Wednesday, April 1, 2009
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Got jobs? City rode wave to become biggest in region slumps. Even as job losses mount in financial, real estate and retail jobs, today’s economy is less reliant on a single industrial sector, such as rail or industrial manufacturing, officials say. Nowhere is that more clear than in today’s jobs leaders. Over the last decade or so, the city has become the medical hub of Placer County, with two major medical centers – Sutter Roseville and Kaiser Permanente, which together employ thousands and are expected to remain somewhat recession-resistant. That diversification could get a boost with efforts to lure a major four-year educational institution in the years ahead, which could bring hundreds of jobs to the region. With the help of favorable business policies and Sierra College partners, officials are attempting to lure so-called “green-collar” businesses that focus on environmentally friendly technology, such as solar. But looking back on some of the major developments that helped make Roseville the truth contained in that old adage becomes readily apparent: the only constant in life is change.
By Nathan Donato-Weinstein The Press-Tribune
t probably happened sometime in 2004. That’s when the city’s population likely crossed the hundred-grand mark, just one part of a south Placer County population surge through the earlier part of the decade. With a few exceptions, the trend hasn’t really let up since the railroad moved here in 1906. Spurred by a steady progression of businesses – first rail, then high-tech, retail and health care – Roseville became the jobs and population leader in Placer County. These days, that growth has slowed some as home prices have fallen and unemployment spiked. Yet Placer County remained the fastest growing in the state last year, according to Census figures released in March, showing people still want to live here. (Still, the 3 percent gain would have been anemic several years ago.) And as the city experiences the worst economic conditions in decades, it is perhaps better prepared to emerge from it than in past
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COURTESY CITY OF ROSEVILLE
Located in the heart of Downtown Roseville, the city’s Civic Center is the hub of local government. City leaders have presided over explosive growth during Roseville’s 100-year history. 1999 – Union Pacific finishes $150 million investment in J.R. Davis Rail Yard
ROSEVILLE ON THE GROW
1914 – Roseville Home Telephone Co. founded.
1906 – Southern Pacific announces move from Rocklin to Roseville
1950 – Washington Boulevard underpass opens; central business district in decline 1930 – SP cuts hundreds of jobs as the Depression takes hold
2003 – Roseville Telephone becomes SureWest Communications Inc.
1979 – Hewlett Packard opens operations on Foothills Boulevard, will become city’s largest employer.
1952 – Roseville Community Hospital opens.
2004 – City approves West Roseville Specific Plan, which dramatically adds to the city’s size and population.
1983 – NEC opens chip fab plant.
Year
1910
1920
1930
1940
1950
1960
1970
1980
1990
2000
2008
Population
2,608
4,477
6,425
6,653
8,723
13,421
18,221
24,347
44,685
80,092
109,154
1946 – Postwar population booming; Pacific Fruit Express ice plant peaks with 2.5 million tons of ice produced for rail cars
April 10, 1909 – City incorporates; population booming with rail workers. 1926 – Work starts on Pacific Fruit Express ice plant
2000 – Galleria at Roseville opens on Aug. 25; 14 days later, it welcomes its one millionth customer.
1974 – PFE ice plant closes as technology makes it obsolete
1966 – Oakmont High opens, becoming the city’s second high school
2008 – First phase of Galleria expansion project complete, bringing 100 new stores.
1990 – First dealer (Reliable Pontiac – Cadillac) moves into Roseville Auto Mall.
2009 – Kaiser Permanente becomes city’s largest employer, overtaking HP.
Our town’s a wonderful place to play From the first triangle to the last fish sculpture, here’s a timeline on the long, rich history of Roseville’s city parks By Megan Wood The Press-Tribune COURTESY
1905 -
More modern facilities located off East Roseville Parkway and North Sunrise Avenue were a big step up when Sutter Roseville Medical Center opened its doors in 1998.
Duranta “Triangle” Park is designated to be Roseville’s first park. However, the bare plot of land did not feature any play structures and remained so for more than 60 years.
For the health of it
1917-
Staff report
Royer Park, purchased for $3,000, becomes a popular outdoor gathering place in the city. Over the years, features like a train, covered picnic areas
oday, the city of Roseville is known for its substantial health care facilities – including Sutter Roseville Medical Center and Kaiser
See Parks, page B8
T COURTESY CITY OF ROSEVILLE
Paul Lunardi addresses the crowd during dedication ceremonies for Lunardi Park, located at 2501 Country Club Drive.
Permanente. But it wasn’t always that way. When the Dec. 7, 1941 attack on Pearl Harbor plunged the United States into the conflict of war, the RoseSee Hospitals, page B6
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Wednesday, April 1, 2009
The Press-Tribune
Roseville since 1960: a real boom-town Expansion changes downtown landscape; high-tech industry brings economic diversity By Duke Davis Special to The Press-Tribune
he population boom of the 1960s continued throughout the 1970s, forcing Roseville to expand. By 1973, all of Southern Pacific’s 21,000-car fleet was selfrefrigerating. The need for the world’s largest ice plant was no more, and this local railroad landmark was torn down in the spring of 1974. The future of the railroad and its Roseville employees remained a constant matter of concern for years to come. Expansion throughout Roseville proved to be troublesome for the once thriving business-centered downtown. Additional threats to the downtown area’s future included completion of the first units of another shopping center for Payless Super Drugs Store in November 1974 and Albertson’s Supermarket in 1975. For a time, Vernon Street and Riverside Avenue kept pace with fast growing East Roseville, but by 1970, a good deal of the once bustling business shifted eastward. Gradually, long-time downtown businesses like Huskinson’s Drug Store, dating from 1916; Taylor’s Red & White Grocery, 1926; Wolf & Royer Hardware, 1926; J.C. Penney, 1930 and others quietly closed their doors and retired or moved to new loca-
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tions. Thousands of munitions shipments passed through Roseville during World Wars I and II, the Korean and Vietnam Wars and Desert Storm without a single mishap. An exception to the rule, however, occurred on the morning of April 28, 1973 when a wooden floor on a munitions boxcar caught fire from brake shoe sparks. The fire resulted in a series of earth-shattering explosions causing $5.6 million worth of damage in Roseville and neighboring communities of Citrus Heights, Antelope and North Highlands. Miraculously no lives were lost but more than 100 people were treated for assorted cuts and bruises caused by broken glass and flying debris. As for building projects, high on the priority list was a new main library. The still serviceable but overcrowded Carnegie-endowed building dating from 1912 could no longer meet the needs of the growing community. Through the efforts of Congressman Harold T. “Bizz” Johnson, a $1.4 million federal grant for partial construction of a $2.1 million library was obtained from the 1976 Public Works Act. The city raised the additional funds needed through revenue bond sharing Roseville’s first female councilmember was June Wanish, who
COURTESY OF THE CITY OF ROSEVILLE
On the morning of April 28, 1973, a train carrying munitions exploded while passing through Roseville. The earth-shattering explosions caused $5.6 million worth of damages. No lives were lost, but more than 100 people were treated for injuries caused by broken glass and flying debris.
continued many years of community service when she was elected to the City Council in 1978. She subsequently became the first female mayor in Roseville’s history as an incorporated city dating back to
1909. Between 1960 and 1979 the city transformed itself from a railroadoriented community to a city of growing economic diversity. During this period of continual growth,
Roseville emerged as one of the ten fastest growing cities in Northern California. The population grew from 24,347 people in 1980 to 74,2234 in 2000. The rapidly growing customer
Wednesday, April 1, 2009
The Press-Tribune
base attracted many of the country’s top corporations, which located here in the 1980s and 1990s. A good deal of new economic development centered on “high-tech” industries, including such high profile companies as Hewlett-Packard and NEC. The 500-acre HewlettPackard site, established in 1979, manufactured and marketed a wide variety of the company’s computer and networking products. Since then, the company has expanded its Roseville operations beyond the main Foothills Boulevard campus to include facilities at Blue Oaks Boulevard and Industrial Avenue. NEC Electronics, which has worldwide sales in excess of $43 billion, moved into Roseville in 1983 with an initial investment of $100 million.
Douglas Boulevard grew from a dusty two-lane country road, called Rocky Ridge Road, into a vital link in Roseville’s business, commercial and everyday life. Much of today’s busy Douglas Boulevard was once part of the vast Johnson sheep ranch. William Johnson, born in the former Mormon Island mining camp now deep under the waters of Folsom Lake, purchased his first piece of Roseville area property in 1905 on which he raised sheep, and by 1918, Johnson Ranch had grown to 2,000 acres. Additional land was purchased in 1927 and the final parcel, the former Brown Ranch, was purchased in 1941. Today, modern office buildings occupy pastures where Johnson’s sheep once grazed.
COURTESY OF THE CITY OF ROSEVILLE
NEC Electronics moved into their Foothills Boulevard location in 1983.
Of the many new industrial developments that located in the Roseville area in recent years, Pride Industries, a multi-faceted organization provided job opportunities for people with mental or physical disabilities. Founded in 1966 in an Auburn church basement, Pride has continually expanded and by 1999 employed about 1,100 workers, making it the fourth largest manufacturing and service industry in the Roseville area. As a result of the expanding and diverse Roseville economy during this time city growth migrated beyond traditional city boundaries.
Another success story of the east Roseville area has been development of the Roseville Automall on North Sunrise Avenue. Roseville Automall dealerships began opening for business in late 1989 with eight major dealers and 12 vehicle franchises. Parks are also an important part of what makes Roseville the city it is and among Roseville’s many public parks is the 152-acre Maidu Regional Park. Dedicated on Sept. 22, 1987, Maidu Park includes Maidu Community Center, the Maidu Branch Library, sports courts, ball fields, children’s playground and the Maidu
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Indian Village, where a Maidu Interpretive Center opened in early 2001. hile the economy was booming and job opportunities increased in many local business sectors, the railroad – long the dominant force in Roseville’s economy – experienced a period of decline before rising to new heights in the late 1990s. The general public first became aware of local rail operations’ ongoing decline back in 1972 when passenger traffic was discontinued and the venerable old depot was demolished. Further shock set in the following year when the PFE Ice Plant closed and was torn down. Over the next 10 years, intense competition with the trucking industry and mergers of several smaller railroads further threatened Southern Pacific’s viability. In 1983, Southern Pacific embarked on an economic move to merge with the Santa Fe Railway. Some operations merged and a holding company for the two railroads was created, pending approval by the Interstate Commerce Commission. The ICC delayed its decision until 1986, only to then reject the merger claiming it would create a monopoly. The holding company was ordered to sell one of the railroads. During those years when the ICC deliberated, Southern Pacific did little to modernize its equipment and operations. With the future of local railroad operations in doubt and increased job opportunities offered by new industries locating in Roseville, many turned away from the railroad. Much of Roseville’s expansion and growth came under the direction and leadership of City Manager Allen (Al) Johnson. During Johnson’s 15 years as city manager Roseville experienced vast growth. A list of achievements accomplished during his tenure include formation of public-private partnerships for the construction of the Roseville Automall and Galleria at Roseville, expansion in business developments (creation of 35,000 jobs, con-
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COURTESY OF THE CITY OF ROSEVILLE
Once the dominant force in Roseville’s economy, the railyard saw a period of decline before rising to new heights in the 1990s.
tinuous investment by NEC, and addition of millions of square footage of commercial, industry and business-professional space), City infrastructure (cities-county Highway 65 Joint Powers Authority financing, South Placer Wastewater Authority, Corporation Yard, Civic Center, three fire stations, the police station, and the Pleasant Grove Water Treatment Plant), and numerous recreational and educational opportunities (construction of 32 parks, the Roseville Aquatics Center, Maidu Community Center, Maidu Interpretive Center, Maidu Branch Library and the Woodcreek Golf Course.
See Roseville, page B4
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Wednesday, April 1, 2009
The Press-Tribune
Roseville: HP becomes city’s number one employer in 1999
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COURTESY OF THE CITY OF ROSEVILLE
Del Webb’s Sun City, which opened in 2000, became the first of the noted retirement communities to be built outside of traditional locales like Arizona and Palm Springs.
Roseville project alone accounted for 25 percent of this growth. On Dec. 15, 1993, the city of Roseville granted approval for a Del Webb retirement community on 1,200 acres of the historic Fiddyment Ranch, making it the first Del Webb retirement community to be undertaken outside of traditional locales like Arizona and Palm Springs. Ground breaking for the 1.1-million-square-foot Galleria at Roseville took place on Sept. 2, 1998. The Galleria was officially opened to the public on Aug. 25, 2000. A major concern facing every city council during the past 30 years has been how to maintain the small town
neighborliness, which has made Roseville such an envied place to live. Particularly attractive to many young families moving into the area has been Roseville’s school system, which has more than kept up with dynamic growth patterns. Recognizing how quickly open space in South Placer County was disappearing, the city followed an aggressive policy to develop a wide variety of neighborhood parks and playgrounds as well as miles of bicycle and hiking trails along streambed greenbelt areas. The city mandated that there must be nine acres of parks for every 1,000 residents, twice the amount required for other cities of comparable size in California.
Call” Community Service Award by the United States Telecom Association. Other long-time service clubs like the Lions and Rotary clubs, Soroptimist International and the Women’s Improvement Club have a long-established tradition of contributing to the betterment of the community. Further disillusionment about railroading as a career occurred as late as 1993 when, as part of a restructuring movement, Southern Pacific announced that 102 positions at the Roseville yards would be transferred to Denver and elsewhere. Some accepted the inevitable and moved to new locations. Many debated the railroad’s future in Roseville. Just as Southern Pacific seemed to be turning things around, it was announced the company had been sold to
Union Pacific. The sale signaled the end of the Southern Pacific name, an American fixture since 1865. The company would have combined revenues of $49.54 billion making it the largest railroad in the United States. Roseville, with its future as an important railroad center threatened only a few short years ago, would be one of the biggest winners from the merger. The public soon learned Roseville was earmarked to become the major Northern California hub for the largest railroad in North America. The merger of Southern Pacific and Union Pacific railroads under the Union Pacific banner was officially approved in 1996. Work began the following year on the largest expansion in Roseville’s history. Douglas Boulevard grew from a dusty two-lane country road, called Rocky Ridge Road, into a vital link in Roseville’s business, commercial and everyday life. Much of today’s busy Douglas Boulevard was once part of the Johnson sheep ranch. COURTESY OF THE CITY OF ROSEVILLE
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hile the city of Roseville began down a path toward full maturity in the 1980s, the fruits of its labor were fully realized in the 1990s. Roseville experienced a technology boom when companies such as HewlettPackard and NEC opened up venues within the city. Continued growth in the industry throughout the 1990s pushed Roseville toward the new millennium. By 1999, Hewlett-Packard employed more than 4,400 workers at its North Roseville locations making it the number one employer in Roseville and Placer County. By 1992, NEC’s Roseville investment had grown to $1.2 billion. Sutter Roseville Medical Center opened in June of 1997 and Kaiser Permanente’s hospital opened in 1998. University of California Davis satellite primary care clinics and a host of other clinics, convalescent hospitals, regional medical centers and retirement homes also joined the Roseville health services community. Growth in West Roseville reached a high point in 1997 when nearly half (47 percent) of all housing started in Placer County during that year took place in Roseville. The Del Webb Sun City
he private sector also has played an important role in the recreation/ entertainment field of Roseville. In recent years two multi-screen theater complexes, an ice skating rink and Golfland/Sunsplash have been completed. Roseville Telephone Foundation, the nonprofit arm of Roseville Communications Co., is one of many local organizations devoted to community enhancement. Established in 1992 as a vision of the late RCC chairman Bob Doyle, the foundation had, by the end of 1999, contributed nearly $800,000 to help children, families and the elderly in the Roseville, Antelope, Granite Bay and Citrus Heights areas. For its efforts, the Roseville Telephone Foundation was awarded the 1999 “Beyond the
Harding
Continued from page B3
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s the twentieth century wound down, Roseville found itself in the midst of the greatest economic boom in its 135-year history. Its economy was strong and growing stronger every day with ample job opportunities. With the new Galleria at Roseville serving as the catalyst, demand for office and retail space multiplied many times over. By the end of 1998, Roseville and nearby Rocklin had a combined total of 1.4 million square feet of office space. Roseville’s total alone in 1999 added up to more than 2 million square feet. New subdivisions, including affordable housing for low-income families and senior citizens, were added along with executive-style homes and hotels catering to the business and traveling public. A September 1999 study prepared by the Sacramento Area Council of Governments estimated that Placer County’s population will double between January 1997 and July 1, 2022. More than half of this growth was expected to occur in Roseville which, if projections are correct, will grow by 50,347 new residents by year 2022, an increase of 76.6 percent. This growth will present both opportunities and challenges for Roseville in the years ahead.
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PHILIP WOOD/THE PRESS-TRIBUNE
The 1.1-million-square-foot Westfield Galleria at Roseville was officially opened to the public on Aug. 25, 2000, as Roseville experienced the greatest economic boom in its 135-year history. At left, June Wanish, Roseville’s first female city councilmember, and subsequently, its first woman mayor.
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Wednesday, April 1, 2009
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Hospitals: $150,000 hospital bond issue passed overwhelmingly in 1948 Continued from page B1 ville community, comprised of 8,000 residents, began to prepare for a possible invasion. Because there was no hospital in Roseville at the time, registered nurse Hattie Broyer led the effort to organize all the resources of the medical community. She supervised the transformation of the Roseville High School gymnasium into an emergency hospital complete with cots, bandages and medical supplies. The wartime emergency hospital raised awareness in the Roseville community that a hospital was needed and Roseville residents, along with nearly every civic organization, enthusiastically endorsed a campaign to build a hospital for the city of Roseville and the surrounding community. The Civilian Defense Council sponsored a dance in
location. The city began researching the actual cost to build a hospital. When, in 1948, the possibility of obtaining state and federal funds to match the city’s cost share became avail-
In a little more than 10 years, Kaiser Permanente has turned a modest presence into the city and county’s largest employer. The health-care giant saw patients for years at its Riverside Avenue medical offices, but lacked a fullservice hospital in the region’s most booming city. That changed in 1995, when construction was completed on Kaiser’s Eureka Way campus. But due to flat membership, it sat closed until 1998. At that time, it included an acute care hospital, emergency room and surgical facilities. But membership didn’t stay sluggish for long. It boomed in the 2000s. And in recent years, Kaiser has embarked on a massive expansion to add bed capacity and services. In late 2008 and early 2009, Kaiser opened a much larger emergency room, making it the largest in the region. And in January, members received another boom: a birth center to replace a decades-old facility in Sacramento. The nonprofit HMO estimates it will have spent a half-billion dollars on new projects in the area when all tallied.
See Hospital, page B8
– Staff report
With 26 acute care beds, Roseville Community Hospital opened its doors in 1952. It aligned with Sutter Health in 1993. COURTESY
April 1943 that brought in $1,100 for the construction of a hospital. Other fundraisers included a victory garden fair and a harvest festival that also contributed funds for a community hospital. By 1945, dances had been held in the Masonic, Eagles and Odd
Fellow Halls, all to benefit the future hospital for Roseville. In 1946, after $15,000 had been raised, the Roseville Chamber of Commerce approved the Community Service Council’s “Municipal Hospital Project,” and a tentative site was selected for the
Roseville’s boom brought big bucks from Kaiser
Wednesday, April 1, 2009
The Press-Tribune
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What’s happening around town this centennial? ou are cordially invited to help celebrate Roseville’s 100th birthday with events happening April 10- 19. Although the city’s official birthday celebration is April 18, city staff has planned a week of festivities to get the community involved in this monumental occasion. The events include:
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The roses will sell for $20 with part of the proceeds benefiting the nonprofit group Never Forget Our Fallen. After the unveiling ceremony, Jackson & Perkins will give away Green Acres gift certificates throughout the afternoon.
When: 5 p.m. Where: Roseville Utility Exploration Center, 1501 Pleasant Grove Blvd. inning essays written by third-, fourth- and fifthgraders from the “Roseville 2109” writing contest will be announced.
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April 10
Debut of official Roseville Centennial Rose
Reception for “Double Exposure”
When: 10:30 a.m. Where: Green Acres Nursery & Supply, 901 Galleria Blvd. city with a name like Roseville should have an official rose. To commemorate its centennial and the wild roses for which it was named, the city of Roseville, in partnership with Jackson & Perkins, will unveil the city’s official rose, the “Roseville Centennial.” Chosen for its vibrant red color and rounded shape, the Roseville Centennial will reach approximately 4 feet tall with 3-inch blooms. According to Karen Garner, Roseville economic development analyst, only 450 roses will be made available to the public. Pre-orders for the first 200 can be placed through Jackson & Perkins and can be picked up on the day of the unveiling. The Centennial Rose will also be planted in the rose garden at the Maidu Interpretive Center as well as at the Civic Center.
Student essay contest awards
When: 6 p.m. Where: Roseville Utility Exploration Center, 1501 Pleasant Grove Blvd. Cost: $20 adults/$10 students.
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The Roseville Centennial Rose will be unveiled in a ceremony April 10 at Green Acres Nursery.
nderstand the green movement two-fold when renowned photographer and keynote speaker David Arnold unleashes his aerial views of glaciers from the past and present to show the impact of global warming. The exhibit will be on display until June 5, but Arnold is in town for one night only.
April 15
April 17
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COURTESY
Poetry contest award winner will be announced
ASBESTOS • LEAD • MOLD • BIO D E M O LI T I O N S P E C I A LI S T (Dust Free)
April 18
Earth Day celebration When: 10 a.m. to 3 p.m. Where: Roseville Utility Exploration Center, 1501 Pleasant Grove Blvd.
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Union Pacific open house
When: 5 p.m. Where: Magic Circle Theatre, 241 Vernon St.
April 16
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elebration includes live music, food and activities for the family.
Rose Parade documentary premiere
When: 4 p.m. Where: Downtown Library, 225 Taylor St.
f you weren’t able to make it to Pasadena for the debut of Roseville’s float, don’t miss the premiere of the Rose Parade documentary. Featuring never before seen footage and commentary by Mayor Gina Garbolino and 1940 Tournament of Roses Queen Margaret Huntley Main. Viewers will see the float process from construction to test-drives the week before the parade. Several of the float riders will reunite to reminisce about the parade and Queen Margaret herself will be in attendance to tell stories of her ride more than 60 years ago. The film runs approximately 30 minutes and will be available for purchase after the viewing. The DVD features extra footage, extended scenes and outtakes and is available for purchase at $7. A boxed set of six historical Roseville DVDs including the Rose Parade documentary will be available for $35.
When: Noon to 3 p.m. Where: Railroad yard along Atlantic and Vernon streets.
small screen celebrity will make a rare appearance when the Union Pacific Fleet goes on display for guests to get up close and personal. Known by train enthusiasts as one of the last steam trains in operation, Union Pacific’s 844 will look familiar to younger generations as it appeared in the opening and closing credits of PBS show, “Shining Time Station.” Train experts will answer questions and present the latest in locomotive technology with the new ultra low emission locomotive, GenSet. According to city officials, this is a rare opportunity to see this collection, especially the 844, of Union Pacific engines.
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Roseville Historical Society open house When: Noon to 4 p.m. Where: Carnegie Museum 557 Lincoln St. ee the historic sights of Roseville at your own pace. Pick up a walking tour brochure at the Carnegie Museum and venture downtown to see historic sites such as Roseville’s Public Safety building, the site of Placer County Winery built in 1905 and a major source of employment after the railroad. The winery permanently closed its doors in 1918 at the advent of Prohibition. The Carnegie Museum will be open for the afternoon for visitors to view the exhibits and memorabilia
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See Events, page B9
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Wednesday, April 1, 2009
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Parks: Universally accessible parks on the horizon Continued from page B1 and in the 1930s, a zoo, increased the park’s popularity. Retired Parks and Recreation Director Ed Mahany remembers that in the ’60s, people traveling between the Bay Area and Tahoe would stop at Royer Park to have a picnic and take a break. “It was Roseville’s rest stop,” Mahany said. “There were always events there or people just eating a picnic lunch.”
1934Woodbridge Park is built to honor the Woodbridge family. Dynamite was used to create holes for planting trees.
1948The City Recreation Department is officially established with a budget of $5,000.
1959Roseville purchases Saugstad land, a total of 25.5 acres, it remains undeveloped until 1972 when construction begins on a baseball field and Saugstad Park.
1966Local resident Shirley Ferretti confronts Roseville City Council about the dangers of neighborhood children playing in the streets. She requests $200 to install a large drain pipe to be used as a tunnel for the children to climb on and horseshoe pits for Duranta Park, later renamed Ferretti Park.
1970The master plan for Maidu Regional Park is adopted by city council. The 150-acre project doesn’t open to the public until 1990.
pushing Roseville’s number of parks to more than 30. Many of the parks include special features that include a 32-foot climbing wall at the Sports Center at Mahany Regional Park, a water feature at Mark White Park and a vernal pool at School House Park provides an up close and personal look at ecosystems and natural wildlife.
2005Roseville citizens Sylvia Besana and Leonard “Duke” Davis, David Uribe, Melba and Al Erven and Paul Dugan have parks opened in their honor. By the end of 2005 about 50 parks are available for use by its citizens.
Roseville has 60 parks with more in the works and the highest per capita in the nation. This year George Goto Park opened in honor of the WWII veteran, teacher, coach and athletic director hall of famer. Mel Hamel Park, in honor of the former mayor and Sierra Garden principal, also opened in March with a children’s play structure, soccer field and water feature.
Unique park features City of Roseville Senior Landscape Architect Tara Gee said she tries to make each park have a unique, defining feature. “That way when a kid says ‘I want to go to the fish park,’” Gee said. “Parents know exactly where to take them.” She admits that it’s not always possible but her team thinks with kids in mind at all times. In fact, up until recently Gee herself tested all of the play equipment herself.
1995-
Future parks
Five major Roseville Parks and Recreation facilities open including Buljan Park, Mistywood Park, Woodcreek Golf Club, Mahany Park and the Roseville Aquatic Complex.
Universally accessible parks are on the horizon for Roseville allowing children of all abilities to play together. According to Gee, the Western Town at Maidu Regional Park is currently being rehabilitated to become universally accessible and is scheduled to re-open this summer.
1986-
1998Three new parks open,
able, Mayor Harold “Bizz”Johnson called for 700 voters to sign petitions to place a $150,000 bond issue on the municipal ballot. More than 700 residents signed the petition and the measure appeared on the April ballot. Roseville residents voted overwhelmingly for a hospital and passed the bond. However, for the next two years the city of Roseville tried unsuccessfully to become eligible for federal and state matching funds. That resulted in scaling down the original plans for a 50-bed facility as Roseville residents instead opted to build the hospital themselves without the funding. In January 1949, Frances Adamson donated 8 1/2 acres of land as the site for the proposed hospital, just east of Sunrise and Melrose avenues. A nonprofit corporation was established in March 1950 to administer a fundraising campaign to collect an additional $150,000 from residents. Ten local residents were the initial corporation members, each pledging $100 toward the new campaign to build a 26-bed
hospital. Two years later construction began for a hospital with 26 acute care beds, an operating room and a labor and delivery room. Roseville Community Hospital, serving Placer and Sacramento counties, officially opened in November 1952. Roseville Community Hospital served the area with a distinguished record of service for several decades until 1993 when the hospital affiliated with Sutter Health, a family of not-for-profit hospitals and physician organizations, to allow the fast growing community to take advantage of the services available from the region’s larger health care system. Looking to invest into the future of health care in Roseville and its surrounding communities, Sutter Health embarked on transforming Roseville Community Hospital into a regional medical center. And, just as residents and community organizations did some 57 years ago, everyone worked together to raise funds for this new investment in the future of health care in the community. “Philanthropy at SRMC is deeply
rooted in the community,” said Patricia Marquez, executive director of the Sutter Roseville Medical Center Foundation, the charitable arm of the hospital. “We are forever grateful for the support and look forward to a stronger partnership in the future to assist the medical center in providing even greater services for years to come.” Sutter Roseville Medical Center opened July 22, 1997. Designed to meet Placer County’s health care needs for the next 50 years, Sutter Roseville Medical Center supports Roseville, Rocklin, Lincoln, Loomis, Folsom and Granite Bay. The medical center also supports six separate counties with some services, such as the trauma program that treats and cares for patients from these areas. Just this year Sutter Roseville completed the last of its planned projects, which more than doubles the medical center campus in the last seven years from 172 beds to 393 beds with the addition of the new Patient Care Tower, Neo Natal Intensive Care Unit and Sutter Rehabilitation Institute.
ROSEVILLE CENTENNIAL BRIEFS
First big flood in Roseville requires rehabilitation of downtown parks and restoration of creek beds.
Lincoln Estates Park is built. The cement slide is a new feature for Roseville parks and paves the way for more innovative play structures.
Continued from page B6
2009-
Melba & Al Erven Park – A water creature feature keeps a watchful eye on the playground. Olympus – Climb up a Stegosaurus’ back on the dinosaur shaped jungle gym. Hillsborough – Yo Ho! Climb aboard a pirate ship. Crestmont – Dig in the sand and you might find buried treasure, according to Gee. George Goto – A fish sculpture provides thirsty kids a drink of water.
1976-
Hospital: Expansion increased services
Videos give inside look on history Roseville Farmers Market & Swap Meet
• Acres of Treasures • New Merchandise • Outdoor Family Fun • The Area’s Largest Produce Market
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A hundred years ago, no one had even heard of the Internet. But Roseville’s hundredth birthday certainly isn’t leaving out high-tech. As part of the celebration, the city’s media department launched a major video project to tell the stories behind the biggest events that shaped the city. The city of Roseville’s “100 Moments in History” project will feature 100 short streaming videos when completed (it currently includes about 90). It’s available at www.vimeo.com/cor100. Hosted by Olympics swimming great (and Roseville legend) Summer Sanders, the videos chronicle the oldest and newest developments – from the arrival of the railroad to the opening of the Galleria mall.
Citizens tell their stories Ordinary Roseville citizens are also getting into the online storytelling act, with some help from the Roseville Public Library. With a $10,000 grant from the California State Library, library archivist Lola Aguilar has established a high-tech “digital story station” in hopes of preserving memories of Roseville’s days gone by – from those who lived it. The project records digital videos of participants’ reading short, three- to five-minute stories, overlaid with still photographs – a la Ken Burns – then distributes them online, at www.rosevillestories.blip.tv. More than a dozen are already available. Those interested in telling their stories can contact the library at
[email protected] or call 774-5221.
www.DeniosMarket.com
Time capsule awaits your input Submit ideas into the Roseville centennial time capsule. Ideas can also include publications and technical gadgets.
Submit entries online at www.roseville.ca.us/100 or call 774-5201. Burying of the capsule is scheduled for Saturday, April 18.
Downtown Tuesday Nights start up again in May Join the fun for Downtown Tuesday Nights, every Tuesday 5-9 p.m. May-July at Vernon
Street in Downtown Roseville. Info: www.DowntownRoseville.com.
Famous residents roll call How many of Roseville’s most recognizable names can you list? Though longtime residents usually have the scoop, recent arrivals may not know that several world-class celebrities once called Roseville home. The city especially has a knack for incubating sports stars. They include Tedy Bruschi, the star New England Patriot, who in younger years played for Roseville High School; Dan Bunz, the former 49ers and Detroit Lions star, was born here and played at Oakmont High School. Summer Sanders, the Olympic gold medalist and broadcaster, grew up in Granite Bay but attended Oakmont High School. Evelyn Ashford, who gained fame for her performance in the 100-meter event in the 1984 Olympics, was a track star for Roseville High School. The entertainment industry isn’t left out, either. Molly Ringwald was born here in 1968. And 2007 saw the rise of Dominic Sandoval on the reality show “So You Think You Can Dance.”
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Wednesday, April 1, 2009
The Press-Tribune
B9
Events: Book signings, birthday parties, arts and antiques Continued from page A1 view the exhibits and memorabilia donated by the residents of Roseville.
April 18 continued
“Milestones and Memories” book signing When: 2-3 p.m. Where: Turn the Page Bookstore, 213 Vernon St. uthor Leonard “Duke” Davis will sign copies of the first release of the city’s centennial history book. Books can be purchased at $25.
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COURTESY OF THE CITY OF ROSEVILLE
The Civic Center in Downtown Roseville will be the site of the 100th birthday party and the Third Saturday Art Walk on Saturday, April 18.
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100th birthday party When: 3-4:30 p.m. Where: Roseville Civic Center Plaza, 311 Vernon St. hen a city celebrates its 100th birthday one cake just isn’t big enough to hold all those candles. That’s why a cake-decorating contest will be held to find the cake best representing Roseville or the centennial. The winner will be announced at 3 p.m. and will kick off the centennial birthday party that will also include former council members and mayors, presentations from Mayor Gina Garbolino and mayors from neighboring cities. City officials will also recognize centenarian residents who will be honored guests at the party. The burial of the centennial time capsule and donated items will also take place.
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Centennial movie premiere When: 5-6:15 p.m. Where: Magic Circle Theatre, 241 Vernon St.
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rom the first outpost in 1864 to the Galleria Mall expansion, watch Roseville grow before your eyes. The film features interviews with Roseville citizens, who will also be in attendance and archived footage from the 90th anniversary that includes those no longer with us like Sylvia Besana and Bill Santucci. Time-lapse footage of different parts of the city shows how much Roseville has evolved and grown from the tiny outpost along the tracks to the flourishing city we know and love. Reception to follow at the Civic Center. The DVD will be available for purchase for $7 or the boxed set that includes the Rose Parade DVD for $35.
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Third Saturday Art Walk When: 6:30 p.m. Where: Roseville Civic Center Rotunda, 311 Vernon St. oseville Then & Now historic photographic exhibit and reception. Galleries in Downtown Roseville will be open to the public.
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April 19
Roseville Antique Market When: 8 a.m. to 4 p.m. Where: Oak Street between Taylor Street and South Grant Street irst Roseville antique market in Downtown Roseville.
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– Compiled by Megan Wood
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B10 Wednesday, April 1, 2009
The Press-Tribune
Roseville’s momentous ride down Colorado Boulevard
PRESS-TRIBUNE FILE PHOTOS
Roseville’s entry in the 2009 Rose Parade earned top honors as the recipient of the Governor’s Trophy.
More than 15,000 flowers including 5,000 roses were used to complete the 55-foot long Roseville float that featured a historic locomotive.
An estimated 1 million spectators lined the 5 1/2-mile parade route New Year’s Day in Pasadena. Roseville’s float, “Entertaining Dreams for a Century,” was 61 out of 89 entries in this year’s parade.
Roseville citycouncilman John Allard, right, climbs aboard to his spot on the Roseville float. Allard was among several city officials and guests, including the 1940 Rose Queen, Margaret Huntley Main, who had the honor of riding in the boxcar during the parade.