Learnings 22nd May

  • November 2019
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Spotlight on the Domestic ITESBPO Market Opportunity 

ITES-BPO is a very nascent segment of the domestic market, driven by voice based services with customer care and sales and marketing activity accounting for approximately 70 percent of the total.

22nd May 2007

1

Spotlight on the Domestic ITESBPO Market Opportunity 

Domestic ITES-BPO Revenues (INR Million)

22nd May 2007

2

Spotlight on the Domestic ITESBPO Market Opportunity For the year 2006

OTHERS 4% SALES & MKTG. 27%

HR 12%

FA 5%

CUST. CARE 52%

HR 22nd May 2007

FA

CUST. CARE

SALES & MKTG.

OTHERS 3

Domestic market 

Currently, the BFSI and Telecom verticals account for over 70 percent of the demand for ITES-BPO services in the domestic market.

22nd May 2007

4

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