Subvert Is Ing Overview

1. Research and Planning

3. Evaluation and Essay

1. Watch and write a review of ‘Supersize Me’. 2. Research into a junk food company – find out some information they DON’T tell you in their advertisements. 3. Visit adbusters.org, print a subvert and annotate.

1. Write a 500-750 word essay/evaluation of the creative process in producing your subvert. 2. You could produce a mind map to help plan your essay.

Subvertising Project

2. Production 1. Produce 2 thumbnail sketches for your subvert about junk food. 2. Select 1 of your designs and produce this using Adobe Photoshop and a digital camera – this must inlcude subversion of imagery as well as text – slogan, brand name, logo Supersize your coursework etc. folder! 1. You could do some audience research and ask, ‘should junk food ads for kids be banned, and why?’ 2. You could support your subvert with some merchandise – design a subvert t-shirt! KEY WORDS: Audience, Institution, Branding, Corporation, Brand Identity, Manipulate, Representation, Obesity, Misrepresentation, Environment.