Brown, Kwame Marketing Pr Clean

Kwame B.

An enterprising and innovative Oxford graduate with experience in account management, client liaison, brand development, new markets, and strategic marketing across the communications industry. Delivers compelling copy with flair and clarity, sensitive to the requirements of diverse audiences. Boasts several European languages, including fluent Spanish, and first-hand experience of the business world in and outside of Europe. Now seeks a dynamic and revolutionary environment in which to take the next step along a fruitful career path in account management or copywriting.

Employment History July 2009-present

Private Tutor Tutor students and private individuals in English and Spanish, specialising in common entrance. March 2008-present Freelance Translator Deliver highly finished translations out of Spanish and assist several NGOs on a voluntary basis. July-Oct 2008 JWT Barcelona – Account Management and Planning Intern (Spain) Made key contributions to several blue-chip accounts, including Johnson & Johnson and Nestlé. Facilitated the launch of the toothbrush company Reach into the Spanish market with vital market research and data gathered on its main competitors. Personally delivered findings to the regional director. Conducted progress reports on various high profile products. Compiled presentations exploring avenues for future advertising campaigns, inc. viral marketing and seasonal promotions. April–June 2008 Two Concept – PR and Copywriting Intern (Mexico) Wrote engaging copy to win our clients media coverage and maximise sales. Compiled a press pack in Spanish to promote our premier client’s latest jewellery collection. Researched key demographics and specifically tailored each pack to a range of publications. Worked face-to-face with clients to ensure satisfaction and the integrity of copy. Worked in a team to remodel clients’ and the agency website. Contacted magazine editors and writers to secure media coverage and viewings for our clients’ products. Hosted viewings for interested parties. Handled the agency’s interests in the U.K. Oct 2007-Jan 2008 What’s Up Buenos Aires Online Magazine – Journalist Intern (Argentina) Wrote commissioned stories as well as independently investigating personal leads. Attended functions, visited venues and wrote reviews and feature articles. Conducted interviews with key figures in the Argentine entertainment industry, inc. Argentina’s premier Hip-Hop DJ. Successfully persuaded the magazine to broaden its horizons to attract a wider readership. Copyedited and advised online content. July-Oct 2007 Customer Assistant at Fernandez & Wells Coffee Bar and Deli Worked in a busy West End café serving coffee and fine European foods. Ensured the highest level of customer service as part of a successful team which saw us voted best London café by Time Out. Nov 2003-Apr 2007 Part-Time Respite Carer Provided respite care and support to a single mother with two teenage sons with Down’s syndrome and autism. Assisted with homework using various learning resources and organized days out. August 2003 HIT Entertainment Ltd – Publishing and Licensing Intern Worked in the Publishing, Acquisitions and Sales, and Creative Departments. Reviewed and edited storyboard submissions for popular children’s programmes, such as Pingu. Selected programmes for production. Researched and drew up first proposals for new acquisitions. Liaised with clients.

Further Experience

Jun 2006-Jun 2007

New College JCR Access, Equal Opportunities, and Ethnic Minorities Officer Elected position onto the student body’s executive committee

Executed a role comprising the right of representation, student welfare and event organization. Made executive decisions on behalf of the student body. Championed the students’ right to fair and equal treatment. Headed the New College Access Scheme, encouraging students from underrepresented backgrounds to apply to Oxford. Led frequent “aspiration days” and tours for visiting students aged 12 -18 and their teachers. Provided crucial interface between students/teachers and college officials. Successfully defended the scheme before Governing Body in the light of proposed cutbacks. April -June 2007 EFL and E-Mentor Mentored a student with English as a second language and pupils considering applying to Oxford. Jan-June 2007 Oxford University Hispanic Society President and Publicity Officer Coordinated a wide range of events and services. Elected and managed a committee. Chaired weekly meetings. Executed a strategic plan to rejuvenate the society and rescue a dwindling reputation. Introduced the role of publicity officer and filled the role on an interim basis. Increased membership by 20%. Managed accounts. Repackaged and incentivized subscription to key services increasing attendance by 50%. Made the society run at a profit after three consecutive years of increasing loss. May 2006-Jan 2007 Oxford Hispanic Society Liaison Officer Connected society members with local Hispanic community. Provided information on Hispanic cultural events. Organized a widely popular regular Tapas evening boosting membership by 5%

Education 2005-2009 1998-2005 A Levels AS Levels GCSEs

New College, Oxford. BA in English and Spanish, 2:1 Dulwich College, Dulwich Common, London, SE21 7LD English Literature [A]; Spanish [A]; Ancient History [A] Latin [A] Biology [A]; General Studies [A] 11 A*s and 1 A, and FSMQ in Additional Mathematics [B]

Skills MS Office; Apple Mac; Access; PowerPoint; Photoshop; Internet and Outlook

Languages Fluent Spanish; Intermediate Portuguese; Lower-Intermediate Italian, French, and Catalan.

Interests and Hobbies I know it’s perhaps unorthodox not to simply list these: but here’s to making interests interesting again. I am an avid reader, love to learn new languages, debate, and write. I blog and enjoy creative writing, especially poetry, and have even entered a national poetry translation prize. I am similarly very keen on advertising and the media. I subscribe to advertising newsletters, wrote regularly for my university and college newspapers, and co-hosted two shows on Oxford’s student radio station: one the flagship show and the other a more personal world music showcase. One of my greatest passions is Hispanic and Brazilian culture. I particularly love Latin American literature, Cuban music, and Brazilian Cinema and after taking part in the Rio Carnival, hope to one day return to Brazil to learn Capoeira and drumming. I like to relax with sport and was in the football and rugby college 1st teams. References available upon request