Love K2 Is there truly anything better than cruising down the mountain at high speeds, hitting jumps, shredding the powdery snow and showcasing your best tricks in the park? For snowboarders and skiers, the answer is obviously, no. There is nothing more freeing when you have a whole mountain face in front of you just waiting to be carved up. The mountain is a special place to be, and if you are a skier or snowboarder reading this, you know what I mean when I say we are a lucky group of people. The experience of carving down a black diamond, the butterflies in your stomach when you go airborne for the first time and the adrenaline you get pumping through your bloodstream are just a few feelings that mountaineers would not trade for the world. We treat the mountain as our playground, and shape it and size it in all different forms to cater to our hopes. Mountain crews work through the night to provide mountain-goers a groomed, unique, and in some cases totally insane trails and terrain parks. Each day around the globe, snowboarders and skiers take to their respective mountains to do their jobs, hobbies, or to try something new. K2 has been around since 1962, globally outfitting mountaineers across the world. Being a trusted, well-known brand, athletes everywhere rep K2 while doing what they love, and for good reason. K2 provides the snow-gear market with some of the most durable and trusted products at great prices. When you are flying down the mountain, carving thick snow and practicing your tricks in the park, you’re going to want a K2 board or skis. Being the first company to use fiberglass technology in their products, they have perfected the process. Comfort is key when riding, therefore K2 offers some of the best rated boots, bindings and boards in the industry.