Profiler Ha

TRAVEL PROFILER “We Create EXPERIENCES, Not Just Vacations”

TRAVEL PROFILER - An Innovative Marketing Concept for the Hospitality Business

WHAT IS THE TRAVEL PROFILER ?? •

A marketing company that will bridge the gap between the direct consumer and the service provider in the distribution channels of hospitality products.

HOW? by •

Combining the power of referrals and networking.

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Lower dependence on the Travel Agents to promote the products.

• FOCUSED Marketing instead of MASS Marketing. •

Convenient and a ‘one-on-one’ business relationship with the Seller.

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While providing this service, the salesperson gains unlimited income, which translates to financial independence.

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Definition of a PROFILER - A person who has his/her own profile instead of working under a company profile. He/she is an independent business-person.

WHY IS TRAVEL PROFILER NOT A M.L.M. COMPANY?? • Travel Profiler Sdn Bhd does NOT charge any entrance/membership fees. It uses an accreditation system. • There is NO cash transaction between buyer and seller. The seller only has excess to a system and commissions are only paid after usage and not before, as with ‘products’. • NO initial purchases are required. • There are NO ‘physical products’, so NO distributors. The Travel Profiler only allows non-exclusive independent agents, which means the Agent only has excess to use the system. • There are basically only 2 levels and NOT multi-leveled. The Regional Manager is appointed from the top performing District Managers. • The system is NOT infinite, unlike the MLM system. The accreditation is only open to a maximum of 1,000 agents worldwide, 600 national and 400 international.

THE SET-UP…. •

The management company is Travel Profiler Sdn Bhd.

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Gerard Sta Maria is the CEO, reporting to a Board of Directors, comprising of prominent hoteliers.

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Travel Profiler Sdn Bhd was set up in March 2003 with a pioneer batch of 30 Sales Agents, who are given the profile of Hospitality Agents(HA).

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The company targets to have 600 Profilers nationwide by January 2004.

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By December 2004, Travel Profiler will target the overseas markets with a total strength of 800 Profilers.

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As for the resorts in the system, Travel Profiler Sdn Bhd started with 4 properties; one in Langkawi, one in KL, one in Kuang and one in Bali.

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By January 2004,Travel Profiler will have at least 10 properties in the system; targeting Penang, Cherating, Melaka and Johor Bahru.

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By June 2004, Travel Profiler plans to recruit properties in the Maldives, Mauritius and Australia, bringing the total to at least 15 properties in the system.

THE STRUCTURE…. •

The Pioneer Batch of 30 Hospitality Agents will each refer 20 Hospitality Agents (HA) into the system.

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Once achieved, the said Agent will be upgraded to the position of District Manager(DM), who will oversee the performance of his/her team of 20 Agents.

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The DM will decide to terminate access to his/her non-performing HA’s in the system (those not meeting the minimum RM9,000 sales in 6 months) and replace with new HA’s, in order to meet the minimum targets of the group.

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Top performing HA’s (HA’s with RM30,000 personal sales in 3 months) would be given the option to move up to DM’s to form another group of 20 HA’s, if he/she so wishes. The HA’s personal sales will continue to be calculated as group sales for the DM who sponsored the HA.

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The CEO will appoint a Regional Sales Managers(RSM) from the pool of District Managers, who will oversee the performance of every 5 District Managers(DM); I.e. a total of 105 Sales Agents (100 HA’s and 5DM’s)

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WHY WOULD YOU WANT TO BE A PROFILER? •

YOU do not need to worry about investing your savings to start a ‘business’.

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YOU can have access to fantastic discounts on premium vacations for you and your loved ones.

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YOU will be running your own ‘travel agency’.

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YOU can, if you want, keep your present job.

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YOU can have an opportunity to meet new people through a systematic network.

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YOU can set your own hours.

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YOU can build your dreams on your own speed.

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YOU would be responsible for your own success, not dependent upon others to make it happen.

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YOU can have more time for your children, hobbies or study about your own field of interest.

THE SYSTEM - Part 1 • The Profiler Reservations Systems is via the www.travel-profiler.com. website, linked to the Signforce Gates (optional). This is how the system works – Each property who wants to be featured in the system will be accredited by the CEO of Travel Profiler Sdn Bhd, ensuring that only resorts with the highest service delivery standards are recruited. – The property will then be featured in the www.travel-profiler.com website, which has a link to the individual property’s reservation system. – The rates for the packages displayed in the website will be the Consumer Price. – Besides the website, a special sales kit comprising of brochures, rates and pertinent information on the location and its activities will be utilised by the Profiler for his/her sales presentation. This kit is provided by Travel Profiler at no cost to the property or the Hospitality Agent. – The HA will also have a chart showing - Agent’s Rate(AR) & Consumer Rate(CR). The difference of the CR and AR will be the commission given to the HA.

THE SYSTEM - Part 2 • How does a HA do the booking and gain the income? • Each HA will have a code and password given, upon registering. • The HA will then proceed to do a booking for his/her client using the on-line system in the www.travel-profiler.com website, whereby the resorts’ links are located. • Guaranteed bookings will be via credit card or bank transfer to the resort. Cancellation policy will be 72 hrs. All cancellations after the period will be borne by the guest. • When the client checks in, the normal check-in procedure will apply. The guest pays the resort directly for all incidental charges incurred. • Any extension of room request by the guest will be managed at hotel’s discretion. This room rate quoted will be based on the published rate and should not be lower than rates quoted by Profiler Sdn Bhd. • Payment is done to the HA’s via HA’s Bank Account/Cheque not more than 21 days after guest check out.

THE PROFILER SYSTEM (ACCREDITATION OF PROPERTY) – Property identified by C EO for accreditation into the system

G M approves and sends toTP for printing. Brochures are then sent via post to all D istrict Sales M anagers (D SM ) for distribution to H A’s. Brochures will be placed in the Agents Sales Kit.

C EO m eets with G M /O wner of R esort. C EO presents C om pany Profile. C EO stays at R esort for fam iliarization. Accreditation Application is given via H ARD CO P Y & O N-LIN E. Signforce G ates Application is also given, if required. T P gets photoshots of the R esort. S ends the m ockup brochures to R esort for approval.

G M /O wner of R esort subm its applications on line.

C EO reviews and proceeds with Contract. Infolio proceeds with M onthly Service C ontract, if SG is requested.

R esort will be registered asSG U ser prior to entry into the system (optional). Travel Profiler receives signed C ontract & proceeds with keying in the packages in the system , working with Infolio. Photo gallery of the resort is placed in the

THE PROFILER SYSTEM (ACCREDITATION OF HOSPITALITY AGENT) – 1st 30 HA’s will be recruited by C EO . R ecruitm ent is done on-line via travelprofiler.com . C EO will e-m ail link for application form to potential HA . The sam e procedure applies whenDSM recruits new m em bers.

HA fills up info required and subm its to CEO via ceo@ travelprofiler.com

CEO attends at least one M P P every week. CEO will m eet up with at least DSM 2 every week. CEO will send Profiler’s “T hought of the Day” to each P rofiler. All D SM ’s will have ‘W eekly M essage’ from CE O. O utline of m essage will be on one of the following topics– Production, New Books to share, N ew Leads, New P roducts to focus, Profilers Party, Special G roup Discounts for new products offered by any Profiler.

CEO reviews and accepts/rejects application. CEO replies and sendsW elcom e Lettervia on line. Password/ID Num ber is given, with thelink c.c. to theD SM .

DS M gives the newly recruited HA an O rientation. O utline of orientation – 1. Total tourof the travelprofiler.com website. 2. 5 Sales Folders. 3. Targets to be m et and the booking system .

M onthly Profilers Party M PP) ( (2 D SM will have hours). O utline of Party: 1. Hot D eals which are ‘too hot’ to handle! DS M( briefs on the deals to target) 2. 2 Profilers will be chosen to do their Sales Presentation 3. Profiler of the Month – m in sales of R,000 M 20 in a m onth.P rize : An all inclusive holiday at resort of choice for 3D/2N . 4. Readers P rofile Club – sharing on the book that was read for the m onth. 5. Team ’s ‘Bright Sparks’ to CEO (Idea contribution)

WHAT IS THE AGENT’S GAIN?... For Hospitality Agents (HA’s) •

15-20% sales commission ( depending on the packages)

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2% incentive bonus given for > RM18,000 worth of sales in 3 months, payable every 3 months.

Example : •

Lets say, minimum sales for 3-months is RM18,000, at 20% commission, i.e. RM3,600 plus 2% bonus (RM360) = RM3,960 nett income for 3 months.

For District Managers (DM’s) •

15-20% sales commission ( depending on the packages)

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2% incentive bonus given for > RM18,000 worth of sales in 3 months, payable every 3 months.

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2% group sales bonus on a minimum of RM380,000 worth of 3-month group sales .

Example : •

Lets say, minimum personal sales of RM18,000 at 20% commission, i.e. RM3,600 plus 2% bonus (RM360) = RM3,960 nett income. If his team (20HA’s) total 3-month sales reaches RM380,000, D.M. will get a 2% bonus on group sales, which is RM7,600. Total nett income for 3 months will be RM11,560.

WHAT WILL BE THE REGIONAL MANAGER’S (RM) GAIN?….. •

For Regional Managers (RM’s) -

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15-20% sales commission (depending on the packages)

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2% incentive bonus given for > RM18,000 worth of sales in 3 months, payable every 3 months.

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2% regional sales bonus on a minimum of RM1.9m worth of 3-month regional sales .

Example : •

With a personal minimum sales of RM18,000, income is RM3,960. If his team (100HA’s + 5DM’s) total 3-month sales is RM1.9m, R.M. will get a 2% Bonus on regional sales, which is RM38,000. Total 3-month nett income will then be = RM41,960.

THE BONUS INCENTIVE SCALE STRUCTURE Bonus Incentive Scale •

Payable every 3 months with cut-off dates being 31st March, 30th June, 30th Sept. and 31st Dec.

HOSPITALITY AGENT•

Total 3 months Sales -

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> RM18,000 to RM36,000 = 2% Incentive on total sales

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1st RM36,000 @2% Incentive, Additional Sales above RM36,000 @3% Incentive.

How to achieve : •

Agent just have to contribute RM6,000 per month for 3 months (total sales of RM18,000) to get a bonus incentive - RM360.00.

(RM6,000 is approximately 2-3 vacation packages sold in a month) •

With an increase to RM13,000 per month for 3 months (total sales of RM39,000) - Bonus will now be : 1st RM36,000 @2% = RM720.00. Additional RM3,000 Sales @3% = RM90.00. Total = RM810.00 !! (RM13,000 is approximately 4-5 vacation packages sold in a month)

THE BONUS INCENTIVE SCALE STRUCTURE Bonus Incentive Scale •

Payable every 3 months with cut-off dates being 31st March, 30th June, 30th Sept. and 31st Dec.

DISTRICT MANAGER•

Total 3 months Group Sales-

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> RM380,000 to RM580,000 = 2% Incentive on total sales

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1st RM580,000 @2% Incentive, Additional Sales above RM580,000 @3% Incentive.

How to achieve : •

Each team-member just have to contribute RM6,000 every month. Each District Team has 21 Profilers, I.e. RM380,000 total sales - Bonus is RM7,600.

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With an increase to RM10,000 per month for 3 months (total sales of the group will be RM630,000), Bonus will now be : 1st RM580,000 @2% = RM11,600. Additional RM50,000 Sales @3% = RM1,500. Total = RM13,100 !!

(RM10,000 is approximately 3-4 vacation packages sold in a month)

THE BONUS INCENTIVE SCALE STRUCTURE Bonus Incentive Scale •

Payable every 3 months with cut-off dates being 31st March, 30th June, 30th Sept. and 31st Dec.

REGIONAL MANAGER•

Total 3 months Regional Sales -

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> RM1.9m to RM2.5m = 2% Incentive on total sales

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1st RM2.5m @2% Incentive, Additional Sales above RM2.5m @3% Incentive.

How to achieve : •

Each team-member just have to contribute RM6,000 every month. Each Regional Team has 106 Profilers, I.e. RM1.9m in total sales - Bonus is RM38,000.

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With an increase to RM8,000 per month for 3 months (total sales of the regional group will be RM2,544,000), Bonus will now be : 1st RM2.5m @ 2% = RM50,000. Additional RM44,000 Sales @3% = RM1,320. Total Bonus = RM51,320!

WHAT CAN I DO WITH THE COMMISSIONABLE RATES GIVEN TO ME? …. You may do the following : •

Give 5-10% of your commission to your client as an incentive for buying from you.

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Donate 5% of the commission to a charitable cause, or if you’re a DM, set aside part of the group’s commissions to attend motivational/educational seminars.

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Keep the entire 20% commission as your gain.

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Use part of the commission, maybe 5% to purchase Shopping Vouchers as gifts for every booking made by your client.

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Make a booking yourself and give a free holiday as a surprise anniversary or birthday gift to your loved ones or your major clients in your other portfolios.

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Give a Free Holiday to your clients for every 10 confirmed bookings.

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Give 10% of your commission to the organiser for group tours.

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Add up the commissions and get a free vacation for yourself and family.

You now have your OWN business with no investment, there is no reason why you cannot create your OWN success!!

THE “EXPERIENCES” : –

FAMILY ADVENTURE - Tanjung Rhu Resort , Langkawi/ Damai Lovina Villas, Bali

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BACK TO NATURE - TRR / DLV & Kuang Equestrian Villas

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REJUVENATION & SPA - TRR / DLV

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KL FAMILY OUTING - Suitestay Executive Residences

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THE SHOPPING PARADISE - SER

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THE CITY & FARM STAY - SER / KEV

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THE CONVENE GROUP PACKAGE - ALL PROPERTIES

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GOLF & ADVENTURE - TRR / DLV / KEV

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ROMANTIC GETAWAY - TRR / DLV / KEV

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BALINESE CULTURAL EXPERIENCE - DLV

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ROMANTIC SEA CRUISE - DLV / TRR

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CULINARY ADVENTURE - TRR & DLV

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FARM STAY EXPERIENCE - KEV

SOME OF THE……..“EXPERIENCES” : FAMILY ADVENTURE AT DAMAI LOVINA VILLAS 3D/2N Package (2A) (Code:DLV001)  Accommodation in Deluxe Villa  All Inclusive  Snorkelling at Lovina Beach  Dolphin Safari Tour  Return Transfer Consumer Price (CP) : US$595 Agent’s Price : US$510 Agent’s Gain

: US$85

BACK TO NATURE AT DAMAI LOVINA VILLAS– • 3D/2N Package (2A) (Code:DLV003)  Accommodation in Deluxe Villa  All Inclusive  Dolphin Safari Tour  Diving at Menjangan Island or Picnic Lunch at Lake Temblingan  Return Transfer Consumer Price (CP): US$695.00 Agent’s Price : US$580 Agent’s Gain

: US$115

MORE OF THE……..“EXPERIENCES” : .ROMANTIC GETAWAY AT TANJUNG RHU RESORT, LANGKAWI• 3D/2N Package (2A) (Code:TRR005)  Accommodation in Bayu Senja, seaview room  All Inclusive  A Romantic Aromatherapy Massage  A Private BBQ Dinner by the beach  Flower drawn Bath  Self-drive Rover with Picnic Basket for 8 hours  Return Transfer by Daimler Consumer Price (CP) : RM4,400 Agent’s Gain

Agent’s Price : RM3,650

: RM750

FAMILY ADVENTURE AT TANJUNG RHU RESORT, LANGKAWI• 3D/2N Package (2A) (Code:TRR001)  Accommodation in Bayu Senja Room  All Inclusive  Mangrove Adventure  Fish & Eagle Feeding  Luncheon Picnic Basket  Unlimited Usage of Seasports Equipment  Return Transfer Consumer Price (CP): RM3,500 Agent’s Price : RM2,800 Agent’s Gain

: RM700

HOW CAN I MARKET THESE GREAT “EXPERIENCES”? Marketing the ‘Experience’ lies in the creativity of the Profilers. Below are some marketing ideas that will assist you in achieving success as a Profiler: •

SMS (Short Messaging System) Send Weekly SMS to your clients, informing them of the latest hot deals/specials or any vacation tip that you would like to share. Remind them of upcoming school holidays, long weekends or their wedding anniversary, birthday’s etc.

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E-mail Blitz Special e-tour shells are available in profiler.com.my website. You just need to select the package that you want to promote and then send to your clients’ database on a weekly or monthly basis.

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Road Shows Have a booth set up at major shopping malls promoting the packages. The cost may be shared amongst 5 Profilers, headed by a District Manager.

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Special Deals for Staff of Client’s Company – Hold presentations for staff of companies where the Head/Owner is a client who has had the ‘experience’ at one of the resorts. Offer ‘value-added’ services.

HOW CAN I MARKET THESE GREAT “EXPERIENCES”? •

Sales Presentation at Own Residence Have a monthly Profiler-Party at your residence or at a close friend’s house, inviting 10 to 20 persons for a Tea/BBQ Presentation. Have a Lucky Draw after the presentation.

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Joint Promotion with Up-market Bridal Shops Have a joint-promotion with the Owners of Bridal Shops, giving 10% discounts on honeymoon packages. Offer a Free Holiday when more than 20 bookings are made in a year.

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Group Discounts for Senior Citizen’s Club Members – Have joint-promotions with a Senior Citizens Club. Offer the Hot Deals, as the members can travel during low seasons. Absorb the cost of the coach-transfer when in-group travel of more than 20 persons.

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Easy-payment Scheme for Clients – Offer close friends/clients an ‘easy-payment’ scheme. You pay for the holidays first and the client pays you on a monthly basis.

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‘Cash–Pool’ System – Arrange a group of neighbors/clients to start a ‘pool’, where each contributor pays a certain amount, with the total making up the cost of a package.

WHAT DO I NEED TO INVEST TO BECOME A PROFILER? It would not cost you ANYTHING, just your TIME and COMMITMENT TO SUCCEED. There are NO – •

JOINING FEES

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MINIMUM PURCHASE OF PRODUCTS

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MONTHLY SUBSCRIPTION

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FIXED WORKING HOURS

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PURCHASE OF SALES KITS

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There will ONLY BE –

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The minimum sales target to meet every 3 months – RM9,000, which is approximately the sale of 3-4 packages offered at our Luxury Resorts.

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The minimum sales target is set so that new potential Profilers are given the opportunity to participate in the system, whereby the non-producing Profilers are taken out of the system.

THE ‘PROFILE’ OF THE PROFILER... An Ideal Profile for accreditation of a Hospitality Agent (HA) : •

Currently an Independent Sales Agent for the following industries 

Real Estate, Insurance, Direct Selling, Corporate Banking, Travel, Vacation Time-Sharing, Luxury Cars.

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An Independent Business Owner.

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Active Member or a person who sits on the Committee of an International Association - Rotary Club, Medical Association, Chamber of Commerce etc.

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Have an existing Database of clients.

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Passion for Travel and preferably have ‘experienced’ one of the resorts in the system.

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Participates in group travel in his/her existing company.

THE PROFILER “We Create EXPERIENCES, Not Just Vacations!”

• I AM READY FOR SUCCESS, IT IS MY RIGHT!!

THE QUESTION IS : • ARE YOU READY FOR CHANGE? • ARE YOU GOING TO LIVE WITH PASSION FOR SUCCESS?