12th ANNUAL REPORT OF THE AQUACULTURE COUNCIL OF WESTERN AUSTRALIA(INC) FOR THE YEAR 1ST JULY 1999 TO 30TH JUNE 2000.
VISION
TO REPRESENT THE AQUACULTURE INDUSTRY IN WESTERN AUSTRALIA
MISSION STATEMENT
TO CREATE A SECURE ENVIRONMENT FOR THE DEVELOPMENT OF A SUSTAINABLE AQUACULTURE INDUSTRY
CONTENTS PAGE 1.0
PROGRAMME 1. GENERAL OPERATIONS
Sub-Programme 1.1 Corporate Services 1.1.1 Board of Directors 1.1.2 ACWA Finance 1.1.3 ACWA NEWS
5 5 5 6
Sub-Programme 1.2 Government Liaison/Legislation Issues. 1.2.1 Taxation 1.2.1.1 Goods and Services Tax 1.2.1.2 Stock Valuation 1.2.1.3 Income Tax Exemption 1.2.2 Import risk Assessment-AQIS 1.2.3 AQUAPLAN 1.2.4 National Translocation Policy 1.2.5 National Competition Policy 1.2.6 Rock Lobster Aquaculture 1.2.7 Aquaculture Development Council 1.2.7.1 Aquaculture Development Fund Applications 1.2.10 Fisheries Western Australia 1.2.10.1 Senior Consultative Liaison Group 1.2.10.2 Aquaculture Licence Applications, Variations and Translocation Applications 1.2.10.3 Statements of Decisions 1.2.10.4 Legislative Amendments to FRMA 1.2.10.5 Ministerial Guidelines on Aquaculture Leases 1.2.10.6 Performance Criteria for Licences 1.2.10.7 Policy for Broodstock Access 1.2.10.8 Minimum Distance Between Licenced Areas 1.2.10.9 Barramundi Translocation 1.2.10.10 Integrated Fisheries Management Review Committee 1.2.10.11 FWA Strategy Workshop 1.2.11 Horticultural Produce Bill 1.2.12 Rural Planning Strategy 1.2.13 DOLA Expression of Interest 1.2.14 National Indigenous Aquaculture Strategy
6 7 6 7 7 7 7 8 8 8 9 9 9 9 9 9 10 10 10 10 10 10 11 11 11 11 11 11
Sub-Programme 1.3 Representation/Communication with Industry. 1.3.1 Australian Freshwater Crayfish Association 1.3.2 Industry Survey
11 12 12
Sub-Programme 1.4 Representation/Communication with the Community. 1.4.1 Industry Promotion 1.4.2 Native Title Information Guide
12 12 12
2
2.0 2.1 3.0 3.1
PROGRAMME 2. AQUACULTURE MANAGEMENT AND COST RECOVERY. Industry Consultation
13 13
PROGRAMME 3. RESOURCE SHARING Jurien Marine Reserve Advisory Committee(JMRAC)/ and Dampier/ Cape Preston Marine Reserve Advisory Committee Marine Park Planning Native Title Access to Wildstock/Broodstock Policy Chemical Spraying Resource Access Conflicts
14 14 14 14 15 15
4.7 4.8 4.9 4.10
PROGRAMME 4. NETWORKING National Aquaculture Council Yabby Producers Association of WA (Inc) International Association of Astacology Marron Growers Association AMWING Pearl Producers Association(Inc). Western Australia Abalone Aquaculture Association(Inc) 4.6.2 Fisheries Research and Development Corporation Western Australian Mussel Producers Association(Inc) Aridland Aquaculture Association Silver Perch Association Industry Survey
15 15 16 16 17 17 17 17 17 18 18 18
5.0 5.1 5.2 5.3 5.4 5.5 5.6
PROGRAMME 5. QUALITY ASSURANCE Western Australia Seafood Quality Management Initiative Yabby Industry National Quality Initiative Australian Shellfish Quality Assurance Advisory Committee(ASQAAC) Arsenic Emergency response Planning
18 19 19 19 19 20 20
6.0
PROGRAM 6 - EDUCATION & TRAINING
20
7.0 7.1
PROGRAMME 7. MARKETING Quality Management Working Group.
21 22
8.0 8.1 8.2 8.3 8.4 8.5 8.6
PROGRAMME 8. RESEARCH AND DEVELOPMENT Genetics Workshop Groundwater Study Aquaculture Development Fund Applications FRDC Applications Eco-Efficiency Barramundi Workshop
22 22 22 23 23 23 23
9.0 9.1 9.2 9.3
PROGRAMME 9. ENVIRONMENT National Water Quality Strategy Cottesloe Marine Protection Group Policy On the Environmental Effects of Aquaculture
23 24 24 24
3.2 3.3 3.4 3.5 3.6 4.0 4.1 4.2 4.3 4.4 4.5 4.6
13
3
9.4
Seagrass
24
10.0 10.1 10.2 10.3 10.4
PROGRAMME 10. OCCUPATIONAL HEALTH AND SAFETY Adoption of Occupational Health and Safety Codes by Industry Developing a Code to Address Occupational Health and Safety Issues Research Into Occupational Health and Safety Issues Industry Training and Awareness Sessions
24 25 25 25 26
11.0
INDUSTRY PROMOTION
27
12.0 12.1 12.2 12.3 12.4 12.5 12.6
OTHER ISSUES Employment Work Experience Industry projects to be conducted in 2000/01 Industry Promotion Initiatives to be Completed in 2000/01 Positions On Organisations Held By The Executive Director In 1999/00 Positions Held By Members Of Acwa On Behalf Of The Organisation And Other Associations. Acronyms
29 29 29 30 30 30
12.7
31 32
APPENDIX 1: NATIONAL AQUACULTURE COUNCIL
34
APPENDIX 2: FINANCIAL STATEMENTS FOR 1999/00
35
APPENDIX 3: ACWA CONSTITUTION
38
APPENDIX 4: ACWA FIVE YEAR PLAN 1999/00
44
4
REPORT ON THE ACTIVITIES OF THE AQUACULTURE COUNCIL OF WESTERN AUSTRALIA(INC) FOR THE PERIOD 1ST JULY 1999 TO 30TH JUNE 2000
The following report summarises activities of the Aquaculture Council of Western Australia and its Executive Director during the 1999/00 financial year. It has been written in order to relate the activities back to the organisations Five Year Plan and with the reporting requirements of the Minister for Fisheries. There are many acronyms used in the industry and a reference list is provided at the end of the report. PROGRAMME 1. GENERAL OPERATIONS Sub-Programme 1.1 Corporate Services Objective: To operate an organisation that is cost effective and provides a professional level of services to the members of ACWA in line with industry policies and objectives. Activities: (i) (ii) (iii) (iv) (v) 1.1.1
Administer the finances of ACWA through a Finance sub-committee. Office management, budgets and finance for ACWA. Service ACWA Board of Directors, sub-committees and any other major industry meetings. Dissemination of information via the industry magazine ACWA NEWS. Access funding to ensure core activities are successfully completed for industry. Board of Directors
Outcomes The Board of Directors meets monthly. Outcomes The workload on the Executive Director, particularly from an organisational perspective has increased significantly during the year. The issues have increased in number and complexity , not only on a State basis but also nationally. This has been in part to the Industry Promotion Initiative that began in January 2000. The Board has several subcommittees to which various sectors of administration and decision making are delegated including a finance subcommittee and industry promotion subcommittee. 1.1.2 ACWA Finance Outputs • A finance subcommittee comprising members of the Board and the Executive Director, meet on a regular basis to monitor the finances of the organisation. • Access funding to ensure ACWA is adequately financial to meet its commitments to industry. ACWA is currently operating on a budget of approximately $136,000. This is an increase of 7% over the previous year. Approximately 75% comes from the Development and Better Interest Fund (DBIF) and the balance from industry. The accounts of the organisation are audited on annual basis in accordance with the requirements of the Minister for Fisheries.
5
Outcomes A financially viable industry organisation. 1.1.3 ACWA NEWS` Output Produce quarterly publication of industry newsletter. The newsletter operated at a $3,500 loss this financial year. This has resulted from increased It has been well received and requires promotion. The industry promotion initiative has resulted in the new format for ACWA NEWS with a four page colour front and back. The circulation is increasing and it is possible that the newsletter will be transferred to a coporate publisher during 2000/01. The magazine is an important tool in the development of the industry. Production of the newsletter becomes very time consuming when it is raised to the level of a more glossy magazine. It is the intention of the Board to ensure the newsletter is produced on at least a break even basis. Outcomes A better informed industry and community. Sub-Programme 1.2 Government Liaison/Legislation Issues. Activities: (i) Resolution of resource access issues, including tenure arrangements. (ii) Representation on appropriate committees, both State and Federal such as: • Australian Shellfish Quality Assurance Advisory Committee (ASQAC) – S Bennison • Chemical Registration Taskforce – S Bennison. • National Aquaculture Council (NAC) – S Bennison • Fisheries Research Advisory Board(FRAB) – Rick Scoones • National Fish Health Advisory Committee – Rick Scoones • Seafood Quality Management Initiative Working Group – Glenn Dibbin and Dennis Gaunt. • Fremantle Maritime Centre Industry Training Committee • Australian Freshwater Crayfish Association – S Bennison. • Senior Liaison Consultative Group – S Bennison and Chair of ACWA. • Industry Training Advisory Board – S Parsons, W McKenzie Brown. Directors and the Executive Director participate on numerous other subcommittees. (iii) Work in partnership with Government on industry issues, e.g. legislation, regulations, license fees, access to broodstock, access to sites, terms of tenure, translocation and issues involving performance criteria moorings, occupational health and safety. (iv) Provide licensing advice to industry and Government. (v) Submissions to agencies on matters affecting industry (marine parks, capital works programmes). 1.2.1 Taxation A number of taxation issues have continued to be addressed including: 1.2.1.1 Goods and Services Tax Output ACWA is ensuring the implications of the GST will be appropriately relayed to industry so that the various issues and peculiarities are recognised by government. This will involve licence/lease transfers, trading in different products, etc. The issue of live fish is still being pursued. 6
Industry organizations under the administration of ACWA have all been registered and allocated an ABN. Outcomes Industry and government having a clear understanding of the implications of the GST on industry. Being a non-profit organization it is anticipated that GST will almost be cost neutral. 1.2.1.2 Stock Valuation Output The situation with stock valuation concerned a number of sectors of the industry particularly those within the oyster and abalone. The proposal under consideration is that the value of stock on hand at the close of each tax year should be brought into account and that the value should reflect the increase year by year in the value of the product and that it should be measured by the absorption cost method. Absorption costing is a system whereby the value of the stock on hand is calculated by absorbing into that stock on hand, the amount of money expended on developing the stock. This method would result in the loss of working capital to developing projects and impose financial hardship on projects in the first years of operation. Outcome The ATO has deferred the implementation of the cost absorption method and will use the traditional trading stock option. 1.2.1.3 Income Tax Exemption: Output ACWA and its member Associations are still pursuing the issue of income tax exemption through the WA Fishing Industry Council(WAFIC) and the Australian Seafood Industry Council (ASIC). The Government has indicated that the issue will be addressed as part of the tax reform package however the GST legislation is taking precedence. ACWA has been unofficially informed that changes to tax exemption status is virtually through Parliament. Outcome Income tax exemption status for all industry organisations that are non-profit. 1.2.2 Import Risk Assessment – AQIS A number of products have been assessed for import risks. ACWA provides comment on the documentation Outputs • Provide nominations for the Risk Assessment Panel(RAP). • Provide information on import risk assessment in regard to the importation of salmonids, prawns, aquaculture feeds, ornamentals, freshwater crayfish, etc. • Disseminate information back to industry. • Representation on Fish Health committee. Outcomes • Improve the image of the aquaculture industry. • Reduce the risk of importation of diseases. • Ensure the sustainability of the aquaculture industry through protection from the introduction of disease. 1.2.3 AQUAPLAN AQUAPLAN is a national strategy that outlines objectives and projects to improve the management of aquatic animal health in Australia. The national aquaculture representative on the committee is the Chairman 7
of ACWA, Rick Scoones. This programme requires input from the organisation. This initiative has been quite time consuming and will be presented to members in some detail in the next financial year as the Government looks to industry to fund a fish health surveillance and monitoring facility and service. 1.2.4 National Translocation Policy This policy has a strong emphasis on aquaculture and the ornamental industry. Output Review of the national translocation policy of aquatic plants, animals and products thereof. Outcome The most suitable policy framework for the translocation of aquatic products for the aquaculture industry. 1.2.5 National Competition Policy ACWA has been closely involved in the application of the national competition policy to the Fisheries Resource Management Act. This issue was addressed during the year and has appeared to reach a conclusion with little or no effect on the State’s aquaculture industry. Outputs S Bennison is representing ACWA on a FWA steering group responsible for assisting the review of the industry and associated legislation in regard to competition. Issues considered in regard to aquaculture include: • • • • • • • •
Restrictions attached to licences and leases concerning output limits e.g. so many tonne per hectare on finfish farms Translocation – such as conditions imposed on a licence Translocation – as it affects restrictive policy Restrictions on entry and exit of a fishery or aquaculture industry sector Length of duration of approval for licensing could be considered anti-competitive Cost to applicants of going through the IDCA process Differentiation between various applicants in the licensing process Licensing of freehold facilities – is this necessary?
Output Review of the FRMA aquaculture legislation as it applies within the National Competition Policy Outcome The most acceptable sustainable legislative environment that will enhance the development of aquaculture in WA. Review of aquaculture legislation within the competition policy framework as it relates to aquaculture. 1.2.6 Rock Lobster Aquaculture ACWA has been provided some input to the development of policy. A draft document has been released for discussion. Output Comments on the FWA policy document on the aquaculture of rock lobster. Outcome Optimise the opportunity to develop a sustainable rock lobster aquaculture industry in Western Australia.
8
1.2.7 Aquaculture Development Council The Executive Director of ACWA is offered observer status on the ADC. The ADC advises the Minister for Fisheries on aquaculture development issues. This is not a representative body. 1.2.7.1 Aquaculture Development Fund Applications ACWA has assisted a number of farmers with applications to the ADC for funding. The Board has assessed numerous applications to the ADF. Many applicants seek support or endorsement of their applications from ACWA. The Board takes their evaluation of applications very seriously and assists the applicant in optimising their opportunities. ACWA has accessed funds from the ADF to fund the industy promotion initiative($110,000). Outcomes Industry driven research. Appropriately applied research and industry development. Strong participation by industry in research and aquaculture development. Alignment of ACWA Objectives with ADC and FWA Output ACWA is making sure that its objectives and programmes are aligned with those of the ADC and FWA. Outcome ACWA wishes to make sure that all those responsible for the development of aquaculture in WA are following similar principles and objectives. 1.2.10 FISHERIES WESTERN AUSTRALIA Output 1.2.10.1 Senior Consultative Liaison Group: The Chairman and Executive Director represent ACWA on this consultative group. This group is coordinated by the Executive Director of the FWA to address issues at a senior level that impact on industry. Outcome Provide a process of consultation between senior stakeholders in the fishing and aquaculture sectors. 1.2.10.2 Aquaculture Licence Applications, Variations and Translocation Applications ACWA has been requested by the Minister for Fisheries to ensure that those persons or companies affected by licence applications are notified in order to assist in the consultation process. Output In accordance with Ministerial Guideline Number 8 the Board and relevant members of ACWA evaluate the applications. Dissemination of applications to industry. Collate responses and submit comments to the FWA. Outcome Ensure comprehensive consultation with industry in regard to licence applications, variations and translocation. 1.2.10.3 Statements of Decision All statements of decision in regard to licence applications and translocation are referred back to ACWA for review.
9
1.2.10.4 Legislative Amendments to FRMA. ACWA has been advised that some time in the near future it will be requested to recommend proposed changes to the current legislation. Areas of concern could include: extending the terms of a licence. 1.2.10.5 Ministerial Guidelines on Aquaculture Leases These guidelines are being developed in conjunction with industry. This process has been extended due to issues with crown law concerning the legal status of the instruments as they relate to existing Land Administrations Act and also to the Port Authorities. 1.2.10.6 Performance Criteria for Licences Output A policy paper has been developed on a generic set of criteria for industry. ACWA has collated industry input and provided a summary document to the FWA. Various industry sector criteria are currently being produced and will be circulated for discussion in the near future. This activity has been rather protracted. It is not known when the issue will be finalized. ACWA believes that because FWA feels that the issue is not affecting business on a day to day basis at present then there is no need to address it in the short term. Guidelines for farmers to assess the minimum performance of their operations. Outcome A productive aquaculture industry. Assurance for Government that it will obtain a return on its investment. 1.2.10.7 Policy for broodstock access. This policy was released in October 1999 . The report is will go through a public consultation period before being finalised. The policy document is long overdue. This report is also referred to in Section 3.5. Outcome: Security of access to adequate broodstock by aquaculturists to ensure a sustainable industry. 1.2.10.8 Minimum Distances Between Licenced Areas ACWA in conjunction with AMWING Pearl Producer’s Association provided comment on the 5:2 rule to FWA. There have been a number of issues relating to transfer of ownership of licences that has caused concern in regard to the resulting distances between certain farms. This issue will be resolved in the following financial year. This also impacts on stock enhancement projects in the Kimberley and also Pinctada maxima operators. Output An appropriate policy on the distance between licenced aquaculture areas with particular reference to the culture of Pinctada margaritifera. Outcome Sustainable aquaculture management. 1.2.10.9 Barramundi Translocation ACWA has been active in obtaining input to the Barramundi translocation document being developed by FWA. This document is extremely important in the context of future translocation policy across a number of species and especially for the future development of the barramundi aquaculture industry that relies heavily on imported stock.
10
Output An agreed translocation policy. Outcome An ecologically sustainable barramundi aquaculture industry in Western Australia. 1.2.10.10 Integrated Fisheries Management Review Committee This committee led by Justice Toohey has met on several occasions. It is unclear at this stage as to what the implications may be for the aquaculture industry. However ACWA is watching closely the process of the IFMRC and does identify the need for ACWA to provide considered comment into the process. This will be the opportunity to discuss resource sharing issues and 1.2.10.11 FWA Strategy Workshop The FWA held a strategy meeting and ACWA was in attendance. The documentation is not publicly available. The outcomes from the workshop were predictable and the result has basically been for FWA Aquaculture Programme to complete a Benefit – Cost Analysis on a number of its projects. When this will be completed and what it means in the context of the agency’s aquaculture strategy is unclear. ACWA will keep members informed. It does highlight the need for more strategic investment and development in the industry. It also emphasises the need for industry sectors to become focussed and make sure they take advantage of resources available through the agency. 1.2.11 Horticultural Produce Bill This legislation is based upon raising levies from industry. ACWA has preferred to look at the FWA legislation as a better alternative. The Government did include aquaculture in this legislation without much thought for the options existing within the FRMA. ACWA has treated this situation cautiously. Its initial approach has been to request the exclusion of references to aquaculture in the Bill so that options may be taken up through the FRMA. Members are requested to “watch this space” as to future developments. 1.2.12. Rural Planning Strategy ACWA provided input to this strategy document. There was little recognition of aquaculture. 1.2.13. DOLA Expressions of Interest ACWA has been actively liaising with DOLA to improve the current policy that has been developed for expressions of interest concerning aquaculture applications on crown land. It is anticipated that this issue will be resolved by early 2001. The issue centres around developing criteria for minimum area of lots that should be publicly advertised. 1.2.14. National Indigenous Aquaculture Strategy ACWA has provided input to this process being managed by Chan Lee. Sub-Programme 1.3 Representation/Communication with Industry. Activities: (i) (ii) (iii) (iv)
Visit regions and discuss issues affecting industry. Provide an effective newsletter - ACWA NEWS. Ensure appropriate education packages in regard to the industry are available to the community. Represent industry at the national level on various organisations( National Aquaculture Council, Freshwater Crayfish Association, etc).
ACWA has taken a presence on various industry organisations at the request of industry. ACWA has been asked to provide the Chair for the Yabby Producer’s Association of WA. ACWA has encouraged its 11
Executive Director to participate with WAFIC at the Board level. He has also represented WA aquaculture on the national peak industry body, National Aquaculture Council. Output The production of an industry newsletter to keep industry informed . A vehicle for industry, the public and government to communicate. Outcomes A well-informed and adequately represented industry An effective communication strategy with ACWA’s clients. 1.3.1 Australian Freshwater Crayfish Association Output: The Executive Director of ACWA represents the Western Australia freshwater crayfish industry on the national peak industry body(AFCA). This organisation is still in its formative stage. WA needs a strong presence given its production in yabbies, marron and redclaw. Outcome Opportunity for the industry to focus on national needs e.g. research and development issues. 1.3.2 Industry Survey As part of the industry promotion initiative a survey was conducted during the year. The outcomes from the survey will be addressed at the October 2000 Annual General Meeting. Output A survey of industry on performance of organizations (such as ACWA) Sub-Programme 1.4 Representation/Communication with the Community. The programme this year has been dominated by the initiative funded by the Aquaculture Development Council. ACWA has contracted the services of a public relations consultant to promote the industry from January 2000 to December 2000. Activities: (i) Administer industry promotion through the ACWA industry profile subcommittee. (ii) Provide information to community groups throughout the State. (iii) Ensure ACWA can be contacted through the public services. (iv) Advertise the availability of ACWA NEWS to the general public. (v) Utilise the media services available through WAFIC and other organisations (vi) Promote the industry throughout all levels of the education system. (vii) Respond to community inquiries on a day-to-day basis. (viii) Maintain an effective web site. (ix) Maintain an effective communication strategy. 1.4.1 Industry Promotion Output The ADC has approved funding for ACWA to: • Produce displays that can be used by various industry and government groups at trade shows and public exhibitions. • Produce an industry literature promotional package for investment groups. • Participate in SEAWEEK with product promotion through various forms of media. • Develop a web site. 12
•
Produce numerous articles in the media to promote the industry.
Outcome: This project is also allowing ACWA to develop an effective communication strategy to ensure that it most effectively services its membership and communicates the benefits of aquaculture to the public at large. 1.4.2 Native Title Information Guide It is intended to develop a native title information guide for the industry and public. This is being done through the assistance of WAFIC and the Premiers Department Native Title unit. The intent is to assist applicants. Output: Native Title Information Guide Outcome: Licence applicants that have a better understanding that is required from them in addressing native title issues. PROGRAMME 2. AQUACULTURE MANAGEMENT AND COST RECOVERY. Sub-Programme 2.1 Industry Consultation Activities: (i)
Co-ordination of industry across all cost recovery processes such as the WA Shellfish Quality Assurance Programme(WASQAP), National Residue Survey(NRS), and chemical registration. (ii) Support industry in the adoption of self-management through the appropriate mechanisms (iii) Liaise with Government agencies on appropriate fees for licencing and other services over the long term particularly. Output A successfully administered shellfish quality assurance programme. Attend national meetings of Australian Shellfish Sanitation Quality assurance Programme. Provide industry with relevant information on ASQAP. Development of ACWA NEWS and the Web Site to improve communication with industry. Outcome Safe shellfish for the public to eat. Best reputation for WA aquaculture products. PROGRAMME 3. RESOURCE SHARING Objective: To maintain a legislative environment for ongoing access to resources for aquaculture. The scope of resource sharing to include; tenure, native title, planning, access to broodstock and funding for aquaculture development in Western Australia. Address issues relating to aquaculture planning, particularly in reference to management plans. Activities: 13
(i) (ii) (i)
Liaise with all relevant groups concerning legislation and policy issues. Participate in all forums where aquaculture is affected by resource sharing and equity issues. Maintain representation on the WAFIC Resource Access sub-committee.
3.1 Jurien Marine Reserve Advisory Committee(JMRAC) and Dampier / Cape Preston Marine Reserve Advisory Committee ( DCPMRAC). Output S Bennison represents the aquaculture industry on the JMRAC and DCPMRAC. An interim management plan has just been released by CALM for comment. The process continues. Outcome Aquaculture has been identified as a legitimate user of marine reserves. Clear processes identified to industry in regard to licencing, tenure and general activities within marine reserves. 3.2 Marine Park Planning The issue of the lack of adequate marine planning in coastal waters continues with little action being taken although some agencies are at least starting to make the right noises. Output ACWA provided comment on the following planning activities: • Abrolhos Aquaculture Plan • Recherche Archipelago Aquaculture Plan There is a need for ACWA to develop its own policy on how to approach future marine park planning. This also impacts on the relationship between the aquaculture industry and the conservation groups. Outcome A marine reserve planning process that takes into consideration the needs of the aquaculture industry. 3.3 Native Title Output This is a major issue that continues to concern many licence applicants. The concern is mainly how most effectively to progress through the process. ACWA is facilitating the production of a leaflet through the native title office. A number of applicants have expressed concern with the problems associated with negotiating native title. Outcome An improved process for licence applicants to resolve native title issues. 3.4 Access To Wildstock/Broodstock Policy Output The FWA is producing a policy paper in regard to this subject. Input has been through ACWA and its members. A draft document has been released. Outcome Long term access to broodstock for a sustainable aquaculture industry.
14
3.5 Chemical Spraying Output Locusts ACWA has represented industries in the southern area of the State that have been concerned over the spraying of their region for locusts. Many have expressed fear of losing stock due to the application of pesticide. Successful resolution has been achieved in most cases between the farmers and AgWA but not without numerous meetings and discussion with the stakeholders. There were several incidents of farms being affected by aerial spraying. These occurred in the south of the State near timber plantations and in the Geraldton area. Outcome Improved awareness of the community of the impact of chemical spraying on aquaculture facilities. 3.6 Resource Access Conflicts This year has seen an increase in the number of aquaculture licence applications being contested by other stakeholders. This has obviously applied to marine situations but has highlighted the need for proper marine planning. Claims by these stakeholders have in some cases lacked scientific basis and relied upon anecdotal evidence by those objecting. Unfortunately the government agencies have made decisions based on political expediency rather than good science and equitable access to the resource. This situation will continue to prevail until ACWA can drive the importance on proper scientific evaluation up to the appropriate political level. PROGRAMME 4. NETWORKING Objective: To assist regional and industry groups to formalise Associations to represent their interests. Activities: (i) (ii) (iii) (iv) (v) (vi) (vii) (viii) (ix)
Access funds to conduct networking activities. Assist groups through the incorporation process and inform them of the fundamentals in establishing and running their organisation. Assist in accessing funding for organisations to establish networks and develop feasibility studies. Attend national industry meetings when appropriate e.g. National Freshwater Crayfish, AAF. Provide executive support to industry associations. Provide business planning and networking services. Conduct appropriate workshops/seminars/conferences as requested by industry. Provide executive support for industry groups. Represent particular state based industry groups at national meetings (e.g. National Freshwater Crayfish).
4.1 National Aquaculture Council Output S Bennison represents the Western Australian aquaculture industry on this national peak industry body. Some of the activities include: • Competency Standards: Working group is reviewing competency standards for aquaculture training courses. S Bennison is a member of this working group providing input on freshwater crayfish. • Delivery of a yearbook with support from its members. 15
•
Representation on the National Ecological Sustainable Development Working Group. This group is developing sustainability indicators for several case studies in the aquaculture industry. • Participation in Aquaculture 2000 which was a strategic planning day held in Canberra designed to assist the Federal Government in developing aquaculture. The strategy document is available from S Bennison • NAC has had significant input to the National Aquaculture Development Council. This group will advise the Minister of an Aquaculture Action Agenda that will provide the best directions for Government. ACWA has ha strong involvement in the activities of NAC. A list of the activities of NAC is provided in Appendix 1. A copy of the business plan can be obtained from S Bennison. Outcome An organisation that will improve its service to the industry. A better networked national industry addressing the most relevant issues. 4.2 Yabby Producers Association of WA (Inc) Output ACWA has agreed to S Bennison continuing to provide the service of independent chairperson to the Association. ACWA has continued to provide executive support to the association on a fee for service basis. ACWA has been actively promoting the Code of Practice for the yabby industry. Copies are available from the office. Organised the annual workshop at Narrogin. Disease Issue ACWA represented the interests of the industry in addressing issues of Thelohania infection in yabbies. Resources were dedicated to informing media and the industry of events and liaising with FWA concerning management of the problem. ACWA has registered the chemical Esfenvalerate with the National Registration Authority in order to control the spread of Thelohania in the State. Locusts ACWA has represented industries in the southern area of the State that have been concerned over the spraying of their region for locusts. Many have expressed fear of losing stock due to the application of pesticide. Successful resolution has been achieved in most cases between the farmers and AgWA but not without numerous meetings and discussion with the stakeholders. 4.3 International Association Of Astacology ACWA applied for funding from the ADC and contributed to the success of this event. ACWA also assisted in obtaining support from the FRDC. The conference was held in Fremantle. It was well attended. Proceedings will be published within the next twelve months. ACWA was represented on the working group responsible for the project by the Executive Director. The conference provided an opportunity for researchers to deliver the outcomes of their research to farmers. Outcomes An effectively networked industry. Transfer of freshwater crayfish information to stakeholders. A growing and sustainable yabby industry.
16
4.4 Marron Growers Association ACWA has been assisting the MGA in developing a strategic direction for the industry and the association. Evaluation of an industry MAC was delayed whilst criteria were determined. Inability to access confidential production data information from FWA has stalled the process. 4.5 AMWING Pearl Producers Association. Inc Output Addressed policy development issues, primarily the 5:2 rule. An industry workshop that was held in conjunction with the ACWA AGM in October was very successful. International guests provided expertise in black pearl production. Assistance was received from FWA and ADC. The proceedings are available from ACWA. Outcome: A better networked and more efficient WA aquaculture pearling industry. 4.6 Western Australian Abalone Aquaculture Association (Inc) Output ACWA is providing executive support to WAAAA on a fee for service basis. There are approximately twenty members of WAAAA with representatives from both the capture and culture sectors. Activities and outputs included; • Organise an annual workshop. • Finalisation of Policy document 109. Discussions and research resolved to abolish genetic boundaries for Roes abalone. Filtration issues for farms were also resolved. 4.6.1 Fisheries Research and Development Corporation Abalone Aquaculture Sub-programme Attend FRDC Abalone sub-programme meetings when available. Review research and set new priorities. Outcome Better networked abalone aquaculture industry with a clear direction in regard to research and development objectives. Policy relevant to the development of the industry. A successfully networked abalone aquaculture industry that is keen to ensure policy will lead to an economically sustainable industry. 4.7 Western Australian Mussel Producers Association (Inc) Arsenic Considerable time was spent resolving the issue of the arsenic spill in Cockburn Sound. This created havoc in the mussel industry and required extensive liaison with the media, analytical laboratories, government agencies and Wesfarmers CSBP. The effort by ACWA were appreciated by all concerned. The issue of compensation was resolved without the need for court action. The promotion campaign, supported by Westfish was very successful. Outputs ACWA has assisted in negotiations over the new areas to be allocated at Southern Flats. ACWA has provided input to the FWA for mussel farming gear criteria for Albany. Mussel Festival This activity was very successful and was assisted by support from the ADC. ACWA provided assistance through the industry promotion initiative and facilitated the ADF application. The objective was to inform the public on the benign nature of the industry and gain their understanding and support. This was an excellent PR result for the industry and may grow into a bigger and better event. 17
National Mussel Initiative: ACWA facilitated a National Workshop to develop an R&D strategy for the industry and evaluate the prospects for cooperative processing. The workshop was very successful, however there are some doubts as to whether the industry can establish a collaborative process that will increase national consumption. The industry has agreed to develop a national code of practice that will focus on post harvest handling and food quality. This project was funded jointly between the FRDC and ACWA. Copies of the documentation will be available from S Bennison. Western Australian Quality Assurance Programme (WASQAP). ACWA administers this project on behalf of WAMPA. It is responsible for ensuring mussels are fit for human consumption and compliant with export requirements. This is done on a cost recovered basis. Outcomes A growing and sustainable mussel industry. 4.8 Aridland Aquaculture Association ACWA attended a meeting of the Association at Laverton Downs Pastoral Station. ACWA will continue to assist AAA where possible to develop industries based on disused mine pits and other opportunities. Outcome Sustainable aquaculture industries in inland Western Australia 4.9 Silver Perch Association ACWA attended and helped facilitate a workshop the SPA in order to provide some direction for this developing industry. The workshop was a success. The emphasis is now on marketing issues and another workshop is planned for October 2000. ACWA has been assisting in trying to resolve several issues nationally concerning this issue. 4.10 Industry Survey This initiative is also addressed in some detail in Section 11.0 Output ACWA intends to measure the effectiveness of the organisation and determine what issues industry would like it to address. This is hoping to shift the agenda from being reactive to proactive. It will also enable the survey to evaluate some of the programs of the FWA and future directions for the ADC. • evaluate how ACWA can improve on carrying out its function with particular reference to the needs of the established network. • identify issues for the ADC and other organisations. Outcome A properly focussed industry support service sector. PROGRAMME 5. QUALITY ASSURANCE Objective: To ensure the industry establishes and maintains best practices wherever possible. Activities:
18
(i)
Liaise with the relevant agencies and the media in regard to quality assurance on behalf of industry organisations. (ii) Assist industry in accessing financial support to develop codes of practice/ethics. (iii) Participate in appropriate working groups to formulate codes of practice, quality assurance and Hazard Analysis and Critical Control Point (HACCP) Programmes. 5.1
WA Seafood Quality Management Initiative
Outputs Assist WASQMI to organise industry workshops. Actively participate as an organisation in SQMI activities. Provide representatives on SQMI. Include regular features by SQMI in ACWA NEWS. Develop an emergency response plan with industry and authorities. Outcome Improved quality within the aquaculture industry 5.2
Yabby Industry
Output Produced, promoted and sold copies of the Yabby Code of Practice Participated in the disease response process during the identification and management of the problem during the year. This was very time consuming. ACWA provided a conduit to industry with its executive support. Outcome Better disease response process. Improved quality within the yabby industry. 5.3
National Quality Initiative
ACWA continually liaises with ASIC and others on national initiatives concerning food quality. This mainly relates to the activities of Seafood Services Australia (SSA). ACWA attended a national workshop to address the issue of merging AUSEAS, SEAQUAL and NSC into Seafood Services Australia. 5.4
Australian Shellfish Quality Assurance Advisory Committee(ASQAAC)
Outputs This committee is responsible for shellfish regulation as they relate to AQIS and exports. It has now developed a role on advising on domestic consumption issues. Activities include: • Devolving responsibility of administration of the committee to the States on a two year cycle. • review of the manual controlling the programme. • Maintenance of certification of mussel growing areas in Albany and Cockburn Sound • assist in driving the review of shellfish quality assurance in Australia. S Bennison is the Western Australian representative on the ASQAA Committee and attends two national meetings per annum.
19
5.5
Arsenic
Considerable time was spent resolving the issue of the arsenic spill in Cockburn Sound. This created havoc in the mussel industry and required extensive liaison with the media, analytical laboratories, government agencies and Wesfarmers CSBP. The effort by ACWA were appreciated by all concerned. The issue of compensation was resolved without the need for court action. 5.6
Emergency Response Planning
The above exercise with the arsenic spill certainly gave ACWA the opportunity to evaluate an emergency response procedure. This procedure is being incorporated into a master plan. There were some problems encountered however they will provide vital experience for future events. Outcomes: Improved marketing opportunities for the shellfish industry. A QA programme that is realistically affordable and relevant. PROGRAM 6 - EDUCATION & TRAINING Core Functions 1. Development of a formal consultative structure Activities • ACWA strategic advice and intelligence on education and training matters to the WA Department of Training is usually done through the Industry Training Advisory Board. WAFIC is recognised by the Department as the Industry Training Advisory Body, or ITAB. Simon Bennison is the elected Chair of the ITAB. The ITAB meets on a twice-yearly basis and comprises members from all major sectors of the Commercial Fishing and Aquaculture Industries, regional Registered Training Providers, the major Universities and Fisheries WA. 2. Working at National level to recognise existing training resources and avoid duplication in curriculum development. Activities: • On –going development of the National Seafood Industry Training Package, the outcome of which will be standardisation (with allowances for regional and local variances/conditions) in training delivery and recognition of qualifications for all sectors of the Commercial Fishing and Aquaculture Industry throughout Australia (and New Zealand). 3. Ensuring Industry Control of training course syllabus Activities: • Promotion of awareness that future training not in conformity with the National Seafood Industry Training Package is not likely to receive public funding. Providers of training are expected to deliver the type of training that industry needs, not the type of training providers think industry needs. 4. Conduct Training Needs Analysis to provide the background for development of appropriate training courses. Activities A Strategic Industry Training Plan for the combined Aquaculture and Commercial Fishing and Industry was developed which details the current and future training needs of the industry to the year 2003. 5. Syllabus development for accredited courses with both public and private training providers. Activities 20
•
A workshop was conducted in September 2000 as part of the development of phase two (NonEndorsed component) of the National Seafood Industry Training Package. This workshop was conducted as a ‘Matching Exercise’ to compare the Victorian attempt to allocate notional training hours against each unit of competency and qualification within the training package to WA requirements. The workshop also: ¾ Determined Vocational Education and Training qualification priorities for WA. ¾ Reviewed training delivery assets. ¾ Selected appropriate clusters of competencies for popular short courses.
6. Addressing of mutual recognition of training between providers to give consistency in qualifications within industry. Activities: • Training providers are being made aware of the requirement to deliver training in conformity with National Competency Standards incorporated in the National Seafood Industry Training Package. • Considerable work has been directed toward defining and gaining acceptance by all stakeholders in training, on a National and State basis, of National Competency Standards for all sectors of industry, the Qualifications Framework and Assessment Policy. 7. Co-ordination of short courses across industry and in remote locations Activities: The co-ordination of short courses across industry and in remote locations has not been possible under the State’s current Quality Endorsed Training Organisation – QETO policy (although there has been recent indications this policy is being reviewed). Autonomous regional TAFE colleges are funded to administer training to their own constituents. Regional TAFE Colleges make every endeavor to offer training in remote locations. Viable student numbers is often a difficulty in remote Project Activities: Regional Management Advisory Committee (MAC) Seminars: MAC Seminars were delivered in the Albany, Geraldton, and Broome areas. Workplace Relations Impediments to Traineeships: A National Project coordinated by our ITAB to investigate workplace relations impediments to implementing the New Apprentice Scheme was undertaken. ACWA has been represented on a working group to progress a VET training conference to be held in Perth in 2001 PROGRAMME 7. MARKETING Objective: Ensure the aquaculture industry is best served by the availability of relevant marketing intelligence and the application of dynamic marketing strategies. Activities: (i) (ii)
Assist industry to access market intelligence service providers. Assist industry accessing funding programmes to benchmark best practices in marketing on a global basis. (iii) Assist industry to access grant programmes to attend international trade shows and develop marketing strategies. 21
(iv) Assist industry develop Total Quality Management in all aspects of marketing practices. (v) Assist industry develop codes of practice in all aspects of marketing, including HACCP Plans. (vi) Co-ordinate industry participation in the Export Market Development Grant Scheme and similar programmes. (vii) Assist industry develop exhibition and general promotional material for Western Australian aquaculture products. (viii) Assist industry develop the necessary export marketing skills to ensure they are world competitive. (ix) Assistance with the development of marketing strategies. (x) Assist industry participating in international and domestic trade shows, exhibitions, product promotions and displays. (xi) Creating new markets and points of difference in regard to Western Australian cultured products. (xii) Developing marketing networks for industry. 7.1
Quality Management Working Group.
Output The Minister for Fisheries has created a quality initiative that requires ACWA representation. ACWA members include Dennis Gaunt and Glenn Dibbin Major marketing issues for ACWA focused on the arsenic spill in Cockburn Sound and bringing the affected mussel industry back on stream as quickly as possible. Outcome To improve the industry’s awareness of quality issues as they relate to food products. PROGRAMME 8.
RESEARCH AND DEVELOPMENT
Objectives: (i) (ii)
Assist industry to access the most appropriate and best practices in regard to national and international practices. Promote relevant research and development in the aquaculture industry.
Activities: (i) (ii) (iii) (iv) (v) (vi) (vii)
Provide feedback to the FRDC on projects concerning aquaculture. ACWA Board to review applications to FRDC. Publish relevant R&D information in ACWA NEWS. Assist industry in accessing appropriate R&D data bases. Liaise with funding organisations to ensure that R&D Programmes are properly identified and funded. Review R&D applications where appropriate, on a state and national basis. Organise workshops on behalf of industry groups ensuring the R&D needs of industry are addressed and provide an opportunity for research providers to present their findings.
8.1 Genetics Workshop This project was successfully completed during the year 8.2 Groundwater Study Output ACWA is progressing the mapping of groundwater resources with the FWA for their future use in aquaculture. This is being done through an application to the ADC for funds to: 22
•
Collate existing data concerning groundwater availability and quality that may be suitable for aquaculture. • The provision of a data base on which to plan further aquaculture investigations and conduct research and development activities. • The identification of sites where groundwater parameters is conducive to aquaculture species survival. A Number of meeting have been held with the working group that is progressing this initiative. Outcome Create opportunities for aquaculture development using groundwater resources within WA. Outcome Resolution of issues concerning translocation of stock. 8.3 Aquaculture Development Fund Applications Output ACWA has observer status at meetings of the ADC ACWA assisted applicants with applications for support to various organisations. ACWA reviewed applications. Outcomes Industry driven research. Improved productivity and market opportunities. Transfer of research information to industry. 8.4 FRDC Applications ACWA has reviewed a number of FRDC applications looking for letters of support. The ACWA Board attempts to rank projects for the FRAB each year. ACWA has also provided assistance to projects operating in WA, namely; • Improving marron production from ponds: ACWA is represented on a working group, • IAA Conference: member of the working group. • Genetics workshop. Members of the working group. ACWA was the applicant and responsible for the final report. • Polyculture of species in Cockburn Sound. This is an AIMS project with mussel farmers. 8.5 Eco-Efficiency ACWA is evaluating the prospect of signing an agreement with Environment Australia that relates to the adoption of more efficient practices within the industry. It is about making economic gains whist improving environmental practices. ACWA is looking at co-funding a number of initiatives with EA. 8.6 Barramundi Workshop ACWA participated at the national workshop. PROGRAMME 9. ENVIRONMENT Objectives: (i)
As far as possible, ensure industry develops aquaculture on an environmentally sustainable basis.
Activities (i)
Assist industry to develop environmental monitoring programmes and related codes of practice. 23
(ii)
Liaise with Government agencies on the environmental sustainability of aquaculture, the ESD process and development of indicators. (iii) Implement the environmental management framework being developed by NAC. (iv) Ensure a fair and equitable arrangement for industry in regard to the financial maintenance of environmental quality assurance programmes. (v) Develop public information brochures showcasing the environmentally sustainable aquaculture industry. (vi) Pursue opportunities offered by Environment Australia’s(EA) Eco-Efficiency pogramme. The details of this application are available from ACWA to members. Output Distribute the Code of Conduct at numerous shows, exhibitions etc throughout the State. Participate t the Royal Show. Attended a workshop organized by WWF on integrated coastal management. This workshop appears to have been limited in its productivity. 9.1 National Water Quality Strategy ACWA attended a meeting of the group responsible for setting water quality guidelines for aquaculture. ACWA has concerns with this procedure and resulting guidelines. ACWA has taken this issue very seriously and encourages members to be very attentive of further activity related to this issue. Some of the guidelines would prevent the farming of certain products in the metropolitan area. 9.2 Cottesloe Marine Protection Group ACWA has attended meetings relating to the proposed Fish Habitat Protection Area and provided a submission to FWA detailing its concerns. Outcome Ensuring industry is aware of its environmental obligations. Public awareness of industry’s responsible attitude to the environment. 9.3 Policy On The Environmental Effects Of Aquaculture. Outputs Evaluation of the Eco-efficiency programme with EA. ACWA has assisted various members to assist in this area. An example is the 5:2 Rule for the AMWING industry. Outcome A better informed industry and community in regard to the effects of aquaculture on the environment. 9.4 Seagrass ACWA assisted the Great Southern Aquaculture Association in its successful ADF and FRDC funding application to evaluate the impact of longline mussel culture over seagrass in King George Sound, Albany. PROGRAMME 10 OCCUPATIONAL HEALTH AND SAFETY Objectives: (i) Assist the various industry sectors in developing the appropriate occupational health and safety codes (ii) Ensure the aquaculture industry addresses the essential legislative requirements of occupational health and safety 24
Activities: a. Development by industry of health and safety codes for each aquaculture sector / method b. On going research on specific health and safety issues c. Providing industry members with support and assistance to address health and safety issues at a local level 10.1 Adoption of Occupational Health and Safety Codes by Industry. Encourage the adoption of Occupational Health and Safety Codes by industry. Output Attend industry meetings to provide information on the Occupational Safety and Health Act , its application to industry and the importance of developing industry safety codes. Provide articles for newsletters and industry forums. Outcome To provide information to make industry aware of the requirements of the Occupational Safety and Health Act and also the importance to industry of self regulation, by the development of Industry Safety Codes. Industry also have the opportunity to clarify areas of concern and become better informed. Industry is kept informed and awareness levels are raised by newsletter articles. 10.2 Developing a Code To Address Occupational Health and Safety Issues. Assist industry sectors in developing a Code to address occupational health and safety issues. Outputs Aquaculture Industry Diving Code • Completion of the Commercial Aquaculture Diving Guidelines developed for an interim period of 12 months . The guidelines were distributed to all licence holders and associated personnel involved in diving in the Commercial Aquaculture Industry. • Contribution to the Australian Standards SF 17 Committee for the review and development of Standards relating to Occupational Diving as the Australian Seafood Industry Council representative. Outcomes An industry managed set of diving guidelines which is both practical and workable and has been developed by industry. An industry developed safety and health code which incorporates responsibilities for all levels in the industry, in line with the Occupational Safety and Health Act, general work safety guidelines and specific industry sector guidelines. 10.3 Research Into Occupational Health And Safety Issues Identify and where necessary initiate research into occupational health and safety issues Output Industry sector specific sections contained within the Occupational Health and Safety Code. Outcomes The development of the Occupational Health and Safety Code has required research into the specialist areas of aquaculture to ensure the guidelines accurately reflect the industry and at the same time incorporate the legislative requirements. 25
10.4 Industry Training And Awareness Sessions Development and implementation of industry training and awareness sessions Output Industry awareness information through attendance at meetings and site visits. Outcome A greater understanding of the requirements of the Act and the implications for industry members who choose to ignore those requirements. 11.0
INDUSTRY PROMOTION
This area has come into prominence this year with the Minister for Fisheries providing ACWA with resources to promote the industry. The initiative has involved a number of core activities and these are listed below with a summary of the activities in each. This has become extremely time consuming activity for ACWA during the second half of the year. The project will only be resourced to early in 2001. A public relations consultant has assisted ACWA implement the programme. Full details on the activities are available in a separate report from ACWA. Project Objectives: 1. Raise community awareness of aquaculture 2. Increase public understanding that aquaculture is a good industry 3. Increase support for the aquaculture industry generally and more specifically from Government agencies and politicians, other industry groups and in particular the commercial and recreational fishing industries, potential investors, conservation groups, community authorities, etc 4. Provide informed information to both public and commercial sectors on the issues concerning the industry and the reality of the industry’s operations Benefits Accruing from the Strategy: Better informed public on the benefits of aquaculture. Greater understanding from organisations and target groups on the reality of the aquaculture industry and the issues which affect it. Increased communication between organisations which will enable issues to be successfully addressed and initiatives successfully implemented. Maturing of the aquaculture industry in Western Australia as it takes on the responsibility to ensure the industry’s image is promoted in a collaborative manner rather than being species and individual specific. Greater responsibility by industry participants to ensure the aquaculture industry is living up to its good image. An assessment of industry needs for aquaculture development and resources required. Measuring the Benefits: Increased and informed public awareness of what the aquaculture industry does. Increased awareness from the community and interest groups on the benefits of aquaculture and the issues which affect it. Increased and better informed understanding from the community and interest groups on the effect aquaculture has on generic issues such as environment, employment and training, socio-economies, food supply, trade potential etc. Improved acceptance of the status of the industry as a worthwhile investment opportunity in Western Australia. Increased participation by industry stakeholders to the development of aquaculture in the State. 26
Closer collaboration between ACWA, species groups, Government agencies and other authorities. Identification of information gaps where further data is required.
Reporting and Communication of Results: The first stage of communicating results has commenced with regular information being disseminated to industry participants and government agencies via such avenues as:
ACWA News Media releases Industry meetings and seminars , information will be made available to all of the relevant industry groups, government agencies and relevant stakeholders, audiences at the conclusion of the Promotion Strategy. It may be likely that another workshop will be convened by ACWA with ACWA Board meetings
The following strategies have been implemented as priority activities to progress the promotion of aquaculture. 1.0
Surveys
1.1 Public Survey With the assistance of the Minister for Fisheries, Fisheries WA and the ADC, specific questions relating to aquaculture were included in the Attitude Monitoring Survey conducted in November 1999. These results have provided some valuable information upon which to base the direction of the Promotion campaign. A summary of the results from this survey are attached as Appendix I. 1.2 Stakeholder Survey A survey of stakeholders within the aquaculture industry in WA was conducted in April & May 2000, the results of which were released in September 2000. Details of the findings outlined in the Executive Summary and are attached as Appendix II. The full report will be included in our Final Report. 2.0 ACWA News Under the direction of the ACWA Promotions Committee, ACWA News editors and JPS Consulting, ACWA News was redesigned and upgraded to include a full colour cover, more photographs and an updated layout. This served as the impetus to increase its circulation and provided an ideal tool to better inform the stakeholders of the activities being undertaken through the Promotion Strategy. Additionally, a promotional flier which was produced to increase the subscription to ACWA News. To date it has increased the subscription numbers by almost 20%. Copies of the promotional flier for ACWA News will be included in the Final Report. 2.1 Employ PR Coordinator to Implement the Promotion In late December 1999, JPS Consulting was awarded the contract to implement the Promotion Strategy under the direction of the ACWA Promotions Committee. This contract officially commenced in January 2000. 3.0 Mass Media Campaign To date, the mass media campaign has achieved significant media coverage for the WA aquaculture industry as well as the research and initiatives undertaken by Government agencies and research organisations. 3.1 Television A significant increase in the number of news and feature stories have been achieved during the promotion campaign. These stories range from news stories of species specific events, aquaculture involvement at the Royal Show, key announcement of plans for the WA aquaculture industry, etc. 27
3.2 Radio Both metropolitan and country based radio have provided significant amounts of media coverage relating to aquaculture in WA during the Promotion Strategy. A summary of the types of these stories are outlined in Appendix III. 3.3 Newspapers / Magazines WA and national coverage has been achieved both in metropolitan and country newspapers and magazines. Regular stories on aquaculture initiatives have highlighted the benefits this industry brings to WA. Copies of the types of stories will be included in the Final Report. 3.4 ACWA Website The new ACWA website www.aquaculturecouncilwa.com was launched during the initiative, and is being updated to include the many other stakeholders and industry groups within the WA aquaculture industry. A hard copy of the ACWA Website will be included in the Final Report. 4.0
Product Promotions
4.1 Sea Week Media Promotion Platters of WA aquaculture product prepared & coordinated by JPS Consulting were hand delivered by industry representatives to major radio stations in the Perth metropolitan area in April 2000 to coincide with Sea Week 2000. ACWA and the WA aquaculture industry received significant coverage and positive comments from both the media and the industry groups involved. This strategy also enlisted the support and assistance of Jerry Fraser, The Oysterman from Meads Restaurant, Mosman Bay highlighting the benefit of joint promotions involving the industry suppliers, restaurants and retailers. 4.2 Christmas Pack Small esky packs of aquaculture product to be given to members of influential organisations, for eg Ministers/Opposition spokespersons, community leaders etc. It is envisaged that a similar process to the Sea Week promotion will be followed. 5.0
Aquaculture Brochures
5.1 ACWA Investment Brochures A series of 4 investment brochures were produced for the ACWA investment seminar which profile the four major species offering opportunities for investment in WA. These brochures, and the subsequent ACWA Investment Seminar, profiled the abalone, pearl oysters, barramundi and prawn industries within WA. 5.2 Generic Brochures These have yet to be finalised, but will form the basis for the generic presentation kit to be used by industry spokespersons when delivering presentations to the general community about the WA aquaculture industry. A final list of information to be included in this material is to be prepared. 5.3 Schools Info Brochures Again, these have yet to be finalised, but will form the basis for the generic presentation kit to be used by industry spokespersons when delivering presentations to the schools about the WA aquaculture industry. ACWA Promotion Committee members were asked to review the information available from FWA to determine what gaps if any exist and therefore provide an outline of what should be included and perhaps attached to the information from FWA.
28
6.0 Communication of Aquaculture Message An outline of PR Activities and outcomes achieved has been recorded and documented in the attached Appendix IV. This will provide the basis of the development of a Promotional Calendar for WA Aquaculture, outlining seasonality of specific species and promotional events and activities for which the industry should consider its involvement. Below are some of the specific events at which ACWA communicated the aquaculture message to its target groups. 6.1 Business & Investment Seminar ACWA coordinated a most successful Investment Seminar, which targeted key stakeholders in the finance, business and investment arena. The seminar was attended by more than 100 interested delegates, providing the forum at which to profile key opportunities in aquaculture investment in WA. This seminar was most cost effect, through the generosity and support of individual aquaculture producers and WA wineries who provided product at no cost for the event and Meads Restaurant who provided the venue and staff at a much reduced rate. 6.2 Boat Show The WA aquaculture industry was profiled with the assistance of key industry members, minimal outlay financially was required. TAFE & The Fishing School are most keen to involve ACWA again in 2001. 6.3 Perth Royal Show ACWA was again involved in presenting a display of WA aquaculture products and information with TAFE & The Fishing School. The venue was and ideal forum to target rural producers interested in farm diversification. Involvement in 2001 would be encouraged, particularly with the opportunity to increase the display area. Individual species groups such as yabbies and mussels have shown a keen interest to be more involved next year. 7.0 Aquaculture Luncheon Arrangements are in place to stage an aquaculture luncheon involving key stakeholders and decision makers. The date of the luncheon will be dependent on the forthcoming election date. It is likely to be held in either December 2000 or March 2001. 12.0
OTHER ISSUES:
12.1 Employment: ACWA has numerous requests each week from students and parents of students trying to get an understanding of the industry and the opportunities for employment. There is very little available to assist these people. It is ACWA’s intention to make available the aquaculture licence register on the web site. 12.2 Work Experience: Numerous people contact ACWA each week seeking contacts for work experience. ACWA provides a list of those employers who are willing to take on students. It is intended to provide a facility on the web site.
29
12.3
Industry Projects to be Conducted in 2000/01
PROJECT Eco-Efficiency
BUDGET ($) 50,000
Groundwater Study
100,000
Industry Promotion
110,000
Environmental Package
30,000
12.4
PROJECT DESCRIPTION
COMMENT
To develop an agreement with EA EA and ACWA to and pursue various initiatives. refine draft application and agrre on realistic goals To identify the groundwater Funds sought from resources in the southern region of ADC, AgWest, Water the State that are suitable for and Rivers, RIRDC, aquaculture. FRDC. This will involve contracting the This project continues services of a person to assist in from 1999/00 improving the image of aquaculture in the State To develop a database and other Some of this may be tools to use in the education of picked up in the community groups and government industry promotion organisations in regard to package . aquaculture and the environment..
Industry Promotion Initiatives to be Completed in 2000/01
EVENT Royal Show Investment Seminar
BUDGET Nil 5,000
Parliamentary Promotion Mussel Festival
5,000
Media Watch
5,000
Industry Promotion
30,000l
Nil
ACTIVITY Participate in the show. Bring together financial institutions and proponents of projects Inform politicians on the aquaculture industry. Facilitate participation with Westfish Continue to access articles.
COMMENT
Provide copies of ACWA NEWS Mussel industry to fund Part of industry promotion package Continue series on regional radio Part of industry and present articles to media promotion package
12.5 Positions On Organisations Held By The Executive Director In 1999/00 Aquaculture Development Council S Bennison attends as an observer Fish Health Management Committee Business Development Group Australian Shellfish Quality Assurance Advisory Committee S Bennison attends as a representative of the Western Australian Shellfish Industry National Aquaculture Council S Bennison is a member of the Committee representing the West Australian Aquaculture industry Jurien Marine Reserve Advisory Committee 30
S Bennison is a member of the this committee as a representative of the Western Australian Aquaculture industry Dampier/Cape Preston Marine Reserve Advisory Committee S Bennison is a member of the this committee as a representative of the Western Australian Aquaculture industry WA Fishing Industry Council S Bennison is a member of the Board of Directors representing the seafood industry WAFIC Occupational Health, Safety & Training Sub-Committee S Bennison chairs this Committee Fishing Industry Training Advisory Board S Bennison chairs this Board Australian Freshwater Crayfish Association S Bennison represents the WA freshwater crayfish industry on this committee. National Ecological Sustainable Development Working Group 12.6 Positions Held By Members Of Acwa On Behalf Of The Organisation And Other Associations. R Scoones State FRAB Fremantle Maritime Centre Industry Advisory Committee on Training ACWA Finance subcommittee ACWA Industry Promotion subcommittee National Aquaculture Health Advisory Committee: Representing AAF G Jenkins ACWA Industry Promotion subcommittee ADC Technical subcommittee ADU/FMC Marine Finfish Aquaculture Research Committee ADU/FMC Abalone Aquaculture Research Committee. ADU/FMC Industry Advisory Committee G Dibbin Seafood Quality Management Initiative Working Group D Gaunt Seafood Quality Management Initiative Working Group B Harries ACWA Industry Promotion subcommittee ACWA Finance subcommittee Aquaculture Development Council W McKenzie Brown WAFIC Industry Training Advisory Board S Parsons WAFIC Industry Training Advisory Board
31
A Kikeros WAFIC Industry Profile subcommittee 12.7 Acronyms AAA Aridland Aquaculture Association AFFA Agriculture, Fisheries and Forestry Australia ACWA Aquaculture Council of Western Australia ADC Aquaculture Development Council: This is a ministerial advisory committee, appointed by the Minister to advise on matters relating to aquaculture (Section 37 of the FRMA). ADF Aquaculture Development Fund AQIS Australian Quarantine Inspection Service ASIC Australian Seafood Industry Council ASQAP Australian Shellfish Quality Assurance Programme ASQAAC Australian Shellfish Quality Assurance Advisory Committee BRS Bureau of Resource Sciences CALM Conservation and Land Management COP Code of Practice DBIMAC Development and Better Interest Management Advisory Committee DBIF Development and Better Interest Fund DCPMRAC Dampier/Cape Preston Marine Reserve Advisory Committee DEP Department of Environmental Protection DOLA Department of Land Administration DOT Department of Transport EA Environment Australia EEC European Economic Community, also European Union EIS Environmental Impact Study/Statement/Survey EPA Environmental Protection Authority FAO Food and Agriculture Organisation of the United Nations FRAB Fisheries Research Advisory Board FWA Fisheries Western Australia FMC Fremantle Maritime Centre FPA Fremantle Port Authority FRDC Fisheries Research and Development Corporation FRMA Fisheries Resource Management Act HDWA Health Department of Western Australia HPLC High Power Liquid Chromatography IMG Integrated Management Group JMRAC Jurien Marine Reserve Advisory Committee KGT Kwinana Grain Terminal NAC National Aquaculture Council NATA National Association of Testing Authorities NRA National Registration Authority NRS National Residue Survey NSC National Seafood Council PSP Paralytic Shellfish Poisoning QAP Quality Assurance Program RFAC Recreational Fishing Advisory Council SSA Seafood Services Australia USFDA United States Food and Drug Administration WAAAA Western Australian Abalone Aquaculture Association WAFIC Western Australian Fishing Industry Council 32
WAMPA Western Australian Mussel Producers Association WASQAP Western Australian Shellfish Quality Assurance Program WRC Water and Rivers Commission
33
APPENDIX 1 SUMMARY OF SOME OF NATIONAL AQUACULTURE COUNCIL ACTIVITIES ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾ ¾
Generic promotion of aquaculture products. Promotion and Implementation of AQUAPLAN and its programmes; provide a representative on Fish Health Management Committee Development of Translocation Policy of aquaculture species, both freshwater and marine, Adoption of policy on genetic and transgenic policy/ethics in aquaculture Advice to Government on the use and registration of chemicals in aquaculture; provide a representative on the Chemical registration Taskforce. Identify and submit research programmes, which are considered by aquaculture industries as of national importance, particularly those, which apply across a variety of industries e.g. Freshwater crayfish, shellfish. Development and implementation of Codes of Practice of various industries. Assist in the development, adoption and accreditation of education and training programmes on a national basis. Most of this work can be done on a State-by-State basis with the NAC providing a consensus opinion to the appropriate National Agency. NAC has a representative on Seafood Training Australia. Taxation issues, such as GST, stock valuation and others have concerned the aquaculture industry at large. Some industries believing that inadequate consultation occurs between Government and the Aquaculture industry. Tax Exemption status of industry organisations. This is nearly achieved. Assist in developing Trading names (domestic and export) approved for cultured product. International and national acceptance of certification programmes such as those applicable to shellfish and quality assurance of other aquaculture species. Ownership of resources has resulted in an ongoing debate between sectors of the aquaculture and capture industries. In most cases there appears to have been resolution of differences. This issue will maintain a high profile particularly as regulated species in the managed wild fisheries are adapted to aquaculture practices. Facilitation and implementation of the National Aquaculture Strategy. Support the development of marketing strategies as requested by industry groups. Facilitate the development of Quality Assurance Programmes specific to species and countries. Input to Australian Seafood Industry Council and Government on National Residue Survey. Input to Government bodies such as the Standing Committee on fisheries and Aquaculture(SCFA); Networking of aquaculture on a National level. Coastal development and resolution of user conflicts. Ballast water; NAC has a representative on the Ballast Water Committee; Native title. Cargo space Diving standards. Economic and Environmental Sustainable Policies. NAC has a representative on the ESD Working Group. Property rights and tenure.
This list is by no means complete and is continually undergoing change. It does highlight the need for an aquaculture groups with which NAC may consult in order to obtain a consensus on various issues and whom they may represent at a Federal level. Despite there being numerous issues shared between the capture and culture sectors, this does not obviate the need for a group to represent various aquaculture industries and their interests. NAC Representation on National Organisations • Seafood Training Australia: B Zippel • Fish Health Management Committee: R Scoones • Ballast Water Advisory Committee: C Dyke • National Aquaculture Development Committee. This committee will set the national aquaculture action agenda for the federal government Representative is the Chair of NAC • Ecological Sustainable Development Working Group: S Bennison
34
APPENDIX 2
FINANCIAL REPORT FOR THE AQUACULTURE COUNCIL OF WESTERN AUSTRALIA (INC) AQUACULTURE COUNCIL OF WESTERN AUSTRALIA INC ACWA PROJECT ACCOUNT FINANCIAL STATEMENTS FOR THE YEAR ENDED 30 JUNE 2000 1999
2000 INCOME
28.48 18,918.50 100.00 12,375.00
Interest Project Administration – YCOP Video/Manual Subscription Yabby Code of Practice
54.44 2,045.00 -
2,099.44
10,000.00 6.81 -
10,006.81
EXPENDITURE 33.19 5,750.00 100.00 $25,538.79 ======
ACWA Operating Costs Bank Fees Industry Contribution to YCOP S Brown Reversed Entry to YPA NET SURPLUS/ (DEFICIENCY)
$(7,907.37) =======
31,071.29
OPENING BALANCE
56,610.08
25,538.79
ADD: NET SURPLUS/ (DEFICIENCY)
(7,907.37)
$56,610.08 =======
CLOSING BALANCE
$48,702.71 ========
35
1999
3,935.00 4,950.00 101,000.00 1,116.50 3,940.00 750.00 1,290.96 4,603.65 150.00
AQUACULTURE COUNCIL OF WESTERN AUSTRALIA INC ACWA GENERAL ACCOUNT FINANCIAL STATEMENTS FOR THE YEAR ENDED 30 JUNE 2000 2000 INCOME ACWA News – Subscription ACWA News – Advertising Development & Better Interest Fund Interest Membership subscriptions Project Income Sundry Income Travel – ACWA Reimbursement Executive Video/Manual
3,090.00 6,505.00 101,000.00 711.68 3,875.00 10,000.00 1,569.70 2,882.40 4,721.20 -
134,354.98
3,772.66 2,165.00 1,529.10 6,000.00 4,257.00 1,425.25 277.10 823.82 264.31 404.75 701.63 2,830.79 1,747.85 864.05 7,250.00 70,057.55 6,091.57 600.00 1,706.61 2,640.41 5,034.72 4,944.10 7,446.41 4,013.47
136,848.15
EXPENDITURE 3,945.10 1,160.00 108.50 6,000.00 5,247.00 1,084.30 28.90 256.26 466.81 1,610.09 680.00 3,673.87 3,135.27 783.91 3,500.00 65,129.93 3,991.66 300.00 2,250.26 1,399.00 3,927.89 3,968.98 11,002.55 3,442.75
Accommodation Accounting ACWA News – Advertising ACWA News – Layout ACWA News – Printing ACWA News – Postage ACWA News – Stationery ACWA News – Secretarial Bank Fees Courier, Freight, Postage Fringe Benefit Tax Industry Profile Insurance Meeting Expenses Office Equipment – Maintenance Office Rent Salaries Secretarial Seminars Stationery/Office Supplies Subscriptions Superannuation Telephone Travel Vehicle
$(5,356.92) ========
NET SURPLUS/ (DEFICIENCY)
5,761.82
OPENING BALANCE
(5,356.92)
ADD: NET SURPLUS/ (DEFICIENCY)
$404.90 =======
CLOSING BALANCE
$(2,493.17) ======== 404.90 (2,493.17) $(2,088.27) ========
36
ACWA BUDGET VS. ACTUALS 1999/00 Cost Number INCOME 191 192 196 197 199 201 202 207
ITEM
Project Income Sundry Income Interest Membership subscriptions Travel – ACWA Reimbursement Executive Support ACWA News Subscription ACWA news Advertiser Dev. & Better Interest Fund
Actual 1999/00 $ 10,000.00 1,569.70 711.68 3,875.00 2,882.40 4,721.20 3,090.00 6,505.00 101,000.00 134,354.98
136,100.00
136,200.00
2,165.00 264.31 1,747.85 404.75 2,830.79 701.63 7,250.00 1,706.61 2,640.41 4,944.10 4,013.47 864.05 3772.66 600.00 6,091.57
1,000.00 200.00 3,000.00 500.00 3,000.00 1,500.00 7,000.00 2,500.00 2,000.00 3,500.00 3,500.00 500.00 4,000.00 1,000.00 4,000.00
2,000.00 300.00 2,000.00 500.00 3,000.00 1,000.00 10,000.00 2,000.00 2,500.00 4,000.00 3,500.00 400.00 3,000.00 600.00 5,000.00
31507 315
Advertising
1,529.10 13,047.42
317 319 320 321
Industry Profile Salaries Travel Superannuation
BALANCE (Suplus/Deficiency)
$ 8,000.00 1,000.00 4,000.00 3,000.00 5,200.00 4,000.00 10,000.00 101,000.00
4,257.00 823.82 6,000.00 1,425.25 277.10
TOTAL EXPENSE
Budget 2000/01
1,000.00 4,500.00 4,000.00 4,000.00 5,000.00 5,000.00 102,000.00
TOTAL INCOME EXPENSE 300 Accounting 301 Bank Fees 302 Meeting Expenses 303 Courier, Freight, Postage 304 Insurance 305 Fringe Benefit Tax 306 Office Rent 307 Stationery/Office Supplies 308 Subscriptions (Web site) 309 Telephone 310 Vehicle 311 Office Equipment – Maintenance 312 Accommodation 313 Seminars 314 Secretarial 315 ACWA News 31502 Printing 31503 Secretariat 31504 Layout 31505 Postage 31506 Stationery
ACWA NEWS TOTAL
Budget 1999/00 $ 10,600.00
0.00 70,057.55 7,446.41 5,034.72 136,848.15
6,000.00 1,000.00 6,000.00 1,200.00 200.00 500.00 14,900.00 1,000.00 70,000.00 8,000.00 5,000.00 136,100.00
5000.00 1,000.00 6,000.00 1,200.00 200.00 1,000.00 14,400.00 500.00 70,000.00 5,000.00 5,970.00 135,670.00
2493.17
530.00
ACWA NEWS Web site costs subject to successful expansion of subscription base and advertising income. Increased costs will be met through industry promotion initiative till Dec 31st ’00. No GST included, ACWA should be GST neutral in most areas. Secretarial costs include one day per week. Rent: WAFIC provide secretarial support for two days per week plus telephone, photocopying and serviced office space.
37
APPENDIX 3
CONSTITUTION AQUACULTURE COUNCIL OF WESTERN AUSTRALIA (INC) 1. NAME The organisation will be named the AQUACULTURE COUNCIL OF WESTERN AUSTRALIA (INC). 2. OBJECTS The objects of the organisation shall be: 2.1
To unite all sections of the aquaculture industry for their common benefit.
2.2
To present the views of a cohesive aquaculture industry at State and Commonwealth levels.
2.3
To promote efforts within the industry for the solving of common problems.
2.4
To act as adviser to, or intermediary between, Government and the industry.
2.5
To appoint or nominate representatives to various bodies.
2.6
To obtain for the industry the best conditions which the economy of Australia will permit.
3. MEMBERSHIP 3.1
The following shall be eligible for membership of the Council:
3.1.1
Companies, Associations, Co-operatives and other bodies duly incorporated under or by virtue of the law of a State or Territory of the Commonwealth of Australia whose principal object is the promotion of the welfare and development of the aquaculture industry.
3.1.2
Companies, Associations, Co-operatives and other bodies duly incorporated under or by virtue of the law of a State or Territory of the Commonwealth of Australia who are the holders of licences issued by the relevant State and or Commonwealth Authorities to permit them to engage in commercial fish farming.
3.1.3
Scientific, Educational or Technological Institutes which have an interest in the development of the Aquaculture Industry.
3.1.4
Persons with a demonstrable record of activity in aquaculture.
4.0 BOARD OF DIRECTORS The Management of the Council shall be vested in a Board of Directors which shall be elected at the Annual General meeting as per the process under Clause 4.1 and which shall consist of a Chairman, one (1) Vice-Chairman and seven (7) Directors.
38
4.1 Term of Appointment •
The Chairman and Vice-Chairman shall be elected to serve a two (2) year term respectively with staggered expiry dates to ensure continuity of experience. To effect the staggered expiry dates for the introductory year for this clause the first Vice-Chairman under this arrangement will only be appointed for one year.
•
The seven remaining Directors shall be elected to serve two (2) year terms with staggered expiry dates to ensure continuity of experience. To effect the staggered expiry dates for the introductory year for this clause the four incoming Directors receiving the highest number of votes will be appointed for 2 year terms and the three incoming Directors receiving the lowest numbers of votes will be appointed for one year terms.
•
All retiring Directors are eligible for re-election.
•
In the event of a Director, not being the Chairman or Vice-Chairman, resigning earlier than four (4) months prior to the expiry of his term of office, the Board of Directors shall have the power to co-opt a person to serve out the remainder of the resigning member’s term. If the resignation is within four (4) months of the expiry of the Director’s term no replacement will be sought. In the event that the Chairman resigns, the Vice-Chairman will take on the position of Chairman for the remaining term of the retiring Chairman and the Board of Directors shall elect a replacement ViceChairman from amongst themselves for the remaining term of the replaced Vice-Chairman. The casual vacancy arrangements for the vacant position of the Director promoted to Vice-Chairman will be followed to co-opt the new Director. In the event the Vice-Chairman resigns a replacement will be elected by the Board of Directors from among themselves for the remaining term of the retiring Vice-Chairman and the casual vacancy arrangements applied to the vacant Director’s position.”
5. APPLICATIONS FOR MEMBERSHIP Applications for membership shall be in writing, and shall state: 5.1
Name and address of applicant.
5.2
The name of at least one representative who is a principal executive (corporate members only).
5.3
That the applicant agrees to abide by the Rules and Constitution of the Council.
6. EXECUTIVE DIRECTOR AND OTHER OFFICERS The “Board of Directors” shall have power to employ such secretaries, clerks, and managers as required and to suspend or dismiss the same and pay them for services rendered. The Executive Director shall keep a true record of the proceedings of all meetings, which record, after confirmation at a subsequent meeting, shall be prima facie evidence of the truth of the matter stated in such record.
39
7. SUB-COMMITTEES The “Board of Directors” may from time to time, appoint sub-committees to examine and report on any matter. The Chairperson or his nominee shall be an ex-officio member of any sub-committee. 8. FISCAL YEAR The Fiscal Year of the Council shall extend from 1st July to 30th June. 9. SUBSCRIPTIONS The Council may from time to time prescribe the amount to be paid by way of annual subscription as shall be resolved by a General Meeting. The inaugural annual subscription shall be due and payable no later than seven (7) days after the first Annual General Meeting and thereafter on 1st July. If the annual subscription is twelve (12) months in arrears, the membership of the organisation or person concerned shall be automatically terminated. 10. LEVIES 10.1
The Council may from time to time make such levies on members as shall be resolved by a general meeting for any of the purposes of the Council.
10.2
The Council, if and when making a levy, may resolve that the levy be graduated in proportion to the economic capacity of members.
11. MEETINGS 11.1
The “Board of Directors” of the Council shall meet from time to time as determined but at least once every quarter.
11.2
General Meetings of all members of the Council shall be held from time to time as determined by the “Board of Directors”.
11.3
Due notice of all meetings shall be given in writing at least seven (7) days before the day thereof.
11.4
At all general meetings only financial members or their proxy shall have the right to vote.
12. ANNUAL GENERAL MEETINGS An Annual General Meeting of the Council shall be held not later than the 31st October in every year. 13. QUORUM The quorum for an “Board of Directors” Meeting of the Council shall be four (4). The quorum for all general meetings shall be ten (10).
40
14. VOTING 14.1
At all “Board of Directors” Meetings each member or their proxy, but not including the Chairperson, shall have one vote and all questions except as otherwise provided in this Constitution shall be decided by a simple majority.
14.2
At all general meetings each member or their proxy, but not including the Chairperson, shall have one vote and all questions except as otherwise provided in this Constitution shall be decided by a simple majority. At all meetings, in the event of an even number of votes, the Chairperson shall have a casting vote.
14.3
15. REPRESENTATION 15.1
Every corporate member may nominate in writing any principal executive of that member to appear and vote for it and every such nomination shall be delivered to the Executive Officer before the meeting at which it is to be used and may be stipulated to be in force for a particular meeting or period or until revoked in writing. The person named in the application form pursuant to Rule 5, shall be deemed to be so nominated until this person’s nomination is revoked in writing.
15.2
Any member entitled to vote but unable to attend a general meeting may, provided the member advises the Chairperson or Executive Director/Officer prior to the meeting, request another member to exercise its proxy vote.
15.3
Any member of the “Board of Directors” entitled to vote but unable to attend a meeting of the “Board” may, provided the member advises the Chairperson or Executive Director/Officer prior to the meeting, request another member of ACWA to represent them and exercise their proxy vote.
16. ADDRESS The address of the Council and place of meeting shall be: Suite 6, 1st Floor, 41 Walters Drive Osborne Park, W.A. 6017 or such other place as the Council may from time to time determine and due notice of any change of address shall be given by the Executive Director to any members. 17. RESPONSIBILITY OF OFFICERS The Executive Director or members of the Council, who upon authority of the council, accept or incur any pecuniary liability on behalf of the Council shall be indemnified by the Council against any loss in respect thereof. 18. RESIGNATION A member must give not less than one calendar month's notice in writing to the Executive Director of intention to retire from membership of the Council and shall continue to be liable for any fee, subscription or levy due or unpaid until the expiration of such notice. Upon a member's resignation or termination of membership that member shall not be entitled to any refund of any subscription or levy paid, nor to make any claim on the funds of the Council.
41
19. TERMINATION OF MEMBERSHIP Membership of the Council shall be terminated if the member: 19.1 Is declared bankrupt or, in the case of a company, if a resolution is passed for winding up thereof, otherwise than for the purpose of reconstruction or amalgamation. 19.2 Fails to pay within twelve (12) calendar months after the due date any subscription or levy made upon members of the Council provided that the Council shall have the power to reinstate such member upon payment of any subscription or levy in arrears. 19.3
Ceases to be qualified under Rule 3.
20. APPOINTMENT OF AUDITOR The Council shall appoint an Auditor at the Annual General Meeting or from time to time as necessary. 21. AMENDMENTS 21.1 Any of the provisions of the Constitution may be added to, altered or otherwise amended at a General Meeting, of which at least fourteen (14) days notice shall be given of the proposed amendment. 21.2 The making of any such amendment shall be decided by a 75% majority vote of Members in attendance at the General Meeting. Seconder to come from the floor. 22. BANK The Executive Director shall open an account in the name of the Council with a Bank approved from time to time by the Council and shall have paid all monies received by the Council into such account and shall make all disbursements from such account. Cheques drawn on the Council's account shall be signed by any two of the Chairperson, Executive Director or a representative of the Western Australian Fishing Industry Council Executive Staff. 23. NON-PROFIT The income and property of the Council shall be applied towards the promotion of the objects of the Council. No portion of the income or property shall be paid, transferred, distributed directly or indirectly to the members of the Council, provided that nothing shall prevent the payment in good faith of remuneration to any officer or employee of the Council or to any person other than a member, in return for services rendered to the Council. 24. DISSOLUTION If, on the winding up of the Council, any property of the Council remains after satisfaction of the debts and liabilities of the Council and the costs, charges and expenses of that winding up, that property shall be distributed (a)
to another association incorporated under the Act; or
(b)
for charitable purposes
42
which incorporated association or purposes, as the case requires shall be determined by resolution of the members, when authorising and directing the Committee under section 33(3) of the Act to prepare a distribution plan for the distribution of the surplus property of the Council. 25. COMMON SEAL The Common Seal shall be kept in the custody of the Executive Director and shall not be used except by authority of a resolution of the “Board of Directors” and in the presence of the Chairperson and the ViceChairperson or in the presence of either the Chairperson or the Vice-Chairperson and a member of the “Board” who shall witness the affixation of the Common Seal to all documents. 26. POWERS The “Board of Directors” and/or the Council shall have power to take any action within the boundaries of State or Commonwealth Law, which are considered conducive to the attainment of any or all of the objects of the Council. Also that with the exception of the power to terminate membership contained in Clause 19, the Council has no powers nor does it engage in the practices referred to in Section 31 (e) (i-111) of the Trade Association's Registration Act, 1959, namely: 26.1
To inflict penalties on members.
26.2
Relating to the price of any commodity, and the maintenance thereof.
26.3
To control or channel the supply of goods by, to or through the members of the Council.
***************************
43
AQUACULTURE COUNCIL OF WESTERN AUSTRALIA FIVE YEAR PLAN 1999 - 2003 PREFACE The purpose of this plan is to identify a strategic approach to achieving the Aquaculture Council of Western Australia’s(ACWA) objectives as identified in this document. It is to assist industry and Government in providing direction in maintaining and promoting a sustainable aquaculture industry. The Plan will be reviewed at every Annual General Meeting to ensure it meets the needs of industry and to assess the organisation in meeting the performance criteria as identified in this document. It will ensure the staff and committee are properly focused on the needs of its members with the implementation of the various programmes which have been detailed in the Plan. The Plan reflects the level of professionalism and responsibility adopted by the industry over recent years.
VISION TO REPRESENT THE AQUACULTURE INDUSTRY IN WESTERN AUSTRALIA MISSION STATEMENT TO CREATE A SECURE ENVIRONMENT FOR THE DEVELOPMENT OF A SUSTAINABLE AQUACULTURE INDUSTRY OBJECTIVES • PROMOTE THE AQUACULTURE INDUSTRY • ENCOURAGE THE DEVELOPMENT OF AN EFFICIENT AND COMPETITIVE AQUACULTURE INDUSTRY IN WA • REPRESENT THE AQUACULTURE INDUSTRY
OBJECTIVE 1
PROMOTE THE AQUACULTURE INDUSTRY
Strategy 1
Liaise with relevant agencies and organisations.
Tasks (i)
Represent industry’s viewpoint to government regarding legislation, regulations and licensing policies.
(ii)
Represent industry on relevant government and industry councils, boards and committees.
44
(iii) Consult with the Western Australian Fishing Industry Council(WAFIC) to foster mutual benefits of cooperation and understanding. (iv) Act as a coordinating and facilitating agent between industry sectors in regard to communication on all matters affecting those industries particularly concerning legislation, policy, environmental and other issues. Strategy 2
Promote the aquaculture industry to the community
Tasks (i) Develop an aquaculture industry promotional package. (ii)
Promote awareness of aquaculture through public forums.
(iii) Conduct industry seminars, workshops and conferences. (iv) Develop and publish Codes of Practice. (v)
Participate in appropriate trade shows, displays and community awareness programmes.
OBJECTIVE 2
ENCOURAGE THE DEVELOPMENT OF AN COMPETITIVE AQUACULTURE INDUSTRY IN WA.
EFFICIENT
AND
Strategy 1
Assist industry in developing and implementing aquaculture management plans and feasibility studies.
Tasks (i)
Identify and acquire resources for current and future aquaculture industry needs.
(ii)
Raise the awareness of the stakeholders for the need for such plans.
(iii) Drive the relevant Government agencies to commit adequate resources. Strategy 2
On behalf of the various sectors of industry develop minimum quality standards, codes of practice, best practices, codes of ethics, TQM, and the application of Hazard Analysis and Critical Control Point(HACCP) practices to all aspects of their operations.
Tasks (i)
Consult with industry groups to target their needs.
(ii)
Source funds for the development of industry standards.
(iii) Assist in the development of world competitive industries and ensure the appropriate strategies are adopted by Government. (iv) Assist industry in developing and implementing management plans.
45
(v)
Work towards improving the value of the aquaculture industry to the State and nation by developing quality assurance strategies, industry co-operation and implement value adding strategies.
(vi) Assist industry with developing the HACCP process into their Quality Assurance Programmes. Strategy 3
Assist industry to access information about advanced aquaculture practices.
Tasks (i)
Access the highest level of relevant technology through co-operation with domestic and international organisations.
(ii)
Assist in identifying information.
Strategy 4
Promote relevant research and development in the aquaculture industry.
Tasks (i)
Continually review R&D Programmes and funding options within the state and nation.
(ii)
Work in partnership with government agencies to develop an economical and environmentally sustainable aquaculture industry.
(iii) Liaise with research bodies, including the Fisheries Department of Western Australia, Co-operative Research Centre for Aquaculture, the Fisheries Research and Development Corporation and other relevant bodies to ensure that aquaculture research and development is adequately funded and its important future role is recognised. (iv)
Liaise with the Technical sub-committee of the Aquaculture Development Council(ADC).
Strategy 5
Promote appropriate marketing.
Tasks (i)
Assist in organising Trade Shows, exhibitions and displays.
(ii)
Develop Codes of Practice.
(iii) Facilitate and administer Marketing Skills Programmes. (iv) Develop appropriate public information on products. (v)
Liaise with the ADC marketing sub-committee to ensure the ADC is kept informed as to the marketing direction of the various sectors and associations.
46
OBJECTIVE 3 Strategy 1
REPRESENT THE AQUACULTURE INDUSTRY Ensure access to adequate financial resources to enable ACWA to meet its objectives.
Task (i)
Generate operating funds with the ultimate aim of selffunding.
(ii)
Ensure ACWA members, the Minister for Fisheries, Fisheries Department and the relevant Ministerial Advisory Committees recognise the need for the on-going funding of ACWA.
Strategy 2
Promote membership of ACWA through ACWA NEWS and other publicity opportunities.
Tasks (I)
Provide information dissemination through ACWA NEWS.
(ii)
Represent industry on appropriate bodies.
Strategy 3
Promote industry-guided education and training
Tasks (i)
Liaise with education and training organisations and providers to ensure that the needs of industry are met.
(ii)
Market the benefit of having trained and skilled employees.
(iii)
Promote the establishment of demonstration facilities in secondary schools.
(iv)
Contribute to the development of curricula for service providers.
47
INTRODUCTION In 1987 a number of aquaculturists within Western Australia were seriously concerned with the lack of coordination and co-operation in the development and servicing of the industry. A State-wide meeting was held of all interested parties and the Aquaculture Council of Western Australia (ACWA) was formed. Since its inception, ACWA has become the peak representative body of the aquaculture industry with over forty-five members, most of which are regional or species groups (such as, Abalone, Mussels, various pearl oyster species excluding Pinctada maxima, edible Oysters, Yabbies, Marron, Finfish, Algae). ACWA is acknowledged by the Western Australian Government and the public as the peak representative body for the aquaculture industry. Industry believes that ACWA has a major role to play in promoting and supporting the successful development of aquaculture. An essential function of ACWA is to assist industry in obtaining a consensus on the most appropriate policies for successful development. In 1989 it became evident to ACWA that the best approach to obtain support from the Government was to develop an industry strategy detailing the needs for successful development. The Government’s reaction to the strategy document was positive and it accordingly formed an Aquaculture Development Advisory Council, comprising representatives from industry and Government agencies. This council, in turn, produced a strategy document that involved participation from the public at large addressing a wider cross section of issues. It must be remembered that the pearling (Pinctada maxima) industry in WA is legislated for under a separate Act and was excluded from the strategy programmes which were developed for the ‘emerging’ industries. Representatives from the pearling sector are involved with ACWA and provide invaluable support to the group, as do the capture industries at large. ACWA also represents the Amwing Pearl Producers Association Inc that cultures the non-Pinctada maxima pearl oyster species. Professional industry bodies are crucial to the successful development and management of aquaculture. This is recognised by Government agencies; they are keen to support such structures because ultimately it makes their job far easier. Government agencies are concerned about dealing with individuals on a one-to-one basis and prefer to liaise with a peak representative body, particularly in considering industry development issues. ACWA has worked tirelessly at co-ordinating the various industries into their respective representative associations and is pleased to see many of these groups collaborating to achieve common goals. One of the major constraints to the development and growth of aquaculture industries is their relatively small size. Most funding available to support these industries is based on a one-for-one contribution. As many of these projects are more effective and successful with significant funding, ACWA facilitates a collaborative approach to funding by co-ordinating industry projects. An example of this has been the funding of specific industry development plans, marketing strategies and product promotional activities. ACWA provides the Government with a clear process by which it may consult with industry, in turn, the industry can access all levels of Government through ACWA. The ACWA Five Year Plan has been presented in a way which reflects its core business and also those activities which are currently seen as programmes integral to the operations of the organisation and the successful development of the industry. ACWA STRUCTURE The management and control of the affairs of ACWA are vested in the Board of Directors consisting of nine persons; a chairman, vice-chairman and seven directors. All are elected by ACWA members at an annual general meeting. 48
ACWA encourages prospective members to join a relevant species or regional association rather than have a broad array of individual members comprise its membership. Approximately fifteen incorporated associations are currently members of ACWA, representing around three hundred aquaculturists. ACWA has been very successful in networking the industry sectors within Western Australia to provide an effective consultative process for both industry and Government. ACWA is supported by the employment of an Executive Director based in Perth with secretarial assistance being sourced through the offices of WAFIC in Osborne Park. ACWA is a member of WAFIC. There are sub-committees of ACWA responsible for the financial aspects of the organisation and the general promotion of the aquaculture industry. The ACWA Board of Directors also assesses research and development proposals which individuals, companies and associations submit for support or endorsement. ACWA is a member of the National Aquaculture Council(NAC). ACWA is a non-profit organisation, dedicated to the promotion and the development of the aquaculture industry. PROGRAMME MANAGEMENT Programmes identify the major areas which are addressed by ACWA in its day-to-day activities and ensure the interests of industry are served in line with the objectives of the organisation. ACWA believes this programme structure will ensure the needs of industry and Government are met in the most effective manner. The programmes are separated into core and non-core activities which in turn reflects the funding and resources available for each Programme. Core activities are those which are fundamental to the operations of ACWA. They are usually financed from the grant funding made available to ACWA by the Minister for Fisheries from the Development and Better Interest Fund under the agreements reached in September 1995. Non-core activities will be financed from external funding where appropriate. These programmes will usually be completed on a fee-for-service basis. The future of these programmes is dependent upon the availability of funding. Such activities are not considered crucial to ACWA being effective as an organisation.
49
ACWA PROGRAMMES FOR 1999 TO 2003 PROGRAMME 1. GENERAL OPERATIONS Sub-Programme 1.1 Corporate Services Objective: To operate an organisation that is cost effective and provides a professional level of services to the members of ACWA in line with industry policies and objectives. 1.1.1 (vi) (vii) (viii) (ix) (x) (xi) 1.1.2 (i) (ii) (iii) (iv) (v)
Core Activities: Administer the finances of ACWA through a finance sub-committee. Office management, budgets and finance for ACWA. Service ACWA Board of Directors, sub-committees and any other major industry meetings. Dissemination of information via the industry magazine ACWA NEWS. Access funding to ensure core activities are successfully completed for industry. Provide consultancy services where appropriate. Non-Core Activities: Secretariats to industry associations. Dissemination of information to specific association members and organisations. Organise and facilitate workshops for industry on a fee-for-service basis. Provide business planning and networking services where appropriate on a fee-for-service basis. Administration of associations’ financial operations
Sub-Programme 1.2 Government Liaison/Legislation Issues. 1.2.1
Core Activities:
(iii) Resolution of resource access issues, including tenure arrangements. (ii) Representation on appropriate committees, both State and Federal(Australian Shellfish Sanitation Advisory Committee(ASSAC), Fish Import, Chemical Registration, NAC). (iii) Work in partnership with Government on industry issues, e.g. legislation, regulations, license fees, terms of tenure and translocation policy, and issues involving theft of stock and trespass. (iv) Provide licensing advice to industry. (v) Submissions to agencies on matters affecting industry (marine parks, capital works programmes). 1.2.2 (i)
Non-Core Activities: Provide information to consultants in relevant areas such as regional development planning.
Sub-Programme 1.3 Representation/Communication with Industry. 1.3.1
Core Activities:
(i)
Visit regions and discuss issues affecting industry. 50
(ii) Provide an effective newsletter - ACWA NEWS. (iii) Ensure appropriate education packages in regard to the industry are available to the community. (iv) Represent industry at the State and national level on various organisations(WAFIC, NAC, Australian Freshwater Crayfish Association, etc). (v) Develop information packs with industry. 1.3.2 (i)
Non-Core Activities: Chair industry associations, working groups and committees.
Sub-Programme 1.4 Representation/Communication with the Community. 1.4.1
Core Activities:
(x)
Administer industry promotion through the ACWA industry profile subcommittee. (xi) Provide information to community groups throughout the State. (xii) Ensure ACWA can be contacted through the public services. (xiii) Advertise the availability of ACWA NEWS to the general public. (xiv) Utilise the media services available through WAFIC. (xv) Promote the industry throughout all levels of the education system. (xvi) Respond to community inquiries on a day-to-day basis. (xvii) Develop information packs for the public. (xviii)Participate in community programmes and promotions such as Fishcare, Sardine Festival, Field days. 1.4.2
Non-Core Activities:
(i) (ii)
Develop and distribute media kits. Support activities to evaluate community perceptions of the aquaculture industry. (iii) Represent the industry at seminars and other promotional opportunities. PROGRAMME 2. AQUACULTURE MANAGEMENT AND COST RECOVERY. Sub-Programme 2.1 Industry and Government Consultation 2.1.1
Core Activities:
(iv) Co-ordination of industry across all cost recovery processes such as the WA Shellfish quality Assurance Programme(WASQAP), National Residue Survey(NRS), and chemical registration). (v) Support industry in the adoption of self management through the appropriate mechanisms e.g. MACs. (vi) Liaise with Government on appropriate fees for licencing and other services within the funder purchaser provider model. 2.1.2
Non-Core Activities:
(ii) Provision of information to consultants in regard to regional planning. (iii) Assist persons with applications for the licensing of aquaculture ventures on a fee- for-service where services extend beyond the set time allocated by the Board of Directors.
basis,
51
PROGRAMME 3. RESOURCE SHARING Objective: To maintain a legislative environment for ongoing access to resources for aquaculture. The scope of resource sharing to include; tenure, native title, planning, access to broodstock and funding for aquaculture development in Western Australia. Address issues relating to aquaculture planning, particularly in reference to management plans. 3.1
Core Activities:
(ii) Liaise with all relevant groups concerning legislation and policy issues. (ii) Participate in all forums where aquaculture is affected by resource sharing and equity issues. (iv) Maintain representation on the WAFIC Resource Access sub-committee. 3.2 (i)
Non-Core Activities: Develop aquaculture management plans on a fee for service basis.
PROGRAMME 4. NETWORKING Objective: To assist regional and industry groups to formalise Associations to represent their interests. 4.1
Core Activities:
(v) Access funds to conduct networking activities. (vi) Assist groups through the incorporation process and inform them of the fundamentals in establishing and running their organisation. (vii) Assist in accessing funding for organisations to establish networks and develop feasibility studies. (iv) Attend national industry meetings when appropriate e.g. National Freshwater Crayfish Association, NAC. 4.2
Non-Core Activities:
(i) Provide executive support to industry associations. (ii) Provide business planning and networking services. (iii) Conduct appropriate workshops/seminars/conferences as requested by industry. (iv) Provide executive support for industry groups. (v) Represent particular state based industry groups at national meetings (e.g. NAC, National Freshwater Crayfish). PROGRAMME 5. QUALITY ASSURANCE Objective: To ensure the industry establishes and maintains best practices wherever possible. 52
5.1
Core Activities:
(iv) Liaise with the relevant agencies and the media in regard to quality assurance on behalf of industry organisations. (v) Assist industry in accessing financial support to develop codes of practice/ethics. (vi) Participate in appropriate working groups to formulate codes of practice, quality assurance and Hazard Analysis and Critical Control Point (HACCP) Programmes. 5.2
Non-Core Activities:
(i)
Represent the Australian aquaculture industry on national representative groups concerning seafood quality and marketing. (ii) Develop Codes of Practice/Quality Assurance and HACCP Manuals for the industry on a fee-forservice basis. (iii) Provide project management and administration services to Quality Assurance Programmes e.g. National Residue Survey Programme, sanitation programmes. Quality Assurance is currently effected in the shellfish industry via the Western Australian Shellfish Quality Assurance Programme (WASQAP). Administrative support is provided by ACWA. ACWA has been administering NRS on behalf of freshwater crayfish. This has involved collecting levies and coordinating the programme. PROGRAMME 6. EDUCATION AND TRAINING Objective: Promote industry guided education and training: 6.1
Core Activities:
(i) (ii) (iii) (iv)
Encourage the formation of regional education and training committees. Disseminate information through ACWA NEWS. Assist in the establishment of demonstration facilities in high schools. With Seafood training Australia, assist in the development, coordination and implementation of the seafood industry’s national training package. Maintain effective liaison on education and training with State stakeholders and Seafood Training Australia. Manage and conduct industry initiated projects. Participate on the Fishing Industry Training Advisory Board
(v) (vi) (vii)
6.2 Non-Core Activities: (i) Develop HACCP plans for industry on a fee-for-service basis. (ii) Develop an aquaculture education package for high schools. (iii) Conduct workshops on aquaculture issues. PROGRAMME 7. MARKETING Objective: Ensure the aquaculture industry is best served by the availability of relevant marketing intelligence and the application of dynamic marketing strategies.
53
7.1
Core Activities:
(xiii) Assist industry to access market intelligence service providers. (xiv) Assist industry accessing funding programmes to benchmark best practices in marketing on a global basis. (xv) Assist industry to access grant programmes to attend international trade shows and develop marketing strategies. (xvi) Assist industry develop Total Quality Management in all aspects of marketing practices. 7.2 (i) (ii) (iii) (iv) (v) (vi) (vii) (viii)
Non-Core Activities: Assist industry develop codes of practice in all aspects of marketing, including HACCP Plans. Co-ordinate industry participation in the Export Market Development Grant Scheme and similar programmes. Assist industry develop exhibition and general promotional material for Western Australian aquaculture products. Assist industry develop the necessary export marketing skills to ensure they are world competitive. Assistance with the development of marketing strategies. Assist industry participating in international and domestic trade shows, exhibitions, product promotions and displays. Creating new markets and points of difference in regard to Western Australian cultured products. Developing marketing networks for industry.
PROGRAMME 8.
RESEARCH AND DEVELOPMENT
Objectives: (iii) Assist industry to access the most appropriate and best practices in regard to national and international practices. (iv) Promote relevant research and development in the aquaculture industry. 8.1 (viii) (ix) (x) (xi) (xii) (vi) 8.2 (i)
Core Activities: Provide feedback to the FRDC on projects concerning aquaculture. ACWA Board of Directors to review applications to the FRDC. Publish relevant R&D information in ACWA NEWS. Assist industry in accessing appropriate R&D data bases. Liaise with funding organisations to ensure that R&D Programmes are properly identified and funded. Review R&D applications where appropriate, on a state and national basis. Non-Core Activities: Organise workshops on behalf of industry groups ensuring the R&D needs of industry are addressed and provide an opportunity for research providers to present their findings.
PROGRAMME 9. ENVIRONMENT Objectives: (i)
As far as possible, ensure industry develops aquaculture on an environmentally sustainable basis.
54
9.1
Core Activities
(vii) (viii) (ix) (x)
Assist industry to develop environmental monitoring programmes and related codes of practice. Liaise with Government agencies on the environmental sustainability of aquaculture. Implement the national environmental management framework adopted by NAC. Ensure a fair and equitable arrangement for industry in regard to the financial maintenance of environmental quality assurance programmes. (xi) Develop public information brochures showcasing the environmentally aquaculture industry. (xii) Develop environmental management systems in line with the requirements of Environment Australia that ensure the on-going access to export markets and compliance to ESD principles. 9.2
Non-Core Activities:
(i) (ii)
Develop environmental models for major industry practices and species. Promote Western Australia’s environmental advantage in the market place.
PROGRAMME 10. OCCUPATIONAL HEALTH & SAFETY Objectives: (i) (ii)
Assist the various industry sectors in developing the appropriate occupational health and safety codes. Ensure the aquaculture industry addresses the essential legislative requirements of occupational health and safety.
10.1
Core Activities:
(i) (ii)
Encourage the adoption of Occupational Health and Safety Codes by industry. Assist industry sectors in developing Codes to address occupational health and safety Issues(e.g. codes of practice, dive codes). Identify and where necessary initiate research into occupational health and safety issues. Development and implementation of industry training and awareness sessions. Assist industry in developing occupational health and safety training resources for use by industry at their own pace.
(iii) (iv) (v)
11.0 INDUSTRY PROMOTION Objectives: 5. Raise community awareness of aquaculture 6. Increase public understanding that aquaculture is a good industry 7. Increase support for the aquaculture industry generally and more specifically from Government agencies and politicians, other industry groups and in particular the commercial and recreational fishing industries, potential investors, conservation groups, community authorities, etc 8. Provide informed information to both public and commercial sectors on the issues concerning the industry and the reality of the industry’s operations Benefits Accruing Better informed public on the benefits of aquaculture. Greater understanding from organisations and target groups on the reality of the aquaculture industry and the issues which affect it. Increased communication between organisations which will enable issues to be successfully addressed and initiatives successfully implemented.
55
Maturing of the aquaculture industry in Western Australia as it takes on the responsibility to ensure the industry’s image is promoted in a collaborative manner rather than being species and individual specific. Greater responsibility by industry participants to ensure the aquaculture industry is living up to its good image. An assessment of industry needs for aquaculture development and resources required. Measuring the Benefits: Increased and informed public awareness of what the aquaculture industry does. Increased awareness from the community and interest groups on the benefits of aquaculture and the issues which affect it. Increased and better informed understanding from the community and interest groups on the effect aquaculture has on generic issues such as environment, employment and training, socio-economies, food supply, trade potential etc. Improved acceptance of the status of the industry as a worthwhile investment opportunity in Western Australia. Increased participation by industry stakeholders to the development of aquaculture in the State. Closer collaboration between ACWA, species groups, Government agencies and other authorities. Identification of information gaps where further data is required. 12.0
PROGRAMME EVALUATION
Each programme is evaluated by the ACWA Board of Directors and is continuously monitored in regard to its stated objectives and anticipated outcomes. PERFORMANCE INDICATORS • • • • • • • • • • • • • • •
The level and effectiveness of funds levered throughout the industry. The success rate in resolving issues. The percentage of industries and regions that have been successfully networked. The success in acquiring funds to meet the operation costs of ACWA. Time lines achieved on various submissions, consultancies and general project management. The number of initiatives accomplished as identified in the programmes. The extent of positive publicity for the industry in the public arena. The successful maintenance of an effective industry network and peak industry body. Accurate and effective budgeting. Client satisfaction on services provided. Recognition by all levels of Government that ACWA is the peak industry body representing the industry’s interests. The development and successful implementation of industry Codes of Practice and Quality Assurance Programmes. A demonstrated partnership with the Fisheries Department and the ADC. The development of effective education and training programmes. A significant increase in the level of production and value of the aquaculture industries.
12.0
ASSESSMENT PROCEDURES
By annual review by the Board of Directors and members of the organisation.
56