PRINCIPLES AND PRACTICES OF MANAGEMENT
MANAGEMENT “Art of getting things done through and with people in formally organized groups” Management involves judicious deployment of resources for the achievement of certain goals.
CONCEPT Management as a discipline Management as a group of people Management as a Process
IMPORTANCE OF MANAGEMENT Effective utilisation of resources Development of resources Stability in the society Incorporating innovations Integrating interest groups
FEATURES OF MANAGEMENT
Management is Universal: applicable in all the areas. Management has an existence of objectives Management is a unifying area: reconciles individual goal with organizational goal. Management is a social process: it is by the people, through and for the people. Management is organised. Management is intangible:is an unseen or invisible force. Management is situational:different ways of doing things. Management is an art as well as science:contains theoretical and practical knowledge.
NATURE OF MANAGEMENT PROCESS Multi disciplinary Dynamic Nature of Principles Relative , not absolute Principles Management : Science or Art Management as Profession Universality of Management
LEVELS OF MANAGEMENT
Top management : consists of board of directors and chief executives. Broadly it performs the following functions:
To analyze and interpret changes in management To establish long term corporate plans To formulate and approve master budget and departmental budgets. To design broad organization structure
LEVELS OF MANAGEMENT
Intermediate management : comprises of departmental and divisional heads e.g. marketing manager. its broad functions include:
Accountable for the performance of his division He coordinates and controls the activities of all personnel working in different branches or sections of his particular department.
LEVELS OF MANAGEMENT
Lower level management. consists of supervisors,foremen,sales officers. Its functions include:
Planning day to day production within the goals laid down To assign jobs to workers Ordering an instructing Advising and assisting workers by explaining work procedures.
SCOPE OF MANAGEMENT Production Management : Managing the production so as to produce right goods in right quantity at the right cost and at the right time. Marketing Management : Identification of consumers needs and supplying them goods which can satisfy those wants. Financial Management : Ensuring right amount and funds to business at right time at a reasonable cost. Personnel Management : Selecting , compensating etc human resources at right time in the enterprise.
SKILLS OF A MANAGER
Technical skills: ability and knowledge in using the equipment and the inter relation.
Human skills: ability to work effectively with other people
Conceptual skills: ability to see the whole organization.
Diagnostic skills: getting quickly to the root cause of the problem
FUNCTIONS OF A MANAGER Formulation of Plans : Short and Long Providing direction Combining the efforts Forming PR Analysing / Researching Controlling Motivating
OTHER FUNCTIONS Performance appraisal Acting as a Linking Pin Handling disturbances
EFFECTIVE MANAGER The person The process The result