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India is rapidly going mobile, with: • Rapid increase in Mobile Internet usage, both 2G and 3G • 2G connection growth is slow, but 3G connection growth is accelerating • Increase in volume of both 2G and 3G data • Increase in Data revenues for telecom operators • For some telecom operators, there are more 3G connections than 2G. • 3G volumes are already higher than 2G volumes • Possibility of overall 3G users surpassing 2G users in 2016
• Usage from Mobile devices is growing rapidly for Internet companies. • Number of mobile users and traffic is rapidly increasing for Internet companies across sectors, up to 75% of usage already for some companies
Potential upside for telecom operators: • a majority of users are still not connected to the mobile Internet • 2G users are possibly making a switch to 3G, which offers higher data ARPU per data user and more data consumption • Consumption is growing rapidly among existing users.
• Potential upside for Internet companies: • Trend of both consumption and transactions via mobile is likely to continue. • More users are likely to be added via mobile, and more are expected to use high speed data, and for rich media.
• Consumption of video is largely skewed towards mobile devices • Transactions, payments and bookings on mobile are increasing, with up to 75% of transactions via mobile for some companies. • Android clearly dominates in terms of OS in India • Usage from mobile apps for commerce appears to be higher than the usage of the mobile web.
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Source: Nokia Solutions and Networks
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Jun-13
Sep-13
Dec-13
Mar-14
Jun-14 3G (Mn)
Sep-14 2G (Mn)
Dec-14
Mar-15
Jun-15
Sep-15
72%
70%
67%
64%
76%
89%
89%
87%
82%
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Jun-13
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Sep-15
3G Data Connections
2G Data Connections
Non-Data Connections
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17.8
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32.7
37.7
44.6
58.6
30.0 20.0 10.0 0.0
Idea Cellular September 2015
Click here to buy other MediaNama Insights reports
Note: A split between 2G and 3G connections is not available prior to September 2013. Idea culled incidental customers in December 2013
100% 90%
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Non-Data Connections Total Data Connections 2G Connections 3G Connections
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Reliance Communications September 2015
Click here to buy other MediaNama Insights reports
Note: Reliance Communications removed incidental Customers in March 2014
Note: Reliance Communications removed incidental Customers in March 2014
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Note: Reliance Communications removed incidental Customers in March 2014
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Uninor September 2015
Click here to buy other MediaNama Insights reports
The business of Crowdfunding in India 1. 2. 3. 4. 5.
What are the different types of crowdfunding? Do crowdfunding platforms need FCRA account for foreign investments? How can companies issue equity to a foreign investor via crowdfunding? Do donation crowdfunding platforms need an FCRA account? How is money raised via crowdfunding taxed?
…these and more questions answered. Use code INTRO1K for 10% off Click here to buy the report
Travel
Click here to buy other MediaNama Insights reports
Click here to buy other MediaNama Insights reports
•
• •
eCommerce & Payments
Click here to buy other MediaNama Insights reports
Over 50%
(March 2015)
90% 85% 6 million
30%-50%
33%
80% 1 7 million
Active users are on the mobile app. Wallet users
Rs 65 crore
Transactions by mobile wallet users in October 2014, of which Rs 12 crore was for shopping.
10 million
Android app downloads has been crossed
80%
Transactions are happening on its mobile apps
(June 2015)
5 million
App downloads
(November 2014) 35%
Searches are mobile (January 2015).
Video
Click here to buy other MediaNama Insights reports
2 million +
(April 2015)
80%
Traffic is from mobile app
20%
Traffic is from web and other devices
60%
Of consumption is on mobile (January 2015)
50/50
Web and mobile, but by consumption, still skews towards online
50%
Of views originating from mobile devices.
(January 2015)
(January 2015)
App downloads
Messaging & Social Networking
Click here to buy other MediaNama Insights reports
900 30 billion
Real Estate
Click here to buy other MediaNama Insights reports
Music
Click here to buy other MediaNama Insights reports
15 million
12 Million
App downloads (As of June 2015).
Downloads from its lanuch (As of November 2015)
Others
Click here to buy other MediaNama Insights reports
(January 2015)
65%
Traffic is on mobile (in November 2015)
45%
Traffic Via mobile app
25%
Traffic Via Mobile web
6 million+ 35%
2 Million
App downloads across iOS, Android, Windows Phone & Blackberry Traffic is on Desktop(in November 2015).
Over downloads Teen Patti Gold app(March 2015).
making sense of digital india Advertise on MEDIANAMA
•
•
India is rapidly going mobile, with: • Rapid increase in Mobile Internet usage, both 2G and 3G • 2G connection growth is slow, but 3G connection growth is accelerating • Increase in volume of both 2G and 3G data • Increase in Data revenues for telecom operators • For some telecom operators, there are more 3G connections than 2G. • 3G volumes are already higher than 2G volumes • Possibility of overall 3G users surpassing 2G users in 2016
• Usage from Mobile devices is growing rapidly for Internet companies. • Number of mobile users and traffic is rapidly increasing for Internet companies across sectors, up to 75% of usage already for some companies
Potential upside for telecom operators: • a majority of users are still not connected to the mobile Internet • 2G users are possibly making a switch to 3G, which offers higher data ARPU per data user and more data consumption • Consumption is growing rapidly among existing users.
• Potential upside for Internet companies: • Trend of both consumption and transactions via mobile is likely to continue. • More users are likely to be added via mobile, and more are expected to use high speed data, and for rich media.
• Consumption of video is largely skewed towards mobile devices • Transactions, payments and bookings on mobile are increasing, with up to 75% of transactions via mobile for some companies. • Android clearly dominates in terms of OS in India • Usage from mobile apps for commerce appears to be higher than the usage of the mobile web.
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Click here for recent updates
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100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0%
80.0 70.0 60.0 50.0 40.0 30.0 20.0 10.0 0.0
Click here to buy other MediaNama Insights reports
112.00 110.00 108.00 106.00 104.00 102.00 100.00 98.00
50.0 45.0 40.0 35.0 30.0 25.0 20.0 15.0 10.0 5.0 0.0
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60% 50% 40% 30% 20% 10% 0%
Click here to buy other MediaNama Insights reports
12.00 10.00 8.00 6.00 4.00 2.00 (2.00) (4.00) (6.00) (8.00)
4.00 3.00 2.00 1.00 0.00 -1.00 -2.00 -3.00
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Click here to buy other MediaNama Insights reports
400.00 350.00 300.00 250.00 200.00 150.00 100.00 50.00 -
120.0 100.0 80.0 60.0 40.0 20.0 –
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350.00 300.00 250.00
200.0
150.0
200.00 150.00
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100.00 50.0 50.00 -
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Click here to buy other MediaNama Insights reports
90 80 70 60 50 40 30 20 10 0
Source: Nokia Solutions and Networks
90 80 70 60 50 40 30 20 10
0
100% 90% 80% 70%
60% 50% 40% 30% 20% 10% 0%
800 700 600 500 400 300 200 100 0
Click here to buy other MediaNama Insights reports
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Jun-13
Sep-13
Dec-13
Mar-14
Jun-14 3G (Mn)
Sep-14 2G (Mn)
Dec-14
Mar-15
Jun-15
Sep-15
72%
70%
67%
64%
76%
89%
89%
87%
82%
91%
9%
11%
11%
13%
18%
24%
28%
30%
33%
36%
Jun-13
Sep-13
Dec-13
Mar-14
Jun-14
Sep-14
Dec-14
Mar-15
Jun-15
Sep-15
3G Data Connections
2G Data Connections
Non-Data Connections
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80.0
70.0
70.0
60.0
60.0
50.0
50.0
40.0
75.1 68.0
30.0 51.9 20.0 10.0 0.0
40.0
17.8
22.5
26.4
32.7
37.7
44.6
58.6
30.0 20.0 10.0 0.0
Idea Cellular September 2015
Click here to buy other MediaNama Insights reports
Note: A split between 2G and 3G connections is not available prior to September 2013. Idea culled incidental customers in December 2013
100% 90%
80% 70% 60%
50% 40% 30% 20% 10% 0%
180.0 160.0 140.0 120.0 100.0 80.0 60.0 40.0 20.0 -
Non-Data Connections Total Data Connections 2G Connections 3G Connections
•
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•
•
1.6
1.3
2.9
1.3 0.8
2.4 2.1 1.8
1.6
-2.3
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35.0
35.0
30.0
30.0
25.0
25.0
20.0
20.0
15.0
15.0
10.0
10.0
5.0
5.0
0.0
0.0
25.0
50.0 45.0
20.0
40.0
35.0
15.0
30.0 25.0
10.0
20.0 15.0
5.0
10.0 5.0
0.0
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0.350 0.300
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15.00 10.00
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5.00
0.050
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0.265
0.269 0.257 0.246 0.234
•
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•
100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0%
•
• •
Reliance Communications September 2015
Click here to buy other MediaNama Insights reports
Note: Reliance Communications removed incidental Customers in March 2014
Note: Reliance Communications removed incidental Customers in March 2014
•
•
Note: Reliance Communications removed incidental Customers in March 2014
•
•
• •
•
Uninor September 2015
Click here to buy other MediaNama Insights reports
The business of Crowdfunding in India 1. 2. 3. 4. 5.
What are the different types of crowdfunding? Do crowdfunding platforms need FCRA account for foreign investments? How can companies issue equity to a foreign investor via crowdfunding? Do donation crowdfunding platforms need an FCRA account? How is money raised via crowdfunding taxed?
…these and more questions answered. Use code INTRO1K for 10% off Click here to buy the report
Travel
Click here to buy other MediaNama Insights reports
Click here to buy other MediaNama Insights reports
•
• •
eCommerce & Payments
Click here to buy other MediaNama Insights reports
Over 50%
(March 2015)
90% 85% 6 million
30%-50%
33%
80% 1 7 million
Active users are on the mobile app. Wallet users
Rs 65 crore
Transactions by mobile wallet users in October 2014, of which Rs 12 crore was for shopping.
10 million
Android app downloads has been crossed
80%
Transactions are happening on its mobile apps
(June 2015)
5 million
App downloads
(November 2014) 35%
Searches are mobile (January 2015).
Video
Click here to buy other MediaNama Insights reports
2 million +
(April 2015)
80%
Traffic is from mobile app
20%
Traffic is from web and other devices
60%
Of consumption is on mobile (January 2015)
50/50
Web and mobile, but by consumption, still skews towards online
50%
Of views originating from mobile devices.
(January 2015)
(January 2015)
App downloads
Messaging & Social Networking
Click here to buy other MediaNama Insights reports
900 30 billion
Real Estate
Click here to buy other MediaNama Insights reports
Music
Click here to buy other MediaNama Insights reports
15 million
12 Million
App downloads (As of June 2015).
Downloads from its lanuch (As of November 2015)
Others
Click here to buy other MediaNama Insights reports
(January 2015)
65%
Traffic is on mobile (in November 2015)
45%
Traffic Via mobile app
25%
Traffic Via Mobile web
6 million+ 35%
2 Million
App downloads across iOS, Android, Windows Phone & Blackberry Traffic is on Desktop(in November 2015).
Over downloads Teen Patti Gold app(March 2015).
making sense of digital india Advertise on MEDIANAMA
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