Final Page.docx

A Project Report On “A MARKETING STRATEGYOF OF INSURANCE PRODUCTS AND

SERVICES OF SBI LIFE INSURANCE LTD WITH SPECIAL REFERENCE TO WARDHA BRANCH ” Submitted in partial fulfilment of the requirement for the Master of Business Administration To Rashtrasanta Tukdoji Maharaja Nagpur University. Nagpur Submited by: Swapnil Khushalrao Zade Under the Guidance of Asst. Prof. Harshit M. Bhurse

Ranibai Agnihotri Institute Of Computer, Science & Information Technology, Wardha Academic Years (2017-2018) 1

CERTIFICATE

This is to certify that the Project entitled “A MARKETING STRATEGYOF OF INSURANCE PRODUCTS AND SERVICES OF SBI LIFE INSURANCE LTD WITH SPECIAL REFERENCE TO WARDHA BRANCH” submitted by Mr. Swapnil K. Zade a partial fulfilment for the requirement of Master of Business Administration Examination of the Rashtrasanta Tukdoji Maharaja Nagpur University, Nagpur for the academic session 20172018 is an original project carried out under the supervision and guidance of Asst. Prof. Harshit M. Bhurse and has undergone the requisite duration as prescribed by the Rashtrasanta tukdoji Maharaja Nagpur University, Nagpur for the project work.

Project Guide

Director

Asst. Prof. Harshit M. Bhurse

Place:- Wardha Date:-

Ranibai Agnihotri Institute Of Computer, Science & Information 2

Technology, Wardha DECLARATION

I hereby declare that this project titled “A MARKETING STRATEGYOF OF INSURANCE PRODUCTS AND SERVICES OF SBI LIFE INSURANCE LTD WITH SPECIAL REFERENCE TO WARDHA BRANCH” is a bonafide and authentic record of work done by me under supervision of Asst. Prof. Harshit M. Bhurse during academic session 2017-2018. The work presented here is not duplicated from any other & also not submitted earlier for any other degree/diploma to any university. I understand that any such duplication is liable to be punished in accordance with the university rules.

Place:

Asst. Prof. Harshit M. Bhurse

Date:

3

Acknowledgement

Defeat is not when you fall down; it is when you refuse to get up. I faced many difficulties during my project tonsure. It has been rightly said that we are build on shoulders of others. For everything we achieved the credit goes to all those who really helped us in completing this project successfully. I feel immense pleasure in expressing my deepest sense gratuity to n a project my guide Asst. Prof. Harshit M. Bhurse of his encouragement and enlightened comments through this project work finished within the project. I would like to acknowledge sincere thanks to principal for giving me an opportunity to work on this project. I am thankful to director of MBA department for providing me the guidance sparing their valuable time for me, as a result of which I could successfully complete my project. Without their assistance and guidance, it would have been difficult to complete the project. Finally, I wish to thank my parents and friend, teaching and non-teaching staff member of our college who directly or indirectly helped in completion of the project. It was only due to their support, motivation and encouragement that could steer through the project on an honest to splendour of success.

Asst. Prof. Harshit M. Bhurse MBA RAICSIT

4