Celinda Lake President Alysia Snell Partner Michael Perry Partner
From:
Lake Research Partners
Subject:
New polling data in Washington’s 8th Congressional District
Date:
October 15, 2008
The latest Lake Research Partners survey1 of likely voters in Washington’s 8th District shows Democrat Darcy Burner leading Republican Dave Reichert for the first time in the history of our polling.
David Mermin Partner Robert G. Meadow, Ph.D. Partner Daniel R. Gotoff Partner
• Burner now leads Reichert 47% to 40%. This is the first time she has ever led in a Lake Research Partners poll, signaling that the voters of WA-08 are ready for the kind of change on behalf of middle class families that Burner promises to bring. • Reichert’s job performance rating has plummeted to 34% good or excellent versus a majority (55%) just fair or poor. Voters are waking up to the reality that Reichert has been exceptionally ineffective on behalf of the district, and are tired of his being a rubberstamp for George Bush’s policies.
Joshua E. Ulibarri Partner Rick A. Johnson Vice President Tresa Undem Vice President Robert X. Hillman Chief Financial Officer Alan C. Wolf Chief Operating Officer
To:
MEMORANDUM Interested parties
• Reichert’s re-elect stands at just 36%. The remaining two thirds of the electorate would consider voting for someone else, vote to replace Reichert, or aren’t sure. • Burner’s positive message is starting to penetrate, while Reichert’s lack of leadership is exposed. Voters who have recently heard, seen, or read something about Burner feel more favorably toward her by a better than 2-to-1 margin (39% more favorable to 18% less favorable). By way of contrast, voters who have recently heard, seen, or read something about Reichert are twice as likely to feel less favorably than more favorably about him as a result (16% more favorable to 30% less favorable). With enough resources to continue to communicate Burner’s strong messages and inform voters about Reichert’s ineffectiveness, Burner is on a path to emerge victorious in 20 days. ------------------------------------------
For more information on this Lake Research Partners’ survey, contact Celinda Lake at 202-776-9066 or David Mermin at 510-286-2097. 1
The telephone survey of 500 likely voters in Washington’s 8th Congressional District was conducted October 11-14, 2008, by Lake Research Partners. The margin of sampling error is +/-4.4%. 1726 M Street, DC 20036 • tel. 202/776-9066 • fax 202/776-9074 •
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