Communication

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COMMUNICATION

REFERENCES AND BIBLIOGRAPHY  Principles and Practice of Management By L. M. Prasad  Organizational Behavior By Stephen P. Robbins, Timothy A. Judge and Seema Sanghi  Management By Harold Koontz,Cyril O’Donnell and Heinz Weihrich  Wikipedia Encyclopedia -”http://www.wikipedia.com”  Google Search Engine -”http://www.google.com”

CONTENTS  Concept  Purpose and Function of Communication  Communication Process  Direction of Communication Flow  Interpersonal Communication  Organizational Communication  Barriers in Communication  Published Reports and Studies  Corporate Examples

CONCEPT • Derived from Latin word communis which means “common” • According to Newstrom and Davis, “Communication is the transfer of information from one person to another person .It is a way of reaching others by transmitting ideas, facts, thoughts, feelings, and values.” • According to Chester I. Barnard, “Communication is the means by which people are linked together in an organization to achieve a common purpose.”

PURPOSE AND FUNCTION OF COMMUNICATION Planning

Organizing

Staffing

Leading

Controlling

COMMUNICATION PROCESS SENDER

RECEIVER

DIRECTION OF COMMUNICATION FLOW

INTERPERSONAL COMMUNICATION

Oral Communication Written Communication Non Verbal Communication

ORGANIZATIONAL COMMUNICATION  Formal Small Group Networks  The Grapevine  Computer Aided Communication : 4.E-Mail 5.Instant Messaging(IM) 6.Intranet & Extranet Links 7.Videoconferencing

BARRIERS IN COMMUNICATION

Semantic Barriers Emotional or Psychological Barriers Organizational Barriers Personal Barriers

PUBLISHED REPORTS AND STUDIES

Survey of Fortune 500 Vice Presidents CEO's from 5000 US Companies Harvard Business Review

CORPORATE EXAMPLES JOHNSON & JOHNSON K.K. NOKIA “CONNECTING PEOPLE”  COCO COLA “THANDA MATLAB COCA COLA”

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