WHO IS SUPERIOR? SUPERIOR is a MENTOR future headquartered in Glenmarie, Shah Alam and with more than 40 mentee ’A’ on Art, Graphic and Stationary stores in 40 locations in Malaysia. With 40 mentee ’A’ new stores opening in April 09 all over Malaysia, SUPERIOR is the biggest growing retail office products retail chain in Malaysia. SUPERIOR stores are mentee outlets - they benefit from the global purchasing power of a strong international company combined with the energy, entrepreneurial flair and commitment of an owner managed business. SUPERIOR provides the benefits of a well-known powerful brand to otherwise small, independent and often unsupported companies. Key Points: •Going to be the BIGGEST growing office products retailer in Malaysia. •Mentor/Mentee Program solution for established mentee ‘A’ for Art, Graphic and Stationary and new mentee B for stationary and photocopy. •With the loan of RM500,000 for Mentee ‘A’ RM250,00 for Mentee ‘B’ from MARA at the interest of 2.2% per annum. •Full training support to help you succeed
WHAT IS THE SUPERIOR CONCEPT?
SUPERIOR is a Art, Graphic and Stationary Material supply retail that supplies small and medium size businesses and consumers with a complete range of office and stationery products. The stores are modern looking and attractive with clean, bright and uncluttered colors and designs featuring a wide range of products. There is more to SUPERIOR than retail - telemarketing, e-commerce and direct mail - the SUPERIOR system provides a convenient and low cost source of office products to all sizes of businesses. The Superior mentee sells from its attractive store and delivers to businesses orders placed by phone or on the web. The retail store creates a positive and professional image and serves as a delivery and warehouse center. Deliveries are handled by the mentee's staff or handled by a specially appointed logistics supplier.
SUPERIOR - WHAT IS A TYPICAL STORE? MENTOR SUPPORT The SUPERIOR model store ranges from 24ft to 75ft, is located on a Main Street with high pedestrian traffic. There should be some available parking and access for easy receipt and delivery of supplies and the shipping of orders.
Key Points: Clean, attractive facade Parking, visibility and access are attractive features Small and medium size. Centrally located near businesses High pedestrian count Near office buildings
PROGRAM PERUNCITAN MARA SYSTEM:
Program Peruncitan Mara is the most successful way to launch a business for the Bumiputra i.e. Orang Melayu using established, proven business techniques that enhance your chances for success. You rapidly build a business whos market value can be realized should you ever want to sell. SUPERIOR is a proven and successful formula, with over 18 years in business. It is a professional way to enter the office products business in an otherwise fragmented market. SUPERIOR is rapidly developing a strong global brand giving instant recognition. It is the only Mara Mentor/Mentee in office products retail. SUPERIOR gives you the opportunity to share in its success and build a great business.
THE PRODUCT ASSORTMENT:
SUPERIOR stores feature more than 2500 products consisting of wellknown international brands and good value branded products. These products satisfy all the office needs of businesses from office machines and furniture to stationery items. Key Points: Up to 2500 products in store depending on size The 500 best selling products usually account for 75% of sales The assortment includes branded products made in Europe, Australia and China and direct imports through the SUPERIOR Sourcing and Logistics center of a number of fast selling stationery products and office furniture made in Europe and China at attractive costs Easy auto ordering on the SUPERIOR web site Availability of products from the SUPERIOR Glenmarie, Shah Alam Warehouse Purchases from Mentor Preferential terms and prices from SUPERIOR’s list of preferred vendors of well-known international brands
WHY JOIN SUPERIOR? Build your own business and maximize your chances of success by adopting a well-proven formula. Join a fast growing Superior group of successful with Mentor. Buy cooperatively and benefit from the synergy of the SUPERIOR trademark and its proven system. Purchase SUPERIOR products manufactured in Europe and China from the SUPERIOR Website easily and at low cost. Purchase from SUPERIOR Glenmarie, Shah Alam products made all over the world at value prices and non will be purchase locally and bypass the local agents. Become an office products leader in your market by appointing new mentee and converting stationers and dealers to the SUPERIOR model.
SUPERIOR CANDIDATE PROFILE:
Prefer person with experience in the office products business or other complimentary businesses such as furniture dealerships, copy centers or retail outlets. Must be entrepreneurially minded, a well respected member of the community and eager to build a substantial business with hard work and the support of a proven concept. SUPERIOR is a comprehensive training and know-how transfer system covering all aspects of launching and running a modern retail and A to B operation. SUPERIOR is interested in owners/managers who can capitalize on the strength of an increasingly recognizable brand and a fast expanding global network with stores in thirty-two countries. Ideally you will already have a warehouse or a retail premise that is suitable for SUPERIOR or you may be considering opening one in the near future. Experience in any of the businesses listed below greatly facilitates the chances for success of a mentee ‘A’ candidate: Wholesaler, retailer, distributor or manufacturer of office products, computers and office furniture. Provider of software solutions or a retailer of office automation machines and cellular phones. Owner of a large retail chain or a chain of copy centers. Furniture distributor with showrooms.
SUPERIOR TRAINING PROGRAM
There is obviously quite a lot involved in operating a retail and A to B business in a sophisticated market but the SUPERIOR step by step training program makes it all easy. The full training usually takes two weeks until the first store is launched and is conducted through a series of visits by our experts in mentor. Some of the steps involved in the process are: Creating the organization needed and providing job descriptions and timing of hire Store site selection, planning and design Selection of assortment, vendors negotiations and access to global sources Operational procedures, procurement and delivery of products to customers Pre and post launch marketing programs Sales and telemarketing training Training of personnel and merchandising of the first store Importing from Europe and China branded products
MENTOR SUPPORT Full rights to the SUPERIOR retailer in your market area The right to open as many MENTEE B as you wish Full training support to help you succeed Online purchasing International branded products Central marketing, catalogue program and internet catalogue Customer discount card Every month promotion and sales Mentor merchandising and retailing professional staff make regular advice and training to the mentee. Less sellable products will be replace with the new products (interchangeable) Always update new products Accounting online (inventory, bar code, auto order and accounting lager) Regular advertising MOF license with the help from Mara and Mentor Training and comprehensive manuals Products knowledge online SOP Exclusive territory in which to operate SUPERIOR software for POS & Backoffice use
CONVERSION COSTS These are average costs, which depend on the conditions of your store's interior and exterior and the type of your fixtures.
STATIONARY AND PHOTOCOPY MACHINE
180,200.00
SHOW ROOM FURNITURE AND FITTING
65,600.00
SYSTEM & POINT OF SALES
10,300.00
OFFICE & RETAILS FURNITURE
13,700.00
COMPANY REGISTERATION (ACTUAL COST)
2,400.00
TOTAL INVESTMENT
275,200.00
LOAN FROM MARA
250,000.00
CONSIDERING YOUR INVESTMENT
25,200.00
PROJECTED CASH FLOW FOR CATEGORY ‘B' 1st Quarter Balance b/f - A Daily Collection/TURNOVER 190,000.00 Overdraft - B 190,000.00 Less: COST OF SALES Purchase 123,500.00 Maintenance of computer Cash Surplus/Gross Profit
2nd Quarter
- 26,049.00 209,000.00 235,049.00
-
135,850.00 -
66,500.00
3rd Quarter 58,167.90 217,360.00 -
1st Quarter 109,215.74 223,924.27
-
2nd Quarter 132,562.23 230,642.00
-
3rd Quarter 157,741.06 230,642.00
-
4thQuarter 182,399.06 235,254.84
-
-
275,527.90
307,765.13
333,140.01
363,204.23
388,383.06
417,653.90
141,284.00
144,109.68
145,550.78
149,917.30
149,917.30
152,915.65
99,199.00
4thQuarter 86,057.93 221,707.20
134,243.90
163,655.45
187,589.23
213,286.93
-
-
238,465.76
264,738.25
7,500.00 3,600.00 7,500.00 15,000.00 1,900.00 3,061.42 461.28 225 330 507.41 25 1,199.34 807.25 42,116.70 196,349.06 10,200.00
- 2,500.00 7,500.00 1,058.65 7,500.00 15,000.00 1,900.00 3,689.01 470.51 225 330 517.56 25 1,223.33 823.39 42,762.44 221,975.81 10,200.00 3,750.00
Less: EXPENSES Auditors Remuneration Advertisement Shop rental Consultant Fees Salaries/Overtime Directors Remuneration Electricity And Water Entertainment Gifts and Donation Company Secreatery Fees Licence and Registration Medical Fees Newspaper and Periodicals Petrol and Toll Printing and Stationary
7,500.00 900 7,500.00 15,000.00 1,900.00 1,000.00 250 225 330 418 25 988 665 36,701.00 29,799.00
Principal (Team Loan) Bank Interest (Overdraft) - B Hire Purchase Transportation 3,750.00 Cash Balance: Surplus / (Deficit)
26,049.00
7,500.00 900 7,500.00 15,000.00 1,900.00 1,205.00 418 225 330 459.8 25 1,086.80 731.5 37,281.10 61,917.90
3,750.00
58,167.90
7,500.00 900 7,500.00 15,000.00 1,900.00 1,452.03 434.72 225 330 478.19 25 1,130.27 760.76 37,635.97 96,607.93 - 6,800.00 3,750.00
- 2,500.00 7,500.00 900 7,500.00 15,000.00 1,900.00 1,749.69 443.41 225 330 487.76 25 1,152.88 775.98 40,489.71 123,165.74 10,200.00 3,750.00
86,057.93
109,215.74
-
7,500.00 3,600.00 7,500.00 15,000.00 1,900.00 2,108.38 447.85 225 330 492.63 25 1,164.41 783.73 41,077.00 146,512.23 10,200.00 -
7,500.00 3,600.00 7,500.00 15,000.00 1,900.00 2,540.59 461.28 225 330 507.41 25 1,199.34 807.25 41,595.88 171,691.06 10,200.00
-
-
3,750.00
3,750.00
3,750.00
132,562.23
157,741.06
182,399.06
208,025.81
-
-
MISSION STATEMENT Mission: To assist Bumiputra and dealers in building a profitable business by supplying small and medium size companies with all their office products needs under the SUPERIOR roof.
CONCEPT The future mentee sale of a complete range of office products, small business machines and office furniture through self-service superstores, ecommerce, direct mail and telemarketing. Under this system, the Mentor purchases cooperatively at the lowest available prices for mentee ‘A’ and mentee ‘B’, and sells under the umbrella of a well known name, in an attractive self service environment, assisted by a colorful promotional brochure, his main advertising and selling vehicle. Retail sales take place in large superstores owned by the mentee ‘A’ and mentee ‘B’.