TABLE OF CONTENTS
1.0 EXECUTIVE SUMMARY .................................................................3
2.0 CLIENT REQUIRMENTS ................................................................4
3.0 TARGET AUDIENCE ........................................................................4
4.0 PRODUCTS PURPOSE....................................................................5
5.0 PROJECT CONCEPTS ....................................................................5
6.0 PROJECT SCHEDULE ....................................................................6
7.0 RECOMMENDATIONS ....................................................................7
8.0 REFERENCES .....................................................................................7
1.0 EXECUTIVE SUMMARY
Randwick TAFE’s Fitness Studio has hired J-Design to create a digital media training product to promote the clients fitness studio and the safe and correct use of its equipment. The Client requirements for the product include a narrated video to demonstrate the different type of equipment, information on the rules of the fitness studio and a muscle/equipment quiz to test the knowledge of the customers. The gymnasium's equipment ranges from traditional equipment such as bicycles and barbells, to highly sophisticated special purpose machines therefore the fitness studio insists on providing customers with an interactive optical disc to provide assistants and educate. The target audience are gym members between the ages of 15 to 65, who are either students or members of the public.
2.0 CLIENT REQUIRMENTS
The client requires the product to provide: i) A narrated video tour of the fitness studio that highlights the equipment groupings. ii) Information on the rules for using the studio with a scenario-based training application to enable customers to test their knowledge of these rules in a variety of situations. iii) Images of a range of equipment for exercising a selected muscle group (Legs, Arms, etc.) and a quiz for matching the equipment required to exercise specific muscles within the group.
3.0 TARGET AUDIENCE The audience will be gym members, who vary in age approximately from 16 to 65 who are either students of TAFE’s health and fitness courses or members of the public attending classes and individualised training programs. The audiences are from diverse backgrounds and cultures but are educated in various aspects. It is aimed at both male and female audiences, who mainly live locally or in proximity to the Randwick TAFE gym. Their computer and technology skills are fairly good due to the skills gained through TAFE.
4.0 PRODUCTS PURPOSE The aim of the project is to provide customers with a digital media training product to promote the clients fitness studio and the safe and correct use of its equipment by customers attending classes and individualised training programs. Also to provide a form of learning and feedback through the use of a quiz for matching the equipment required to exercise specific muscles within the group. The deliverables will be via an optical disc (CD/DVD), which incorporates a range of digital media technologies such as text, graphics, photography, audio and video to create a realistic learning environment.
5.0 PROJECT CONCEPTS
6.0 PROJECT SCHEDULE
SUBJECT
START DATE
START TIME
END DATE
Week 1- Project Research Week 2- Start Phase 1 Identify Clients Requirements Begin Project Plan Week 3 Develop concept map Begin project schedule Week 3 Finish Project Schedule Submit plan for approval Week 4 - Start Phase 2 Develop Storyboard Develop Layout Develop Script Week 5 Compile List of Rules Design - List of Rules Week 6 Take Gym Photographs Video Walkthrough Week 7 Edit Photographs Week 8 Edit Video Week 9 Video Voice Narration Gather Audio & Edit Week 10 Develop Scenario Week 11 Scenario Design Week 12 Quiz Questions & Answers Quiz Feedback Week 13 - Phase 3 Develop a Functional Prototype
22/07/2008 29/07/2008
9:30 AM 10:00 AM
22/07/2008 29/07/2008
5/08/2008
12/08/2008
19/08/2008
9:30 AM
10:30 AM
9:30 AM
5/08/2008
12/08/2008
26/08/2008
END TIME EST. Time ACT. Time 1:00 PM 1:00 PM
2.5 hours
2.5 hours
1 hour 2 hours
1.5 hours 1.5 hours
2 hours 1 hour
3 hours 30 min
2.5 hours 2 min
2.5 hours 2min
1:00 PM
1:00 PM
1:00 PM 1.5 hours 1 hour 1 hour
26/08/2008
10:30 AM
26/08/2008
1:00 PM 1.5 hours 2 hours
2/9/2008
9:30 AM
2/9/2008
1:00 PM 1 hour 2.5 hours
9/9/2008
9:30 AM
9/9/2008
1:00 PM 3 hours
16/9/2008
9:30 AM
23/9/2008
1:00 PM 3.5 hours
23/9/2008
9:30 AM
23/8/2008
1:00 PM 1.5 hours 2 hours
14/10/2008
9:30 AM
14/10/2008
1:00 PM 3 hours
21/10/2008
9:30 AM
21/10/2008
1:00 PM 3.5 hours
28/10/2008
9:30 AM
28/10/2008
1:00 PM 2 hours 1.5 hours
4/11/2008
9:30 AM
7/11/2008
1:00 PM 5 hours
Week 14 Create Interactive Buttons Compiling all resources Week 15,16,17 Putting together Official CDROM Narrated slideshow Week 18 - Phase 4 Publish CD-ROM Presentation of CD-ROM
11/11/2008
9:30 AM
11/11/2008
1:00 PM 2 hours 1 hour
18/11/2008
9:30 AM
28/11/2008
1:00 PM 12 hours 2 hours
2/12/2008
9:30 AM
2/12/2008
1:00 PM 15 min 20 min
7.0 RECOMMENDATIONS To successfully complete the gym prototype on time the project schedule should be followed closely. I recommend the client and designer also schedule regular meetings to see if the requirements are being met according to the client’s needs. The design factor for the prototype will be what separates the CD-ROM from others; this is why I recommend great attention to detail be paid for this aspect. I recommend the CD-ROM provide customers with Ease of use and fun interactivity, it would provide real life scenarios with questions and feedback. It should be available to everyone who wants and needs it.
8.0 REFERENCES Website: Images Website:
http://initiateprojects.sydneyinstitute.wikispaces.net/ http://www.offthemark.com/search-results/key/gym/ http://www.fitnessondelivery.com/testimonials.php Visited 24.08.08