SPECIFICATIONS
Issued By – WHO and Ministry of Health and Family Welfare in public interest Intended audience – All age group and gender Print media (Social awareness) MESSAGE Campaign against smoking Passive smoking more dangerous than active smoking Effects of passive smoking
SPECIFICATIONS
Brand name – Thums Up Product – Non Alcoholic drinks Company - Coca Cola Ad Agency- Leo Burnetts India, Mumbai Visual ad Intended audience – Teenagers and youth Is it that difficult to get thums up