Media Training: Climate Change and the Environment Get your message across
24th March 2009 10.00 – 16.30
Location: St.Ethelburga’s, 78 Bishopsgate, London EC2N 4AG.
Climate change is the biggest global challenge we face. Even those not directly working in the environment field increasingly need to communicate with the media about climate change, and secure coverage for environmentrelated stories. This course provides media training especially tailored to those working on or interested in the environment and climate change. Participants will learn core media skills and gain a better understanding of how the media (broadcast and print) works.
The training day will provide: 1. M echanics of the media – how it works, news cycles and working in both pro-active and re-active situations 2. Media writing skills 3. Interview skills to build confidence and improve your organisation’s media effectiveness 4. Major environmental and climate change issues the media want to cover 5. Media schedules – when do decisions get made, when are the key deadlines
Who should attend? Anyone who wants to communicate environmental and climate change issues to the media. Anyone who works for a local authority, NGO, or business and is looking for the skills and knowledge to maximise the impact of their media activity. ‘A great combination of hands on activities and practice interviews practical, insightful and fun.’ Tracy Carter (Green Alliance)
For bookings and information please contact: Talk Action www.talkaction.org Tel: 0207 324 4774 Email:
[email protected] The venue is fully accessible with wheelchair-accessible lavatory facilities and a hearing loop
‘Focussed and fun.’ Ann Finlayson, (Director of SEEd)
Facilitated by:
Cost:
Matthew Davis BSc Founding Director of 3-C consult create communicate, Matthew has worked with Friends of the Earth, Green Alliance, Stop Climate Chaos, and Practical Action. Previously Matthew was at WWF for 8 years. His roles there included Climate Change Campaign Director, Communications Director for WWF’s global species programme and Head of Press & Campaigns.
Large Charities, Public Sector, and Businesses: £258 per person Smaller charities and Individuals (under 8 staff): £105 per person Subsidised places are available for unemployed/students/ pensioners. Please send £30 to Talk Action, The Greyston Centre, 28 Charles Square, London N1 6HT. Tailored courses can be arranged for groups at a date & location to suit you. Prices include a vegan/vegetarian lunch, Fair Trade refreshments and networking time with organic wine.
Supported By Eco Events — Training — Management