Marketing Plan For Launch Of Sportswear Brand

Uploaded by: Saurabh Shah
0
0

December 2019
PDF

Download

This document was uploaded by user and they confirmed that they have the permission to share it. If you are author or own the copyright of this book, please report to us by using this DMCA report form. Report DMCA

Overview

Download & View Marketing Plan For Launch Of Sportswear Brand as PDF for free.

More details

Words: 113
Pages: 25

Preview
Full text

L OGO

MARKET SIZE AND OPPORTUNITY • Estimated Organised Indian footwear market Rs10000 crs. • Growing at the rate of 400% per annum. • Sports wear market was around Rs.2000 crs in (06-07). • Current leader – Reebok – 51%

* Source INDO-ITALIAN chamber of Commerce and Industry

PRODUCT MIX

PRODUCTS

FOOTWEAR

APPAREL

ACCESSORIES

ACCESSORIES

“Self Cleaning” Apparels

Self cleaning apparels will be our USP over our

SEGMENTATION

BASIS OF SEGMENTATION

TARGET

POSITIONING

PRICING – THE MAIN AIM

PRICING – THE MAIN AIM CONTD’

PERCEPTUAL MAPPING Q U A L I T Y

PRICE

PLACE

OUR PRESENCE

PROMOTION

News paper ad

This is one sample of our hoardings

SWOT Analysis

Thank You !!!

Marketing Plan For Launch Of Sportswear Brand

Overview

More details

Related Documents

Marketing Plan For Launch Of Sportswear Brand

Marketing Plan For January

Marketing Plan For Magazines

Marketing Plan For Argos

Marketing Plan Of Costa

Marketing Plan Of Pizotifen

More Documents from ""

Saurabh's Resume

Impact Of Budget On Corp Orates Ffinal

Marketing Plan For Launch Of Sportswear Brand

Employee Selection_structure Exercise.docx

Bacha Khan In Afghanistan

Two Islamic Soldiers