China & The Rest Of The World
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B.A. (Hons) Visual Communication
Module: Investigation and Practice 2 Module Code: VC202-861-05 (20 credits) Lecturer: Katherine Szeto + Marta Kusztra
Assignment 1:
Date: 8/01/2007
China and the Rest of the World
Introduction:
‘China’ and ‘the Rest of the World’ –– –– Connection? Opposition? Competition? Contrast? Convergence?
Brief:
Look for a design opportunity to illustrate the relation between these 2 notions. You may focus on culture, economy or history, but you may also choose to concentrate on the private sphere of life. It is up to you how you define the context for your work, but you should present your personal interpretation of the theme. Develop the concept for 2 graphic design objects that would correspond with the 2 notions: ‘China’ and ‘the Rest of the Word’. (You may decide to design a series or just one object displaying 2 aspects related to the topic.) Your design concept should be based on the extensive research and analysis. In your research, you will need to investigate the notions presented in the assignment, as well as look deeper into the context you chose for your project. Your work may take any form you like. Your project will be evaluated on the depth of you research, the strength, clarity and relevance of your design concept, the consistency of your design process.
Learning Outcomes:
[D1.] Apply a higher level of independence in resolving a design problem. [B5.] Synthesize research findings in order to help solve visual communication problems, which relate to broader aspects of contemporary design practice.
Work Required:
Students must submit: 1. Sketchbook documenting concept development; 2. Project presentation book 3. Final Design Outcome
Deadline:
Submission will take place on the week 6 (February 9th), but the crits will finish by the week 5 (January 29th).
Assessment Strategy:
Documentation of brainstorming and ideas generation. (20%) Design processes involved in solving visual communication problems. (20%) Research files. (30%) Stages of visual development through sketchbook/screenshots. (20%) Final design outcome, which reflects a high standard of finish and functionality.(10%)
Project Weighting within the Module:
This project is worth 50% (fifty percent) of the total Investigation and Practice 2 module mark.
Module: Investigation and Practice 2 Module Code: VC202-861-05 (20 credits) Lecturer: Katherine Szeto + Marta Kusztra
Assignment 1:
Date: 8/01/2007
China and the Rest of the World
Introduction:
‘China’ and ‘the Rest of the World’ –– –– Connection? Opposition? Competition? Contrast? Convergence?
Brief:
Look for a design opportunity to illustrate the relation between these 2 notions. You may focus on culture, economy or history, but you may also choose to concentrate on the private sphere of life. It is up to you how you define the context for your work, but you should present your personal interpretation of the theme. Develop the concept for 2 graphic design objects that would correspond with the 2 notions: ‘China’ and ‘the Rest of the Word’. (You may decide to design a series or just one object displaying 2 aspects related to the topic.) Your design concept should be based on the extensive research and analysis. In your research, you will need to investigate the notions presented in the assignment, as well as look deeper into the context you chose for your project. Your work may take any form you like. Your project will be evaluated on the depth of you research, the strength, clarity and relevance of your design concept, the consistency of your design process.
Learning Outcomes:
[D1.] Apply a higher level of independence in resolving a design problem. [B5.] Synthesize research findings in order to help solve visual communication problems, which relate to broader aspects of contemporary design practice.
Work Required:
Students must submit: 1. Sketchbook documenting concept development; 2. Project presentation book 3. Final Design Outcome
Deadline:
Submission will take place on the week 6 (February 9th), but the crits will finish by the week 5 (January 29th).
Assessment Strategy:
Documentation of brainstorming and ideas generation. (20%) Design processes involved in solving visual communication problems. (20%) Research files. (30%) Stages of visual development through sketchbook/screenshots. (20%) Final design outcome, which reflects a high standard of finish and functionality.(10%)
Project Weighting within the Module:
This project is worth 50% (fifty percent) of the total Investigation and Practice 2 module mark.
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