EVENT MANAGEMENT Event management is the application of the management practice of project management to the creation and development of festivals and events. Event Management involves: •Studying the intricacies of the brand • Identifying the target audiences • Devising the event concept • Planning the logistics and • Coordinating the technical aspects before actually executing the modalities of the proposed event.
Marketing Tool &Services of Event Management Company Marketing Tool • Strategic marketing and communication tools by companies of all sizes • Uses the news media to target audience.
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Services Corporate events Marketing programs Leisure events Cultural events Personal events Personal events Special events
EVENT MANAGER
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The Event Manager is the person who plans and executes the event Event managers and their teams are often behind-thescenes running the event ACTIVITIES Planning and execution of the event. Brand building, marketing and communication. Client Service Budget drafting & Cash flow management Procurement & Scheduling Site design, Technical design. Health & Safety
Event Management as an Industry Event Management is a multi-million dollar industry, growing rapidly, with mega shows and events hosted regularly..
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The industry includes fields such as MICE (Meetings, Incentives, Conventions and Events). Exhibitions Conferences and seminars. Live music and sporting events.
China Travel Conference and Event Management Company China Travel Conference and Event Management Company (China Travel Events) is a wholly owned subsidiary of the China Travel Service (H.K.) Ltd, one of the biggest travel operators and wholesalers in Hong Kong. Mission – Bring out the best resources in the region and offer a flawless and most memorable event for our clients.
COMPANY PROFILE
SERVICES • Conference • Exhibition • Event Management 1. Organize theme parties, banquets, product launch, media visits etc 2. Identify special venues 3. Propose and design on the themes of the events, venue set up, F&B arrangement, invitation, giveaways .
EVENTS Events
Date
The 2005 IEEE March 2005 International Conference on e-technology, ecommerce & e-service 36th Worldwide Chung Ling Alumni Carnival 7th International Conference of Human Services Information Technology Applications 2004 Asian Student Christian Music Festival APSCOM (Advances in Power System Control, Operation and Management) 2003
Venue
Attendance
Hong Kong
Hong Kong
Dec 2004
Shenzhen
1,000
August 2004
Hong Kong
400
April 2004
Hong Kong
100
November 2003
Hong Kong
180
Corporate Client • • • • • • • • •
AIA Amway CLSA Deutsche Post DHL International Hong Kong Lexus International Manulife Nu Skin Texwinca