Govloop Cambridge
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Social Networking 101 – How It Applies to Government Steve Ressler Founder of GovLoop.com
What Is It? • Definition -
Who Uses It?
Why Important • • • •
Communicate with Citizens Communicate with Employers They Are Already Talking About You The New Townhall
Positives • • • •
Quick way to get ideas Quick way to get message out Opportunity to build community Greatness spreads Low cost
Negatives • Can’t control the message • Requires resources to moderate • Digital Divide
Business Problem - Millions of government employees working on similar issues but no safe place to connect and share best practices Solution – GovLoop.com Social Network for Gov’t Community
GovLoop Success • • • •
Founded 1 year ago – June 2008 15,000 Members – 50% Fed, 30% S/L 40k Visits, 200k Page Views Per Month Featured In: Washington Post, FCW, Fox News, MSNBC, Huff Post, TechPresident, GovExec, • 2009 Fed 100 Award, 2009 Intergovernmental Solutions Finalist, 2009 AFCEA Social Media Award
What Do People Do On GovLoop? • Over 1,500 blogs, 1,200 discussions, 450 groups, 450 events, 4000+ photos, and 200 videos • Discussions on best practices, ideas, leadership, jobs, and technology
Contact Me Steve Ressler Founder, GovLoop.com [email protected] @govloop
What Is It? • Definition -
Who Uses It?
Why Important • • • •
Communicate with Citizens Communicate with Employers They Are Already Talking About You The New Townhall
Positives • • • •
Quick way to get ideas Quick way to get message out Opportunity to build community Greatness spreads Low cost
Negatives • Can’t control the message • Requires resources to moderate • Digital Divide
Business Problem - Millions of government employees working on similar issues but no safe place to connect and share best practices Solution – GovLoop.com Social Network for Gov’t Community
GovLoop Success • • • •
Founded 1 year ago – June 2008 15,000 Members – 50% Fed, 30% S/L 40k Visits, 200k Page Views Per Month Featured In: Washington Post, FCW, Fox News, MSNBC, Huff Post, TechPresident, GovExec, • 2009 Fed 100 Award, 2009 Intergovernmental Solutions Finalist, 2009 AFCEA Social Media Award
What Do People Do On GovLoop? • Over 1,500 blogs, 1,200 discussions, 450 groups, 450 events, 4000+ photos, and 200 videos • Discussions on best practices, ideas, leadership, jobs, and technology
Contact Me Steve Ressler Founder, GovLoop.com [email protected] @govloop
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