Dealers Satisfaction Questionnaire

A Study on DEALERS’ SATISFACTION with ROOTS INDUSTRIES, Coimbatore. Questionnaire

: 1. Name 2. Address :

3. Experience in dealership: 1-3 years 8-10 years

4-7 years above 10 years

4. How long you are dealing with ROOTS auto products? 1-3 years 4-7 years 8-10 years above 10 years 5. What do you feel about Quality of ROOTS auto products? Very Good Good Satisfactory Poor 6. Which factor enables you to be the dealer of ROOTS auto products? Promotional Quality Scheme Company Policy Margin 7. What do you feel about credit period given by ROOTS? Very Good Good Satisfactory Poor 8. What do you think about Promotion Activities given by ROOTS? Very Good Good Satisfactory Poor 9. What do you feel about the Price of ROOTS auto products? Very High High Average Low 10. What type of promotional activity do you prefer with ROOTS products? Discount Gift Prize Offers

11. Whether the expected quantity of ROOTS auto products is supplied to you in time? Yes No 12. Are you dealing with other companies? Yes No If Yes, specify ___________________________________________ 13. Do you have proper accessibility of ROOTS auto products? Yes No If No, specify ___________________________________________ 14. What do you feel about the employees dealing with you in ROOTS? Highly Satisfied Satisfied Average Dissatisfied 15. What are the factors that you expect from ROOTS? Promotional Sales follow-up Scheme Service Credit Facility 16. Do you have any complaints about ROOTS auto products? Yes No If Yes, specify the reason, ___________________________________________ 17. Do you recommend your customers about ROOTS products? Yes No If No, specify the reason, ___________________________________________ 18. Do you have any suggestions to improve the quality of ROOTS auto products? Yes No If Yes, specify, ___________________________________________ 19. What do you feel about after sales service given by ROOTS? Highly Satisfied Satisfied Moderate Dissatisfied