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C A N A DA ’ S L A R G E S T H A I R

SHOW

& AESTHETIC EXHIBITION

PROGRAM

& E D U C AT I O N A L E V E N T

C A L G A RY E X H I B I T I O N & S TA M P E D E R O U N D U P C E N T R E 2 0 R O U N D U P W AY S . E . N E W H A L L S C , D, & E O C TO B E R 4 & 5 , 2 0 0 9

S U RV I V E ? OR THRIVE? L E T T H E R E S T O F T H E W O R L D WA I T A N D W O R RY A B O U T T H E F U T U R E T H E A B A S H O W L E T S YO U TA K E T H E F U T U R E I N TO YO U R O W N H A N D S

C A L G A RY 2009 A L L YO U R P RO F E S S I O N A L N E E D S U N D E R T H E S A M E RO O F HAIR, NAILS & AESTHETICS

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SEMINAR SPEAKERS BUSINESS MOTIVATIONAL SUNDAY, 10 AM, 12 NOON & 2 PM MONDAY, 10 AM & 12 NOON

PALOMINO A JON GONZALES

SEMINAR SPEAKERS

Jon Gonzales’ career spans over 40 years as a successful hairdresser, salon owner, seminar leader, motivational speaker, industry and business consultant, educator, author and entrepreneur. His real-world, educational programs for salon owners and hairdressers have received rave reviews for providing easy-to-understand, quality information and helping his colleagues reach higher levels of excellence…personally, professionally and financially. Let Jon share his abundant experience and help you transform today’s business challenges into tomorrow’s opportunity.

“STRICTLY BUSINESS” SUNDAY, 10 AM, 12 NOON & 2 PM MONDAY, 10 AM Building and Growing a Successful and Profitable Business In a Tough Economy - A Business Management Class for Salon Owners and Managers LEARN TO WORK SMARTER, NOT HARDER • Ten Proven Steps to Building and Growing Your Business • How to Prevent and Overcome Staff Turnover • Six Steps to Building Customer Loyalty • Build and Keep Your Championship Team • Powerful Guidelines to Client Retention • Develop Outstanding Business Management Skills by Working Smarter • Valuable, Cost-Effective Marketing Tips to Increasing Salon Traffic • Identify and Prevent the Causes of Customer Loss • Employee Training and Education Guidelines • How and When to Raise Prices • Effective Steps in Taking Your Salon to the Next Level • Renew Your Fighting Spirit and Passion to Succeed

“A HAIRDRESSERS GUIDE TO EXCELLENCE PERSONALLY, PROFESSIONALLY AND FINANCIALLY!” MONDAY ONLY AT 12 NOON Special Personal Growth Success Class for Hairdressers, Teachers, and Students who want to know more than how to cut and style hair WHAT YOU WILL LEARN: • Create Value in Yourself and Your Skills • Create a Demand for Your Services • Double and Triple Your Income • Build an Upscale and Appreciative Clientele • Identify and Avoid Career Obstacles and Pitfalls • Create a Proven Plan of Action for your Personal , Professional and Financial Development • Powerful Self Motivation and Self Management Guidelines • Develop Self Confidence and Self Esteem • Gain that Competitive Edge • Identify and Avoid the Causes of Customer Loss • Develop Outstanding Communication Skills • Overcome Burnout and Renew Your Passion to Succeed • Start on a Path to Financial Independence and Security Join Me For a FREE 90-Minute Class That Can Change Your Life!

STUDENT EDUCATION SUNDAY, 11 AM & 2 PM MONDAY, 11 AM JOHN STEINBERG

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John Steinberg, renowned Toronto hairdresser proudly presents his uniquely creative lecture series “Are you curious?” as an inspiration for all future hairdressers. John is also the co-author of “Follicles! - 50 stories of life and the art of hairdressing” a collection of stories first featured in Salon Magazine entitled “The Last Word”. Believing strongly in mentoring John has coached and nurtured some of Canada’s finest hairdressers. Because of his ‘ahead of the times’ reputation the Globe and Mail once dubbed him “the Rosedale Rebel.” In his 50 years in the industry he has owned 2 of Toronto’s top hair salons – The Rainbow Room and John Steinberg and Associates – both highly respected for their creativity and innovation. By participating in this event you will find the answer to some of the following questions: • How have hairstyles evolved through the ages and is there truly anything new? • How can you find hair inspiration through art, nature, movies and pop culture?

PALOMINO B • How can you arouse your curiosity? • Do you know the opportunities awaiting you in the hair industry? John has said he prefers to look at his lecture as an adventure, one in which we not only have fun, but also all learn something. If you are curious, come and discover the opportunities available to you. And in closing let’s remember this - “Minds are like parachutes. They work best when they’re open”

Other students have said: “Listening to you talk was very inspiring! You love what you do and transferred that to all of us” – Manda “I absolutely love your outlook on art and how you have colourfully linked it to the art of hair” – from the girl with the colourful hair. “Thank you for telling us where you came from and telling us we could do it if we wanted it – your insight is amazing.” – Melissa

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SEMINAR SPEAKERS BUSINESS TRAINER & SUCCESS COACH SUNDAY, 10 AM MONDAY, 10 AM

PALOMINO C

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SEMINAR SPEAKERS

LAUREN GARTLAND FOUNDER & CEO, CHIEF EMPOWERMENT OFFICER OF INSPIRING CHAMPIONS The Red Head Firecracker has served the Beauty Industry since 1983, “Inspiring Dreams, Passion, and the Champion Within!” During this time she was ranked in the TOP 1% nationally as a leading Sales Consultant, Managed a Distributor Sales Team, and Owned a Distributorship in San Diego, CA, where she resides. Lauren founded Inspiring Champions in 1995, and has since transformed the Lives of thousands of Professionals—helping them make more money and work fewer hours while living their Dreams. Lauren is vibrant, dynamic, genuine & anything but boring! Rated as one of the TOP Business Trainers and Success Coaches in the Salon and Spa Industry, her passion and enthusiasm are contagious! Lauren has trained and coached thousands to the Top in their career using her Proven Success Systems to instantly increase Service and Retail Sales, Client Retention and Profit. Now’s the perfect time to put the Red Head Firecracker in YOUR Life to LIGHT THINGS UP!

SUNDAY, 1 PM MONDAY, 1 PM

STOP WHINING & START MINING! How to build an unlimited clientele Are you tired of whining about… Not making enough money? Not having enough Clients? Having too many of the wrong kind of Clients? A lack of Systems to help new or existing Employees build a Clientele? FACT: DID YOU KNOW THAT… Building a Clientele is one of the biggest challenges most individuals will face in their Business? Good news, says Top Success Coach Lauren Gartland. “It can be fast, easy and fun when you know how!” YOU WILL LEARN: • The top 3 ways to gain new and ideal clients into your business. • How to get your existing Clients to become your extended sales force. • How to ask for referrals and get them. • How to Market & Promote your business with little or no money. If you want new and ideal clients then this dynamic program is for YOU! It will give you proven tools to confidently start growing your business and clientele.

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JAMIE KLATT Jamie Klatt, Business Trainer and Success Coach with Inspiring Champions has over 20 years in the beauty industry, as a stylist, salon owner and Business Consultant. Jamie has traveled globally transforming thousand of lives with his amusingly up beat and informative educational business trainings. As a Master Colorist he maintains an average service ticket of $150.00 and 45% retail to service average! Jamie practices what he teaches, his training are fun, interactive and produce excellent results for his participants. Jamie’s Business Publications have been translated in multiple languages. Jamie attributes his success in his business to the multiple proven systems he uses to give his client an experience they will never forget. Jamie’s past includes a trip down the red carpet runway at the World famous Palace du Festival in Cannes, France. Some of his must resent work can be found in American Salon and Day Spa Magazine. Jamie has a true Passion and excitement for LIFE. He commits himself to living a life of integrity by helping others help themselves.

DOUBLE YOUR INCOME NOW! How to Thrive During a Challenging Economy Would you like to Double Your Income WITHOUT Raising Your Prices, Working More Hours or seeing More Clients? Think it’s impossible? “Not at all,” says Lauren Gartland— President of Inspiring Champions and Top Success Coach. “You can double or even triple your sales by following the practical and proven Strategies in this dynamic program—taking your business from ordinary to extraordinary!” YOU WILL LEARN: • Three proven ways to increase your income $10K to $30K Now! • A Success formula for each Technician to gross $100K per year! • A proven system to get your clients in 2 to 3 extra visits per year. • A guaranteed 5-step system on “How To” double your Service Sales without raising your prices or seeing more clients. This workshop is a must for Owners & Managers who want to grow their team and Technicians who want to double their income. You will receive proven tools that you can implement immediately to increase your income and sales NOW! Make 2009 your BEST year EVER! After attending the Double Your Income Now seminar—and applying the principles—I took my monthly Service Sales from $4,800 per month to over $7,500. That was an annual raise of $30,000. This program really works when you do it!—Anna Kovacs, Naples, FL

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The Allied Beauty Association presents

Calgary’s 3rd Annual ‘Ordinary to Extraordinary’ Make Over Competition To be held at the Calgary Allied Beauty Association Show Sunday, October 4, 2009 One talented hairstylist will be chosen to appear on Citytv’s CityLine Fashion Friday

It could be you. The winner of the competition will have a chance to appear on a taping of CityLine in Toronto and receive $500 from the ABA. See www.abacanada.com for full competition rules and prize details. Here’s your chance to prove you have the style savvy to be a television make over guru. Only 25 entries will be accepted. Register now for your chance to win. This contest is open to all licensed Canadian hairstylists who have reached the age of majority. To register, for competition rules and payment of entry fee visit: www.abacanada.com or

call:Vanessa Feronne Langton Communications at 905-893-0630 between 9am and 5pm or email: [email protected] The competition will be judged by Chrissie Rejman, Supervising Producer, CityLine and Candy Signorini, Director and Beauty and Fashion Producer, CityLine

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SCHEDULE OF EVENTS

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SCHEDULE OF EVENTS

SUNDAY OCTOBER 4 9:00 a.m.

Show Opens

9:00 a.m. to 12:00 p.m.

DON GRYLLS – Master Judges Program

Palomino F

10:00 a.m. to 11:30 a.m.

Educational Seminar – JON GONZALES – Strictly Business

Palomino A

10:00 a.m. to 11:30 a.m.

Educational Seminar – LAUREN GARTLAND – Stop Whining & Start Mining Palomino C

11:00 a.m. to 12:30 p.m.

Educational Seminar – JOHN STEINBERG – Student Education

Palomino B

12:00 p.m. to 1:30 p.m.

Educational Seminar – JON GONZALES – Strictly Business

Palomino A

1:00 p.m. to 2:30 p.m.

Educational Seminar – JAMIE KLATT – Double Your Income Now

Palomino C

2:00 p.m. to 3:30 p.m.

Educational Seminar – JOHN STEINBERG – Student Education

Palomino B

2:00 p.m. to 3:30 p.m.

Educational Seminar – JON GONZALES – Strictly Business

Palomino A

2:00 p.m.

Professional Level; Elegant Evening Women’s Make Up

5:00 p.m.

Show Closes

5:00 p.m.

City Line Ordinary to Extraordinary

Competition Area (Hall C)

6:30 p.m.

Professional Level; Men’s Avant-Garde Cut & Style

Competition Area (Hall C)

7:30 p.m.

Professional Level; Evening Elegance Long Hair

Competition Area (Hall C)

8:30 p.m.

Competition Area (Hall C)

Professional Level; Technical Creative Day Blow Dry (Previously the Provincial Championship

Competition Area (Hall C)

AWARDS FOLLOWING THE TECHNICAL DAY BLOW DRY Club Night at the Tantra Nightclub & Lounge following the Awards

MONDAY OCTOBER 5 9:00 a.m.

Show Opens

9:00 a.m.

New Talent Level; Women’s Trend Cut & Style

10:00 a.m. to 11:30 a.m.

Educational Seminar – JON GONZALES – Strictly Business

10:00 a.m. to 11:30 a.m.

Educational Seminar – LAUREN GARTLAND – Stop Whining & Start Mining Palomino C

11:00 a.m. to 12:30 p.m.

Educational Seminar – JOHN STEINBERG – Student Education

Palomino B

12:00 p.m. to 1:30 p.m.

Educational Seminar – JON GONZALES – Special Class for Hairdressers

Palomino A

1:00 p.m. to 2:30 p.m.

Educational Seminar – JAMIE KLATT – Double Your Income Now

Palomino C

1:00 p.m.

Professional Level; Women’s Trend Cut & Style

3:00 p.m.

Show Closes

Competition Area (Hall C) Palomino A

Competition Area (Hall C)

DON GRYLLS MASTER JUDGES SEMINAR & MASTER OF CEREMONIES Don brings a rich history of the beauty industry to the ABA shows. He has experience as an instructor, national and international platform artist, and continues in his role of stylist in the salon. His passion is hair; he has been a competitor, a winner and a trainer of winners. Don is a lifetime member of the Master Judges Panel of Canada since it’s inception. He has a Bachelor of Education and a Bachelor of Fine Art & continues to be a student of life. The highlight of his career is undoubtedly the experience of being a member of the CANADIAN HAIRWORLD TEAM 1988 DUSSELDORF.

SUNDAY, OCTOBER 4

9 AM TO 12 PM

PALOMINO F

SEMINAR 3 – COLOR, BEAUTY, MOOD, CREATIVITY AND ART A three-hour seminar by Don Grylls This seminar is a study of the fundamentals of Color Theory. Particular attention is directed to selective color placement which shows to the greatest advantage the cut and finished design created by both stylists and competitors. Included are up-dates on the new OMC regulations with particular emphasis on color rules and demerits for 2010. Advance Registration: $75.00. At the Door: $85.00 & receive a complimentary 2-day pass to the show in the form of a hand stamp. Please check in on Sunday October 4, 2009 at the ABA registration desk to get your hand stamped. Please REGISTER DIRECTLY with Allied Beauty Association with payment to 145 Traders Blvd., East Units 26 & 27 Mississauga, Ontario L4Z 3L3. Tel: (905)-568-0158 / 1-800-268-6644 or Fax: (905)-568-1581 or Email Stephanie at ABA at [email protected]

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EDUC ATIONAL THEATRES ARTINE GHAZARIAN

JOHN RADU

– Cutting If you want experience and enthusiasm, Artine is your man! He has been a TIGI Educator for 16 years, owned his own Salon, and inspired and changed the lives of many who have sat in his chair. Artine has captivated audiences all over North America with his energy and charisma. He has an amazing way of cutting through difficult techniques and allowing the audience to understand and easily grasp any concept. The best Educators always manage to make complicated techniques look simple, and Artine is one of the best.

MICHELLE ALDRIDGE Michelle has been in the Industry for 29 years, 14 years as Tigi Cutting Educator. Michelle’s most memorable Tigi experience was the day she graduated to be a part of Tigi Special Forces. Michelle loves teaching, meeting, and working with great people and creative artists. Her career goal is to be the best educator she can be.

– Colorist & Cutting John is a member of our Tigi Talent, as the regional education director for Tigi for southern Alberta. Johns main goal is to share the Tigi culture with hairdressers; at the same time inspiring people as much as people inspire him. Having been involved with Tigi for the past nine years he hopes to elevate people’s career to the next level and inspire them to be as creative as they can be.

SERENE OMAR – Make up Artist Serene has been living in Calgary, Alberta, Canada for most of her life and has been working as a professional makeup artist for over three years. Since May 2007, Serene was given the great opportunity to work as a CAT for TIGI and has loved every moment. She is able to educate people all around about the wonderful makeup products Bed Head offers as well as illustrate the great benefits of using this wonderful product line. The most important aspect of Serene’s work is having the opportunity to use her creativity to enhance natural beauty yet bring out a person’s inner beauty and individuality. She has been able to achieve this goal by enjoying the uniqueness and ease of use Bed Head makeup products offer.

ANDOR BUBELENYI A Master Designer with a European background and experience, Andor has been a part of the Rusk Design Team for over five years. Andor’s passion for the industry comes from being a stylist, as well as a salon owner. His creativity is expressed through his artistic talents in incorporating color and haircut together using the “Rusk Method” to create an individual look. He will capture your attention and inspire you. He says it is not about style anymore, it is about attitude and individuality. Come and be a part of this experience.

MICKEY SVIRCEVIC Shape, Color, & Balance: - Three simple factors in my laws of physics - Three inspirations in my world of beauty. My name is Mickey and I am deeply passionate about my work. Unsurpassed perfection is my goal. After years of experience in the industry, I have developed excellent techniques that maintain speed and accuracy. Please join my Farouk associates and I on a journey in the evolution of beauty.

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BRADLEY TUGGLE Bradley Tuggle, a hairdresser at heart that truly performs with passion and desire every time he walks out on stage. Bradley is one of the youngest artists to ever perform on main stage at major industry events! Bradley has a never give up attitude and true love for the business. Having trained with some of the industry’s best, Bradley has entertained and educated audiences across the globe. He has also been featured in Modern Salon Magazine, American Salon Magazine, Behindthechair.com, Firstchair.com, Salon Galaxy, Chi Magazine, and several other major beauty magazines. Bradley was named Farouk Systems 2008 New Artist/Team of the Year! He is also co-owner of Avanti Salon and Spa Lakeside in Greensboro NC, one of the Carolinas’ premiere hair salon and spas. Bradley continues to inspire hair stylists around the country with his passion and desire! “It is truly a dream come true to be able to touch people’s life and make them feel better when they are having a bad day. The influence we have as hair stylists is a powerful job and I truly appreciate the joy that I can bring into someone’s life on an everyday basis.” – Bradley Tuggle

LORI WALTERS Traveling to shows throughout North America has given Lori the opportunity to develop extensive knowledge and understanding of the hair industry. She has won awards for her fantasy work and will enlighten audiences with her color and cutting techniques With her unique ability to create dynamic updos and artistic styles, she will leave you with the inspiration to become a better stylist.

PAUL-ANTHONY De FRANCECA Exciting to watch and very knowledgeable in the art of creative colour. Paul-Anthony is more of a hair colour scientist then hair stylist. Coming into the business with a background in chemistry and mathematics, he breaks down hair colour and formulas in hairstylist lingo! More than just a pretty face! Come check out the big head of Paul-Anthony De Francesca at the Farouk Systems stage.

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EDUC ATIONAL THEATRES Please join us at our stage for a chance to win a Color Movement Service seminar to help you increase your color business.

ANTHONY CROSSFIELD For over 20 years, Anthony has been a highly admired and sought after stylist in Vancouver, BC. Since graduating from Hair School in 1985, he has been going 100 miles an hour, cutting, competing, teaching and running his own successful salon, Mine. Anthony maintains active involvement with the salon consumer as well as continually competing and updating his skills for the technical mastery. His fierce competitive side has allowed Anthony to compete in the Hair World Olympics as a member of Team Canada, 1986 in Italy and again in Holland1994. His cutting style is intense; free form and sculptural, based in part on traditional techniques learned, creating a style that is uniquely his. Although he stresses that the consultation is the key for a great haircut, Anthony is a finishing fanatic and believes the final details are what make the difference between the average and the spectacular. This philosophy along with his consumer experience helped Anthony win Canada’s Superstar Hair Challenge on Slice TV. The Challenge aired for 8 weeks where Anthony battled against other competitors, stress, no contact with the outside world and then finally the added responsibility to not share the news of his win until the series aired was the most stressful and rewarding time in his professional career.

PHILIP FERREIRA Philip was born and grew up in Montreal, Quebec, Canada, and is fluent in both French and English. He is considered a true mentor in the industry especially with all the Wella Top Stylists in Canada. Phillip is an International Top Stylist working in Canada, US and Europe. Just recently Phillip was awarded the Wella Lifetime achievement Award for his creativity, commitment and his integrity. Professionally, Phillip owns his own salon in Victoria and also works in Vancouver to satisfy his large clientele. His work has been published in national and international magazines including Vogue, Modern Salon, American Salon, Passion and many more. He has also placed as a finalist for Canadian Hairdresser and Colorist of the year, His winning combination of charisma, energy, enthusiasm, technique and concept are what make him so aspirational

CASEY COUTTS Casey Coutts is a fourth generation stylist and a second generation Wella Professional educator. As his family’s roots are based on innovative colour work, he has specialized in creating total transformations with cutting edge style. His career has taken him to New York, Toronto and Mexico to share his passion. In today’s market of fast changing trends Casey is motivated by sharing his ideas with groups of dedicated professionals who are driven to succeed. He challenges the new stylists to meet their professional goals with confidence, mastery of skills and attitude towards others

JESSE MINTY Jesse has been a stylist for 7 years now, yes it says he is young in the field. But he has shown that as a young stylist, if you know what you want and continue towards those goals, you can always achieve what you desire. As soon as Jesse could he took advanced training with Toni & Guy. He has trained extensively in London and L.A. Last year Jesse joined the Sebastian team as a young Meteor and is excelling creatively as well he is becoming a true leader of his peer group. Jesse also loves his photo-shoots and has been a finalist for the prestigious Contessa Awards.

JASON FOURNIER

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Jason Fournier from Calgary has been a stylist for nearly 15 years and strived to be a part of the Sebastian Professional Design Team in 1999. Since then he has not only become a Sebastian Professional Core Team member in Canada but was also invited to be a valued member of the North American Core Team travelling across the U.S and Canada sharing his artistry and gaining experience on the biggest stages our industry has to offer. From the Future Vision Show to High Definition Show his incredible passion for our industry shows as he executes his work and communicates his vision. Jason is amazing with his dry cutting magic moreover his techniques lend itself to amazing texture with an eye on daring up-styling hair fashion. You will enjoy Jason’s style considered by many to be the coolest cat on stage. Are you an aspiring artist? Check out our stage, introduce yourself so you can find out how to join our Sebastian Professional ambassador teamness.

JENNIFER SPARVERI Jennifer’s success philosophy is based on working hard at being successful, only dreaming of it won’t get you there. She applies this philosophy throughout a client’s entire service, explaining the products she’s using and why. By the time the client is finished, they are eager to buy the products to take home. She works off the idea that a client buys a product three times: when it’s purchased, when it’s opened at home and when it’s used.

THOMAS COUSINS Since entering the beauty business, Thomas has realized that education is the driving force behind any stylist’s or salon’s success. Before joining Paul Mitchell he was convinced that he could build his business on technical skills alone. By expanding his education beyond the chair, Thomas grew his clientele to the point where he was ready to open his first salon. He then incorporated John Paul Mitchell Systems’ experience marketing and his salon quickly earned a reputation as “the place” to get hair done.

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EDUC ATIONAL THEATRES TRACY CATT Her nickname is “the Machine”, and it’s the first thing people associate with Tracy Catt. Dedication, motivation, and a true commitment to education are a few features that set Tracy Catt apart from others in her field. Tracy has achieved much success in the twelve years she has been in the hair industry, working in Red Deer, Alberta. Tracy is on the Redken Canadian National Artistic Team as well as facilitates national colour programs. Tracy’s eye for detail and desire to support others to understand the advanced colour techniques show her true passion for the hair industry. Tracy’s main objective is to inspire stylists and colourists and to keep raising the bar in the hair world.

ROBERT CORY Robert Cory is a true style innovator and influencer. As the co-owner of Cabello Hair in Windsor, Ontario; Robert creatively manages his time between his salon duties and his role as a Redken Performing Artist. Robert’s passion for haircutting and creative styling are very evident when you experience his work. His passion goes beyond the styling chair and into the photography studio where his work has been published for many fashion layouts and editorial stories. In 2006, Robert’s work earned him the title of the Redken Cover Competition / Redken Session Hairstylist of the Year. In the same year, Robert also received the coveted Contessa awards “Avant-Garde Hairstylist of the Year” title for his inspiring collection.

SEAN GODARD Inspiration is key to Sean Godard. He connects to others with passion which inspires hairstylists with a fresh and powerful presence. By understanding the needs of an audience Sean can customize and program for various learning styles, weather it be theory or hands-on, so attendees can excel in expressing their own individual creativity. A relaxed teaching style and an easy “how-to” approach create an environment in which to learn. His work has appeared in industry magazines as well as in editorial spreads for popular fashion/lifestyle magazines. In addition Sean has appeared in make-over segments on many National TV shows. Sean’s main belief is that to grow as a facilitator you must participate as a student. “The only way you can be the best is to be surrounded by the best.” So Sean divides his time between facilitating, his clients at the salon and being a full time “student” at the Redken Exchange in downtown Toronto; taking in the best education possible, working with the top artists in our industry.

GILLIAN COPLEY Gillian Copley is an award winning hairstylist; esthetician and cosmetic artist who, in her eighteen years in the beauty industry, has experienced many different avenues such as competition, instruction, fashion shows, salon ownership and management. During her dynamic presentations, Gillian shares new ideas and innovative techniques and motivates stylists of all ages to develop and use their own skills to the highest of their abilities - from perfecting image, technique and skill to increasing sales, business, and client retention. She has graced the show stage in many different cities including New York, Chicago and Los Angeles. According to Gillian, staying on the cutting edge of hairstyling and fashion, as well as keeping up with education are the key elements to success in the beauty industry.

MANUEL ALFARELA A stylist for over twenty years and a successful salon and spa owner for twelve, Manuel Alfarela has seen his success documented in Canadian trade and consumer magazines. He regularly participates in photo shoots as an outlet to produce looks that are cutting edge and avant-garde. Manuel is driven to always be current in the work that he produces and finds dresswork to be one of the most creative outlets for stylists.

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Manuel believes that the ever-changing industry is what makes it one of the greatest careers to behold. The desire to work “smarter and not harder” and clients’ demand for “more results in less time” are what inspire Manuel to share techniques that are quick, easy and produce results that everyone wants.

SEXY HAIR ROCKS! This year, Sexy Hair celebrates 10 years in the professional hair care industry with a brand new, heartpumping stage show and a great new collection of hard-rocking haircuts called Tru Vixen. We’ve become famous for pushing the limits, and Sexy Hair is going all out in 2009! Introducing an all Canadian and all female team of Sexy Hair artists that rock!

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EDUC ATIONAL BOOTHS LYNN YAFCHAK The author of “The Mirror Doesn’t Change, You Do! A Beauty Guide for Life” Lynn Yafchak, was a longtime Las Vegas resident and now resides outside of Syracuse, NY. She has 20+ years experience in the beauty and hair industry and is well versed in all aspects of cosmetology. Before settling in New York, Lynn was a beautician and manicurist to celebrities. Among her clients in Southern California: ZsaZsa Gabor and Princess Stephanie of Monaco, she was an assistant to the hair and makeup artist for the movie “Charles in Charge”.

FREDDY QAYUMI Freddy Qayumi, an enthusiastic, young hairdresser, has been working for Wahl Canada for the past 5 years. With a passion for his trade, and a constant desire to learn, Freddy has travelled extensively throughout the world teaching and attending Hairdressing courses and seminars. Freddy’s main goal is education; he is inspired to share his clipper design and blade technique with other hairstylists. Always current and daring with the latest hair styling trend, Freddy will display his texturizing and razor cutting skills, together with creative clipper free hand designs using the Wahl Carving and Designer blades. We invite you to drop by the Wahl Booth to meet Freddy. You will be inspired and motivated by his clipper design performance.

JAMIE WATSON Born and raised in South West Ontario, Jamie was destined to make an impact in the barbering world. At 15, he was doing cuts with a clipper that looked more like art than cutting. Quickly, Jamie became known as Jamo the Barber and at 17 he went pro. Steeped in Barbering tradition, Jamie has never forgot the grass roots of Barbering but today, Jamie offers a new “urban” edge in his work. Specializing in hair tattooing and designs, Jamie has been inspiring hairdressers for the past two years with Oster Professional. Back in Windsor, Jamie is co-owner in two traditional barber shops and helps teach his clipper techniques at the local college part-time. Come visit the Oster booth and discover the art of Jamo the Barber!

EXCITING NEWS FOR ALL NEW TALENT WOMEN’S PROFESSIONAL FASHION CUT & STYLE CONTESTANTS! The 1st place winner of the New Talent Women’s Professional Fashion Cut & Style Competition at each 2009 ABA show will be flown to Toronto to attend a special 3-day workshop in November 2009 with internationally renowned educator and stylist, Martin Parsons. New talent winners will learn timeless techniques from one of the Canadian beauty industry’s icon’s and spend 3 fabulous days in downtown Toronto. Prize includes a 3-day Martin Parsons workshop, airfare, and hotel accommodations, as well as a few wonderful surprises!

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NEW TALENT WINNERS 2008 Pictured with the President of Allied Beauty Association, Kevin O’Regan Jr., and Executive Director of Allied Beauty Association, Marc Speir and Event Coordinator, Stephanie Gadbois, are the winners of the New Talent competitions across Canada, featured here at the Contessa Awards - Nov. 2008. Karina Cook - BRITISH COLUMBIA Lida Shirzad - EDMONTON, ALBERTA Krysten Kirkwood - CALGARY, ALBERTA Jessica Lee, Haley Winter - SASKATCHEWAN Olivia Heath - MANITOBA Raquel Williams - ONTARIO Stephanie Borduas - QUÉBEC Kaleigh Pitman - ATLANTIC PROVINCES

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COMPETITION WINNERS CALGARY 2008

COMPETITIONS

These are some of the winners of the 2008 ABA CALGARY COMPETITIONS. They put their technical and creative abilities on the line for all to see and judge and came up winners. Make the decision that this will be your year to shine. Make the commitment to compete in the Vancouver ABA Show competitions. Perhaps your name or photo will appear here in the year 2010.

NEW TALENT LEVEL;WOMEN’S TREND CUT & STYLE

PROFESSIONAL LEVEL:WOMEN’S BUSINESS MAKEUP

1st - Krysten Kirkwood of Salon on Sixth 2nd - Jessica Lee of Red Bloom Salon & Spa 3rd - Alyson Kelle of Del Mar College

1st - Rheanne Thackeray of Vivid Hair & Esthetics 2nd - Eduardo Haro Freelance 3rd - Katie Guy of Vivid Hair & Esthetics

ALBERTA PROVINCIAL CHAMPIONSHIP 2008

PROFESSIONAL LEVEL; MEN’S CUT & STYLE

1st - Sandy Roberts of Salon on Sixth 2nd - Veronica Lee of Aveda Academy 3rd - Kim Peterson of Salon on Sixth

1st - Jag Moussa of Cascade Hair Design 2nd - Anne Prytullack of Solo Salon Design 3rd - Meaghan Cameron of Volume Beauty Bar

PROFESSIONAL LEVEL;WOMEN’S AVANTEGARDE CUT & STYLE

PROFESSIONAL LEVEL; EVENING ELEGANCE LONG HAIR

1st - Lise Pye of The Mane Door 2nd - Lida Shirzad of Salon on Sixth 3rd - Riccardo Costa

1st - Anne Prytullack of Solo Hair Design 2nd - Angela Fohry of Kenneth Blair 3rd - Sandy Roberts of Salon on Sixth

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CITY LINE ORDINARY TO EXTRAORDINARY MAKEOVER COMPETITION WINNER

1st - Stay-C Covey of Purely Inspired 1st - Marlo Steenman of Avanti Salon & Spa

AWARDS

QUESTIONS

The first place winner will be awarded a trophy and a $500.00 cash prize, the second place winner will be awarded a trophy and a $250.00 cash prize and the third place winner will be awarded a trophy and a $125.00 cash prize.

For RULES ONLY, please contact Mr. Don Grylls at: (360)-477-0440 or email Don at [email protected]

The first place winner of the New Talent Competition will be awarded a trophy, and a $250.00 cash prize, the second place winner will be awarded a trophy and a $125.00 cash prize and the third place winner will be awarded a trophy and a $75.00 cash prize.

For REGISTRATION INFORMATION ONLY please call Allied Beauty Association at: 1-800-268-6644 (905) 568-0158 Ext. 23 and speak to Stephanie or email at [email protected] OR ask your sales representative.

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COMPETITION REGISTRATION

COMPETITION AREA HALL C

ALL SUNDAY EVENING COMPETITORS MUST REGISTER AT THE ABA REGISTRATION DESK, SUNDAY BEFORE 2 PM COMPETITION

REGISTRATION

COMPETITION TIME

1:30 p.m. 2:00 p.m. 2:00 p.m. 2:00 p.m.

2:00 p.m. 5:00 p.m. 6:30 p.m. 7:30 p.m.

2:00 p.m.

8:30 p.m.

8:30 a.m. 12:30 p.m.

9:00 a.m. 1:00 p.m.

SUNDAY Professional Level; Elegant Evening Women’s Make Up City Line Ordinary to Extraordinary Professional Level Men’s Avant-Garde Cut & Style Professional Level; Evening Long Hair Elegance Professional Level; Technical Creative Day Blow Dry (Previously the Provincial Championship) MONDAY New Talent Level; Women’s Trend Cut & Style October 6 Professional Level; Women’s Trend Cut & Style October 6

ONLY THE FIRST 25 INSCRIPTIONS RECEIVED WILL BE ACCEPTED. No more than 5 contestants from the same salon / group of salons or school can enter any one competition. Competitors from outside of Province may enter all competitions except the New Talent Fashion Cut & Style and Provincial Championship. The sponsors, Allied Beauty Association, are not responsible for personal losses or injury to either contestants or models. Any latecomer, up to 5 minutes, may compete but will forfeit the competition time and will be demeritted 5 points. It is also understood that ABA reserves the right to cancel any competition for which a sufficient number of entries have not registered (less than 5). Every contestant will receive a complimentary two-day entry ($60.00 value)

for the 2009 Calgary ABA Show. Models will receive entry for the day of the competition ONLY. All models must come to the competition floor wearing garments and make-up for the competition. Competitors are fully responsible for all styling tools, models’ wardrobe and model. Please note that models will have to sign a model release form for the use of any photos taken for publicity. All entries must be received at the ABA office by SEPTEMBER 30, 2009. All entries must be registered with the ABA office in order to qualify for participation. For your convenience you can call the ABA office (800-268-6644 between Monday-Friday 94:30 p.m. eastern time) and pay with VISA or MASTERCARD or you can return your entry

TO DOWNLOAD AND PRINT ALL COMPETITION RULES, PLEASE VISIT OUR WEBSITE AT

abacanada.com

form and a CERTIFIED CHEQUE made payable to the ABA and mail to: Allied Beauty Association 145 Traders Blvd. East, Units 26 & 27 Mississauga, Ontario L4Z 3L3 It is your responsibility to make sure you meet the qualifications to take part in any ABA competition. All entries are final. REGISTRATION INFORMATION ONLY, please call Allied Beauty Association at: 1-800-268-6644 Ext. 23 and speak to Stephanie or e-mail at [email protected]

Please check the competition(s) you wish to enter. I have read the rules of the competitions I have entered and agree to abide by them and to accept the decisions of the judges as final in all matters. Enclosed please find my entry fee of $ . ONLY CERTIFIED CHEQUES OR MONEY ORDERS WILL BE ACCEPTED.

PROFESSIONAL LEVEL; LONG HAIR ELEGANCE Sunday, October 4 Entry Fee: $100.00

PROFESSION LEVEL; MEN’S AVANT-GARDE CUT & STYLE Sunday, October 4 Entry Fee: $100.00

CITY LINE ORDINARY TO EXTRAORDINARY MAKEOVER

PROFESSIONAL LEVEL; ELEGANT EVENING MAKEUP Sunday, October 4 Entry Fee: $100.00

Sunday, October 4 Entry Fee: $100.00 PROFESSIONAL LEVEL; TECHNICAL CREATIVE DAY BLOW DRY (FORMERLY THE PROVINCIAL CHAMPIONSHIP)

NEW TALENT LEVEL; WOMEN’S TREND CUT & STYLE Monday, October 5 Entry Fee: $50.00

PROFESSIONAL LEVEL; WOMEN’S TREND CUT & STYLE Monday, October 5 Entry Fee: $100.00

Sunday, October 4 Entry Fee: $100.00 (PLEASE PRINT CLEARLY)

NAME: SALON:

TELEPHONE:

( ADDRESS: CITY:

17

EMAIL: POSTAL CODE:

SIGNATURE:

)

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LIST OF EXHIBITORS www.abacanada.com Alberta Beauty System 403-276-6655 www.albertabeautysystem.com

Global Upholstery 416-650-6500 www.globaltotaloffice.com

Nioxin Research Laboratories 403-352-7282 www.nioxin.com

Andis Company 514-683-7013 www.andis.com

Helen of Troy 800-480-8832 www.hotus.com

Novostyl International 800-465-9247 www.novostyle.com

Bagatelle Marketing 905-678-1913

Hi-Tech Beauty Supplies Ltd. 403-253-3113 www.hi-techbeauty.com

Obsco Beauty Systems 905-817-2289 www.beauticiansbeautysystems.com

Images & Shades Cosmetics 780-453-137 www.imagesandshades.com

Oster Professional 905-593-6112 www.osterstyle.com

International Beauty Services 780-454-3388

Passion Beauty Supply Ltd. 204-953-3333 www.passionbeauty.ca

Beauty Depot Enterprises 403-263-2204 www.beauty-depot.ca Belmont Takara Co. Canada 905-822-2755 www.takarabelmont.ca Belvedere Company Canada Inc. 905-568-9213 www.belvedere.com

International Beauty Services Artec 780-454-3388

CanTan Sun Systems 604-482-3230 www.cantan.com

Kenra Ltd. 647-883-1109 www.kenra.com

Costrategy Inc. 450-667-2229

LCN Canada 780-462-2580 www.lcn.ca

Dannyco Trading (Canada) Ltd. 514-780-0949 www.dannyco.com DWA (Red Deer) Ltd. 403-342-0690 www.dwa.ca EMC INC. 905-829-8493 ESP Salon Sales 800-667-2566 ESP Salon Sales Aesthetics 800-667-2566 Esthetics Plus 780-466-5544 www.Epbeauty.ca Farouk Systems – Modern Beauty Supplies 403-259-4442 First Lady Coiffures/New Image Salon Distributing 905-206-5500 www.firstladyproducts.com

Look Good Feel Better 905-890-5161 www.lookgoodfeelbetter.ca Matrix Canada 514-281-2722 www.matrix.com Modern Basic Distributors 604-438-1120 www.mbbeautysupply.com Modern Beauty Supplies Inc. 403-259-4442

Passion Beauty Supply Ltd. Aesthetics 204-953-3333 www.passionbeauty.ca Paul Mitchell Systems 905-817-2289 www.jpms.com Purple Beauty 780-413-6068 www.purplebeautysupplies.com Redken 5th Avenue N.Y.C. 514-281-2791 www.redken.ca Rusk 203-316-4315 www.ruskl.com Salon Communications 416-869-3131 www.salon52.ca

modProducts 403-259-4442

Salonware Software 888-260-8181 www.salonsoftware.com

Monarch Beauty Systems 905-817-2289 www.beauticiansbeautysystems.com

Samurai Inc. 905-337-0047

Moroccanoil 888-700-1817 www.moroccanoil.com

Secret Nail & Beauty Supply 604-876-8888 www.secretnail.com Sexy Hair Concepts, Inc. 818-435-0811 www.sexyhair.com

Summit Salon Services 403-252-6201 Summit Salon Services Aesthetics 403-252-6201 Surface Hair 306-651-6035 www.surfacehair.com The Cricket Company, LLC 415-475-4151 www.cricketco.com Thomas Baker Associates 905-707-0434 www.invernesscanada.ca TiGi Modern Beauty Supplies 403-259-4442 TLC Sales & Distribution 204-889-1414 Tressa Inc. 905-631-3068 www.tressa.com T3 Micro/ GM & Associates 310-452-2888 www.t3micro.com www.gmassociates.net Uvalux International 800-661-6292 www.uvalux.com VMT Footwear Ltd. 604-241-0315 www.clara-couture.com Wahl Canada Inc. 416-787-4500 www.wahlglobal.com/canada Wella Canada / Sebastian 905-568-2494 www.wella.com

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HOTELS

SHOW HOURS Sunday, October 4 Monday, October 5

9:00 am – 5:00 pm 9:00 am – 3:00 pm

TICKET PRICES Two-day ticket in advance (with Professional I.D.) Two-day ticket at the door (with Professional I.D.) One-day ticket at the door (with Student I.D.) Two-day ticket at the door (with Student I.D.)

CLUB NIGHT

$50.00 $65.00

$25.00 $30.00

FAIRMONT PALLISER 403-260-1230 Cut off date: August 28, 2009 Fairmont Room $179.00 Junior Suite $229.00 CALGARY MARRIOTT 800-228-9290 Cut off date: September 1, 2009 Standard Single/Double $159.00 Standard Triple $194.00 DELTA BOW VALLEY 403-266-1980 Cut off date: October 2, 2009 Delta Room $129.00 Premier Room $149.00

We would like to invite you to a club night on Sunday night after the awards presentation. Make sure you get your tickets which assure that you pay no cover charge. Alberta Beauty Professionals love a good party and this club night will prove to be a blast! We invite you to join us at the TANTRA NIGHTCLUB & LOUNGE

F O R C O M P L E T E I N F O R M AT I O N O N A L L T H AT W E D O, VISIT OUR WEBSITE On the Allied Beauty Association Website you’ll learn all about us... You’ll be able to peruse the Membership Directory, learn all the reasons for attending our shows, find out about competitions around the world, delve into detail on subjects of interest like Diversion...You’ll even find everything you need to know about competing at our shows... Be sure to visit us online, and come back often... there’s always something new to discover...

abacanada.com FOR REASONS OF SAFETY Please note that baby carriages and children under the age of 12 will NOT be allowed on the show floor.

The ABA beauty show is for Beauty Professionals ONLY. As a result we will be requesting I.D. at the ticket sales booth. The I.D. can be in the form of a professional license, certification, business card or letter from your employer.

TO DOWNLOAD AND PRINT ALL COMPETITION RULES, PLEASE VISIT OUR WEBSITE AT

abacanada.com

145 Traders Blvd. East, Units 26 & 27, Mississauga, Ontario L4Z 3L3 Tel: (905) 568-0158 Fax: (905) 568-1581 Website: www.abacanada.com Design: Artisan Design, Windsor, Ontario

Hair, make-up and photo styling: Heather Wenman

Photographer: Jason Brown

Model: Danielle Doucette