The World Internet Project
This set of slides includes highlights from the first survey of the World Internet Project, which was created and organized by the UCLA Center for Communication Policy. Each slide includes a summary note. To view the notes in Power Point: • Choose VIEW from the Power Point menu bar at the top of the screen. • From the VIEW menu, choose NOTES PAGE.
UCLA Center for Communication Policy
The World Internet Project Percent of Internet Users 80% 71.1%
70%
Percent of Respondents
60%
66.1% 60.9%
59.2% 50.4%
50%
45.9% 40.8% 36.4%
40%
32.9%
31.2%
30%
24.2% 17.5%
20% 10%
Stage 2 – Usenet (10-14-03)
US A
Ta iw an
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Sp ai n
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UCLA Center for Communication Policy
The World Internet Project Percent of Males and Females Who Use the Internet Male
Female
80% 73.1% 67.8%
64.4%
63.6%
Percent of Respondents
60%
69.0%
67.7%
54.7%
55.0%
53.8%
50.4% 47.2%
46.2%
46.4%
41.7%
41.7%
37.8%
40%
34.0% 28.8%
25.1%
21.5%
20.3%
20%
27.2%
23.5%
15.1%
0% Britain
Germany
Hungary
Stage 4 – Usenet x Gender (10-14-03)
Italy
Japan
Korea
Macao
Singapore
Spain
Sweden
Taiwan
USA
UCLA Center for Communication Policy
The World Internet Project Information on the Internet: Is it Reliable and Accurate? (Users Age 18 and above) None of it or Some of it
Most of it or All of it
80%
Percent of Adult Users
69.7%
60%
59.7%
58.0%
54.9%
54.0%
53.1% 47.3%
40%
36.0% 32.3% 26.4%
25.3%
18.5%
20%
18.3%
13.4%
17.6%
13.3% 7.2%
5.0%
7.1%
4.8%
0% Britain
China (Urban)
Stage 5 – RELIA x Usenet (10-14-03)
Germany
Hungary
Japan
Korea
Singapore
Spain
Sweden
USA
UCLA Center for Communication Policy
The World Internet Project Has the use of Internet increased or decreased your contact with people who share your hobbies/recreational activities? Increased or Greatly Increased
Same
100% 84.6%
81.8%
78.9%
80%
75.6% 71.3%
70.4%
70.3%
67.8%
Percent of Users
64.5% 60% 47.2%
50.8%
40% 26.4%
26.0%
24.4%
23.3%
17.5%
20%
17.2%
17.4%
13.4% 5.7%
0% China (Urban)
GCHOB Stage 3 (10-14-03)
Germany
Hungary
Italy
Japan
Korea
Singapore
Spain
Sweden
USA
UCLA Center for Communication Policy
The World Internet Project Has the use of Internet increased or decreased your contact with people who share your political interests? Increased or Greatly Increased
100%
92.2%
Same
90.6%
89.8% 83.3%
81.8% 80%
79.6%
76.8%
74.4%
Percent of Users
66.7% 60%
40%
21.1% 20% 4.5%
7.1%
7.8%
8.6% 4.8%
5.1%
8.1% 3.1%
0% China (Urban)
GCPOL Stage 3 (10-14-03)
Germany
Hungary
Italy
Korea
Singapore
Spain
Sweden
UCLA Center for Communication Policy
USA
The World Internet Project Has the use of Internet increased or decreased your contact with people who share your religion? Increased or Greatly Increased
Same
100% 92.2% 86.6% 82.1%
81.5%
81.7%
81.4%
78.4%
Percent of Users
80%
76.2%
63.1% 60%
40%
20% 11.2%
9.5% 2.6%
5.2%
6.7%
9.4%
7.9% 3.6%
1.3%
0% China (Urban)
GCREL Stage 3 (10-14-03)
Germany
Hungary
Italy
Korea
Singapore
Spain
Sweden
USA
UCLA Center for Communication Policy
The World Internet Project Has the use of Internet increased or decreased your contact with people who share your profession? Increased or Greatly Increased Same
Percent of Users Currently Employed
100%
81.7% 80%
74.1%
73.9% 69.5%
68.7%
64.9% 60%
40% 31.0%
27.5%
32.4%
29.6%
15.5%
31.2% 25.2%
21.9% 20%
60.9%
59.6%
58.2%
13.8%
0% China (Urban)
GCPRO Stage 3 (10-14-03)
Germany
Hungary
Italy
Korea
Singapore
Spain
Sweden
USA
UCLA Center for Communication Policy
The World Internet Project Has the use of Internet increased or decreased your contact with your family and friends? Increased or Greatly Increased
Same
100% 85.3% 80.5%
79.3%
Percent of Users
80%
72.8% 62.6%
61.8% 60%
51.7% 44.4% 40% 29.1% 19.4% 20% 8.1%
21.9%
19.0%
11.4%
0% China (Urban)
GCFF Stage3 (10-14-03)
Germany
Hungary
Italy
Spain
Sweden
USA
UCLA Center for Communication Policy
The World Internet Project Internet Users by Experience Less than 1 year
5 years or more
70%
54.7%
50% 42.8%
40% 28.3%
30%
22.4%
20%
22.1% 16.4% 13.8%
14.6% 14.2% 11.1% 10.9%
10.7%
14.0%
7.4%
10%
21.1%
20.3% 18.1% 16.4%
22.5% 18.6% 12.9%
6.8%
10.0%
8.2%
7.1% 3.1%
5.4% 1.3%
Stage 2 – Catexp (10-14-03)
U SA
Ta iw an
n Sw ed e
Sp ai n
or e Si ng ap
ac ao M
ea Ko r
Ja pa n
ly Ita
y H un ga r
C (S hile an tia go ) C (U hin rb a an ) G er m an y
ai n
0% Br it
Percent of Users
60%
UCLA Center for Communication Policy
The World Internet Project Internet Purchasers (Users) 70%
60%
48.3% 41.3% 38.2%
40% 34.3% 30.5%
30.9%
30% 20.5% 20%
14.7%
12.9%
11.4% 10%
8.1%
6.2%
6.3%
3.4%
Stage 2 – PurInt (10-14-03)
U SA
Ta iw an
Sw ed en
Sp ai n
re Si ng ap o
M ac ao
Ko re a
Ja pa n
Ita ly
H un ga ry
C (S hile an tia go ) C (U hin rb a an ) G er m an y
0% Br ita in
Percent of Users
50%
UCLA Center for Communication Policy
The World Internet Project Average Number of Online Friends Met in Person 3
2.3
Number of Friends
2.2 2
2.0
1.9
1.0
0.9
1
0.8 0.6
0 China (Urban)
Hungary
OnFrMet- 7 extra questions (10-22-03)
Japan
Korea
Macao
Singapore
Spain
USA
UCLA Center for Communication Policy
The World Internet Project Average Number of Online Friends Never Met in Person 10
Number of Friends
8
7.7
6
4
3.3
3.2
3.3 2.8
2.6
2 1.1
0 China (Urban)
Hungary
OnFrNMet 7 extra questions (10-22-03)
Japan
Korea
Macao
Singapore
USA
UCLA Center for Communication Policy
The World Internet Project Average Number of Online Friends Never Met in Person: by Age 18-24
25-34
35-59
12 10.1
10
Number of Friends
8.2
8
6
5.4
5.2
5.0
4.5
4.1
4.1 3.5
4
2.8
2.5
2
3.5
3.1
2.9
2.3 1.5
1.3 0.8
1.1
3.5
2.0 2.0 1.4 0.6
0 China (Urban)
Hungary
OnFrNMet x Age- 7 extra questions (10-22-03)
Japan
Korea
Macao
Singapore
Spain
USA
UCLA Center for Communication Policy
The World Internet Project Average Number of Online Friends Met in Person: by Gender Male
Female
4
3.0
Number of Friends
3 2.3
2.3 2.1
2
1.8 1.5 1.3
1.2
1
0.8
1.1
1.0 0.7
0.8 0.6
0.5 0.3 0 China (Urban)
Hungary
OnFrMet x Gender – 7 extra questions (10-22-03)
Japan
Korea
Macao
Singapore
Spain
USA
UCLA Center for Communication Policy
The World Internet Project Average Number of Online Friends Never Met in Person: By Gender Male
Female
10
8.3 8
Number of Friends
6.9
6
3.9
4
3.7 2.6
2.5 2
3.9
3.6
3.5
3.0 2.1
1.8
1.3 0.7
0 China (Urban)
Hungary
OnFrNMet x Gender – 7 extra questions (10-22-03)
Japan
Korea
Macao
Singapore
USA
UCLA Center for Communication Policy
The World Internet Project Average Hours per Week Spent Socializing with Friends: Users vs. Non-Users Users
Non-users
25 23.0
20
Number of Hours
18.1
15 12.6
11.7 10
12.3 10.8
10.0
11.3
10.5
10.5
9.4
8.9 7.5
7.4
8.4
8.2
7.1
5.0
5
0 Britain
Germany
Hungary
SocFrnd x Usercat – 7 extra questions (10-22-03)
Korea
Japan
Singapore
Sweden
Taiwan
USA
UCLA Center for Communication Policy
The World Internet Project Average Hours per Week Spent Exercising: Users vs. Non-Users Users
Non-users
8
Number of Hours
6 5.0
4.8
4.5 4
4.0
3.8
2.7
2.7
3.2
3.0
2.7 2.4
2.9
1.8
2
2.7
2.4 1.7
0 Germany
Hungary
Japan
Hexerc x Usenet – 7 extra questions (10-22-03)
Korea
Macao
Singapore
Sweden
USA
UCLA Center for Communication Policy
The World Internet Project Average Hours per Week Spent Reading Books: Users vs. Non-Users Users
Non-users
8
6.3
Number of Hours
6
5.6
5.4 5.0
4.7
4.3 4
3.9 3.4
3.2 2.3
2.6
2.5
2
1.6
2.1
1.9 1.2
0 Chile (Santiago)
Germany
Hbooks x Usenet – 7 extra questions (10-22-03)
Hungary
Japan
Korea
Singapore
Sweden
USA
UCLA Center for Communication Policy
The World Internet Project Average Hours per Week Spent Watching Television: Users vs. Non-Users Users
Non-users
30 26.3 24.3
25 22.9 20.9
Number of Hours
20.2 20
18.7
18.3
20.4 18.1
17.5
16.8
16.2
15.9
15.5
14.5
15
13.0
15.6
14.1 12.9
11.8
11.6
10.2 10
5
0 Britain
Chile Germany (Santiago)
HTV x Usenet – 7 extra questions (10-22-03)
Hungary
Japan
Korea
Macao
Singapore
Sweden
Taiwan
USA
UCLA Center for Communication Policy
The World Internet Project Do you think by using the Internet, people like you can have more say about what the government does? (all respondents 18 and above) Disagree or Strongly Disagree
Agree or Strongly Agree
100%
79.9%
Percent of Respondents
80%
60%
72.5%
53.6% 44.7%
43.4% 39.6%
37.1% 35.7%
40%
24.2%
20%
53.2%
51.6%
25.7%
25.2% 20.0%
19.2%
18.1%
10.1%
8.6%
0% Chile (Santiago) Stage 3 – PSAY (10-14-03)
Hungary
Italy
Japan
Korea
Singapore
Spain
Sweden
USA
UCLA Center for Communication Policy
The World Internet Project Do you think by using the Internet, people like you can better understand politics? (all respondents 18 and above) Disagree or Strongly Disagree
Agree or Strongly Agree
80%
61.6%
60.4%
Percent of Respondents
60% 51.9% 47.0%
48.1%
45.9%
40%
42.5% 33.4%
34.9% 31.5% 30.5% 25.3%
23.1%
20.4%
18.9%
20%
20.0%
20.2% 11.0%
0% Chile (Santiago)
Hungary
Stage 3 – PUNDERS (10-14-03)
Italy
Japan
Korea
Singapore
Spain
Sweden
USA
UCLA Center for Communication Policy
The World Internet Project Percent Who Use the Internet in the Lowest and Highest Economic Quartiles First quartile (lowest)
Fourth quartile (highest)
100%
93.4%
89.8%
81.1%
Percent of Respondents
80%
73.6% 67.8%
66.4%
62.9%
63.3%
60.0%
60%
54.9% 49.1%
46.4%
40%
43.2% 43.1%
32.6% 27.8% 24.4%
24.3%
21.6% 18.2%
17.6%
20%
12.3%
10.6% 1.6%
0% Britain
Germany
Hungary
Stage 4 – UsenetxIncome (10-14-03)
Italy
Japan
Korea
Macao
Singapore
Spain
Sweden
Taiwan
USA
UCLA Center for Communication Policy
The World Internet Project Percent of Male and Female Users Who Purchase on the Internet Male
Female
60% 51.2% 47.9%
50% 44.9%
Percent of Users
40%
40.0%
38.1%
36.2% 34.0%
32.3% 30.1%
33.4%
28.0% 28.5%
30% 20.7% 20.4%
19.3%
20%
15.4% 11.2% 11.8%
10% 4.4%
10.7% 8.2% 7.9%
6.2%
7.6% 4.3%
2.2%
0% Britain
China
Germany
Hungary
Stage 4 – PurInt x Gender (10-14-03)
Italy
Japan
Korea
Macao
Singapore
Spain
Sweden
Taiwan
USA
UCLA Center for Communication Policy
The World Internet Project Percent Who Use the Internet at Various Locations: All Respondents Home
Work / School
Other
70% 59.3%
60% 51.9% 48.1%
50% 41.6% 37.0%
40% 29.1%
30%
25.4%
23.5%
22.3%
20.8%
9.5%
10%
26.8% 23.5%
13.7% 8.7%
5.2% 2.5%
23.1% 20.1% 16.5%
12.8%
8.1%
4.6% 0.7%
33.3%
25.3% 17.8%
12.1%
10.4%
36.7%
20.6%
18.9%
18.1% 15.3%
20%
7.7% 4.1%
3.2%
2.7%
U SA
Ta iw an
n Sw ed e
Sp ai n
Si ng ap or e
ac ao M
a Ko re
Ja pa n
ly Ita
an y er m
H un ga ry
(S C hi le
G
an tia go )
0% Br it a in
Percent of Respondents
52.6%
Stage 1-5 appendix: Percent of Net at Location (10-22-03)
UCLA Center for Communication Policy
The World Internet Project Average Hours of Internet Use at Home per Week (People Who Use the Internet Anywhere) 10
Number of Hours
8 6.2
8.3
8.0
7.9
6.1
6.8
6.5
6.3
6 4.9
4.8 3.9
4
1.9
2
0 Chile (Santiago)
Hungary
China
Germany
Stage 1-5 appendix: Htotal continuous (10-22-03)
Italy
Japan
Korea
Macao
Singapore
Spain
Taiwan
UCLA Center for Communication Policy
USA
The World Internet Project Average Hours of Internet Use at Other Places per Week (People Who Use the Internet Anywhere) 4
3.2
Number of Hours
3
2.0
2 1.6
1.2 1.0
1
0.7
0.6
0.6 0.2 0.0
0.2
0.1
0.2
Stage 1-5 appendix: Ototal continuous (10-22-03)
U SA
Ta iw an
Sw ed en
Sp ai n
re Si ng ap o
M ac ao
Ko re a
Ja pa n
Ita ly
er m an y G
C hi na
C (S hile an tia go H ) un ga ry
0
UCLA Center for Communication Policy
The World Internet Project Average Hours of Total Internet Use per Week (People Who Use the Internet Anywhere) 20
15.3 14.2
Number of Hours
15 12.4 11.4
11.6
10
11.6
11.2
10.7
9.3
8.6
7.7 6.0
5.3 5
Stage 1-5 appendix: Itotal continuous (10-22-03)
U SA
Ta iw an
Sw ed en
Sp ai n
Si ng ap or e
M ac ao
Ko re a
Ja pa n
Ita ly
er m an y G
C hi na
C (S hile an tia go H ) un ga ry
0
UCLA Center for Communication Policy
The World Internet Project Percent of Internet Users Who Spend 10 Hours or More on Average Online at HOME per Week 50%
40%
Percent of Users
36.0%
28.7%
30%
28.3% 24.1% 21.8%
20%
19.1%
20.3%
16.5% 14.5%
14.7%
14.9%
Sweden
Taiwan
10% 5.4%
0% China (Urban)
Germany
Stage 2 (new): Htotal (10-14-03)
Hungary
Italy
Japan
Korea
Macao
Singapore
Spain
USA
UCLA Center for Communication Policy
The World Internet Project Percent of Internet Users Who Spend 10 Hours or More per Week on Average Online (Total All Locations) 100%
60%
55.7% 44.5%
46.8% 40.9%
38.2%
40%
41.2%
27.0%
41.0%
39.2%
25.9% 20.4%
20%
17.6%
15.1%
Stage 2 (new): Itotal (10-14-03)
U SA
R us si a
Ta iw an
Sw ed en
Sp ai n
Si ng ap or e
M ac ao
Ko re a
Ja pa n
Ita ly
H un ga
ry
0% C (U hin rb a an ) G er m an y
Percent of Users
80%
UCLA Center for Communication Policy
The World Internet Project Percent of Users Online More than 5 Hours a Week on Average by AGE (Total All Locations) 16-24
35-44
55-64
100% 86.4%
80%
74.7% 69.6%
67.6% 64.30%
Percent of Users
63.4%
60%
71.2% 63.3%
62.9% 56.2%
54.0%
40.4%
43.4%
45.3%
46.7% 42.9% 38.5%
36.8%
40% 32.3%
31.8%
29.2%
20%
0% Germany
Hungary
Stage 2 (new): Itotal x Age (10-14-03)
Italy
Japan
Korea
Spain
USA
UCLA Center for Communication Policy
The World Internet Project Internet Use: Age 16-24
35-44
55-64
95.1%
100%
90.8% 80.6%
Percent of Respondents
80.1%
80%
72.8% 66.4%
67.3%
63.0%
59.6% 55.6%
60%
49.5%
45.1%
40%
74.5%
70.2%
38.7%
37.4% 31.6%
31.7% 22.2%
20%
13.7%
11.5%
9.0%
11.7%
4.3%
0% Britain
Germany
Stage 4 (new): Usenet x Age (10-14-03)
Hungary
Italy
Japan
Korea
Spain
USA
UCLA Center for Communication Policy
The World Internet Project Internet Use by Education High School or Vocational School Degree
University Degree or Higher
100% 92.2% 88.1%
87.1%
Percent of Respondents
80.5%
77.7%
77.3%
80%
76.7%
70.1% 64.4%
83.8% 76.4%
66.3%
66.0% 62.6%
61.0%
60%
54.9%
53.5% 49.5% 45.7%
45.5%
47.6%
44.9%
40%
18.2%
20%
14.6%
0% Britain
Germany
Hungary
Stage 4 (new): Usenet x Edu (10-14-03)
Italy
Japan
Korea
Macao
Singapore
Spain
Sweden
Taiwan
USA
UCLA Center for Communication Policy
The World Internet Project Average Hours Users Spend Online per Week by AGE (All Locations) 16-24
35-44
55-64
20
16.0
15
14.7 13.8
Number of Hours
13.0 12.0
11.6 11.6
11.3
10.7
9.3
10
8.4
8.2 6.9 5.4
5.3
6.3
7.0
6.5
6.3 5.3
4.2
5
0 Germany
Hungary
Stage 4 (new): Itotal x Age (10-14-03)
Italy
Japan
Korea
Spain
USA
UCLA Center for Communication Policy
The World Internet Project Average Hours Users Spend Online per Week by GENDER (All Locations) Male
Female
20
15.9
Number of Hours
15
15.9 14.9
14.3
13.3 12.4
10.0
13.1
12.1 10.7
10.2
9.5
10
11.6
8.1 7.0
6.3
5
9.9
9.4
10.1
8.0
7.3
5.8 4.3
4.1
0 China (Urban)
Germany
Hungary
Stage 4 (new): Itotal x Gender (10-14-03)
Italy
Japan
Korea
Macao
Singapore
Spain
Sweden
Taiwan
USA
UCLA Center for Communication Policy
The World Internet Project Percent of Users Who Purchase Online by AGE 16-24
35-44
55-64
60% 51.6%
50%
Percent of Users
43.6%
41.3%
38.5%
40%
38.2%
36.9%
37.1%
34.4% 31.9%
30%
27.2%
26.5%
31.2% 29.5%
25.0%
20%
29.3% 25.0%
16.5%
9.8%
10%
6.4% 6.7% 0.0%
0% Britain
Germany
Stage 4 (new): PurInt x Age (10-14-03)
Italy
Japan
Korea
Spain
USA
UCLA Center for Communication Policy