Buss Plan (cocobella).docx

PAGSULHUGON NATIONAL HIGH SCHOOL

BUSINESS PLAN JOANLYN CAMACHO NOEMDRECH ACEBEDO MA. GUILLERMA BULGADO ANGEL OCHEA ANABEL ENTINO AIZA MAUDO NINO MARK TUMBAGAHAN JOSHUA FRAN

PAGSULHUGON NATIONAL HIGH SCHOOL SECTION 1 EXECUTIVE SMMARY

Coconut’s remarkable levels of resilience means that they can be grown in a wide range of soils although they require relatively high amount of rainfall. The natural habitat of coconuts is found in coastal areas and on the fringes of desserts that made Philippines to be one of the perfect habitat of coconuts. Coconut production plays an important role to the national economy in the Philippines. According to figures published in Food and Agriculture Organization of the United Nations, it is the world’s largest producer of coconuts producing 19,500,000 tons in 2009. The production in the Philippines is generally concentrated in medium-sized farms. Coconut has been known because of its a lot of uses from its leaves to its roots, its product can be used from clothing to animal feed to beauty creams. That is why it has good effects towards the skin. According to researches, an article from health line. Coconut has fatty acids that found to have an antimicrobial property that can effectively kill bacteria and fungi that lead to coconut to reduce inflammation to skin, it helps treat acne, it can moisturize dry skin, its oil has a property that can help wound healing and many more.

PAGSULHUGON NATIONAL HIGH SCHOOL So we come up in making products that are made coconut to be its main ingredient, not only because of its good effects towards the skin but also to make the right use of the enormous resources of coconuts in the country.

PAGSULHUGON NATIONAL HIGH SCHOOL SECTION 2 PERSONAL DETAILS

THE PROPONENTS

JOANLYN BULGADO

CAMACHO She was born on the 28th day of July, 2000. She is the 8th among the of children of Nicholas and Thelma Camacho. She is currently studying as a Grade 12 student in Pagsulhugon National High School. and in the future, she wants to become a teacher.

NOEMDRECH TIOSEN

ACEBEDO She was born on September 11, 2001. She is an only child of Noel and Dahna Acebedo. She finished her elementary education in Pagsulhugon Elementary School. As a 17-year-old girl, he is currently Grade 12 student studying in Pagsulhugon National High school. Want to be an English Teacher someday.

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MA. GUILLERMA CINCO

BULGADO She was born on November 12, 2000. She is the 5th among the 6 children of Elias and Bianita Bulgado. Finished her Elementary education in Pagsulhugon Elementary School and currently a Grade 12 student in Pagsulhugon National High School.

ANGEL VILLARMENO

OCHEA She was born on October 3, 2001. The 2nd among the 5 children of Sherille Dela Cruz and Vincent Oliveros. She finished her Elementary education in Candugue Elementary School currently a Grade 12 student of Pagsulhugon National High School and wants to be a policewoman in the future.

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ANABEL BAGULAYA

ENTINO She was born on Feb. 19,2000, boned and raised by her loving parents Villa and Allan Entino, She lived in Brgy. Bagong Silang Babatngon, Leyte. Currently a Grade 12 student at the age of 19 in Pagsulhugon National High School and and wants to be a chef someday.

AIZA B.

MAUDO She was born on April 9,2000. She lives in Brgy. Bagong Silang Babatgon Leyte. She was born and raised by her loving parents Mr. Mamerto and Mrs. Marites Maudo. As an 18-year-old young lady, she is currently a Grade 12 student in Pagsuhugon National High School. and wants to be a successful policewoman someday.

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JOSHUA DAZ

FRAN He was born on December 22,1998, and was born in Catbalogan, Samar. Raised by his loving parents and he is currently a Grade 12 student in Pagsulhugon National High school and dreamed to become a soldier someday

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SECTION 3 OVERVIEW OF THE BUSINESS

Leyte’s leading beauty and wellness shop will bring you the best products which are all Filipino-Made, which are all from natural ingredients also found in the Philippines. The Cocobella produce products, beauty products specifically like soap, scrub and oil that are all has the main ingredient, coconut. The founder Joanlyn Camacho who is knowledgeable of making soaps come up to the idea of making a soap out of coconut because of an enormous supply of coconut in their farm, she planned to have an innovation of a soap with the right use of their resources at the same time.

The product name Cocobella comes from the Idea of their Co-Founder Noemdrech Acebedo, she combines the word coco from the word coconut to the word Bella that means beautiful in French.

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BUSINESS PLAN PROPER

THE NEEDS The information below shows the problem or needs of the business plan based on the gathered data. 1. A LOT OF SUPPLY OF COCONUT Coconut is the primary ingredient of the soap, so it is the important need of the company to have an enormous supply of coconut to be able to produce soaps. 2. GOOD PACKAGING It is important to make a good packaging for our product to be more eye catching to the customers, it shouldn’t be dull or too bright because it may affect to the sales of the product. 3. ONE-STOP SHOP A shop that would be able to bring the products, a shop that can invite a lot of people to buy, an ideal and perfect location

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VISION, MISSION AND VALUES VISION: Cocobella aims to give beauty to every Filipina, it’s when beauty becomes convenience. The product is handy to a more enhanced beauty. The CocoBella ha plans to expand the business nationwide, and spread the wonders of coconut to a more enhanced beauty.

MISION: Cocobella promotes beauty and wellness, that every Filipina will be beautiful and it will not be stressful and Filipinas will be forever youthful and live wonderful. Not only to enhance beauty nut also to promote wellness to the Filipinas, that they will make time to their wellness and beauty.

VALUES The CocoBella value trust, trust of their customers to still believe on the product. So CocoBella ensue the customers that they will provide the best and the finest in each of their products We will work hand in hand for us to continue to do our best in the products and services that we serve.

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MARKETING PLAN The information below shows as the marketing plan A, B, and C based on the product concept and data gathered. It includes the features of the product or services, the target market and the marketing strategies. MARKETING PLAN A

Product The products that we want to sell are beauty products, our very own COCOsoap, COCOoil and COCoscrub

Sample of COCOsoap

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Sample of COCOoil

Sample of COCOscrub

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TARGET MARKET

WOMEN

 beauty products enthusiasts  young girls  first time user of products

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Competitors

BELO MEDICAL GROUP

Belo medical group is not only known for their dermatologist and plastic surgery services but also known for their beauty products. Belo is one of the leading beauty products seller in the Philippines that made this company the leading competitor though its newly operational.

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S Solutions (SILKA) Solutions has been known decades ago, it was founded maybe 20 years ago, but still manage to be one of the finest beauty product sellers in the country though out the years, they sell in an average price even cheaper price half the Belo products price, but they still manage to have good sales despite of the low pricing. MARKETTING PLAN B COMPARE

S MARKETTING SHARE

Good

Good

QUALITY

Good

Good

LOCATION

Good

Good

Medium

Large

High

Average

SIZE OF FACILITY PRICES

PAGSULHUGON NATIONAL HIGH SCHOOL REPUTATION

Good

Good

Pricing The raw materials that we used to create the product is readily available so that only means that the prices are still affordable to our target market from all ages. Basically, the pricing is based on the product’s raw price plus a small percentage of interest. Our competitors have different charge of products, one sell in higher price than the other one. But despite their different pricing they still manage to rock their sales Advertising Our store will use the following tools of advertisement: We have both Telephone and Cellphone Hotline: for good customer communication We have a TV AD, via Leyte Regional TV: for the customers to see visually about the products We also have Radio Advertisements via Leyte Regional FM: for the people far from the city to have an idea about our product. Flyers, Posters etc.: For the potential clients who are nearby the area, to know something about the products offered

PAGSULHUGON NATIONAL HIGH SCHOOL OPERATIONAL PLAN/ PRODUCATION AND TECHNICAL PLAN The chart below shows our own production paradigm based on our product concept.

TRANSFORMATION PROCESS INPUT

gathering raw materials

FINISHED PRODUCTS

manufacturing/ producing the products

COCOsoap

soap scrub oil

OUTPUT

COCOoil COCOscrub

packaging the product

The Production Paradigm The soap, oil and scrub are produced by the people from the Cocobella. They are the ones who make the product and sell it to the market.

PAGSULHUGON NATIONAL HIGH SCHOOL ORGANZATION OR MANAGEMENT PLAN In this part, you will know our own organizational/ Management chart based on our chosen business ORGANIZATIONAL CHART

JOANLYN CAMACHO PRESIDENT

NOEMDRECH ACEBEDO V-PRESIDENT/ PRODUCTION HEAD

MA. GUILLERMA BULGADO FINANCIAL MANAGER

AIZA MAUDO

ANABEL ENTINO

SALES MANAGER

ADVERTISING/PUBLIC RELATION MANAGER

NIÑO MARK TUMBAGAHAN

JOSHUA FRAN PRODUCTION STAFF

PRODUCTION OFFICER

ANGEL OCHEA PRODUCT ENDORCER

PAGSULHUGON NATIONAL HIGH SCHOOL DUTIES AND RESPONSIBILITIES

POSITION 1. PRESIDENT

2. V-PRESIDENT/ PRODUCTION HEAD

3. FINANCIAL MANAGER 4. SALES MANAGER 5. ADVERTISING/PUBLIC RELATION MANAGER 6. PRODUCTION STAFF 7. PRODUCT ENDORCER

DUTIES AND RESPONSIBILITY Manage the entire company and how it works to the operations to the finances and to the staff itself, in-charge of making decisions for the welfare of the company and its people. The second in command with the president, also shares responsibility with the president but focuses in managing the production of the products and ensuring the quality of the product In charge of finance-related duties. In charge of sales-related duties. In charge of advertising the products in all platforms of media (print media, social media, mass media) In-charge of making the product. In charge of endorsing the products in any forms of advertisements (the face of the company)

SECTION 5 SUSTAINABILITY

This part shows the financial plan, projected cost revenue, projected income statement, and cash flowThis part shows the financial plan, projected cost revenue, projected income statement, and cash flow

PAGSULHUGON NATIONAL HIGH SCHOOL FINANCIAL PLAN Capitalization Cocobella stated in an initial capital P 15,000.00. there are 8 members and they share 1,875.00 each. MONTLY EXPENCES The table below shows our projected expenses per month during the initial year of our operation based on our product.

Table 1. MONTHLY EXPENCES FIXED COST Rental Salaries (A) TOTAL FIXED COST

JANUARY P. 1,000.00 P. 5,000.00

FEBUARY P1,000.00 P. 5,000.00

P. 6,000.00

P.6,000.00

3000.00 500.00 250.00 1000.00 ------100.00 2,000.00 6,850.000

3500.00 400.00 265.00 1000.00 ------120.00 1,800.00 7,085.00

13,850.00

13,585.00

VARIABLE COST (MONTH) Raw Materials Coconut Glycerin Fragrance Essential oil Telephone Bill Water Electricity Trasportation miscellaneous (B) TOTAL VARIABLE COST (A+B) TOTAL MONTHLY COST

PAGSULHUGON NATIONAL HIGH SCHOOL Table 1 shows the projected expenses per month during the initial year of operation. It is noted that the fixed cost is lower than the variable costs.

TYPE OF PRODUCT/ s

Costing

Projecte d Volume

Daily Revenue (C x PVD)

Projecte d Volume

Monthly revenue

Yearly Projected Revenue

(DR x 30) DAILY

Soap

scrub

oil

C=15.00 M=30.0 0 SP=45.0 0 C= 10.00 M= 15.00 SP=25.0 0 C=5.00 M=20.0 0 SP=25.0 0 TOTAL

20

MONTHL Y (PVDx30) C= 300.00

C=9,000.00

C=108,000.00

600 SP=900.00

25

C=250.00

SP=27,000.0 SP=324,000.0 0 0 750

SP=625.00

30

C= 150.00

75

C=700.00

Cost-C

C=7,500.00

C=90,000.00

SP=18,750.0 SP=225,000.0 0 0

900

SP=375.00

SP=1,900.0 0 Legend:

(MRx12)

C=4,500.00

C=54,000.00

SP=11,250.0 SP=135,000.0 0 0 2250

C= 21,000.00

C=252,000.00

SP=684,000.0 SP=57,000.0 0 0 Mark-up- M Selling Price-SP

PAGSULHUGON NATIONAL HIGH SCHOOL Table 2 & 3 Showed the projected cost and revenue by month. Based on the table the total revenue is P684,000.00 the combined fixed and variable cost. It Indicates that Cocobella has the great potential of generating profit

TABLE 1. PROJECTED COST REVENUE REVENUE

JANUARY FEBUARY MARCH APRIL MAY JUNE 57,000.00 57,200.00 57,850.00 57,525.00 58,250.00 58,000.00

COST 21,000.00 21,625.00 20,055.00 21,850.00 19,850.00 20.000.00 PROJECTED 36,000.00 35,575.00 37,795.00 35,675.00 38,400.00 38,000.00 NET PROFIT JULY 57,560 21,200 36,360.00

AUGUST SEPTEMBER OCTOBER NOVEMBER 57,200.00 57,000.00 56,800.00 57,110.00 21,300.00 21,060.00 22,050.00 21,550.00 35,900.00 35,940.00 34,750.00 35,560.00

DECEMBER 56,850.00 22,100.00 34,750.00

TOTAL 579,385.00 231,340.00 434,705.00

Table 4 shows that in the months May to June are considered to be the peak months. It is assumed that there is a development of the business monthly profit because of the immergence of new customers and to the continuous support of of old customers. As shown in the table, from the month of October to December are the nonleading months (5% loss from the previous months is computed) Computation of the projected income statement for the year ended and cash flow for the first quarter of the year based on our product concept

PAGSULHUGON NATIONAL HIGH SCHOOL PROJECTED INCOME STATEMENT FOR THE YEARS ENDED 2017

2018

Revenue

535,865.00

579,385.00

Cost/Expences

189,480.00

231,340.00

Project Net Income

424,754.00

434,705.00

Projected Income for the year is expected to by at least rise by 5%

CASH FLOW 1st QUARTER OF 2017

January 20,000.00

February 23,150.00

March 24,165.00

36,000.00

37,250.00

37,855.00

Fixed Cost

6,000.00

6,000.00

6,000.00

Variable Cost

6,850.00

7,085.00

7,255.00

Cash Balance Ending

12,850.00

24,165.00

24,600.00

Cash Balance Beginning Cash Inflows Net Income Cash Outflow

PAGSULHUGON NATIONAL HIGH SCHOOL SOCIAL IMPACT In the Past, the social impact of our chosen business is shown by answering the following questions. 1. WHAT IS THE DESIRED OUTCOME OF YOUR BUSINESS AS STATED IN YOUR VISION STATEMENT

The vision of the company is, “Cocobella aims to give beauty to every Filipina, it’s

when beauty becomes convenience. The product is handy to a more enhanced beauty.” So the company initially wants to give effective products for the customers and disregarding the fact of earning because our company give more importance to the dignity of our produced products than the earnings we can earn from it.

2. What are your business programs directly benefiting the following stakeholders?

a. Employees For the student employees, they can acquire skills and knowledge through the working experience they will gain in the duration of the work, it can contribute to the maturity of the student employees especially that the workloads are tough. b. Community The community can also benefit from the business because it can generate jobs for the people in the community and also it can attract tourist to visit our community and it will also be an honor that the community to create innovative children that will benefit the people in the future.

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