬‫א‬

‫א‬‫א‬‫א‬

Marketing Management Competencies

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Copyright © 2009 Samir Omran

Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

 ‫א‬  Marketing Management Competencies

W‫א‬  ‫ א‬    K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫• א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬  ‫ א‬‫א‬  ‫ א‬‫א‬‫ א‬‫א‬  ‫• א‬ K‫א‬‫א‬‫א‬‫א‬ • K‫א‬‫א‬‫א‬‫• א‬ K‫א‬‫א‬‫א‬ {‫א‬‫א‬‫א‬ • K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ • K‫א‬‫א‬   ‫ א‬ ‫א‬ {‫א‬‫א‬‫א‬ ‫ א‬    ‫ א‬ ‫ א‬ • ‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫• א‬ K‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ • K‫א‬‫א‬‫א‬ • KK‫א‬‫א‬‫א‬‫א‬‫א‬ ‫ א‬   ‫א‬‫א‬‫ א‬‫• א‬ 98

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Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

 ‫א‬  Marketing Management Competencies

W‫א‬

. . .

K‫א‬‫א‬‫א‬ ‫ א‬  ‫ א‬ ‫א‬  K‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬ K‫א‬‫א‬‫א‬ K‫ א‬ ‫א‬   K‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬ . K‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬ 

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J J J J J J J J J

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Copyright © 2009 Samir Omran

Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

 ‫א‬  Marketing Management Competencies

‫א‬  ‫ א‬      ‫ א‬‫א‬‫א‬ ‫א‬‫א‬‫א‬ ‫ א‬‫א‬ ‫א‬‫ א‬‫א‬ ‫א‬‫א‬‫א‬‫א‬‫א‬ ‫א‬ 

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‫א‬   

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‫א‬

100

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Copyright © 2009 Samir Omran

Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

 ‫א‬  Marketing Management Competencies

‫א‬‫א‬‫א‬ ‫א‬‫א‬‫א‬ ‫א‬‫א‬‫א‬

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101

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‫א‬ ‫א‬‫א‬‫א‬ Copyright © 2009 Samir Omran

Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

 ‫א‬  Marketing Management Competencies

E KF ‫א‬‫א‬ ،‫א‬‫א‬،‫א‬‫א‬ K،‫א‬‫א‬،‫א‬،‫א‬‫א‬

E KF ‫א‬‫א‬  ‫ א‬ ‫ א‬ 

. . 102

K‫א‬‫א‬‫א‬‫א‬ J1 ‫א‬‫א‬‫א‬‫א‬‫א‬ J2 . ‫א‬‫א‬  J3 . K،         ،

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. Copyright © 2009 Samir Omran

Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

 ‫א‬  Marketing Management Competencies

EKF ‫א‬‫א‬ ‫א‬‫א‬‫א‬ K‫א‬

E KF ‫א‬‫א‬  ‫ א‬ ‫ א‬   

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K‫א‬ K‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬ . K‫א‬      ‫ א‬  

J1 J2 J3 J4

. Copyright © 2009 Samir Omran

Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

 ‫א‬  Marketing Management Competencies

‫א‬‫א‬‫א‬‫א‬ ،‫א‬‫א‬‫א‬‫א‬‫א‬EKF K،‫א‬‫א‬‫א‬ EKF 

EKF ‫א‬‫א‬  ‫ א‬ ‫ א‬   

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K KEEF ‫א‬ K‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬ ‫א‬‫ א‬ ‫ א‬ ‫ א‬‫א‬ K‫א‬ K‫א‬‫א‬        Copyright © 2009 Samir Omran

J1 J2 J3 J4 J5 J6

Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

 ‫א‬  Marketing Management Competencies

‫א‬‫א‬ ‫א‬،‫א‬     EKF  K‫א‬‫א‬‫א‬‫א‬،

W E KF ‫א‬‫א‬

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105

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K‫א‬‫א‬ J1 K‫א‬‫א‬  ‫ א‬J2

Copyright © 2009 Samir Omran

Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

 ‫א‬  Marketing Management Competencies

W‫א‬ K‫؟‬‫א‬‫א‬‫א‬، K‫א‬ K‫א‬،‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬        

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K‫א‬

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،‫א‬ K Copyright © 2009 Samir Omran

Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3 Marketing Management Competencies

‫א‬    Motivating Employees

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Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

‫א‬ Marketing Management Competencies

‫א‬

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K‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬  ‫ א‬     ‫א‬ K‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬    

Copyright © 2009 Samir Omran

J J J J J J

Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

‫א‬ Marketing Management Competencies

‫א‬‫א‬‫א‬

K‫א‬   ‫ א‬X, X Y     J K‫א‬‫א‬،‫א‬‫א‬ J K‫א‬      J

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Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

‫א‬ Marketing Management Competencies

‫א‬‫א‬

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110

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K،‫א‬‫א‬‫א‬  ،‫א‬‫ א‬ ‫ א‬  J K‫א‬‫א‬ J ،‫א‬،‫א‬،‫א‬        F ،،‫א‬ E‫א‬،‫א‬‫א‬،‫א‬

Copyright © 2009 Samir Omran

Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

‫א‬ Marketing Management Competencies

‫א‬‫א‬

KEEF ‫א‬‫א‬‫א‬ ‫ א‬‫א‬‫ א‬   J K‫א‬‫א‬‫א‬‫א‬ J K‫א‬‫א‬‫א‬      J

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Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

‫א‬ Marketing Management Competencies

‫א‬‫א‬ ‫א‬‫א‬    K‫א‬‫א‬ J K‫א‬‫א‬ ‫א‬5-

E‫א‬‫א‬،‫א‬،‫א‬،‫א‬،        F

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E‫א‬FK‫א‬‫א‬ J

Copyright © 2009 Samir Omran

Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

‫א‬ Marketing Management Competencies

‫א‬ ‫א‬‫א‬   

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K‫א‬ J K‫א‬‫א‬  J ،‫א‬ J K‫א‬‫א‬

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Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

‫א‬ Marketing Management Competencies

‫א‬‫א‬‫א‬       ‫א‬،       ‫א‬  K‫א‬ J K‫א‬‫א‬  12-

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‫א‬‫א‬‫א‬‫א‬  ‫א‬     ‫א‬‫א‬‫א‬   ‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ ‫א‬‫א‬  ‫ א‬  ‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬Copyright © 2009 Samir Omran

Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

‫א‬ Marketing Management Competencies

‫א‬‫א‬ ‫א‬‫א‬‫א‬      K‫א‬‫א‬‫א‬‫ א‬J K‫א‬‫א‬ J K‫א‬‫א‬‫א‬‫ א‬J

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3

‫א‬ Marketing Management Competencies

 ‫ א‬‫א‬‫ א‬ ‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬‫ א‬J K‫א‬‫א‬‫א‬ J

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3

‫א‬ Marketing Management Competencies

‫ א‬ ‫ א‬  ‫א‬‫א‬ K‫א‬‫א‬‫ א‬J K‫א‬‫א‬‫א‬ J K   ‫א‬‫א‬ J

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3 Marketing Management Competencies

‫ א‬‫א‬ ‫א‬‫א‬ International Marketing

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3

‫א‬‫א‬ Marketing Management Competencies

‫א‬     ‫ א‬‫א‬  ‫א‬

1 K‫א‬‫א‬‫א‬،‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬ ‫ א‬ ‫ א‬ ‫ א‬ ‫ א‬  ‫א‬ K‫א‬‫א‬ K‫א‬‫א‬

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J J J J

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‫א‬‫א‬‫א‬‫א‬‫א‬

3

‫א‬‫א‬ Marketing Management Competencies

‫א‬     ‫ א‬‫א‬  ‫א‬

1 {‫א‬‫א‬‫א‬‫א‬‫א‬‫ א‬ K‫א‬‫א‬‫א‬ {‫א‬‫א‬‫א‬  K‫א‬{‫א‬ ‫א‬‫א‬‫א‬‫א‬‫א‬ ،‫א‬‫ א‬ ‫א‬‫א‬،‫א‬ K‫א‬‫א‬ ‫א‬‫ א‬   ،‫א‬، ،‫א‬   ‫א‬

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3

‫א‬‫א‬ Marketing Management Competencies

‫א‬‫א‬  ‫ א‬ ‫ א‬  K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬  K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬  K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬  K‫א‬‫א‬‫א‬                   K‫א‬‫א‬‫א‬‫א‬  K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ ‫ א‬‫ א‬ ‫ א‬ ‫א‬  ‫ א‬‫א‬  ‫ א‬

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3

‫א‬‫א‬ Marketing Management Competencies

‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫ א‬ K ‫א‬‫א‬‫א‬ ‫ א‬  ‫ א‬‫א‬   K‫א‬‫א‬  K‫א‬ ‫א‬        K‫א‬‫א‬  K‫א‬‫ א‬

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‫א‬‫א‬‫א‬‫א‬‫א‬

3

‫א‬‫א‬ Marketing Management Competencies

‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫ א‬ K ‫א‬‫א‬‫א‬ ‫ א‬  ‫ א‬‫א‬   K‫א‬‫א‬  K‫א‬ ‫א‬        K‫א‬‫א‬  K‫א‬‫ א‬

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3

‫א‬‫א‬ Marketing Management Competencies

‫א‬‫א‬‫א‬ ‫ א‬‫ א‬‫א‬

•.

•. ‫א‬

‫א‬

‫א‬

‫א‬

•. 124

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Sunday, August 02, 2009

‫א‬‫א‬‫א‬‫א‬‫א‬

3

‫א‬‫א‬ Marketing Management Competencies

‫א‬‫א‬  ‫א‬    ‫א‬   ‫א‬ ‫ א‬ ‫א‬

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3

‫א‬‫א‬ Marketing Management Competencies

‫א‬‫א‬‫א‬

2 K‫א‬‫א‬‫א‬   ‫א‬  ‫ א‬‫ א‬J K‫א‬‫א‬‫א‬ J K‫א‬‫א‬‫א‬ J

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‫א‬‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬ Marketing Management Competencies

‫א‬‫א‬

3 K‫א‬‫א‬‫א‬‫א‬‫א‬،‫א‬‫א‬‫א‬‫א‬ J K‫א‬‫א‬‫א‬ J K‫א‬‫א‬‫א‬‫א‬ J

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3

‫א‬‫א‬ Marketing Management Competencies

‫א‬‫א‬

4 ‫א‬‫א‬ ‫א‬‫א‬‫א‬ ‫ א‬‫א‬‫ א‬ K‫א‬‫א‬‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬،‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬   ‫ א א‬  ‫א‬  ‫א‬

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‫א‬‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬ Marketing Management Competencies

‫א‬‫א‬‫א‬

5 K ‫א‬‫א‬‫א‬‫א‬‫א‬  K‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬ K ‫א‬‫א‬‫א‬‫א‬    

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‫א‬‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬ Marketing Management Competencies

‫א‬‫א‬‫א‬

6 K‫א‬‫א‬،W‫א‬  ‫א‬ K‫א‬‫א‬،،W‫א‬‫א‬ ‫א‬‫א‬،‫א‬‫א‬، W‫א‬‫א‬ K‫א‬‫א‬،W‫א‬‫א‬

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‫א‬‫א‬‫א‬‫א‬‫א‬

‫א‬‫א‬ ‫ א‬ ‫א‬ Marketing Management Competencies

‫א‬‫א‬‫א‬‫א‬‫א‬ 

7 K‫א‬‫א‬‫א‬ K‫א‬‫א‬ K‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬       

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3

‫א‬‫א‬ ‫ א‬ ‫א‬ Marketing Management Competencies

‫א‬‫א‬‫א‬‫א‬

8 W‫א‬‫א‬‫א‬ J KK‫א‬‫א‬ ‫ א‬‫ א‬J ‫א‬ ‫ א‬J ‫א‬ ‫ א‬J ‫א‬ ‫ א‬ K‫א‬‫א‬‫א‬ J ‫א‬،‫א‬‫א‬،‫א‬‫א‬،‫א‬‫א‬ K‫א‬‫א‬ ‫ א‬  ‫ א‬J

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3 Marketing Management Competencies

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O li M Online Marketing k ti Marketing Management Competencies

‫א‬‫א‬ ‫ א‬  ‫א‬ ‫ א‬  ‫א‬ WWWKyoursite.com 

‫א‬‫א‬‫א‬ Internet Providers‫א‬ S Servers ‫א‬‫א‬  Website Designers ‫א‬‫א‬

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O li M Online Marketing k ti Marketing Management Competencies

‫א‬‫א‬ ‫ א‬  ‫א‬ ‫ א‬  ‫א‬ ‫א‬‫א‬ K‫א‬ J K‫א‬ J K  J

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O li M Online Marketing k ti Marketing Management Competencies

‫ א‬  ‫א‬ ‫א‬‫א‬ ‫ א‬ ‫ א‬ ‫א‬‫א‬ K   ‫א‬‫א‬ K‫א‬‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬   ‫ א‬ ‫ א‬   ‫ א‬ K‫א‬‫א‬‫א‬‫א‬

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O li M Online Marketing k ti Marketing Management Competencies

‫ א‬  ‫א‬ ‫א‬‫א‬ ‫א‬‫א‬ ‫ א‬ ‫ א‬ KE‫א‬FK‫א‬ J K‫א‬‫א‬‫א‬ J K‫א‬‫א‬   ‫ א‬ ‫ א‬   J

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3

O li M Online Marketing k ti Marketing Management Competencies

‫ א‬  ‫א‬ ‫א‬‫א‬ ‫ א‬‫א‬‫ א‬   ‫א‬‫א‬‫א‬ K(Home Page)‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬  ‫ א‬  ‫ א‬ ‫ א‬ K‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬     K‫א‬‫א‬‫א‬‫א‬

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3

O li M Online Marketing k ti Marketing Management Competencies

‫ א‬  ‫א‬ ‫א‬‫א‬ ‫ א‬‫ א‬ ‫ א‬  ‫א‬‫א‬‫א‬ K       K‫א‬KKK K‫א‬‫א‬ K‫א‬‫א‬  K‫א‬‫א‬‫א‬ K‫א‬‫א‬‫א‬ ‫א‬ ‫א‬‫ א‬    K‫א‬‫א‬‫א‬‫א‬

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O li M Online Marketing k ti Marketing Management Competencies

‫ א‬  ‫א‬ ‫א‬‫א‬ ‫א‬‫א‬ ‫ א‬ ‫ א‬  K‫א‬‫א‬‫א‬ K‫א‬‫א‬ K            K‫א‬‫א‬ K‫א‬     K‫א‬‫א‬‫א‬‫א‬

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