The Perfect Check Out V2

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The Perfect Check Out

Andrian Lee, Director, Philippines & Emerging Markets, AsiaPay

The power of search is negated by the absence of online fulfillment.

Who we are AsiaPay provides one of the most comprehensive, secure, cost-effective payment solutions and services to banks, merchants and individuals.

  First in Asia •

First leading electronic payment service provider and gateway solutions provider in Asia • Currently serving 11 leading banks in HK / Asia • Serving over 2,000 leading merchants in HK / Asia •Market leader in HongKong, now expanding to the rest of Asia. (China, Thailand, Singapore, United Kingdom)

First in the Philippines • The premier payment and eCommerce solutions provider affiliated with the leading Philippine bank & credit card acquirer: BDO • PesoPay – the first eCommerce payment service to Merchants • eBigay – the first to enable the non-profit organizations to receive online donations

Partner & Merchant Reference (11 Banks in Asia)

Financials eBusinesses

eCommerce at 97% Less; Setup cost = unlocked iPhone eCommerce before PesoPay

eCommerce now with PesoPay



Expensive investment. Philippine merchants had to develop an eCommerce payment and security facilities from scratch.



No investment. Philippine merchants can enjoy PesoPay eCommerce account with full control of transaction management and security.



Large hold deposit. The acquiring bank required at least Php 500,000 deposit to safeguard business risk of signing up a new online merchant.



No hold deposit. Total deposit is now waived because PesoPay system is present, charging is pay as you go.



4.5 % MDR. 4.5 % Merchant Discount Rate (MDR) has been the prevalent rate of the Bank for eCommerce.



Same MDR plus small fee. Still 4.5% MDR plus P6.00 fee regardless of amount

What PesoPay can do for you Increase Affordability PesoPay can make your products simulate the way Filipinos love to pay. •

eCommerce is eTingi. • Filipinos appreciate minimal amount of payment in buying products. • PesoPay enables your customers to avail of your products by allowing them to pay a minimal amount using their credit cards.



eCommerce is eGives. • Filipinos like to pay through installments. • PesoPay enables your customers to benefit from the credit card installments of your products.



eCommerce is eHulugan. • Filipinos have the concept of advanced prepayment. • PesoPay enables your customers to do advanced prepayment for your products.

Expand Availability •

Filipinos are not just in the Philippines, there are 15M Filipinos who are working and living in 190 countries.



PesoPay enables you to reach this exploding global Filipino market with great purchasing power who use their credit cards from anywhere in the world.

Before the perfect check out, your customers need to shop

Your website needs to be shopping cart enabled Have you shopped online?

Shopping cart for dummies: Copy and paste code Express Activation includes Shopping Page Template

Code is free at ebiziseasy.com

Shopping cart for dummies: Copy and paste code Express Activation includes Check Out & Payment Page

Shopping cart for dummies: Step 1: Select an item and add to cart

Shopping cart for dummies: Step 2: Once shopping cart is filled, confirm check out purchase

Shopping cart for dummies: Step 3: Input credit card info

Choices of: - Sales and/or - Authorisation only

Send to bank for processing Return payment result via - return URLs, - returned data feed, and - result email notification

Advanced shopping: OS Commerce/PesoPay PayCart

Advanced shopping: Step 1: Search product

The Matrix

Advanced shopping: Step 2: Search result

The Matrix

The Matrix

Advanced shopping: Step 3: Purchase product

Advanced shopping: Step 4: Delivery information

Advanced shopping: Step 5: Payment information

Advanced shopping: Step 6: Order confirmation

Advanced shopping: Step 7: Input credit card info

Advanced shopping: Step 8: Payment page result

Advanced shopping: Step 9: Payment confirmation

2008: After Express Activation, Instant & Low Cost eCommerce Platforms on OS Commerce, #1 Open Source Online Shopping Engine + Web 2.0 applet

ShopPay Web 2.0: New Front End eCommerce Interface

Retail / kiosk

Card Capture

Web 2.0 Social Media MERCHANT

Acquiring Banks in the region

Card Capture

Direct Connection

Web 2.0 Mobile Social Interactivity

Online Store

Customer Side

Internal Users

Merchant Side

Payment Gateway Side Acquirer/ Schemes

The Perfect Check Out: 7 Approaches to Perfection

The Perfect Check Out Knows You

The Perfect Check Out Knows You

-Do your customers need to create an account? -Right choice of shopping cart can maximize customer CRM analytics -Mine most searched; most purchased; cart abandonment; cart failure; bestsellers -Fastest way to develop a customer database for marketing relationship

The Perfect Check Out Knows Your Currency

The Perfect Check Out Knows Your Currency

-Local or OFW/ International customers? -Use generic online currency converter tools to automate conversion -Make final settlement currency clear -Make sure you post disclaimer for final credit card statement conversion

The Perfect Check Out Cross Sells

The Perfect Check Out Cross Sells

-Maximize shopping catalog system that create product relationships -Link customer purchase with catalog to create recommendation opportunities -Review the products they have already shown interest in -Make the cross-sell interface natural to the shopping process

The Perfect Check Out Up Sells -You got me at hello! Don’t stop there. -Create more chances to add and upgrade -Know the tolerance elasticity of your customer or risk abandonment

The Perfect Check Out Creates an eMarketing Relationship -Maximize online relational database -Spend on emarketing and anti-spam Software filters -Headlines! Headlines! Headlines!

The Perfect Check Out Starts a Recurring Relationship -80% of PH credit card is recurring / installment payment -Recurring is automatic loyalty -Recurring is keeping the sales -Recurring has less fraud risk

The Perfect Check Out Sets Up More Sales Leads

eMOTO online facility for telemarketing and customer sales call center

eMarketing emailer Recurring payment powered by direct payment Facility link embed that leapfrogs to checkout

Before The Perfect Checkout, First Things First! 1. Done! Activation and Testing Service Your website is already live and ready to accept online credit card transactions when we turn over your PesoPay merchant account. 2. Shop! Shopping Page Integrated in Your Website Your customers can instantly shop for your products and services. 3. Sign Up! Customer Profile Registration Page Done You can collect customer's profile information readily. 4. Check Out! Check Out Page is Already Connected to PesoPay Online Payment Gateway Your customers can checkout and immediately pay via credit card. 5. Sales! Login and Monitor Sales Transactions in Real Time! Your PesoPay account will already be live and reflect in real time the transactions received.

The Perfect Check Out

Andrian Lee, Director, Philippines & Emerging Markets, AsiaPay

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