Fashion Victim Evaluation

Crime scene to fashion scene -

The project started with an empty shop window and lots of paper plans.

Sanj – (artist’s diary)

“Carrying mannequins through town created lots of interest and opportunities to explain what we were doing”

The “9MM” logo identified all of the art pieces.

Documenting the project -

Photography helped to reinforce the narrative of the changing space.

Bloody handprints – memento mori

Sanj – (artist’s diary)

“There was a journey from a fairly normal looking window to one that was quite disturbing, with live mannequins”

“I’m sure I saw one of them blink”

“There were lots of loud screams when we moved”

The shattered glass effect was achieved with broken Perspex

Sanj – (artist’s diary)

“A golden moment was being let down on the “shattered glass” acetate – we got free materials and had the BEST FUN smashing them.“

Simon Walker – (artist’s diary)

“Guy selling newspapers nearby “got it” – he gave us a free copy the day the lead story was a girl gang knife fight on the buses”

Refreshing the display – Planning comes alive

audience response – what’s your label ?

“I’m not brand loyal but I am brand educated”

Sanj - artist

“Flower / memorial was very effective; people were extremely intrigued …”

fashion victim 31 Jan 2005 rest in peace

“Fashion Victim @ The Window” Simon Walker, Sanj Kavanagh, Zoe Hillyard •Support and co-ordination from FPLA / Friction Arts •Sponsored by Arts Council England, Birmingham Artists •Images by Brigitte Wilson •Evaluation by Simon Redgrave