Tatva-the Elements

Brought to you by: Students Of Department of Business Administration University of Lucknow.

TATVA LUMBA E-Magazine

Direct From the Sanskriti Club Head The life of a manager should not be only like flowing water, moving ahead always but also like smoke, raising it higher & higher no matter in which direction air is blowing, and the fire itself should be inside of us. The ignition of this fire is must at early stage & what could be a better place than an institute like LU MBA. The live example is here in form of LUMBA E-magazine that touches every aspect of management life. We are always inspired and overwhelmed by the work done by great minds in previous years but beauty comes with change in positive direction and we have tried to bring this. Rejuvenation, the first word which came to our mind when we started working on this Issue of LUMBA e Magazine. Not only the name “TATVA”, a brain child of Ms. Ritika Mathur, our genius editor in chief, tries to live up to the expectation but also every Tatva (element) has the same story. If Poem by Murtaza S Nasir(page 48) is a fresh breeze of spring then effort of Richa make us familiar with tide of new intelligence called IT(page 17). R Raju has turned some pages of history(page 22) while with India Tomorrow(page 27) Saumya Thakur travels to dream land of heavenly India. The English Language (page 51) can tickle the funny bone of any reader and the articles of Divya Gulati & Doa Naqvi, who have beautified the life in different frames, are nothing but GEMS. I thank all my team members to make me feel proud to be the Head of this cultural family, specially to our lay out & Graphic Designer - Sibtain Jafar. SHYAM B GUPTA HEAD OF SANSKRITI CLUB LU MBA

Table of Contents Welcome Note Page 1

Editorial Board Page 2

IT on Tracks Page ϵ

A New Intelligence Page ϭϬ Green IT Page ϭϭ

Preface Page 3

From Editors Desk Page 4

Pecuniary Page 1Ϯ

Wake Up Speak Up Page ϭϴ

India – Land of Paradoxes Page ϭϵ

Quest for Peace Page 2Ϭ

Girl Power Page 21

Industries of India Page 1ϯ

LUMBA Glimpses Page ϱ

Literati

An Ambiguous Expression Page 22

Page 14 Words of Wisdom Page ϲ

Marketing Munch Page ϳ

Twist in Retail Tale Page ϴ

Beauty is only Skin Deep Page 15

India Tomorrow Page 16

62 Years of Independence WĂŐĞϭϳ

Penalty of Leadership Page 23

Positive Thinking Page 24

Weight and Watch Page 2ϱ

Life at LUMBA Page 2ϲ

Hope Page 3ϰ

College Life Page 3ϱ

Premonitions Page 2ϳ

Words of Inspiration Page 3ϲ

How to Choose a Specialisation Page 2ϴ

THE END.

Why in the World? Page Ϯϵ

Sometimes Page 3Ϭ

Word to Teachers Page 3ϭ

Evolution of a Man Page 3Ϯ

English Language Page 3ϯ

Dear Reader, We Welcome You To Our E – Magazine.

“Every h uman b eing h as a w ork to do, d uties to p erform, in fluence to exert which are peculiarly his, to which no conscience but his can teach.” With these words of William E Channing, We, the students of LUMBA are extremely pleased to present you “TATVA –The Elements”, the Annual E-Magazine of Dept of Business Administration, University of Lucknow. When the team of students put their heads together, not all of them had a complete idea of what they were in for. Yet everyone stuck it out together. Life is not a game of solitaire; people depend on one another. When one does well, the others are lifted. When one stumbles, others are impacted. There are no one-man teams, either by definition or natural law. Success is a co-operative effort; it is dependent on those who stand beside you. The Editorial team takes this opportunity to thank each and every member of the department, who contributed in this edition of E-magazine. This issue of our E-magazine has a collection of articles on various topics of management and other spheres of life like Psychology, biotechnology, Information Technology, Literature etc. It is an honest attempt by the students of LUMBA in expressing their thoughts on divergent issues. We look forward to your reappraisals and reprimands as these serve as a catalyst in our mission and provide us the much needed shot in the arm. At this stage we can only hope that what comes will be as per your expectations. A better future comes out of the womb of the present. We are trying to reshape and rebuild the present for a better tomorrow. © Department of Business Administration – University of Lucknow

EDITORIAL TEAM Department of Business Administration. Team Sanskriti - Cultural Club Head – Mr. Shyam Babu Gupta [MBA] Editor in Chief -- Ms. Ritika Mathur [MBA–EB]

Literati Team

Ms. Doa Naqvi [MBA]

Mr. Murtaza Nasir [MBA-EB]

Marketing Team Ms. Divya Gulati [MBA ]

Ms. Soumya Thakur [MBA-EB]

Finance Team

Ms. Sonal Trivedi [MBA-EB]

Ms. Prashasti Shekhar [MBA-EB]

IT Team

Ms. Richa Chaturvedi [MBA-EB] Mr. Sarosh Abdullah. [MBA-EB]

Layout and Graphic Designer

TatvaThe Elements

Mr. Sibtain J. [MBA - EB]

TatvaThe Elements

Preface…. This Magazine is the compilation of the essential fundamental features and principles of Corporate World. The object of compiling this Magazine is to clearly expose the real meaning of corporate magazine a whole and get the reader acquainted with the important features and activities that comprises Business World. An attempt has been made to present a simple but complete outline of the Subject. It is designed for those who are puzzled by the multiplicity of interpretations and material offered to them on every side about corporate issues. Hence three aims were in mind when compiling this Magazine. First, to cover as far as possible all the fundamentals of such issues. Second, to make them available as a check list for those who know Corporate Environment, and Lastly as a guideline for those who are keenly interested to have a deep insight of Business Principles. Each topic is a gem of information in itself. It is a beacon of light shining in the darkness which encompasses the World. This Magazine is meant for the seekers of knowledge, for once you go through the pages you will realize that it contains practically all the essentials whereby you will have grasped this Knowledge.

*Suggestions for the improvement will be thankfully received and acknowledged…

Tatva - The Elements

From the Editor’s Desk “A pen is mightier than the sword…”..!!!

A cliché would you call it..??? Well clichéd it may be, but it still holds greater truth than anything you might have ever heard. Words sell. They persuade. They influence. They even forge smiles, dry tears, heal wounds and abolish fears. They give a vent to thoughts, ideas and even frustrations. But words need a platform, a stage to speak out. And so...we bring to you a new, revamped version of the LUMBA E-Magazine...Which will henceforth be known as TATVA..!! A magazine for the students, and by the students, TATVA we believe will be an orifice for the LUMBA student family to vent their thoughts, and learn new things. TATVA..as the name suggests, signifies all the elements that make up the life a B-School student. The learning inside and outside the classrooms, the moments of fun and insanity of at the campus, all are mirrored in the pages of the magazine. From the latest in business world to pure creative stuff, Tatva holds all for you. Don’t believe me..??? Well, check it out for yourself. BUT before I present this magazine to its readers, I find it necessary to mention a few, without whom, this magazine could have never seen the light of the day. My editorial team is the best that I could have ever hoped for. A bunch of highly enthusiastic and able first years. These guys made life as an editor, really easy for me. Doa, Murtaza, Richa, Sarosh,Divya, Saumya, Sonal, Prashasti, Thank you all guys for bearing with me patiently even if that sometimes included enduring my ire.!! This first edition wouldn’t have been a possibility without you all. So you think this magazine LOOKS awesome..??. Well take a bow Sibtain!! The credit for how TATVA looks goes only and only to Sibtain Jafar. This gentleman took up the tedious job of designing the magazine upon himself, and I am sure you will agree when I say-- came out with flying colours. And a very special mention to my friend, the Sanskriti club head Mr. Shayam Babu Gupta, who trusted me with this magazine and allowed me full freedom to work on my thoughts. So my dear friends finally I present to you TATVA-The Elements -- LUMBA E-Magazine. Browse through the pages to see how words prove their might. Help us keep going as we are, by sending in your feedback and articles. For those who have a flair for writing, well, you cannot get a better platform than this to showcase yourself. And for those who haven’t yet given it a try… this is your best chance. Start right away….Who knows, LUMBA could have its own Chetan Bhagat in you…!!! Cheers..!!! Ritika Mathur

Glimpses of LU MBA

Words of Wisdom… To the questions of your life, you are the only Answer. To the problems of your life, You are the only Solution.

********************************************* Stopping at nothing And doing what’s in your heart, You know is right, ….means Determination

*********************************************** Holding you head high, And being the best you know you can be When life seems to fall apart at your feet, Facing each difficulty with the confidence That time will bring you better tomorrows, And never giving up, ……means Confidence

*************************************************** Standing for what believe in, Regardless of the odds against you, And the pressure that tears at your resistance, ……means Courage

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Doing more than is expected, To make another’s life a little more bearable Without uttering a single complaint, …..means Compassion

****************************************************** Giving more than you have And expecting nothing But nothing in return, ….means Selflessness

******************************************************* Keeping a smile on your face, When inside you feel like dying, For the sake of supporting others, …….means Strength

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Marketing munch – Lets Mark(it) Marketing has assumed much in present day business world. The success or failure of any organization profit making or non-profit making depends on the Marketing. Marketing has special significance in the modern management of Business concept.

In the words of Peter F Drucker, "Marketing is a distinguishing and unique function of the business”

Our E- Magazine TATVA...The Elements provides you with some key articles of this incredible topic that you should be aware of no matter who you are or what do you. Finance Marketing Team Ms. Soumya Thakur Ms. Divya Gulati

The Twist in the Retail Tale The retail battle in India is hotting as organized retail pitches against local Kirana for a greater share of the turf, the consumer wallet.

( a staple such as bread or atta sold below cost price) will keep consumers browsing the aisle for a while.

At stake is a market worth $200 billion in sales, according to KPMG, of which retailing presently accounts for only 3%. Supermarkets are the goliaths of the business, with humungous stores, buying muscle, and efficient sourcing. The mom and pop stores, the corner paanwala, the standalone grocery shop are the Davids. While this battle is new to India, it has been fought over the past half century in the developed markets of US and Europe. Organized retail led the revolution by leading the consumer 50 years hence; it is the consumer who seems to be taking charge. The evolution of retail and the concomitant changing behavior of consumers make for fascinating study. Goliath has largely succeeded in seducing the consumer and bludgeoning David but, as the story develops, there may be a twist in the tale. The first attraction of a supermarket is of the promise of premium quality sold cheaply. To this the retailer adds – The shopping experience: bright lighting, wide aisles, hygienic milieu, eye catching displays and a seemingly endless array of products. For the average Indian Consumer, this provides a big departure from ill-lit, cramped grocery store where you stand behind the counter and peer at the crowded shelves. Price promotions, consumer contests loss leaders

When the consumer becomes immune to the shopping experience, she looks for convenience: knowing her way around the store, the exact layout – the bakery counter, the fresh fruits and vegetables section, the seafood and meat section, getting in and out in record time. Research shows that at this stage in the life cycle of a supermarket nothing is more likely to make consumer switch loyalty than changing the store’s layout. As consumer get-cash rich and timepoor, they look for greater quick and easy. Supermarkets respond by innovating through multiple formatting within the same supermarket. A small pore is added at the front of the main supermarket for people who don’t wander the whole 100,000 sq ft for a bits and pieces. It has its own check-out.

For consumers who don’t have time to drive to a suburban Hypermart, supermarkets move back to town centres and get smaller. In UK, Tesco became the corner shop by buying 600 convenience stores and rebranding them Tesco Express. In its current avatar, Tesco is available in four forms – Superstore (Most frequent layout, with grocery and non-food), Extra (Hypermart, with a wide range of nonfoods), Metro (A compact store, located in busy area), Express (A convenient store serving local neighborhood). In the next stage supermarkets are going green. As consumers get more aware of the food they buy, and where and how it is sourced globally, they want to feel good about their choice. Is it organic? Sourced locally? Does the supermarket follow fair trade practices? What about animal welfare standards? The Indian retail market is nascent. According to CRISIL, India loses as much as 1.7% points of gross domestic GDP from wastage farmers’ produce and siphoning off of commissions by numerous middlemen. Corporate retailers such as Reliance are looking to build rural infrastructure – roads, cold storage and working directly with farmers to improve efficiencies. The “Farm-to-Fork” supply chain system will benefit farmers, it claims. The Mature Markets, however, tell a different story. Research shows that for

every £1 spent on bananas at Tesco, only 1p goes back to the plantation growers in developing countries. This is because supermarkets such as WalMart and Tesco have become giants through globalization of food production: buying from the cheapest available rather than the closest. When the National farmers union analyzed the contents of a typical Tesco Shopping basket, it found that only 26% of the cost is accounted for by food; the rest is packaging, processing, transport, store overheads, advertising and the mark-up imposed by the supermarkets, which is sometimes as high as 45%. Supermarkets have gone a full circle as they currently aim to peddle a shopping experience that is close to a local grocery store – note Tesco Express. In the developed market, the traditional bastion of supermarkets, discriminating consumers are returning to the specialist butcher, the specialist pharmacy for their cheese, meat and medicines. In India, the arrival of supermarkets need not make Kirana stores go green with envy – for two reasons; One, the Indian market is large. Two, the supermarket lifecycle illustrates that small, specialized, standalone, will be a large part of the future retail spectrum. All that Kirana stores have to do is –Step Up.

Foreword To IT Section "IT ON TRACK" The growth and development of Information and Communication technologies (ICTs) has led to their wide diffusion and application, thus increasing their economic and social impact. Our E-Magazine -- TATVA...The Elements undertakes a wide range of activities aimed at improving our understanding of how ICTs contribute to sustainable economic growth and social well-being and their role in the shift toward knowledge-based societies.

IT Team  Richa Chaturvedi  Sarosh Abdullah

Every leader makes decisions and every decision depends on information. That holds as true for someone leading a company, as it does for someone leading a country.

Over the past few years, the quantity & quality of information to leader has undergone a revolution, even as the Information Age set and the basis of competition shifted to knowledge, expertise & intellectual capital. Indeed, the true value of Information technology has never been about chips, computers or software. Rather it is the ability to help leaders understand what has happened, is happening and may yet happen.

But this level of understanding is becoming even harder to level, as the sheer volume of data explodes on a planet where information is being authored by billions of people and flowing from trillion intelligent

devices, sensors and instrumented object. About 80% of this new data growth is unstructured content, such as e-mail documents, audio & video. And because transactions are occurring so rapidly, systems may have to take in, correlate and analyze event information in real time, more than 60000 times a second. But does that mean we must simply resign ourselves to coping with blind spots that keep growing larger?

Happily NO!!! The technology exists to help, capture and process all this data and turn it into actual intelligence. We can spot patterns with unprecedented detail, assimilate and analyze changes in markets, faster than ever before. New approaches such as ‘Stream Computing’ use advanced software algorithms to track, correlate and analyse information and then plug it directly into operational systems, closing the gap between thinking and doing.

This has the potential to change how the world literally works. Insurance companies are seeing the patterns in billions of claims and can better identify the few that are fraudulent. Police departments are correlating information from multiple sources to identify crime patterns – helping prevent crime in addition to fighting it.

Retail, manufacturing, agriculture government, medicine the list is long and the change is just starting. Imagine how it will transform all the things we seek in business and society – economic growth societal progress, environmental sustainability and cure for diseases.

By:

Richa Chaturvedi MBA(EB) - Sem 1

Why IT companies have to engage in the Environmental Movement? This green trend is affecting not just the traditional power-hungry, In order to understand the smoke emitting manufacturing and connection between IT industry and heavy engineering industries, but the greening movement one need to also the IT industry. The IT industry step slightly away from the IT has the dubious dintinction of being industry and take a look at energy. a pioneer which makes it a soft Energy costs are rising globally as the target, and it has often been supply of various non-renewable described as a reckless user of resources dwindle. energy. Thus it is progressively The relatively less polluting sources become more important for IT of energy are running out and the companies who are heavily reliant world in the future might just have to on energy to function in an turn to Dirty Coal. The use of clean environmentally responsible and renewable source of energy is manner. Energy cost far outweigh rare as they are more expensive, and than other costs in IT industry also because their availability is too today. In countries like UK, energy small to satisfy major energy costs have been estimated to have consumers; unpopular and expensive risen by 57% over 2006 and are sources such as nuclear power or now greater than the cost of IT wind energy are yet to be fully equipment depreciation or even real harnessed. What this means is that all estate costs. According to SUN companies have to increasingly work Microsystems, its corporate data towards combating rising energy centres account for more than 50% costs and at the same time be of the average company’s power prepared to be judged by their costs. environmental credentials.

Green Opportunity Areas The above facts thus present a clarion call for the IT industry to identify and focus on the development of solutions that will help companies map their Environment footprint in terms of an ongoing program to optimize the entire production and consumption lifecycle. The particular areas which present the biggest challenge and also the most opportunities are as follows: 1. Energy Cooling and Efficient System As computer manufacturers create smaller and faster chips, the storage space required for servers has certainly come down, but the heat that these systems generate has increased manifolds. The demand for cooling solutions too grows as temperature rise with increased processor speed and newer software that requires almost constant access to hard disk. In this context, companies have to devote more attention and investment to promoting efficiency and devising effective cooling systems.

2. Waste Disposal, Recycling and Compliance to regulators The world generate 40 million metric tons of electric waste (e-waste) in 2006, enough to fill a line of trucks stretching halfway around the world. Ewaste is rising three times faster than other forms of waste. A rough estimate suggests that about 130 million new pcs are produced per year globally. E-waste management and compliance with existing regulations is another field where IT companies can make an impact. 3. GHG Emissions Management As a part of their sustainability initiatives, companies have to worry about Green House Gases [GHGs] emission from their various operations and business functions, as these directly are linked to the larger global issue of climate change. The GHGs for companies today is being reported as carbon footprint. Carbon footprint management also provides tremendous opportunities for IT companies to create solutions and opportunities to innovate and profit. Thus we see that ‘Green’ can open up many more new paths for IT companies – both in terms of fulfilling their own environmental responsibilities as well as facilitation of green solution for clients. Sarosh Abdullah MBA –EB Sem 1.

Pecuniary Creative financing can make the difference for you as a manager when you are dealing with tough housing markets and even tougher credit market regulations. Knowing how to use creative financing effectively can make the difference between your ability to thrive as a manager in every market and your having to "take a break" until the market improves. While a lot of creative financing savvy comes with experience, TATVA...The Elements provides you with some key facets of this incredibly flexible strategy that you should be aware of no matter how many or how few deals you have done. Finance Team Ms. Sonal Trivedi Ms. Prashasti Shekhar

Important Industries in of India 1. Iron and Steel Industry: 1st steel Industry at Kulti, near Jharia West Bengal – Bengal Iron Work Company in 1870. 1st Large Scale Steel Plant – Tisco at Jamshedpur in 1907 followed by IISCO at Burnpur in 1919 both belong to Private Sector 1st Public Sector unit was visheshwar Iron and Steel Works at Bhadrawati. Steel Authority of India Limited (SAIL) was established in 1974 and was responsible for development of Steel Industry. Presently India is the 8th largest steel producing country in the World.

2. Jute Industry: It is the modernised Industry unit was established in West Bengal in 1855. The Jute Industry in country is traditionally export oriented. India ranks No.1 in raw Jute and Jute good production and No.2 in export of Jute goods in the World. 3. Cotton and Textile Industry: The oldest and largest organised and broad based industry which accounts for 4% GDP and 20% of Manufacturing values added and 1/3 of total Export Earning. 4. Sugar Industry: It is second largest industry after cotton textile Industry among agriculture based industries in the country. India is now the largest producer and consumer of sugar in the world. Maharashtra contributes over 1/3 or total sugar. Output followed closely by UP. 5. Fertilizer Industry: India is third largest producer of Nitrogenous fertilizers in the world. 6. Paper Industry: The first machine paper mill was set up in 1812 at Serampur in West Bengal and India ranked among 15 top Global Industries. 7. Silk Industry: India is the second largest (first being China) country in producing natural silk. India produces about 16% silk of the world. 8. Petroleum and Natural gas: First successful oil well was dug in India in 1889 in Digboi Assam. For Exploration purpose, Oil and Natural Gas commission ONGC was established in 1956 at Dehradun, UT.

Ramesheshawar Kumar MBA – EB Sem 1

Literati

A beautiful thought is like a rainbow- elusive and mesmerizing. It colours the sky of your life with innumerable hues and makes it worth living. And just as the absence of one colour, renders the rainbow incomplete-the lack of a single emotion leaves your thoughts unexpressed. Such is the power of emotions! The “Literati” section provides the students with a platform to share their innate desires, emotions and feelings with the world thus enabling the reader to delve into the abyss of the writer’s mind….!!! Wish you an amusing and poignant reading! Literati Team Ms. Doa Naqvi Mr. Murtaza Nasir

Beauty Is Only Skin Deep Snow white complexion, black bouncy cascading hair, immaculate and well defined physiognomy, voluptuous curves, mesmerizing eyes, plump sensuous lips – these phrasal adjectives from the beauty jargon have gone a long way in molding our present perception of beauty. But my contention is – Are looks everything? Is physical charm so colossally important that it transcends the moral being of a person.

Personal beauty is desirable but mere bodily charms pass for very little except with vain, thoughtless, light minded people. “There is more to it that meets the eye”

A grotesque looking person may be as truly pleasing as a person with drop dead looks. Many a time our admiration for a person wanes away and turns to repugnance when he realizes that beneath the façade of a beautiful exterior lays an ugly soul. Therefore bodily deformities and imperfections need be no bar to the beauty of soul and soundness of character.

We have been conditioned to measure a person’s abilities through the yardstick of physical form. But the truth is that in the most imperfect body there may shine a spirit of such perfect beauty as to be fairly angelic. A man may be club footed, hump backed, a dwarf in body but have

regal gifts of mind and heart akin to Gods. He may be an ungainly ragged outcast but worthy to be sit among the princes and have his name written among the sons of God. Hence one should not be soured, embittered or envious if one does not have fair form.

A substantial and well rounded character would sufficiently define one as beautiful. Curls and cosmetics, paints and powders, enamels and ointments, are all in demand to increase the beauty of the human face but if half the pains are taken to beautify the inner soul, what a glorious transfiguration would occur in the essential natures and lives.

William Shakespeare has rightly said

In nature there is no blemish but the mind None can be called deformed but the unkind; Virtue is beauty. Then what comprises beauty in true sense? Beauty is innocence, candor, generosity, modesty and heroism. If a polite remark from our side, a smile from our lips, a look of assurance from our eyes allays

someone’s pain gives someone happiness, it’s an achievement in itself, it’s the essence of real beauty. So are good looks mandatory? What matters is what’s within us.

What is beauty? Not the show of shapely limbs and features. These are but flowers that have their stated hours, To breath their momentary sweets then go, ‘Tis the stainless soul within That outshines the fairest skin ‘Tis true his body may with faults around But who will cavil when the heart is sound Beautiful faces, they that wear The smile of pleasant spirit there It matters little if dark or fair. To end up, I would just like to accentuate that physical beauty is ephemeral, its an evanescent feature of a person. Hence, we should not judge people on the basis of their looks but rather delve into the mysteries of their heart and soul to see a reflection of true beauty. -- Divya Gulati MBA Sem -1

Crystal ball gazers of geopolitics and prophets of national destiny keep telling us the good news: India Awakening is the next global big bang. It does indeed warm the national heart to hear that future is fabulous, particularly so as this is a country that never ceases to astonish us with its volume and volatility, its elasticity and eclecticism. We have come so far, scarred but not defeated and we have outlived the maddest provocations of the political class, ranging from this socialist fantasia to totalitarian temptations.

Today India is no longer the proverbial third world idealist with a closed mind. It is one of the most spirited democracies at work, though the plurality of our politics is only matched by its vulgarity.

It is not only the resilience of the economy that raises a national cheer. The great tomorrow is a heady sensation, and it inclines us to be less realistic about the present. That is why before we pop the cork, we need to come to terms with the distance between our global ambitions and domestic attitudes. Short

term political expediency is not what a nation with great power pretensions expects from its leadership. We ought not to forget, in the so called would, it is easy to get carried away by the digital metaphor.

Beyond the glitz of bazaar, there are disquieting sites of dispossession. They may delight pornographers of poverty but should shame those who swear by the politics of social justice. Sixty years ago, “Tomorrow” was the midnight dream of a free people. Today the sweep of our dream is a measure of our freedom. So listen to the many variations of our future in the rustle we face today. --Saumya Thakur

MBA[EB] Sem-1

62 Years of Independence --- Where Are we? It was a proud moment for all of us, when our first Prime Minister Pt. Jawaharlal Lal Nehru unfurled the national flag of Independent India on 15 Aug 1947. The national flag consists of three colours: • Saffron on the top which denoted renunciation or disinterestedness. • White in the centre is the light, the path of truth to guide our conduct. • The green shows our relation to (the) soil, our relation to the plant life here, on which all the other form of life depends. The “Ashoka chakra” in the centre of the white is the wheel of the law of dharma. Have you ever noticed the Ashoka Chakra of our flag, basically it’s a circle divided by 24 spokes. Formerly it was said that these 24 spokes denote the number of states in India. But now the question arises that if these spokes are the divisions based on the number of states then what does the circle denotes, India as a whole? A tough question to answer indeed! But according to the conceptions which have grown since ages, it can be said ‘YES’. But why, if India is a single country as a whole then what is the need of all these divisions of 24 states or 28 states and six union territories. Some will definitely sat that all this is according to a plan to keep an eye on all the needs and requirements of that particular piece of land, which are variably different from one another in terms of flora, fauna, natural resources,

culture, tradition and class. Then the counter argument would be if all these states are divided separately then why a state gets affected by the changes happening to other states. Answer would be because they all are a part of India and are closely linked with each other i.e. why the changes happening to a piece of land affects others also. If all these states belong to India, why disputes over river water between two states arise from time to time. If a new state has been formed then the dispute over number of employees who will be transferred from the parent state to the nascent state is also common. The disputes arising from nowhere, like establishing different religious stations, is a newer addition to this. The two major disputes which were in news are very heart breaking, the Maharashtrians – North Indians issue which rocked the whole country because of number of arsons,

causalities, arrests and inaction of the state government. Only because of some cheap political interests our own countrymen are making life hell for their own brothers. We are a country which has the teachings of ATITHI DEVO BHAVA in its deep roots. But what we are doing presently is extremely lamentable. There is news that Indian students studying in Australia are facing racial abuse only because of their skin colour. The whole country erupts and the efforts were made from every level to stop all these mishappenings. But take a deep look within, are we the real sufferers of racism? The answer would be really shocking. We are not only the sufferers; we are the culprits as well. Yes we are racists. The latest example is the statement made by a north-east chief minister that in our own country we abuse our own countrymen racially, based on their cast, creed and physical appearance. Real shock came from an Indian Idol winner from north-east who said that he’s a proud Nepali not an

Indian. Then what was a Nepali doing in an Indian Idol show which only for Indians or he showed his decent against all those treat him as a Nepali instead of an Indian citizen. By stating all these I only want to draw the attention of all my countrymen that are we approaching towards the point of being called as the United States of India instead of Republic of India. Truly signifying the above mentioned meaning of Ashoka Chakra with 24 spokes. If an Indian cannot enter another state and earn his livelihood in his own country, if he is called a foreigner or a guest and he has to fight for water and natural resources then there is no need of an external agency. We ourselves have all the qualities of being a demolisher. Now the ball is in our court, which way to go.

By Shivam Bahoray MBA – I sem.

Case 1: Friday, 21 August ’09 – 2:20 p.m. Like any other day I was on my way back to home, from my college. I am a resident of one of the most congested localities of the city. One of the roads that lead to my home is highly commercialized. In the office hours half of this road gets encroached from both the sides to the extent that it serves as ‘an extended shop’ for the show owners. The road was full of people and pollution. Pollution resulting from cars, Lorries, taxies, bike, generators. And the icing on the cake was scorching sun which was in no mood to calm down and give relief to people like rickshaw pullers, cyclist, pedestrians and bikers. Mine was one of the many bikes jostling my way out to my destination. My bike, after overtaking many four-wheelers and rickshaws, was preceding an Alto Car. The car was

hosting three men inside it and had ‘magistrate’ written on its number plate, in Hindi. This car was succeeded by a rickshaw puller on which an old man was seated. The rickshaw was being pulled by yet another old man, dark complexioned, his vest was fully soaked in sweat. Now the Alto car driver was constantly giving horn to rickshaw, waiting for enough space to move ahead. But before the poor rickshaw wala could completely manage to get aside, the car driver accelerated and vroomed ahead, hitting the right tyre of rickshaw. Both the old man and rickshaw puller toppled on the road in such a fashion that rickshaw puller came under the front wheel of rickshaw, with his sawari fainting then and there. I immediately parked my vehicle aside and helped rickshaw puller to stand up and made his sit on one of the shop’s pavements. I took my water bottle out of my bike and sprinkled some water on

the fainted man’s old face. He was Okay, but I am sure the rickshaw puller must have compromised with his collar bone. I reached home. While sitting and pondering upon the whole incident, I laughed at God and thought that first He sent a bane in the form of Alto driver, for that poor man. Immediately He sent a boon in the form of me to help him out. But with the same speed, why didn’t he send someone to catch that car? Many more such questions ignited a civil war in my mind…had someone caught hold of driver; poor man could have got money for his treatment! Or at first place, why didn’t the driver himself parked the car aside and came out to help the poor man? Why did he run away? Is our fear for repercussions of doing something wrong is so much so that it has subdued our

desire to sour out our self-made mess? Till what time will social justice depends upon the power the culprit boasts? When should we stop making such mistakes? Okay, if not stop, then when would we start realizing our mistakes…realization by driver of what he didn’t do…and realization of my failure in providing the poor rickshaw puller with the Justice.. As someone has rightly said… “Justice delayed is Justice denied….”

ByAnkit Gupta MBA -1

India – A Land of Paradoxes For every pros about India there are cons. It’s a cliché to say that paradoxes reign supreme here. Nearly 40% of Indians are illiterate but the country has world’s second largest pool of trained scientists and engineers. 250 million countrymen and women don’t have access to clean drinking water, yet it boasts of Indira Nooyi, doyen of PepsiCo. A place where bullock carts are still an indispensable mode of transportation, but whose rocket and satellite programs are amongst the most advanced on Earth. More than 50% Indian will teem in cities by 2020; still two out of three Indians scratch their living from the soil. We have been recognized as leading nuclear power, but 600 million Indians have no access to electricity. We are the world’s leading manufacturer of generic medication for illness such as AIDS, but we have 3 million of our citizens without access to AIDS, another 2 million with TB, and tens of millions with no health centre or clinic within 10 kms of their place of residence Bollywood makes four times as many movies as Hollywood, but 150 million Indians cannot seem them, because they are blind. India holds the world record for the number of cellphones sold, but also for the number of farmer suicides. Next comes opulence and affluence, the four richest Indians in the world are collectively worth a staggering $180 billion, greater than the GDP of majority of UN members. Four richest Indians are worth more than 40 richest Chinese combined. The paradox – we have 260 million people living below the poverty line, if adhere to World Bank’s poverty line of $1 a day, but the Indian poverty line of Rs. 360 a month, or 30 cents a day would make the figure more agaping. We have a great demographic advantage in 540 million young people under 25 (which means we should have a dynamic, youthful and productive workforce for the next 40 years, when the rest of the world including China is ageing but we also have 60 million child laborers and 72% of the children in our government schools drop out by the eight standard. We celebrate India’s IT triumphs but Information technology has employed a grand total of 1 million people in the last five years, while 10 millions are entering the workforce each year and we don’t have jobs for them. We exercise our voting rights confidently but 196 out of Indian 602 districts are prey to Naxalites. So yes, we are a land of paradoxes, yet a rising power. We have more than the sum of its contradictions. It may be a country rife with despair and redespair, but it nonetheless moved a Mughal emperor to declaim “if on earth there be paradise of bliss, it is this, it is this, it is this.

“A QUEST FOR PEACE!!”

“The younger generation is our future hope. The way their faculties are developed and minds moulded would make or mar India’s destiny.”

We often ask ourselves questions that have no answers...questions that are lost in the abyss of one's mind even before they are actually framed into comprehensible words..questions that we prefer NOT to ask others for the fear of letting them delve into our minds, hearts and souls.. One such question that DID actually come out into the world, after the series of terror attacks, was the one that the people of India asked the Government ~ how safe are we?? Elections are over and done with...but it is disheartening to see that no politician (before or after) the election has promised the common man his safety..his actual right to freedom...freedom from terror..from bombs..from massacre..from anguish..from pain..

- Pundit Jawaharlal Nehru

In the wake of the innumerable terror attacks on the country, the endless speeches promising action against those responsible for such heinous acts f brutality-have really made NO mark at all..They have not succeeded in giving solace to the troubled soul of the common man.. This is a sincere request to the youth..come lets join hands n move onto a better tomorrow...a tomorrow that does not depend on fake politicians for relief...a tomorrow that does not depend on fake speeches for consolation..but..a tomorrow that is safer, fresher, livelier n free... And what follows is my message for the youth of the country..

War, slaughter, destruction, invasion, Heart wrenching screams, death, devastation. Orphans, widows, homeless and crippled, Pain, agony and misery tripled… How,then,can terror give solace to the heart? How can one choose to let it start? Its responsible for the world’s existence to cease.. Its time now to start the quest for peace! Truce, harmony, brotherhood, fraternity, Freedom, love, integrity & unity, Humanity is the need of the hour, Wake up India-YOU have the power The torchbearers of the nationThe present generationYou should come into action, you can do it with ease, YOU should start the QUEST FOR PEACE!

-Doa Naqvi

While it is known that the birth of a girl-child is still considered to be a taboo in many small towns and villages of India, what definitely comes as a rude shock is when such diabolic acts are reported from metropolitans. The incident of the brutal father throwing his child in boiling milk, giving “purification of soul” as an excuse….compels us to stop and actually take notice..to think..and cringe at the magnitude of torment and torture being meted out to girls living in the so called “under-developed” cities of our country!! How can educated people from affluent societies have such a parochial mindset? In an era where women like Sunita Williams, Sonia Gandhi, Indira Nooyi and Sania Mirza are making their mark in almost EVERY sphere of activity, how can one say that having a daughter is a liability?

In the wake of the numerous female feticide cases that are being reported from every nook and corner of the country, it is paradoxical that we even talk about a developed India, unscathed by trivialities of gender-related issues and female infanticide cases. We cannot claim to have broken away the shackles of old thoughts and beliefs unless we do away with such deplorable practices. Have the perpetrators of such crimes forgotten that woman have been considered as bearers of fortune, wealth, success, luck and prosperity in numerous Hindu rituals and epics? It is definitely the time to put an end to such brazen acts of ruthlessness. Only once the Government imposes severe punishment on the ever-demanding in-laws and husbands, who think that only a “son” can carry their name forward in the society, will INDIA become SHINING in the true sense of the word. Doa Naqvi MBA Sem 1

This is no essay on love and no profound treatise on the variations of feelings of tenderness. I only want to show how much semantic difficulty there is in the expression “I LOVE YOU” – statement that can be expressed in so many varied ways. It may be a stage song, repeated daily without any meaning, or a barely audible murmur, full of surrender. Sometimes it means: ‘I Desire You’ or ‘I want You Sensually’. It may mean: ‘I hope you love me’ or ‘I hope that I will be able to Love you’. Often it means: ‘It may be that a love relationship can develop between us’ or even ‘I hate you’. Often it is a wish for emotional exchange: ‘I want your admiration in exchange for mine’ or ‘I give my love in exchange for some passion’ or ‘I want to feel cozy and at home with you’ or ‘I admire some of your qualities’. A declaration of love is mostly a request: ‘I desire you’ or ‘I want you to gratify me’ or ‘I

want your protection’ or ‘I want to be intimate with you’ or ‘I want to exploit your loneliness.’ Sometimes it is the need for security and tenderness for parental treatment. It may mean: ‘My Self-love goes out to you’. But it may also express submissiveness: ‘Please take me as I am’ or ‘I feel guilty about you, I want through you, to correct the mistakes I have made in human relations’. It may be selfsacrifice and a masochistic wish for dependency. However, it may also be full affirmation of other taking the responsibility for mutual exchange of feelings. It may be a weak feeling of friendliness, it may be the scarcely even whispered expression of ecstasy. ‘I Love You’ – wish, desire, submission, conquest; It is never the word itself that tells the real meaning here. -- Prashasti Shekhar MBA[EB] Sem -1

The Penalty of Leadership In every field of human Endeavour, he that is first must perpetually live in the white light of publicity. Whether the leadership is vested in a man or in a manufactured product; emulation and envy are ever at work. In art; In Literature; in Music; in Industry; the Reward and Punishment are always the same. The reward is widespread recognition. The Punishment is fierce denial and detraction. When a man’s work becomes a standard for the whole world, it also becomes a target for the shafts of the envious few. If his work is merely mediocre he will be left severely alone. If he achieves a masterpiece it will set a million tongues wagging. Jealousy does not protrude its forked tongue at the artist who produces a common place painting. Whatsoever you write or paint or play or sing or build no one will strive to surpass or slander you unless your work is stamped with the seal of genius. Long, long after a great work has been done, those who are disappointed or envious continue to cry out that it cannot be done. The leader is assailed because he is the leader and the effort to equal him is merely added proof of that leadership. Failing to equal or to excel, the follower seeks to depreciate and destroy. But only confirms once more the superiority of that which he strives to supplement. There is nothing new in this. It is as old as the World and as old as the human passions - Envy, Fear, Greed, Ambition and Desire to surpass. Master Poet; Master Painter; Master Workman; each in his turn is assailed and each holds his laurels through the ages. That which is good or great makes itself known no matter how loud the clamor of Denial is. That which deserves to Lead---Lives…..

Positive Thinking: The Art of Seeing the Invisible. For a minute let’s go back to our archery test held by Dronacharya to test the archery skills of his discipline. As Archer after archer lost their mark, they began to grumble. Some said the target was too far off while others complained that it was too high up. After Arjuna successfully completed the test, Dronacharya called all his disciplines and told them, “My boys, failure to hit the bulls-eye is never the fault of the target. When an archer misses the mark, he turns and looks for the fault elsewhere. The secret is to look within. To improve your aim, improve yourself.” In this statement lies the most important lesson of positive thinking. The only reason why we are not what we should be is because we don’t dare to be. Walt Disney once said, “If you can dream it, you can do it’. Once you have set your goal of becoming a middle level manager in the next five years, you need to do two things. First you constantly need to visualize yourself as one. The technique of visualization is indeed very powerful way of looking at life and its difficulties. But it has pitfalls for visualization is not to be taken as daydreaming. Sheikh chilli once found a pot of wheat flour on his way home. He went home and strung it in front of his bed. After a ‘hard’ day of doing nothing, he reclined on the bed; the dangling pot of wheat set him thinking. He thought, “This is indeed very good; I will take this to the market and sell it at a profit. Then from the profits I will buy some

hens, the hens will lay eggs and I will sell those in the market and make a huge profit. Out of that profit I will buy cows and sell the milk in the market and set up a sweet shop. By the end of the year I will become a prosperous merchant.” Sheikh chilli closed his eyes and began to visualize a mansion where he would rest; all the prettiest maidens of the city would vie to marry him. He would settle down with the richest and the prettiest of the lot. Soon he would have little sons of his own, toddlers running about the house. But, he thought he would have to be very firm with them. He visualized them as naughty brats and decided to whack them and then teach them a good lesson. He threw about his hands and legs up in the air and down came the pot crashing into pieces. The sheikh literally saw his pipe dreams shatter! There is a fine line between positive thinking and pointless daydreaming. You have to be on your guard never to trespass it. Unless positive thinking is translated into disciplined action, success will forever remain a pipe dream. At each step visualize your success. On your way there will be hurdles and often life will seem like one long obstacle course, but if you have the confidence in yourself success will not be far away.

“WEIGHT AND WATCH!”

H

ow

many of you have sighed longingly after seeing those sensationally charismatic models walk down the ramp? Or gasped with disbelief at the disappearing waist of a silver screen actress? Or even caught stolen admiring glances at the most happening girl of your college? Or fallen for the sordid skullduggery of the late night telebrand shows promising 10 kgs weight loss in a fortnight? Ah well friends! This article is for you! From time immemorial women have harboured this innate desire to look good - to be astute, to have that perfect silhouette - that attracting demeanor that appalls one and all. Needless to mention, 90% of the above mentioned personality traits are achievable only when you are perfectly fit, slim and chic. “It’s in our genes!” was the consolation a classmate had to offer, when we were discussing the cause of the “I’m Overweight Syndrome”(IOS) which both of us happened to suffer from. Well….I do agree, being a science

student, that having parents who are tending towards the healthier side, I cannot have the most stunning Angelina Jolie figure, but, yes, I could surely be able to lose a good 10 kilos without much of an effort, wouldn’t I? Armed by this strong desire and determination, replete with all the courage that I could muster, I set out on the oft trodden path of the fitness freaky world- DEITING!! After a thorough research on websites like “Am-i-fat.com”,“Exercizing-is-crap.com”, “I’mgoing-to-die-hungry.com” and “I’l-diet-all-mylife.com”, I was indubitably convinced that dieting, was, infact quite an easy thing to do – Why? You just had to throw away all the chocolates kept in the refrigerator, drain all the aerated soft drink bottles empty, eat spinach leaves with lemon garnishes, survive on apples, oranges and radishes, believe in extinction of potato chips, kill untimely hunger pangs with chewing gum and water, quit rice, close your eyes to sweets, get up early (to take a few deep breaths-for that ‘feel-good about yourself’ factor),sleep early, walk, run or exercise, for atleast half an hour everyday……phew!! Now that is easy!! After 5 days of following the above regimen (I did cheat and have chocolate on the 3rd day!) I decided that dieting wasn’t exactly my cup of tea….

How long could one resist the temptation of digging one’s teeth into the creamy chocolate ice cream, kept in the freezer, just 10 steps away? Or turn a blind eye to the delicious lipsmackingly tasty dishes, waiting to be savoured on the dinner table? How could one’s heart be inured enough to miss the latest television show, starring that blue-eyed boy, that would be aired at 11:00 p.m. in the night, just to get up early & take a few deep breaths??? (I even read in a Hindi daily that too much chewing of gum could cause a serious jaw disorder. The final blow to my dwindling belief in dieting came when I actually tried to exercise a tad bit, to tone down some flab. Besides gulping for air & being out of breath in a span of two minutes, I developed this excruciating ache in my legs that made me yelp with pain every time I stood up to walk!! My romance with “dieting” was, thus, a short-lived one! I bid adieu to all the radishes and chewing gums, and welcomed the chocolates, pastries and chips with open arms, twinkling eyes and a heart full of glee… Ofcourse that invincible inundating desire to lose weight still lingers somewhere in the abyss of my heart and soul, but as of now, I’m happy the way I am. Besides, no one can be sure of what the future holds, I might go on a dieting spree again, with a firmer resolution, but till then, we just---WEIGHT AND WATCH!!

- Doa Naqvi MBA Sem1

Life @ LUMBA!! The Batch of 2009-11: We are dynamic, ebulliently energetic, creative, smart, explosively refulgent, having a firm head on our shoulders…and before you start thinking that this is a selfappraisal session by a self-obsessed student…hold your breath...because we’re even mischievous, impudent, naughty, full of pranks and jokes, playful, yet quite unabashedly revolutionary! On 16th July,2009, when we stepped into the haloed portals of our very own LUMBA department, little did we know, that in a short span of 1 month, we would develop such an excellent rapport with each other. Well, we have had our share of friendships and fights, competitions and team-work, appraisals and degradations, but these are just a myriad of opposite emotions all chugging off on a common track towards the station called ‘Life @ LUMBA’. What with the never-ending lectures, power-point presentations, club activities, charts, Go-Green campaigns, Independence Day celebrations…we’ve been through it all and yet…we’re still the very new batch of “freshers”. And for those who are beginning to get the idea that LUMBA is just fun-n-games, let me warn you, we have got oodles of studying to do (that we do not bother, is a different story altogether!). It’s a platform where the ‘shy’ become the ‘not-so-shy’ ,where the singers, artists, guitarists, dancers, actors lend colours and hues to make one complete picture. Shivam Bahoray aptly sums up, “Assignments + activities + visits + seminars +term papers+ midterm tests + lectures

+end semesters+…this is what LUMBA is all about..sounds cool..doesnt it?” “And an odd fight here and there too,” Muntazir Abbas Zaidi chips in. Ali John Zaidi reflects, “LUMBA was supposed to be a compromise I had made with my life, but, I am having the last laugh.” He is ‘gradually falling in love with the college’ and gives full ‘credit’ to his friends and batch mates for making his stay a ‘wonderful experience’! Ali’s thoughts are seconded by Sama Husain who ‘loves the place and loves the people’. In the end, we, as novices, would like to take this article as an opportunity to thank all our teachers for the painstaking efforts they are taking to make every new concept clear (aware of the fact that they are addressing a class comprising of students from varied backgrounds). We would also like to thank our seniors, who have left no stone unturned in making us comfortable in our new niches. Through their regular reprimanding, constant inspections, infamous “formals/informals” debate and disagreements, they have knowingly/unknowingly brought the class together as one single entity. Now, we even respect and resent together! We are looking forward to two fun-filled years, and as Asreen Salman avers, “College days are the days all of us miss and cherish all our lives, and we are intending to make the most out of them!” --Doa Naqvi MBA – Sem1

Premonitions

“The most beautiful thing we can experience is the mysterious. It is the source of true art and Science”. Albert Einstein, ‘What I Believe’, Forum, Oct 1930. The following words were spoken by a man to his wife and friends when he was explaining a eerie incident that occurred to him : About ten days ago I retired very late to bed and soon began to dream. There seemed to be a death like stillness about me, then I heard subdued sobs, as if a number of people were weeping. I thought I left my bed and wandered downstairs. There, the silence was broken by same pitiful sobbing but the mourners were invisible. I went from room to room. No living person was in sight but the same mournful sounds of distress met me as I passed along, I was puzzled and alarmed. Determined to find the cause of a state of things so mysterious and so shocking, I kept on until I arrived the East Room. There I met with a sickening surprise. Before me was a catafalque on which rested a corpse wrapped in the funeral vestments. Around it were stationed soldiers who were acting as guards and there was a throng of people, some gazing mournfully upon the corpse, whose face was covered, others weeping pitifully. “Who is dead in the White House?” I demanded one of the soldiers. “The President”, was his answer. “He was killed by an assassin”.

After his death, his body was kept in the same East Room that he had foreseen in his dream. The man was --- Abraham Lincoln, the First President of USA. A Novelist named, Morgan Robertson, wrote a novel --- Futility, about a massive ocean liner called SS Titan.

LUMBA E-Mag 09

And thus the man finished the story in the silence. But at that time, nobody paid a great deal of attention to his words, until, few days later, the man who had dreamed this dream was murdered on April 14th 1865.

Titan was said to be unsinkable and on her maiden voyage from Southampton, while t was crossing the Atlantic, it sank after hitting an iceberg. Reading this one would naturally think that this novel was directly inspired from the unfortunate event of the sinking of Titanic in 1912. But the truth is that – this novel was written in 1898 --- 14 years before the Titanic came into existence. Nor is this unique? On one Sunday morning, a Canadian priest of a church had a dream about a tempest at the sea. He saw that there were turbulent waves in the night somewhere in the middle of the sea. In his whole dream, he noticed that there was a hymn being sung in that eerie darkness. That hymn was hardly sung in those times. That hymn made him woke up suddenly. The hymn remained in his mind. When he dozed off again, the dream returned with the same hymn.

Life itself is like a great dream. It encompasses things like miracles, coincidences, déjà vu and the whole field of the paranormal situations - where science can only gape open-mouthed. We may think that mankind has unfolded a large number of mysteries but there are millions of unexplained phenomenal conditions that are still to be unveiled. One of them is Premonition – The term premonition is in general use, and the more clinical word precognition, ('before knowing'), tends to be used by parapsychologist. Premonitions come in the form of dreams, waking thoughts, waking imagery and sleep-onset, (hypnagogic), imagery.

When he woke up again, he wrote that hymn—“For those in perils on the sea”. Little did anyone realize that the same hymn was sung on Titanic before it sank into the Atlantic…..

We can define a premonition as an experience, (eg dream, waking thought, etc.), which appears to anticipate a future event that could not reasonably have been inferred from information available before the event. The fact that they mainly refer to unpleasant things is reflected in the term premonition itself, which derives from the Latin word praemonere - to warn in advance.

Mystery hides in life’s small details, it’s we, who don’t realize it, and that is why it becomes invisible. It is the ever going quest to uncover these mysteries that has been the guiding force for all the developments in the civilizations throughout the world.

Premonitions are making us realize that our ideas of the nature of the universe and ourselves are completely wrong. Precognition is totally at odds with the present scheme of things. Essentially, it provides an effect (the premonition) before a cause (the event).

Sometimes the person who has the premonition, (the percipient), doesn't

know precisely what will happen but has a feeling that something untoward

will occur - it's then a foreboding or presentiment. If premonitions were just a recent phenomenon in history we could be dubious about their reality, but the fact is that they have been reported in all cultures going back to the beginning of written records. Scriptures about Premonition • An ancient Indian book of wisdom, the Artharva Veda, dating from about 3000 years ago, commented on premonitory dreams that the time of night that the dream occurs gives a clue as to when the later event will happen. • Scripted clay tablets from Assyria and Babylonia testify that dreams including premonitions were experienced thousands of years ago. The ancient Egyptians believed that dreams were messages from the gods and that knowledge about the future could be conveyed through the vehicle of the dream. In ancient Egypt special temples existed (Serapeums) where dreams could be encouraged or 'incubated'. After fasting and various cleansing rituals the incumbent would sleep in the temple and await a special dream often about the future - which would be interpreted by the 'learned men of the magic

library'. Several papyri have been discovered listing different dream symbols. • The Bible refers to precognitive dreams. There are about 15 in the Old Testament - most of which helped change the course of history, and there is the one mentioned earlier in this book of the Pharaoh who dreamed of 7 fat and 7 thin cattle. Joseph decoded it as referring to seven years of abundance followed by 7 years of famine - warning of future events. Some people might think that Premonition is ‘impossible’ and so cannot be true. But they should realize that several things that have been ‘impossible’ in the past have turned out not to be so. For instance, few hundred years back, it was impossible that earth should orbit the sun, or that other planets should exist, or it was impossible for a man to set foot on a land which doesn’t belong to Planet Earth.

Is that still impossible?

How to Choose a Specialisation? After three terms of whirlwind introductions to more than 30 subjects that make up a management course and summer training in the corporate world, you are expected to make the mother of all decisions—which discipline to specialize in: The Traditional Streams: Marketing, finance, HR and Operations The Newer Streams: Systems, Telecom, E-Business and Foreign trade.

It is important to make the right decision because your specialisation typically earmarks the area in which you are likely to take up a full-fledged career. It means if you specialize in Marketing, in all probability, the next 30 years of your career would be in this field. It is fruitful, therefore, to select a specialisation which genuinely interests you as you are going to invest 30 years of 5 days a week x 8 hours a day of your scarce time. There are many ways to select a specialisation, but given below are a few standard methods to choose from:

The Internal Specialisation Finder uses two methods:

The Great Passion Method: As the name suggests, this is all about identifying the subject(s) that you simply love. And how do you figure out the subjects that you love? You do so by asking yourself three simple questions: a) Is this a subject for which I have done more reading than required for my course? b) Am I consistently amongst the top ten percentile for these subjects? c) Am I consistently aware of what is happening in the corporate world in this area of specialisation?

Even if you answer yes to any two of the three questions, you have identified the specialisation for which you harbor great passion! The Deep Hatred Method:

This method tries to choose your specialisation using a ‘NOT THIS’ method. Here you ask yourself the questions:

a. Which are the subjects that I would gladly not attend a single class of? b. Which are the subjects in which, I receive my lowest grade point average? c. Which subjects do I have absolutely no clue about in spite of attending lectures? Even if a subject fits in as the reply for one question, you know that the subject is not the one to specialize in. However, while choosing either one of the Internal Specialisation Find Methods, you should be aware that the professor who teaches you that subject could be biasing your answer. As students we tend to like and take interest in the subjects whose professors we like!!!

The External Specialisation Finder also has two methods:

The Statistical Method:

This method requires the student to undertake some serious research and answer a few questions such as: a.

Campus Recruitment Oriented: • Which were the companies that came for campus recruitment?

• What were the kind of students they picked up, which specialisation? • What specialisation has the easiest placement? • Which specialisation got the highest pay package?

b. Corporate rung climbing oriented: • What are the specialisation of the CEOs of the top ten companies? • Who gets a better pay packet? • Who has a better chance to rise more rapidly up the corporate ladder? • Who has a greater demand in terms of number of jobs?

Once you have appropriate answers for all these questions, you can choose the specialisation that offers the best prospects. However one should be aware, that every five years or so, this trend undergoes change. The Value Method:

In this method, you select the specialisation, for which everyone around you feels that you are a wiz at! As you go through your MBA, you will find that your classmates, junior and seniors, tend to slot you depending on their perception of your greatest value. For example, juniors will come to you for guidance for a particular subject or seniors will make you in charge of particular activity related to specialisation. But beware, this selection depends upon an external worldview and is not your own. So it may not always be as fulfilling!

Happy Hunting!

Why in the World? In the darkness in a solitary mood, watching the stars in the moonlit sky, Retreating down the steps of life, a journey revealing two truths. A wavelength of time with so many events unfolding the realities of life. They say knowledge has no substitute Has ignorance no role to play? Have the naïve always to pay? Why does agony strike us so hard? When there is antidote for every pain. Why does paroxysm engulf us? When we know every cloud has silver lining. Does compulsion make a person so sick, that he has to cry out for freedom? How could peace not make us better, when it is a prodigy? How could we think of socialism when all wishes are to be parasites? Can optimism ever prevail in a parochial minded society? How could we just talk of equality when all strive to be omnipotent? Can parity go along with discrimination? How could we walk in faith when the world’s stage of masquerades? Why is livelihood so hard, that people want to rejuvenate? Is there no credit for rectitude? Can’t we refrain ourselves from being intoxicated? Are the crescent and trough of joy and sorrow the only reminiscence? Normality seems to loose its value, of which perspective should be the clue?

Sometimes….!!! Sometimes I feel and sometimes I don’t have feelings. Sometimes I am thoughtless I don’t think -- no pains, no healings. There are things which touch my heart’s deepest core But at times there are few which make me feel bore. There are different seasons as well as frost, dew and hail. Yet there are things which hold us together and we never fail. There is a spontaneous flow of thoughts which makes me passive Since there is an energizing factor so I am again active. There is no doubt, there is an endless strife Which is why there is essence and there is life. Feel it, have it, live it but never fake it. Instead adore it, inhale it, and swallow it rather simply take it. ---Murtaza Nasir MBA(EB) Sem 1.

A word to Teachers There was a Jew who was imprisoned by Hitler but could not be killed because the war ended before Hitler could kill off all the Jews. This man later became a headmaster. He wrote the following letter to the teachers of his school in the reopening day one year:

Dear Teacher, I am survivor of a concentration camp. My eyes saw what no man should have seen: Gas Chambers built by the Learned Engineers. Children poisoned by Educated Physicians. Infants killed by Trained Nurses. Woman and babies shot and burned by High School and college graduates.

So I am afraid of Education. My request is: Help your student become a HUMAN. Your work must never produce learned monsters. Reading, writing and arithmetic are important only if they serve to make students more human. The goal of education is primarily to prepare students to become good students. Such people will face life honestly, lovingly and courageously;

Evolution of a Man Darwin proposed that man evolved from monkeys. Will present day monkey’s evolve into men in the years to come? Ask monkey’s they’ll tell you: ‘This rumor can never be true That man has descended, from our noble race The very idea is shocking disgrace No monkey ever deserted his wife Starved his babies, ruined her life You never know of a mother monk Leaver her kids with other to bunk Or pass them on from one to other Till they hardly know who’s their mother? There is another thing monkey a won’t do Go out at night and get into a stew Or use a gun, club or knife To take some other monkey’s life That man has descended, we make no fuss But brother he did not descend from us.’

The English Language Let’s face it. English is a strange language. There is no egg in the eggplant. No ham in the Hamburger. And neither pine or apple in pineapple. English muffins were not invented in England French Fries were not invented in France.

Why do people recite at a play Yet play at a recital? Park on driveways and Drive on parkways? How can the weather be as hot as hell on one day And as cold as hell on another?

We sometime take English for granted. But if we examine its paradox we find that Quicksand takes you down slowly, Boxing rings are square, And a guinea pig is neither from Guinea, nor is it a pig.

You have to marvel at the unique lunacy of a language, where, a house can burn up as it burns down and in which you fill in a form, by filling it out.

English was invented by people, not Computers If writers write, how come fingers don’t fing? And it reflects the creativity of human race If the plural of tooth is teeth (which, of course, isn’t a race at all). Shouldn’t the plural of phone booth be phone beeth? If mouse is mice, shouldn’t houses be hice? If a teacher taught Why didn’t the preacher praught? If vegetarian eats vegetables What does a humanitarian eat?

That is why When the stars are out, they are visible, But when the lights are out, they are invisible, And why is it that when I wind up my watch It starts, But when I wind up this story, It ends…..

A new day begins with the end of the night, One every face arises a beaming ray of light. A flower of hope blossoms in every heart Emerges from the caverns of affliction that are but life’s part. Despair swoons at the feet of the night, On the anvil of day, hope radiates bright. Learn from your failures and try again, Today its famine, tomorrow it’ll rain. Awaken your soul and you will achieve success, Nothing is beyond your imagination and access. All great men were not born great, They achieved greatness, rebelling against fate. So always try to emulate them in humbler walks of life Your efforts will certainly bring success in life torn by Strife. -- Anju Sagar MBA[EB] Sem 1

A RAP ON KASH- IF MY COLLEGE LIFE MBA me admission liya , Career banane ko. Mujh mein ek Ambani hai, Ye duniya ko dikhane ko. Logon ko lead karunga, International meet karonga. Blogging Obama se, To Twittering Madona se. Katrina hogi girlfriend meri, To Jolie sang treat karunga. Future ko secure, Aur adhure dreams complete karunga. Ye sab soch ke, Mai 12 baje so gaya. Pehle hi din, Mai college ko late ho gaya. College ke pahle din, Teachers ne Intro dihya. College ke doosre din, Seniors ne Intro liya. Intro ke naam par, Ragging li hamari. Seniors bole, humne sab jhela hai, Ab beta bari hai tumahri. Kisi ne bike chalayi, To kisi ne song sunaya. Kisi ne joke mara, To kisi ne mooh banaya. Ek ladke se bole, Kisi ladki ko propose karo. Result jo bhi ho, Attempt tum roz karo.

Phir seniors aur juniors ki Dosti ho gayi. Seniors ne Fresher di Aur juniors ki balle-balle ho gayi. Believe it or not, Hum juniors me se, Ek ki band baj gayi. Are yaron jushn manao, Uski shadi ho gayi. Dosto ke saath, Har Sunday movie dekhi. Na kabhi paan-masala khaya, Maine cigrette jalana dosto se seekhi. Almirah ki shelfs me, Books junk mar rahi. Boys to Boys rahe, Dekho girls bunk mar rahi. Class chal rahi Kishori ki A.C canteen me, Bike pe baithkar, Chola-Samosa with, Chai ki chuski mar rahi. Mahiney guzar gaye, Agla din ho jaise. Exam date out hui, saza ki date fix hui jaise. Scheme dekhi to, Mujhe subjects pata chaley. Dosto ko khabar di, To wo duniya se guzar chaley. Kaise karunga Economics, Kaise banaunga Final accounts. Kya hoga Computer ka, Kasse karunga Quants. Mujh mein aur teacher me, Hai ek Communication gap. Sirf canteen(Kaintin) Ethics, Hai mere mind me mapped. Enviroment ki fikar to kaun karta hai, Par kaise decide karunga Mata Pita OR Babe (MPOB). Exam ke baad, Jub result out hua. Sare dost fail ho gaye, Aur maine top kiya. Ye dekh, Sub hairan rah gaye. Maine ye kaise kiya, Sab poochhne lage. Economics sikhi maine, Girlfriend ki persistent demand se. Final account banaya, Apne canteen ke account se. Computer ko master kiya Orkutting karke. MSD me top kiya Mahender Sigh Dhoni ki innings explain karke. Ye successful formula hai, Apply karke to dhekho. Ye duniya tumhari hai, Apne aur doosro ke beech. Distancce ko divide karke to dhekho. DISCLAIMER; This article does not intend to hurt anybody’ feeling.

THANKS........

Mohd. Kashif MBA –EB Sem 1

Words of Inspiration