Outline 2

Megan Whitehead English 103 Professor Wilkerson Research Paper – Outline October 19, 2009 1. Introduction a. Background: Discuss how we are bombarded with media and advertisements several times a day. Describe a few popular advertisements and describe the model used (both male and female examples). Dramatic statement about negative effects on audiences’ body image. b. Pathos appeals: How do YOU feel when you look in the mirror? Are you satisfied? What influences these opinions? Is there a certain model/celebrity you wish you looked like? Are you conscious of the negative influences surrounding you? Do you know that young girls are literally “dying to be thing” while boys are suffering from “muscle dysmorphia?” c. Tentative Thesis: Men and women across the nation are suffering – from a negative body image. Photo-shopped models and scary-thin celebrities have somehow become “the norm” and Americans are struggling to find peace with a body that is “less than glamorous” by the new media standards. Can this really be healthy, and why is the media set on distorting these images? 2. Women: Victims of more than just cheesy pick-up lines and [ ]

a. Insert image of female ad; either perfume, clothing, etc. along with description b. Discuss why the media chooses to use these types of models to sell their product i. Playing Unfair: The Media Image of the Female Athlete. Prod. Jhally, Sut, and Loretta Alper. Media Education Foundation, 2002. Film. c. Discus the impact these advertisements and other media images have on women across all age groups i. Wolf, Naomi. The Beauty Myth: How Images of Beauty are Used Against Women. New York: Morrow, 1991. Print 3. Men: No longer the exception. a. Discuss how the media is starting to influence male body image as well i. Buff Action Figures: Pope, Harrison G. Jr., Robert Olivardia, Amanda Gruber, and John Borowiecki. “Evolving ideals of male body image as seen through action toys.” International Journal of Eating Disorders 26.1 (1999): 65-72. Web 4 Oct. 2009. b. Insert image of super-buff man in advertisement or other media c. Discuss “muscle dysmorphia” and other negative impacts of the media. 4. Healthy? a. While being overweight or obese is definitely unhealthy (cite research), the negative emotions surrounding a negative body image, as well as extreme dieting measures are just as unhealthy (cite research) 5. As it always been this way?

a. Discuss how media and advertisements have transitioned over time, as well as how the “ideal body image” has changed over time, and what the major influences of each time period are. b. Discuss current efforts to counteract these images. i. Policy level 1. Ward, Lucy. “Schools urged to expose how media alter women's bodies.” Guardian.co.uk. Guardian News and Media

Limited, 21 Nov. 2007. Web. 4 Oct. 2009.

ii.Private Industry 1. Dove Campaign: Johnston, Josée, and Judith Taylor. “Feminist Consumerism and Fat Activists: A Comparative Study of Grassroots Activism and the Dove Real Beauty Campaign.” Signs: Journal of Women in Culture and Society 33.4 (2008): n.pag. Web 2 Oct. 2009. i. Public Organizations b. Discuss the future of advertising, media, and model selection. 2. Conclusion