I. Introduction.docx

I.

INTRODUCTION

1. EXECUTIVE SUMMARY The current population of Japan as of October 2018 is 127, 098, 509 based on United Nations estimate as published by World Meters. It is equivalent to 1.67% of the total world population. Along with these data, it is notable that the median age in Japan is 46.7 years. Median age, in definition, is the age that divides a population into two numerically equal groups – that is, half the people is younger than this age and half are older. It is a single index that summarizes the age distribution of a population. Due to an increasing median age in the population, Japan experiences an aging population. In reference, Japan is a highly-developed and market-oriented economy. In fact, Heritage.Org published that Japan’s economy is the third-largest in the world by nominal GDP and the fourth-largest by purchasing power parity; also it’s the world’s second largest developed economy. The rise in economy of Japan can be attributed to its main industries which revolve around trade and involves motor vehicles, electronic equipment, machine tools, steel, nonferrous metals, ships, chemicals, textiles, and processed foods. In summary, Japan’s economy is based largely on its production. As of the recent tabulation by World Bank (WB) last September 2017, Japan’s labor force is at 65 million – 40% of whom were women – and was rapidly shrinking. One major long-term concern for the Japanese labor force is its low birth rate. With a notable decline in labor force, Japan relied heavily on foreign migrant workers to stabilize the growing demands of its Industrial sector. Moreover, the Japan’s aging population does not only poses challenges on the manpower of its growing Industrial sector. This also provides problems in terms of health care among its elderly population and thus, acquiring needs for health care workers. In contrast, the current economic situation of our country, Philippines, cannot sustain the number of Filipino workers as the labor force and thus cannot provide for jobs. Many Filipino professionals and skilled-workers seek to work abroad due to this economic problem. Not only bringing greener pastures to these workers, it has become a trend that influenced even the

newly-graduates and those who migrated from provinces going to the Imperial Manila. The promise of financial stability offered in other countries had attracted millions of Filipinos. For the above-mentioned reasons, the author would like to grasp the opportunity to provide manpower needs through our very own equally-skilled and competent Filipino brothers and sisters who seek employment abroad. 2. BUSINESS NAME

Rikurūto Recruitment Agency is our business name. Rikurūto is a Japanese word, meaning “Recruit”. 3. Business Nature and Description Rikurūto Recruitment Agency provides integrated human resource services. It operates through the following healthcare/industrial segments: Nursing and carpentry. Built from partnership with several industries and hospitals in Japan like Shimizu Corporation and Dokkyo Medical University, our Manpower Agency ensures to provide appropriate jobs to our fellow Filipinos who seek to work abroad. We ensure that our partners have great service and equity while delivering safety and excellence. 4. Service Description The recruitment agency will be introduce to newly graduated students we particularly target nursing schools like Cebu Normal University, West Visayas State University, University of Santo Tomas, Silliman University, Chinese General Hospital Colleges, De La Salle Health Services Institute, Far Eastern University Nicanor Reyes Medical Foundation and many more. The recruitment center will open opportunities for the future successful Nurses. And as for our

partnership with Shimizu Cooperation we shall open up to hard working Filipinos around the Philippines. 5. Business Location 

Industry and Location The recruitment center will enter the market by partnering with well-known

nursing schools so that we can be a dream of the future generations, and as for our construction we will have connections in different provinces, since people tend to have a greater calling we want to show that skilled people can make it. And we will use a app called BUSINESS ABROAD. 

Schools Schools has a great influence in the mind of a student our partnership with

nursing schools can inspire a student to work abroad and we will be ready for them we will accept them, train them and will nurture their mind with great excellence and ethics 

Provinces Having connections in provinces that teaches future construction workers will

open up great opportunities for our company to have a broaden scope of our future employees. Plus we can show what the Filipino people no matter where we are honest and hardworking. 

Business Abroad App In this app we can advertise our recruitment center all over the Philippines it will

also help finding us people who wants to work abroad. 

Location Plan The best location for Rikurūto is in proximity to airports (NAIA) so our partners

can have a short travel whenever they come here for business meetings. The traffic in Manila is somehow problematic; thus proximate location to international airport will not burden them. This will ensure safety and comfort. Also, we would like to build Rikurūto in BGC, so our clients can explore one of our successful cities here in the Philippines. Showing our own brand of industry built in Filipino’s innate nature of hospitality and hard work, we can influence them to maximize the recruitment of Filipinos as part of their labor force.

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Example Of Office with classroom

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Classroom

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Outer

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Inner

6. Business Logo and Tagline 

Business Logo

Our Business logo shows the business name Rikurūto alongside a mountain which closely resembles Mount Fuji. Mount Fuji is purposely added in the logo so as to provide people with idea that this recruitment agency targets market who are willing to seek opportunities in Japan. Furthermore, Mt Fuji is one of Japan’s “Three Holy Mountains” along with Mt Tate and

Mt Haku. It is also a Special Place of Scenic Beauty and one of Japan’s historic sites. Mt Fuji is the highest mountain in japan and the kanji for mount Fuji is 富 and 士 , It means wealth or abundant and a man of status. Which represent us Filipino.

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Tagline

In “Discipline comes greatness” – this is our tag line which inspires Filipino workers to that of the Japanese. Yes, Filipinos are resilient and hardworking yet discipline is something that we really lack – a far cry from that of Japanese’s Discipline. The difference in our economic status – Japan and Philippines can speak well enough of how critical discipline is in achieving national prosperity. 7. Target Market The business has two target market that was segmented in the health care and industrial sector. For the health care sector, our agency offers opportunities for Nurses to work in Japan. Unlike other agencies which require work experience among nurses, we will focus on nursing students and fresh graduates of BS Nursing. For the industrial sector which covers skilled Carpentry, we target workers on a flexible age range, but since our partners prefer younger and stronger workers, we will prioritize on age range of 25 – 35 y/o who are very willing to work in Japan. Rikurūto main targets are the workers who want to go abroad and learn a new language and we will provide them with knowledge, skills, and attitude in reference to Japan.

8. Capitalization To start the business we would like an initial capitalization of Php 2,000,000.00. The said amount shall support Rikurūto in its initial phase to cover expenses.

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Location - First in the location of Rikurūto we need somewhere to rent a place, which would cost us Php 68,000 a month because we need an office that large enough to have a classroom.

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Japanese Professors - We need to hire professional mentors that are trained to teach on what the ethics in japan is. That would cost us Php 25,000 per month.

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Staffs – a monthly salary of Php 25,000 per staff we would at least need 6 staffs so that would make it 150,000 for month.

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Electricity - Php 16,000 for the electricity bills because we have an office and a classroom.

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Office Supplies - Php 350,000 that includes, office furniture (tables, chairs, dividers), audio-visual equipment (computers, laptop, projectors), internet access and etc.

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Registration - would at least cost us Php 25,000. That includes the Mayors permit and etc.

9. Business Objectives 

Long-term In the end of 2021 we should have given a lot of jobs and gain

P1, 000,000 in

our income and has reach out to a lot of schools and have a lot of connections. 

Short-term

We should have at least 3 partnership in terms of schools and have generated at least Php 400,000 to Php 900,000 in our partnership in Japan.