Rob Bernard: It Solutions For A Low Carbon Economy

Environmental Sustainability @ Microsoft Rob Bernard Chief Environmental Strategist [email protected] http://www.microsoft.com/environment

Global Issues and Opportunities

Energy Demands Carbon Emissions Global Impact Software Solutions

Challenges Reduce the 2% of energy consumed by software driven devices

Use software to address the larger challenge

Partner with leading environmental organizations and experts

Lead by example within our own organization

Our Commitment At Microsoft, we are committed to software and  technology innovations that help people and technology innovations that help people and  organizations around the world improve the  g p environment. Our goal is to reduce the impact of our  operations and products, and to be a leader in  environmental responsibility.

Environmental Sustainability Sustainable Practices and Environmental Stewardship

Leverage Technology for Positive Impact

Partnering for Gl b l IImpactt Global

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Act with Transparency and Compliance

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Build a Sustainable Infrastructure

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Empower Employees

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Reduce, Manage, Rethink

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Next Gen Data Centers

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Research for the Future

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Engage with the Broader Community

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Drive Industry Best Practices

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Promote Solutions Development

Sustainable Practices

Act with Transparency, Let Employees Inspire • Understand your impact • Share Sh and db borrow b bestt practices ti • Employees lead by example • Compostable Dishware • Connector Bus • Kitchen Grease • Help Individuals Drive Change • 33,000 CFL light bulbs for free • Employee E l recognition iti

• Support Employee Engagement • Measure, measure, measure

Build Sustainable Infrastructure Minimize Impact • Bringing Moore’s Law to Data Center • Digital Di it l B By Ch Choice i – saving i > 10 million illi cd’s d’ • Recycle and compost >200 tons/month

Quincy, WA

Maximize Renewables • 100% renewable hydropower in Quincy Data Center

• Mountain View, CA campus -- 2,288 solar panels • Microsoft UK -- 100% renewable electricity • San Antonio -- recycled water program

San Antonio

Dublin

Optimize Buildings • LEED standards • Use outside air

Chicago

Leverage Technology for Positive Impact

Green IT: Reduce, Manage & Rethink

Built in energy efficiency  Increased utilization Guidance and education

Centralize control Analyze operations and  monitor goals

Reduce travel and  commuting Streamline collaboration  Take paper/manual Take paper/manual  processes online

Where are we headed?  IT Starts with measuring 

Measureable Efficiency

• • • •

Manageability Operability Utilization Sustainability

11

Interconnected Systems Water

Air

Transport

Land

Buildings Efficiency Computing  Computing Footprint Footprint eWaste W t Energy

Forests Grids

Interconnected Systems Water

Air

Transport

Land

Buildings Efficiency Computing  Computing Footprint Footprint eWaste W t Energy

Forests Grids

Research New Solutions Drive Energy Efficiency Advancements DC Genome Project: reduce the data centers operation cost and increase data center t capacity it Gen 4: pushing the vision forward

Browsing the Physical World in Real-Time SensorMap: S M an open and d di diverse community of sensor data ClearFlow: find routes based on least traffic, Hydroseek: Visualizing data in new ways

Predictive Modeling Climate Models Species Migrations Fishing stocks Disease paths

Partnering for Global Impact

Opportunity Add Address th the 98% problem bl Smart  Buildings Smart  T Transportation t ti

Smart Grid Smart Grid

Smart Smart  Logistics

e‐Science

Examples

•Building & energy mgt control systems •Energy modeling gy g

Autodesk Johnson Controls

•Traffic optimization and route planning •Transportation efficiency and optimization •Transportation efficiency and optimization 

Virtual Earth/Clearflow Windows Mobile MS Auto/Fiat /

•Better planning and forecasting •Remote grid mgt •Remote grid mgt •Smart metering

GridPoint

•Optimize l inventory and transportation p y p •Model and optimize supply chain 

ESRI Dynamics Sustainability  Dashboard

•Do we really understand what 6 degrees  D ll d t d h t6d means?

MSR Oxford,  Cambridge Princeton

Partner with Others for Change •

Empower Action on World Issues

• Clinton Foundation Climate Initiative • European Environment Agency (EEA) • Imagine Cup •

Work Together on Solutions

• Desktop Power Mgmt Tools: Verdiem, 1E • Facilities/Operations Mgmt: Gridlogix, Johnson Controls • Expanding IT’s role: Fiat, Yello Strom

Summary Pivotal time for environmental action We can reduce our impact Leverage Technology for Positive Impact Partnering for Global Impact Sustainable Practices and Environmental Stewardship

Software is essential to solving the 98% problem Microsoft is committed to providing energy efficient products Microsoft is collaborating with leading thought leaders and global organizations to have a positive impact