PEMASARAN MELALUI PROGRAM PROMOSI TTI Sektor Swasta
Rini Wahyu Hariyani
PROGRAM TTI • Dimulai tahun 2004 • Kegiatan - Roadshow - Pameran - Study Banding • Koordinasi terpadu • Melibatkan banyak dunia usaha • Brand Development 07/26/09
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IMPACT • Image • Existence • Sales • Contacts / Networking • Partnership •R&D 07/26/09
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KENDALA
• Kemasan • Follow up • Keberlanjutan • Monitoring & evaluasi • Fasilitasi lanjutan
07/26/09
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KEDEPAN • Perlu STRATEGY promosi TTI • Tools promosi TTI Brand management • Perlu pemetaan stakeholders • Ciptakan komunitas TTI • Sistem monitoring & evaluation 07/26/09
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Terima Kasih
07/26/09
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