Arteria It Company Ppt

Expression of Interest for Business Development Position at Arteria Technologies Submitted By Sheeba Agha IIPM,DELHI

Candidate profile

SHEEBA AGHA A highly self-motivated IT Sales Consultant with extensive experience and expertise in Internet Technologies, and IT Products Selling HIGHLIGHTS 1 yrs. of work experience in Marketing and IT Product selling. • Extensive experience in various functional domains such as CRM, and E-Commerce (B2B and B2C). •Strong exposure and understanding of business strategy planning and implementation. •Excellent communication and people management skills. •Steep Learning Curve : strongly believe in the theory of continuous learning and improvement

  EDUCATIONAL QUALIFICATIONS:   Professional:  Two year full-time Post graduate programme in Planning and Entrepreneurship 2007-09, also leading to a MBA degree from International Management Institute, Belgium–Currently pursuing from IIPM   Marketing/Human Resources  Excomm =87%  NEP=87%  Academic:  Have done schooling from Arwachin Bharti Bhawan Senior Secondary School (CBSE) with 50% in 10th and 55% in 12th with commerce background.   Have done B.B.A. from JIMS with 53% 

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SUMMER TRAINING DETAILS:    BBA Company HDFC STANDARD LIFE INSURANCE Position Training Period of work 1 st may to 31st of June 2006 Project details Recruitment Job profile To find Insurance Agent for HDFC.

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MBA Company Position Period of work Project Details

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Ford India Training 1st July to 31st of August2008 H.R survey

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Job Profile suggestion regarding

: To find sales person grievances and Dealer.

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PROJECTS HANDLED:

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Desk Projects:

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Marketing Research project on Indian Oil Corporation. Advertising project on Pepsi Youngistaan ad Campaign. Conducted survey, comparing LG & Samsung. Project report on launching men’s fairness cream.

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Practical Projects:

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Designed Print Advertisement for TATA MOTORS Service Station, Delhi. Designed Print Advertisement for Bosch Diesel Service, Delhi.

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EXTRA-CURRICULAR ACHIEVEMENTS:     

Participated in Event Management Team of JIMS in 2004-05. Organized Laughter Challenge program in 2006. Attended International Conference on “India & the Global Economy” at Vigyan Bhawan, New Delhi. Organized Seminar on “Retailing & Financial Services” for JIMS in 2007. Worked as Counselor for JIMS in 2006-07.

 Hobby and Interest  Listening

music  Reading Books  Cooking 

COMPUTER KNOWLEDGE:

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MS-Office’07 & Internet Skills.

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LINGUIST PROFICIENCY:  English Hindi

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PERSONAL DETAILS : Name DOB Gender Nationality Marital status Languages known Passport

Sheeba Agha Khan 18th august 1986 Female Indian Single English, Hindi Available

Why do u think you are fit for business development? I have a blend of Technical and selling skills which are essential for a business development profile for an IT product company and moreover I also have strong communication and people skills.

An approach to IT product selling • Selling your products or services over the Internet Any business irrespective of its size gets equal chance to market and sell its product over the Internet. Online Marketing provides the ability to reach the customers throughout the world at a cost which is much lower then other conventional techniques of marketing

Some Techniques to market your product online Choose

simple url that is simple to

recall. • Buying a good domain name is the most important thing in order to promote your services or products online Your domain name should indicate and reflect the companies’ identity and products or services which you wish to sell. The domain name should be simple as well as easy to recall. • Built a website

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Search Engine Optimization for the website • Your website should be optimized using Search Engine Optimization techniques so that when a prospective client searches for products and services which you offer, he should be able to find you. • Offline marketing for website: •

Put the URL of your website on all the printed business abstract and literature -business cards, invoices, newsletters,

Advantages of websites • Very inexpensive, provides good value for money. • Prospective clients will find much more information on the website of a company then what they fill find in a 1 page ad or 15 second commercial. • More people get to know about your products at no additional cost. • Your website, which works as a shop, is open 24x7.

• It is simpler for a customer to decide about which product to buy since a lot of details are available on the website. • Every person who opens your website is obviously interested in your products or services and is therefore a warm lead.

Using E-marketing  Electronic-mail is a free and effective way to promote your goods and services over the internet. However, email marketing can be untargeted form of marketing in some cases. You can save the Email IDs of your potential customer and later on contact them and provide special offers or deals. Recipients are generally persuaded to forward the message to there friends or colleges, which is a form of marketing known as viral marketing or word of mouth. Emails are also used for purposes other then advertising such as for maintaining a relationship or bond with a customer.

Using internet advertising pay

per click advertising. • PPC is an internet marketing scheme supported by most of the advertising networks, search engines and websites. PPC ads can be easily found in any result page of Google. The advertiser pays a fixed amount when anyone clicks on the ad. In order to launch a successful PPC - search engine campaign, a lot of tasks are involved: taking the best PPC campaign, making effective ads, developing and designing good

PPC is primarily of two types Search

based ads this more targeted from the latter, the ad is only shown to people who are looking for services and products that you want to market over the internet.

Non search based ads In

this case ads are displayed depending upon the content of the page where the ad is to be displayed.

Banner advertising • You can place your banner ads on the websites which are visited by your target audience. The purpose of banner ads is to drive potential customers to the advertiser's website from the publisher's website. This is comparatively less targeted as compared to Search based ads. Just like traditional banners, web banners are designed to attract customers using great visuals and are designed while keeping the customer in mind.

Things to Avoid • Pop-Up ads Pop-up ads mostly annoy the visitors and they should be avoided at all costs. In fact most of the pop-up ads do not even get displayed since most of the browsers block them these days. It can also lead to negative publicity of the company.

Approach to lead generation Sales

lead generation using relationship marketing. Sales lead generation through complementary partner referrals. Sale lead generation using search engine optimization and internet marketing strategies.

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lead generation telemarketing. Sales lead generation mail publications. Sales lead generation Direct mail. Sales lead generation advertising. Sales lead generation marketing.

via with Ewith using print via event

HANDLING A MARKETING TEAM OF 5 MEMBERS. Giving

them appropriate targets based on their competence. Incentive as a motivational tool. Clarity of plans, roles, goals. Regular briefing Empathy Freedom to innovate and execute their own action plans according to the prescribed guidelines and keeping the goal in mind

SAMPLE SALES PLAN Product

– ERP for Car Parking Features – A new concept for Indian market. Justification – theft control Since parking in India is already a headache and future has no respite. This product could really help support all the parking problem Hardly anyone has thought about this concept Indian government would also support

APPROACH Approaching

MCD and breifing them about the usage and benefits of the software. Concept of making parking a Private affair. Meetings and presentations. Proper training to the sales force Free demonstrations for prospects.

CONCLUSION Beneficial

for users and people. Target of 2 crore won’t be a problem. Loss of property would be minimized. Organized industry and educated employees would be preferred as the parking problems could potentially be one of the biggest industries in India.

Thank you SHEEBA

AGHA Ph . 09811532704  [email protected]