Parent Letter
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Futuristic Product Advertisement Limited
Satisfactory
Good
Excellent
Product
Creates a product that is not based off the past/present. No creativity evident.
Creates a product based off the past/present. Minimal creativity evident.
Creates a product based off the past/present. Creativity evident.
Creates a product based off the past/present. Extensive creativity is shown and ideas are clearly well thought out.
Brainstorm
No brainstorm/ or very little brainstorm has been created.
Creates a brainstorm. Basic ideas are presented. Lots of room to elaborate.
Creates a good brainstorm. Strong ideas are presented with some elaboration.
Creates an excellent brainstorm. Great ideas are presented, with elaborations, indicating higher order thinking.
Script
No script/ or an incomplete script is presented.
Writes a basic script. Minimal (1-2) language devices used e.g. descriptive language, similes, persuasive language, rhyme.
Writes a coherent script. A few (2 – 3) language devices used e.g. descriptive language, similes, persuasive language, rhyme.
Writes an outstanding script. Many (3 +) language devices are used to enhance the script e.g. descriptive language, similes, persuasive language, rhyme.
Commercial
No commercial/ or an incomplete commercial is presented.
Creates a commercial using iMovie that is under the given time frame (4-5 min) and advertises their product in a simple way.
Creates a commercial using iMovie within the given time frame (4-5 min) and advertises their product well.
Creates a commercial using iMovie within the given time frame (4-5 min) and advertises their product in a creative and engaging way.
Content
The content of the commercial does not relate to the futuristic product and links to prior learning are not evident.
The content of the commercial relates to the futuristic product and minimal links to prior learning are evident.
The content of the commercial shows great thought into the futuristic product and links to prior learning are evident.
The content of the commercial shows lots of thought and planning into the futuristic product, and numerous links to prior learning are evident.
Grade: __________________________ Comments: _______________________________________________________________________________________ _______________________________________________________________________________________ _______________________________________________________________________________________ _______________________________________________________________________________________
Satisfactory
Good
Excellent
Product
Creates a product that is not based off the past/present. No creativity evident.
Creates a product based off the past/present. Minimal creativity evident.
Creates a product based off the past/present. Creativity evident.
Creates a product based off the past/present. Extensive creativity is shown and ideas are clearly well thought out.
Brainstorm
No brainstorm/ or very little brainstorm has been created.
Creates a brainstorm. Basic ideas are presented. Lots of room to elaborate.
Creates a good brainstorm. Strong ideas are presented with some elaboration.
Creates an excellent brainstorm. Great ideas are presented, with elaborations, indicating higher order thinking.
Script
No script/ or an incomplete script is presented.
Writes a basic script. Minimal (1-2) language devices used e.g. descriptive language, similes, persuasive language, rhyme.
Writes a coherent script. A few (2 – 3) language devices used e.g. descriptive language, similes, persuasive language, rhyme.
Writes an outstanding script. Many (3 +) language devices are used to enhance the script e.g. descriptive language, similes, persuasive language, rhyme.
Commercial
No commercial/ or an incomplete commercial is presented.
Creates a commercial using iMovie that is under the given time frame (4-5 min) and advertises their product in a simple way.
Creates a commercial using iMovie within the given time frame (4-5 min) and advertises their product well.
Creates a commercial using iMovie within the given time frame (4-5 min) and advertises their product in a creative and engaging way.
Content
The content of the commercial does not relate to the futuristic product and links to prior learning are not evident.
The content of the commercial relates to the futuristic product and minimal links to prior learning are evident.
The content of the commercial shows great thought into the futuristic product and links to prior learning are evident.
The content of the commercial shows lots of thought and planning into the futuristic product, and numerous links to prior learning are evident.
Grade: __________________________ Comments: _______________________________________________________________________________________ _______________________________________________________________________________________ _______________________________________________________________________________________ _______________________________________________________________________________________
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