Quicktime Vr Fact Sheet

QuickTıme VR Building upon its industry-standard QuickTıme technology, Apple offers QuickTıme VR, a multiplatform software technology for creating a new class of multimedia imagery. With QuickTıme VR, virtual reality images of just about anything—from the inside of a new condominium complex to the outside of an automobile—can be explored interactively. QuickTıme VR objects and panoramas allow viewers to explore virtual spaces, where they can look around, zoom in, and even pick up specific objects and view them from various angles and perspectives. And for developers, QuickTıme VR provides an innovative new tool for developing interactive content for CD-ROMs and World Wide Web sites. ®

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With QuickTıme VR, you can create photographic-quality virtual reality images that can be explored interactively. This makes QuickTıme VR an excellent choice for delivering highquality panoramic movies on the Internet. In fact, many companies today, such as BMW, use QuickTıme VR panoramas on their World Wide Web sites.

QuickTıme VR QuickTıme VR allows developers to create—and users to enjoy—a true virtual reality experience. With QuickTıme VR run-time software, a Macintosh or PC user can walk through a so-called “real world” space, looking around the environment and zooming in on and examining specific objects. All without requiring any additional hardware other than a mouse and keyboard. QuickTıme VR enables this experience because it incorporates two new techniques: Panoramas allow a user to view a 360° scene by panning left and right or up and down. Objects allow a user to pick up and examine items, such as a sculpture in a museum or a vase in an online store. In addition, the award-winning QuickTıme VR Authoring Tools Suite provides a range of flexible development tools, allowing virtual reality environments to be captured by conventional 35mm photography methods (or, of course, new-generation digital cameras) or created using computer-generated images. You can also use authoring tools (such as the Apple® Media Tool) to take advantage of interactive “hot spots” in QuickTıme VR scenes to trigger audio, video, text screens, still images, or other QuickTıme VR panoramas and objects. A

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1996 • Software Publishers Association, Excellence in Software Awards, “Codies” Best Programming Tool 1996 • Point Award, Top 5% Best Sites to QuickTime VR-based site at: http://sfasian.apple.com 1995 • Byte Award of Distinction 1995 • Computer Graphics World, Editors’ Choice Award, Technology Award 1995 • Seybold Editors’ Choice Award for Excellence 1994 • MacUser Editor’s Choice Award, Breakthrough Technology of the Year 1994 • CD-ROM Today ROMMIE Award for Special Achievement

Key Facts About QuickTıme VR • Allows you to create interactive virtual reality panoramas that users can explore in real time. • Gives you the flexibility to create complex virtual reality environments that take up surprisingly little disk space, making it an excellent technology to use when creating web sites. • Provides you with the tools you need to “stitch” together photographic or computer-rendered images into a 360° PICT file, and to create interactive objects. • Generates files that can be displayed on both Macintosh® and Mac™ OS–based computers, as well as on Windows software–based PCs. • Includes XCMD and XObject APIs that allow you to create documents that use QuickTıme VR panoramas and objects. • Gives you the ability to create on-screen hot spots that activate other types of activities, such as movies, images, and sounds. • Provides a virtual environment that users can wander through and explore—even to the point where objects can be picked up and examined. • Allows users to explore environments they would not normally be able to see, such as a house for sale across the country, an item in a catalog, or a museum exhibit in another country. • Supports the Mac OS and Windows operating environments for viewing panoramas and objects, making it an excellent choice for multiplatform CD-ROMs and web home pages.

Ordering Information The QuickTıme VR Authoring Tools Suite is available through the Apple Developer Catalog at 1-800-282-2732 (inside the U.S.) or (716) 871-6555 (outside the U.S.), via e-mail: [email protected], or via the web at: http://www.devcatalog.apple.com/ For more information and to see exciting samples and applications of this technology, visit the Apple QuickTıme VR home page at the Internet World Wide Web site: http://qtvr.quicktime.apple.com/

Apple Computer, Inc. 1 Infinite Loop Cupertino, CA 95014 (408) 996-1010 http://www.apple.com/ ©1996 Apple Computer, Inc. All rights reserved. Apple, AppleLink, the Apple logo, Macintosh, and QuickTime are trademarks of Apple Computer, Inc., registered in the U.S.A. and other countries. Mac is a trademark of Apple Computer, Inc. All other products mentioned herein are the property of their respective owners. Printed in the U.S.A. May 1996 L01863A