Presented by: GROUP 1 ANINDYA MUKHERJEE ANSHUL SHRIVASTAV APARNA SINGH AMRITA DAS
The success of yes bank can be attributed to its differentiating strategy The bank differentiated itself on three basic parameters Knowledge banking approach Emphasis on technology Human resource
The bank filled in the gaps left by other banks The bank implemented latest IT infrastructure
which competitors could not as they were using old technology and cost of implementation of new technology was huge The customer segment targeted by yes bank mainly comprises of corporate borrowers or NHI, who gave them more business per head compared to its competitors
Statistics shows that the bank was primarily in
metros and other places that provided them a sound customer base, who were knowledgeable and used latest technology. Yes bank had access to latest technology. Yes bank had good promoters. They had the ability to raise funds easily because of foreign shareholding. Outsourcing its non core business. Top management very experienced.
• Vision: To create a commercially viable financial institution that incorporates sustainable development within core business functions • Mainstream sustainability through multistakeholder engagement both internally & externally • Link shareholder value with sustainable development of India (Fourth Generation Sustainability) • Engage in strategy development (in thought) and execution (in action)
Responsible Banking - YES BANK’s Differentiated Approach Responsible Banking in Action
Responsible Banking in
Agribusiness & Rural Banking (ARB)
Responsible Banking
CSR & Sustainability Initiatives
Social Entrepreneurs
Rural Lending
YES SAMPANN Direct Lending
Sustainable Investment Bank (SIB)
Microfinance
Microfinance Institutions Group (MIG)
Alternative Energy & Environment
Social Enterprises
Not for Profits
Investment Banking
Projects Deal Generation
Other Bank Divisions: • Corporate Finance • Emerging Corporates • Corp. & Inst. Banking • Retail Branches • Business Banking
Deal Generation
Deal Generation Deal Generation
Deal Generation Deal Generation
Thought Credit Credit + M&A/PE/ Funds Management Leadership / + Services Advisory / Servic Responsible Banking as a Core Pillar of YES BANK
Carbon Finance
KNOWLEDGE BANKING APPROACH FOOD AND AGRI
TELECOM
MEDIA
INFRASTRUCT URE IT LIFE SCIENCE & BT
REAL ESTATE
TECHNOLOGY The company use latest technology available. Strategic partnership with reputed technology
provider Outsourcing of non core business
HUMAN RESOURCE Top management team very experienced. Higher pay to retain talent 5% executive ownership clause Key initiatives by bank to recruit and train manpower
4. 5. 6. 7. 8.
Yes Yes Yes Yes Yes
entrepreneur in action professional entrepreneurship programme mentor school of banking university and school relations
SOME OF THE FUTURE PLANS APART
FROM BANKING
India
Significant strengths in
agriculture, horticulture, dairy, poultry, etc Agro-climatic diversity Production leadership in many areas Rapid urbanization Govt. according priority status Growth in Organized food retail
India’s share in global production
India’s prices as % of world prices
Strategic Plan for food processing units Focus initially in Southern & Western India (8 AFPs) Andhra Pradesh Karnataka Tamilnadu Maharashtra Gujarat
Phase II
Rajasthan West Bengal Punjab Haryana Uttar Pradesh Madhya Pradesh Kerala
About 30 Consolidation Centres on pan India basis Phase I: Proposed AFP Locations Phase II: Proposed AFP Locations Phase I: Cons. centre Locations Phase II: Cons. centre Locations