Nmbcoc Dec 09 Newsletter

♦ NORTH MYRTLE BEACH CHAMBER OF COMMERCE ♦ CONVENTION & VISITORS BUREAU ♦ DEC 2009 ♦

From the Desk of Our President A Time to be Thankful Dear Friends, Like many of you I’m sure, Thanksgiving to me is truly one of the nicest holidays of the year. Let’s face it, there’s not much pressure placed on us regarding gifts and timelines – other than the meal itself. For the most part, the guys are even forgiven for watching parades and ballgames, and just relaxing around the house or yard. It’s a time for many of us to visit relatives or host relatives and most won’t stay for more than a day or two. The greatest thing about Thanksgiving is simply that…reflecting on the many things in our lives we have to be thankful for. Life at the beach is always a good place to start on that. A friend of mine just shared with me something he does which I think is worth repeating. He took a few minutes to list all the things he was thankful for on a yellow legal pad. He stopped at 250 things but admitted he could have continued. I tried it and believe

me, once you get going; it’s amazing how easy it flows. Naturally, I made sure I got beyond the 250 being as competitive as I am. Of course, at the top of my list is that first grandchild due in December. Even though there are many things to worry about, not to mention this challenging economy, the blessings still far outnumber everything else and helps to keep things in perspective. My hope for you at this time of year is that your list is a long one. As a business membership organization, we are thankful for your membership to add to our list. On another thankful note, I’m sure you saw that we have just kicked off a ‘Buy Local’ campaign for North Myrtle Beach. We encourage you to do as much holiday shopping as possible in North Myrtle Beach and take it a step further by spending at least $50 in two of our wonderful independently-owned businesses. Buying local is a wonderful way to also assure that we are

Inside this issue… Quarterly Membership Meeting……...………………………….….pg 6 Annual Awards Gala seeking nominations……………………….....pg 7 North Strand Tabletop Business Expo……………………………....pg 8

sustaining and growing our local economy as part of our sustainable development efforts, which I mentioned on this page just one month ago. Over the next several months, we will continue to offer programs, services, and tools to our membership which address the environment and our natural resources, along with business performance and efficiency and community impact. These three areas are critical to sustainable economies and strong communities leading to positive growth and shared prosperity. Have a very Happy Thanksgiving and cherish the blessings and all the things we have to be thankful. Sincerely,

R. Marc Jordan, IOM, CCE President / CEO

Meet ECO the Starfish! More info on page 4

North Myrtle Beach Chamber of Commerce Board of Directors

North Myrtle Beach Chamber of Commerce Staff

Officers Mike Robertson…………………………………Chairman of the Board Damon’s Grill

Marc Jordan President/CEO

Ed Horton………….…..Immediate Past Chairman/Visitor Center Chair Anderson Brothers Bank

Trina Scabery Executive Assistant

Rachel Whitley………………………………………………...Treasurer National Bank of South Carolina

Ann Arnold Chief Financial Officer

Marc Jordan……………………………………………..President/CEO North Myrtle Beach Chamber of Commerce

Ruth Anne Ellis Visitor Center Director

Ed Prince…………………………………………….Public Policy Chair Prince & Prince Properties

Marilyn Rinehart Marketing/Advertising Director

Hardy Butler………………………………………...Membership Chair Retired Retailer

Charlene Lynam Community/Special Events Director

Joyce Thomas……………………………..Marketing/Advertising Chair Century 21 Thomas Realty Ron McManus……………………..Community & Special Events Chair Dixie Chicken Fishing Funament Monroe Baldwin…………………………Economic Development Chair Myrtle Beach Tours Board Members at Large Bubba Collins Bubba Collins Insurance

Kim B. Dayvault Myrtle Beach Mall

John Griggs State Farm Insurance

Larry Spainhour HTC

John Smithson Ex-Officio

George Gregory Elliott Realty

Jim Eggen Myrtle Beach Seaside Resorts

Richard Scott Gilmore Entertainment

Grace Spainhour Grace Realty Co.

Dan Moore DM Development Company

Tom Staats Century 21 Barefoot Realty Inc.

Joe Flesch Hilton Myrtle Beach Resort Jessica Worley Ocean Drive Resort

Find us on Facebook: www.facebook.com/people/North-Myrtle-BeachChamber/100000067578226 2

Vicki Keibler Membership/Sales Director Jennifer C. Prince Media/Communications Specialist Antonel Neculai MIS/Marketing Database Manager Jay Drummond Operations Assistant Visitor Center Information Specialists: Sandra Appelbe Charlotte Bailey Brenda Brewster Debra Brown Jan Ellington Patricia Harrison Betty Mauney Fazelle Scaggs Betty Ann Sharpe Office Volunteers: Mary Beam Frances Beck Dottie Brehaut Jean Etheridge Rosemary Hannell Jean Gibson Lucille Lewis Minnie McIntyre Mary Kay Nance

Member Spotlight Hope Taylor & Company

Resort Stor-All Self Storage

Hope Taylor & Company is an exclusive gift boutique We offer a variety of storage shed sizes from 5 X 5 up featuring lots of great gift ideas for the upcoming holi- to 20 X 30 to accommodate all of your storage needs. day season! We are fully fenced and secured with video cameras and accessible 24 hours a day. We also have outside We carry Brighton, Lady Primrose, Vera Bradley, parking to accommodate Boats, RV, Campers and Jet Match Pewter, Furniture, Linens, Waterford, Tommy Skis. We also offer long term discounts for prepayBahama Linens, and many more gifts and accessories! ment of rent. Call in all of your rental payments from the comfort of your home by using your Visa, Master Hope Taylor & Compnay is conveniently located 2 Card or Discover. blocks from Ocean Blvd. on Main Street in North Myrtle Beach. We are open Monday-Saturday from Resort Stor-All Self Storage is located between 3rd 10 am—6 pm. For more information please call (843) and 5th Avenue South on Hwy 17 in North Myrtle Beach. Call our Manager Jeff at (843) 249-2872 for 281-9650. additional details.

Want to be included in the Member Spotlight? E-mail Jennifer Prince at [email protected] or fax 843-280-2930. Spotlights are on a first come first serve basis and may be edited by staff members

CE Elliott and Associates

Beach Memories

Whether you need to maximize the effectiveness of your sales force, enhance the growth and development of your employees, or expand your customer focus, CE Elliott and Associates can help. By specializing in customized training programs that speak your language and focus on results, we center on the key components of successful selling, customer service, and management development.

Beach Memories Art Gallery, Gifts & Custom Framing offers SOS prints, SHAG art, SHAG jewelry, SHAG accessories, SHAG tees, SHAG gifts, beach cottage and condo accessories, original art, and custom framing. Please stop by the store or give us a call to order any items you see on our website.

We are located at 219 Main Street in North Myrtle (1) Sales Training – Improve your competitive edge in Beach. For more information please call (843) 249your market with training that addresses the issues 7215 or visit www.beachmemoriesart.com. important to your customers and focuses on results and sales success. (2) Customer Service Education – You don’t just get more business, you earn it. Learn the skills that build and maintain good relations and provide a service that delivers value. (3) Management Development – Implement the right strategies to increase the effectiveness of your employees. Create a productive team and make the most of the skills and talent of all team members. For more information call 866-201-0035 or visit www.ceelliott-training.com. 3

Happenings Holiday Specials Please let us know what’s happening at your business during the holidays. Please fax us your Christmas Eve/Day and New Years Eve/Day specials to (843) 280-2930.

Pet Photos with Santa Paws Have your pets photo taken with Santa Paws this year! Appointments are available on Saturday, December 5th at Wags & Whiskers, located at 710 B 5th Ave. South in NMB. You must call for an appointment (843) 280-7686. All proceeds benefit the Humane Society of North Myrtle Beach.

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NMB Woman’s Club 16th Annual Christmas Tour of Homes Saturday, Dec. 5th 11 am - 4 pm Tour six beautiful homes decorated for the holiday season. Tickets are $25 per person in advance and may be purchased at the NMB Chamber beginning November 1st and at the door of each home only on the day of the event for $30. Light refreshments served at the chamber all day during the event. For more information about the event please call 843-281-2662. All proceeds of this event go to local charities.

Pets Light up Our Lives! Please join the Humane Society of North Myrtle Beach for the annual Pets Light Up Our Lives Celebration on Saturday, December 12th at McLean Park. This event honors pets; past, present and future. There will be Christmas music, refreshments, gift basket raffles and a blessing of the animals. All pets that attend will receive a free gift. Lights can be purchased for $10 per animal between now and December 12th. Lights can also be purchased at the ceremony. This is also a great gift idea! The Humane Society will even send the gift recipient a commemorative program! Purchase forms are available at the Chamber office or at the Humane Society of NMB. For more info call (843) 249-4948.

Buy Local this Holiday Season in North Myrtle Beach Shake up your shopping habit this season to find the most thoughtful and unique holiday gifts right here in North Myrtle Beach! Buying local this holiday season will not only make your shopping a little easier, but also help support our local economy and sustainable development for the future. We ask you to pick two locally owned businesses in North Myrtle Beach and spend $50 at each; it’s that easy! Keep an eye out for ECO the Starfish promoting the BUY LOCAL campaign through the holidays! The Shop Local campaign is sponsored by Hope Taylor & Co and State Farm Agent Wyman Wise. Thank you to our media supporters North Myrtle Beach Times, Next Media, WPDE and WNMB 900 AM.

Special Thanks… Sticky Fingers for the yummy chicken wings… Avista Resort for the delicious cookies… Trinity United Methodist Church for the donation of bottled waters for our visitors from their “Living” Water Station program… The Brentwood Restaurant for hosting the lovely SC Welcome Center employees...

Welcome New Members For October Aries Construction Management 4972 Devin Park Dr. Conway (843) 397-4070

Grand Strand Resorts at Barefoot Resort 4980 Barefoot Resort Bridge Rd. North Myrtle Beach (843) 390-7900

Atlantic Detailing 125 Becker Place Ste. F-1 Little River (843) 249-8060

Hammond Insurance Agency, Inc. 2126 Highway 9 E Unit 6A Longs (843) 390-2660

Carolina Cool, Inc. 1294 Surfside Industrial Park Surfside Beach (843) 238-5805

Happy Pets of Carolina, LLC 8500 Hwy. 544 Myrtle Beach (843) 492-7438

Century 21 Thomas - Michele Adair 625 Sea Mtn. Hwy. North Myrtle Beach (412) 309-0817

Interior Designs By Joy 400 37th Ave. S. North Myrtle Beach (843) 427-4133

Coastal Samaritan Counseling Center 901 N. Kings Hwy. Myrtle Beach (843) 448-4820

Ionic Detox Spa, Inc. 10177 N. Kings Hwy. Unit D-7 (Myrtle Beach Mall) Myrtle Beach (843) 361-7700

Convenience Store and Liquor Store 250 Main St. North Myrtle Beach (843) 281-8833

L&N Productions, Inc. 6625 Hildebran Shelby Rd. Hickory (828) 328-3235

Elliott Realty Crescent Beach 1401 Highway 17 S North Myrtle Beach (843) 272-2020

Maria L. Elias-Williams, Attorney At Law 4210 Mills Cir. Loris (843) 756-8187

Goldberg's N.Y. Bagels & Deli 3318 Hwy 17 S North Myrtle Beach (843) 272-3069

NASCAR Speedpark 1820 21st Ave N Myrtle Beach (843) 918-8725

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Prepaid Legal Services, Inc. 7721 Morgan Creek Rd. S.E. Leland (910) 253-0415 River of Life Baptist Church 1019 Hwy. 17 S. Ste. 119 North Myrtle Beach (919) 820-2427 Side Street Cafe 1000 2nd Ave. S. Ste. 140 North Myrtle Beach (843) 280-3799 The Barefoot General Store 4708 Hwy. 17 S. North Myrtle Beach (843) 663-0345 Touch Healing Wellness & MedSpa 702 6th Ave. S. North Myrtle Beach (843) 249-5433 Tropical Sun Tanning 3802-D Hwy. 17 S. North Myrtle Beach (843) 272-7866 Upscale Resale 1008 Hwy. 17 S. North Myrtle Beach (843) 272-4787 Uptown 10177 N. Kings Hwy. Myrtle Beach (843) 272-4242

2010 Visitors Guide available December 10th

Quarterly Membership Meeting

.Lynam receives

The North Myrtle Beach Chamber of Commerce 2010 Visitors Guide will be available December 10th.

Each quarter the NMB Chamber hosts a Quarterly Membership Breakfast Meeting for new and existing members to learn more about Chamber programs and benefits.

Charlene Lynam, Events Director for the Chamber received an outstanding service award for 5 years of service at the Chamber. Lynam is responsible for organizing all Chamber sponsored events such as the Endless Summer Festival, Christmas events, Snowbird Reception, Chairman's Luncheon and manages the Economic Development and Legislative Councils. Congratulations Charlene!

All Chamber members receive a free listing in the Member Directory section! Please stop by the Chamber office to pick up your copy!

The next meeting will be held on Wednesday, December 9th at 8:30 am at Side Street Café. This is a great opportunity to meet the Chamber’s Board Members and Staff. Also we will review new and existing benefits and upcoming events. For more information please call Charlene Lynam at (843) 281-2662. Light refreshments will be served.

5 year award

Cover of the 2010 Visitor Guide.

Chamber Board adopts Green Plus program At the November Board meeting the North Myrtle Beach Chamber Board of Directors voted to adopt a new program titled, Green Plus. The Green Plus Institute for Sustainable Development is an initiative of universities, Chambers of Commerce, business and philanthropic foundations to make triple bottom line sustainability accessible to small employers and to connect businesses and academia to share sustainability knowledge. The Chamber will undergo this program and in January will expand the opportunity for members to participate. More information will be distributed to the membership early 2010. 6

Board of Directors Spotlight Larry Spainhour Director, Competitive Local Services HTC Communications Board of Directors Term: 2009-2012

Larry Has been with HTC Communications for the past 12 years. He is originally from High Point, NC. He has owned property in the North Myrtle Beach area since 1986 and lived permanently in Sunset Beach and Calabash since 1997. In addition to serving on our Board of Directors, Larry is on the Board of Directors of the Coastal Fellowship of Christian Athletes, a member and Past

President of the Rotary Club of Myrtle Beach and a member of Seaside United Methodist Church. He is a graduate of Gilford College with a degree in Economics and has a Masters Degree in Economics from the University of North Carolina - Greensboro. Larry enjoys saltwater fishing.

Attend the Annual North Myrtle Beach Holiday Events What a great time to live at the beach! This holiday season is jammed packed with things to do. Bring along the entire family to our annual Tree Lighting, Christmas Parade or Christmas Cantata. We have many Christmas activities that appeal to people of all ages! Christmas Tree Lighting McLean Park Friday, December 4th at 6:00 pm Christmas Cantata Ocean Drive Presbyterian Church Saturday, December 5th 3:30 pm Sunday, December 6th 3:30 pm and 7:00 pm Tickets are free at the Chamber

Free Professional Development Class The North Myrtle Beach Chamber of Commerce enjoys many benefits as a member of Southeast Tourism Society. As a member of the Chamber you are invited to attend this online class at no charge! Rev It Up and Let's Move Ahead Travel & Tourism Trends for 2010 Wednesday December 2, 2009 10:00 am Recovering from the economic downturn, moving into the "New Normal" and peering into the future; Judy Randall gazes into the crystal ball to see what to expect in 2010 and how we can put our best foot forward. To register visit http://piicaaw.notlong.com 7

Annual Christmas Parade Main Street Saturday, December 5th 5:30 pm Wreath Workshop J. Bryan Floyd Recreation Center Tuesday, December 8th 1:00 – 4:00 pm For more information on all these events call (843) 281-2662 or visit www.nmbevents.com. The North Myrtle Beach Holiday events are organized by The Mayors Christmas Advisory Committee and sponsored by the North Myrtle Beach Chamber and City of North Myrtle Beach.

Chamber certified as “Safe Place” by Sea Haven The North Myrtle Beach Chamber Information Specialists have undergone training as a certified “Safe Place.” The Project Safe Place is a youth outreach program that provides safe havens and resources for youth in crisis. With the involvement from the community, partnerships with businesses, schools and other community organizations youth can receive vital services when needed. For more info call (843) 399-4045.

Annual Awards Gala seeking nominations The North Myrtle Beach Chamber will hold their Annual Awards Dinner, “Tango with the Stars,” on Saturday, January 30th at Grand Strand Resort at Barefoot Resorts. Enjoy an evening of entertainment, dining and socializing with your fellow chamber members. The chamber is now seeking nominations for the annual awards. Nominees can be made for the following categories: Business of the year (small, 1 to 10 employee’s), Business of the Year (large, 11 + employees), Entrepreneur of the Year, Excellence in Customer Service, and Hospitality Award.

To nominate, please download a form in the Members Only section of the chamber’s website. Click the “Members Only” link on the chamber homepage, www.NorthMyrtleBeachChamber .com. If you have any questions regarding nominations please call Vicki Keibler at (843) 241-2109. To buy your advanced tickets for the Annual Awards Gala please contact Charlene Lynam at (843) 281-2662. Tickets are $60 per person. Also, we have lots of sponsorships opportunities available!

November Ribbon Cuttings

Interior Designs by Joy

Positive Technologies

Uptown

Barefoot Community Church

Aries Construction

Upscale Resale

December Ribbon Cuttings Sears 710 Hwy 17 S, Suite D-1, NMB Wednesday, December 2nd @ Noon

Farm Fresh Produce 860 Hwy 17, NMB Tuesday, December 8th @ Noon

Heart & Sew 1451 Hwy 17 S, NMB Thursday, December 10th @ Noon

North Strand Tabletop Business Expo The North Strand Tabletop Business Expo, held at the Myrtle Beach Mall (formally Colonial Mall) is a cost effective way to promote your business to consumers and business professionals in the area. Only businesses on the North Strand are allowed to participate in the expo, but businesses and consumers from the entire Grand Strand will be invited to come and learn about your business. For a small fee your business can increase your name recognition, gain exposure for your product or service, and generate business leads. 8

Registration is on a first come, first served basis. Your exhibitor fee includes a skirted 6-foot table and two chairs.

The North Myrtle Beach Chamber of Commerce and The Myrtle Beach Mall are sponsoring the Expo.

Fee: $60 for chamber members $85 for future members

If you are interested in participating please contact Vicki Keibler, Membership/Sales Director at (843) 241-2109 or download an application form online by visiting www.nmbevents.com and click on “January 20th.”

Exhibitor guidelines: - Exhibitors are responsible for decorating their table - Only tabletop exhibits may be utilized - Giveaways and registration boxes are allowed - Competing businesses will not be placed side by side - Tables are assigned in the order in which they are received

Social Media Buzz The adage “think before you speak” has now become “think before you write.” In this age of instant messaging, businesses need to wield their online words thoughtfully. In the world of marketing, social media is seen as the next gold rush—millions of people have embraced social networking as a daily routine. Social media presents itself as the latest and greatest tool available to marketers and organizations. It not only offers a revolutionary means for connecting with customers, sales prospects, or the media, but it also helps manage brand reputation and influence public perceptions. Social media is the (notso) secret weapon for competing with the “big guns,” augmenting traditional marketing campaigns and search engine optimization efforts. Research from HubSpot, published recently by MarketProfs, finds that companies that blog welcome an average of 55% more visitors to their sites than companies that don’t. And they may generate 97% more external website links and 434% more indexed pages, both of which influence a company’s search rank. Also, a recent gl obal sur vey by McKinsey of about 1,700 corporate executives finds that 69% of respondents claim measurable advantages from social media, including a lower cost of doing business, better access to knowledge, increased marketing effectiveness, insight for developing more innovative products and services, and higher revenues.

Organizations should do some planning, however, before integrating social media into their day-to-day routines. Social media represents both opportunity and risk, with an emphasis on the latter among people who either don’t understand it or prefer to hold out until it becomes mainstream. A whopping 81% of respondents to a survey conducted by Russell Herder and Ethos Business Law in 2009 view social media as a corporate security risk, citing concern about viruses and malware (which can infiltrate the company’s IT system), and the potential for confidential company information to be leaked. Both are valid concerns. Companies can, however, take steps to help protect their organization. It is always good to implement firewalls, enact a companywide social media policy that explain how each channel can be used, implement approval processes for employee posts on social media sites (nobody wants to go through what Dominos Pizza went because of the video posted on YouTube by two of its employees!), and block all social networking site access on company’s servers. Many companies know the benefits associated with the use of social media, but many aren’t ready to put their money where their mouth is, citing fear and apathy as key barriers to its use. An important thing to remember is that the company’s involvement in social media can actually improve its reputation. Research performed by Alterian in August

2009 found that 27% of marketing professionals surveyed believe that social media has had the most impact on customer experience during the past year. Plus, 48% of respondents believe it will have the most impact in the coming year. Among the unique advantages that social media offers to companies engaged in interacting with customers (and the public in general) and interested in boosting their reputation, two are standing out from the crowd. The first one is the ability to establish communities of loyalists who may keep you informed (and maybe even rise to your defense) if disparaging remarks are posted against your brand. The second one is the potential to influence positive, viral word-of-mouth spread about your brand, thanks to the peer-sharing attributes of social media. A recent study conducted by Avanade, a global IT consultancy firm, acknowledged that social media would, at some point, come into the business “by stealth, if not proactively managed”. We all remember F.R. David’s great song of the 80’s: “Words don’t come easy”. However, if you haven't started your social media marketing strategy, now is definitely the time.

Antonel Neculai MIS/Database Specialist

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2010-2011 Relocation & Community Resource Magazine The North Myrtle Beach Chamber of Commerce had begun production for the 2010-2011 Relocation & Community Resource Magazine. This very popular book is sent to all of our real estate and relocation inquires. Chamber members that advertise in this gorgeous publication spotlighting our area will be among the community leaders that take pride in North Myrtle Beach. All North Myrtle Beach Chamber members will be listed in the guide for free. For advertising information in the magazine please contact Vicki Keibler at (843) 241-2109 or email [email protected]. By advertising in this publication, your business image will be strengthened and our community will have a magazine we can be proud of.

Kingston Plantation and Kingston Shores Hotels Green Certified Hilton Myrtle Beach Resort at Kingston Shores and Embassy Suites at Kingston Plantation are green certified by the Green Hospitality Alliance. They are the only hotels to receive the distinction in Myrtle Beach. Both hotels received a One Palmetto Tree ranking. The Green Hospitality Alliance is a program of the South Carolina Hospitality Association and the South Carolina Department of Health and Environmental Control Office of Solid Waste Reduction and Recycling designed to help hotels, motels, restaurants and other hospitality facilities go green. The intent of the program is to ensure the hospitality industry leads by example by 10

implementing cost-effective practices to preserve and protect South Carolina’s environment and quality of life. To be certified, hotels and restaurants must complete an audit of each property's compliance with environmental initiatives that are designed to create a more sustainable environment including energy efficiency, water conservation, recycling, environmentally safe cleaning, reduction of waste, ongoing maintenance and purchasing habits. Properties are rated based on compliance with these eco-initiatives, from a single Palmetto Tree to three Palmetto Trees. For more information on the property call 800-8760010 or visit kingstonplantation.com or kingstonshores.com.

SC Welcome Center FAM Trip Each year the SC Welcome Center employees visit each of the surrounding communities for FAM trips. During these visits they learn more about our area and what we have to offer visitors. During their visit, The Brentwood Restaurant hosted them for dinner. Several Chamber staff members and Information Specialists were in attendance.

October Website Report

NMO…

Total number of visits:

32,806

Total number of page views:

72,482

New visits:

52.12%

Countries generating most number of visits

* The website received visits from 76 countries and territories! Web Statistics collected through Google Analytics

United States

30,302

Canada

927

India

113

United Kingdom

96

Germany

53

Learn about the benefits the Chamber has to offer! New and existing members are welcome. Light refreshments will be served. Wednesday, January 27, 2010 8:30 am Held at the chamber office. 270 Hwy 17 N. North Myrtle Beach

Chamber’s Inquiry Overview Remember to SHOP LOCAL this holiday season!

The chart visually compares the number of requests for specific information. Types Attractions Calendar of Events Hotel/Motel Condos/Beach Houses Golf Fishing E-Newsletter Group Tours

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October 2009 517 398 333 329 179 166 109

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North Myrtle Beach Chamber Of Commerce Convention & Visitors Bureau 270 Hwy 17 North, North Myrtle Beach (843) 281-2662 (877) 332-2662

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Christmas Tree Lighting McLean Park 6 pm

19 10 Quarterly BOD @ 8 am Membership Breakfast @ Side RC– Heart & Sew Street Café @ Noon 8:30 am

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SAT

Annual Gala Awards Nominations DUE!

Christmas Day (Chamber closed)

31 New Years Eve

(Chamber open 8:30-Noon)

Merry Christmas and Happy New Year from the North Myrtle Beach Chamber of Commerce Board of Directors and Staff!