Reef Culture Brand Standards & Logo Usage Guidelines
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Reef Culture Brand Standards & Logo Usage Guidelines
The Reef Culture Logo When using the Reef Culture logo, it is important to maintain the brand identity by using the color options for the logo shown. The supplied vector-based files should be used for process & spot color applications. In some cases, the logo can appear black or white (reversed against another color), provided it remains reasonably legible.
Color Builds
Reef Blue C: 84 M: 39 Y:24 K: 2 R: 36 G: 129 B: 163
Coral Red C: 30 M: 100 Y:78 K: 38 R: 122 G: 17 B: 40
Grey C: 0 M: 0 Y:0 K: 65 R: 153 G: 153 B: 153
Body copy should be published in Helvetica font, always in grey at 65% or PMS 431.
The Reef Culture Logo When using the Reef Culture logo, it is important to maintain the brand identity by using the color options for the logo shown. The supplied vector-based files should be used for process & spot color applications. In some cases, the logo can appear black or white (reversed against another color), provided it remains reasonably legible.
Color Builds
Reef Blue C: 84 M: 39 Y:24 K: 2 R: 36 G: 129 B: 163
Coral Red C: 30 M: 100 Y:78 K: 38 R: 122 G: 17 B: 40
Grey C: 0 M: 0 Y:0 K: 65 R: 153 G: 153 B: 153
Body copy should be published in Helvetica font, always in grey at 65% or PMS 431.
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