Sample Press Release

FinCo 123 Madeup Street Bala Cynwyd, PA 00123 For Immediate Release: Contact: September 23, 2009 Stacey Favocci (609) 219-2113 (732) 947-0852 FinCo Brings New Cards to the Table BALA CYNWYD, P.A. – Proudly announcing the agreement of expansion, FinCo will be acquiring its competitor and the two companies will merge as one to offer more extensive financial options, a spokesperson said yesterday. FinCo and its main competitor, a smaller, private company, Financial Boutique, have agreed to come together as one to offer more services to clients. FinCo, a Fortune 1000 company, will take on the task of dealing with all types of mortgages, including for the first time those that focus on affordable housing finance. President and CEO, Bill Smith, is enthusiastic about the acquisition. “I’m excited to get the ball rolling with Financial Boutique,” Smith said. “The two companies together are moving in the right direction. Our clients are truly going to benefit from this change.” Jack Collins, the current CEO of Financial Boutique, will retire when the acquisition is made. Despite his leaving, the 600 Financial Boutique employees will remain and add to the current 2,500 FinCo employees after the change. All offices of both companies, seven in total, will remain open in the foreseeable future. After the companies are integrated, Financial Boutique will take charge as FinCo’s Affordable Housing Division due to their years of experience in the specific field. Financial Boutique’s current Vice President, Margaret Jones, will run this division and work with Smith. “I am eager to head this new department and show FinCo what we do,” Jones said. “I’ve had 25 years of experience in this field and ten in my position at Financial Boutique; I’m excited to see where this new adventure will take us.” In 2007, Financial Boutique’s profits were $100 million while FinCo’s were $500 million. Together, the company can bring efficiency, effectiveness, and profit to greater levels. -###-