Petsessories.docx

Name of Business : Petsessories Tagline: “Especially Fur You.” Logo:

About Us: Petsessories is a pet supplies store selling animal food, accessories and grooming products for pets. The company started this 2018 with the aim of making your pets’ life comfortable and beautiful. We offer broad range of highly competitive priced pet foods and products. Our comprehensive commitment to meeting the social, physical, emotional, and mental needs of your pets reflects our mission that nothing is more important than sharing a lifetime of memories with our pets. Core Values: Excellence We are committed to give our best to exceed our clients' expectations and to give them best quality in everything we do. Integrity We value trust and honesty and we give our 100% to providing the highest level of service by doing the right thing. Give back We care about our communities and are deeply committed to supporting local nonprofit animal related charities. Put relationships first We believe in cultivating long term relationships with our team, customers, business partners, and communities. Our Mission

To the best of our ability, we strive to meet or exceed the expectations of our customers in providing quality pet foods and supplies, nutritional guidance and excellent service, in a respectful and personal manner.

Our Vision Our vision is to create a better everyday life for the many people. We make this possible by offering a wide range of well-designed products for pets at prices so low that as many people as possible will be able to afford them.

Our objectives Our aims and objectives are:  To provide broad range of highly competitive priced pet foods and products.  To educate owners the right pet care.  To satisfy customers’ needs by providing quality and desirable products, on time delivery and 24/7 customer support.

SWOT Analysis Our Strength 

Offer a higher quality products and services

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Lower product cost

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We do product customization

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We offer great discount deals

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24/7 customer assistance

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Technological advances

Our Weaknesses:

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Lack of brand recognition

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Lack of product offering for all kinds of pets

Opportunities: •

Expansion of greater products offering

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Potential to franchise

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Global expansion

Threats: •

Competition

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Seasonal Demand

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Economic stability

Products:

Cat Food

Dog Food

Food Bowls

Carrier Cage

Home Kennel

Toys

Clothes

Collars