Jllm - Leading High Streets Of India

Raising the bar Leading High Streets of India

High-Street noun Brit. 1. The main street of a town. 2. Before another noun (high street) (of retail goods) catering to the needs of the ordinary public.

ba•zaar also ba•zar noun 1. A market consisting of a street lined with shops and stalls. 2. A market in a Middle Eastern country

Connaught Place 1949.

Picture credit Mahatta & Co.

Leading High Streets of India India in the yore has been famous for its traditional markets - bazaars and fairs, which have over eons served as cross-roads for retail and wholesale trade, barter and entertainment much like souks in the Middle East or the grand bazaar (Kapali Carsi) in Istanbul. These traditional markets – bazaars or streets have had a pivotal place in India’s history, and in contemporary times have metamorphosed themselves into shopping streets, roads and junctions across big and small Indian cities. These shopping stretches in their varied formats have for the better part of independent India’s history characterised “shopping and entertainment” interface for traders and consumers. The turn of the millennium witnessed the first organised built for purpose shopping malls emerge in the India’s metropolitan cities, as well as the strengthening of the organised retail wave in the country. The Indian retail market stood at USD 330 billion in 2007 (Source: IBEF) with a little more than 4% of it being attributed to the organised retail sector. By 2010, the organised segment is expected to grow to

22 Camac Street Mall located within Camac Street, Kolkata

Indian High Streets-Evolving Retail

10%. The fast growth of organised retail is ably mirrored in terms of the phenomenal burst of new built-for-purpose shopping mall development. The numbers are now well known – In 1999 there were 3 bespoke shopping centres in the country, and as of March 2008, there are an estimated 120 such operational malls with another 500 such in the pipeline. The shopping mall and retail revolution has hogged the headlines over the last few years and rightfully so. However, in the background, India’s prime shopping streets, which are more often than not blessed with execellent inner city locations, have rapidly and quietly adapted themselves to reflect the changing aspirations of its consumers. Moreover, these streets have been able to capture the shift in the retail trade towards organised national and international brands, yet subtly containing the buzz and excitement of their traditional offerings. In fact shopping streets across cities in India have ably taken on the onus of showcasing New India retail alongside the swank new malls.

Study Structure In the last few years of the Indian retail revolution, there has been a substantial body of information and analysis that has been generated on mall development, changing retail dynamics and consumer preferences. The objective of this compilation is to complement the existing body of work on the retail mall sector with information and knowledge about leading shopping streets of the country with a view to understand the composition and essential parameters of these important components of the retail sector. It is important to note that the terms ‘shopping street’ and ‘high street’ have been interchangeably used in the study to denote the same retail formats. This study has been conceptualised to fill the gap in structured information on leading Indian shopping streets / high streets and collate facts on them including in brief - history of the street, its evolution over time, rental values, shop format and ranges, spatial layout, accessibility and it’s positioning within the city. Since it is a first-of-its-kind effort, apart from capturing the basic facts pertaining to leading shopping streets, an indicative brand mapping of the selected high streets has also been compiled. The map attempts to indicate the location of the brands and their relative positions along the street as of March 2008, which is the time period during which the streets were physically surveyed. It should be noted that shopping streets anywhere in the world are an extremely dynamic retail environment, involving constant churn and change of retail brands from time to time. Hence the brands maps presented in this study for the chosen shopping streets are valid and are pegged to the brand layout which was existing in March 2008 and would inevitably change over time.Three high streets per city have been chosen for this study from among the prominent main markets in each of the seven major cities of India -Delhi, Mumbai, Pune, Bengalaru(earlier known as Bangalore), Hyderabad, Chennai and Kolkata. In order to map the major brands and capture the brand mix in the high streets, a survey was conducted in each of the markets during February - March 2008. This compilation covers 21 high streets covering a fair array of the cross-section of the retail variety prevalent in the cities mentioned. The choice of these leading shopping streets in the country is by no means comprehensive and the study in no ways claims that all prime shopping streets in the cities mentioned have been included. In fact there may be other shopping streets in these cities that may not have been included as part of this compilation. The idea behind choosing three prominent shopping streets in the city was to construct a sample representation of the range and retail diversity of India’s vibrant high streets. Whilst the endeavour has been to cover the entire stretch in most of the chosen shopping streets, in some cases certain prime shopping stretches within the high street have been chosen in order to keep the maps focused on the areas where retail concentration is the highest along the length of the shopping street.

City

Leading High Streets Chosen

Stretch included in the Study

Bangalore

Brigade Road

Cauvery Handicrafts to Mota Royal Arcade



Commercial Street

Sri Krishna Diamonds & Jewellery to Eastern Stores



100 Feet Road –Indira Nagar

Barbeque Nation to Jealous 21

Chennai

2nd Avenue Annanagar

Pizza Hut to Woodland



Nungambakkam

Gemini Parsn Complex to Puma



T Nagar

Saravana (Gold) to GRT Grand Days Hotel

Delhi

Connaught Place

Inner and Outer Circle



Khan Market

The main plaza



South Extension

Mango to Metro

Hyderabad

Begumpet

Buffet Chutneys to Shoppers’ Stop



Himayathnagar

Subhiksha to Stanza



Road No. 36 Jubilee Hills

Khazana (furniture) to Honda

Kolkata

Park Street

Damas to Singer



Camac Street

The Time Factory to Fort Knox



Theatre Road

The Kenilworth hotel to Samsung Plaza

Mumbai

Breach Candy

Premson to Benzer and Sony World Junction



Colaba

Regal Cinema to Café Coffee Day



Linking Road

Raymond to United Colors of Benetton

Pune

F.C Road

Odyssey to Raymond



M.G Road

Barista to Red Tape



J.M Road

Café Coffee Day to Bata

Note: Stretch definition pegged to March 2008

Shopping Street Vintage An analysis of the vintage of India’s leading shopping streets reveals quite interesting insights. For this, the decade during which the critical mass of retailing developed in the respective high street has been taken as the decade of establishment / vintage of the shopping street. The shopping streets considered in the study have been categorised into three time periods (I) Pre-1950, (II) 1950-1990, and (III)1991 onwards as depicted in the table: Pre-1950



1950-1990

T Nagar

Brigade Road

Commercial Street

100 Ft Road Indira Nagar

Connaught Place

Nungambakkam

Khan Market

2nd Avenue Annanagar

Park Street

South Extension

Himayathnagar

Camac Street

Colaba

Breach Candy

Linking Road

Theatre Road

M.G Road

F.C Road

J.M. Road

Road No. 36 Jubilee Hills



1991 onwards

Begumpet

Most of the pre-1950’s shopping streets owe their evolution to the colonial times, during which retail trade gained strength and was manifested in terms of shopping formats along arterial roads in the city. In this category there are a few markets which were purpose-designed and built as retail shopping hubs in those times: prime examples of which include Connaught Place in New Delhi and Hogg Market in Kolkata (not included in the compilation). Almost half of the shopping streets included in this compilation fall in the 1950’s – 1990’s period. Initially driven by the planned growth model of independent India, and resulting expansion of cities and urban settlements, many shopping streets of this vintage evolved organically to cater to the burgeoning consumer base and demographic expansion. For most of this period, retail was characterised by local or domestic Key Insights brands as well as a vibrant unorganised trading sector. Towards the later part of this period, with more of An attempt has been made to derive some cognitive insights of the underlying themes on Indian shopping market economics at play, there was a perceptible emergence of national brands that inevitably opened shop streets, based on observations made during the survey. At the outset it is pertinent to note that these along the main shopping streets or in the few “air-conditioned shopping complexes”, that had started dotting findings are largely observational in nature, given the somewhat amorphous structure of shopping street retail the retail landscape by that time. markets. High streets emerging in 1991 onwards reflected in some ways the growth that ensued post-liberalisation, The observations do provide an interesting insight into the generic collective form and typology of leading and were characterised by the physical extension of existing shopping streets or the extension of cities into Indian shopping streets. These observations have been summarised under few categories for easier suburbs and the formation of suburban markets. In all its history since the ancient days, shopping streets understanding. It must be noted here that all these observations are based on the leading shopping streets have uniquely ended up not only embracing the growth during various stages, but have also demonstrated surveyed for this study, thus they are generic in nature and may not be rigidly applicable to any specific street. the uncanny ability of being able to march in step with changing retail trends of its time. Embracing change-Mumbai’s Mansions

Shopping Street Typology & Form A study of the typology of the shopping streets that were chosen for this compilation reveals that there are certain common threads that can be discerned and hence there is a possibility of typifying high streets into a few generic but non-exclusive categories, which is detailed as follows: Category

Description

Examples

CBD Linked Shopping streets which are located in the Connaught Place (New Delhi), downtown or the commercial heart of a city Brigade Road (Bengalaru), Colaba (Mumbai), Begumpet (Hyderabad) Arterial Streets

High streets which are located on both sides of an arterial road within a city or a prime thoroughfare of the city

Arterial High Streets which have developed as an Street extension to an existing arterial shopping Extensions streets Affluent Catchment

Connaught Place, New Delhi

Khan Market, New Delhi LAKES HMA

NAN ST.

South Extension (New Delhi), Linking Road (Mumbai), Nungabakkam High Road (Chennai), J M Road (Pune), Park Street (Kolkata) Theatre Road (Kolkata), Khader Nawaz Road (Chennai) Commercial Street, Bengalaru

T Nagar, Chennai

High Streets that have emerged by virtue Breach Candy (Mumbai), Khan Market of being in neighbouring posh localities and (New Delhi), Indira Nagar (Bengalaru), cater to the resident affluent population Road No. 36 Jubilee Hills (Hyderabad)

Proximity to High streets located in immediacy to F C Road (Pune), Himayathnagar a landmark historical or contemporary landmarks such (Hyderabad) as heritage sites, colleges or traditional city landmarks It is important to note here that many of the leading shopping streets cannot be defined fully by one typology as they may straddle multiple typologies as defined above. For instance Brigade Road in Bengalaru and Park Street in Kolkata are both CBD-linked as well arterial streets within the respective cities. It is pertinent to observe that most of the leading shopping streets that were chosen for this compilation were formed along important transport corridors or trade routes within a city and hence have more or less a linear or a curvilinear layout. However, there are a few exceptions however, and these include built-for purpose shopping districts, that have a planned layout, which may not necessarily be linear in format. Examples of this include planned public shopping markets like Connaught Place and Khan Market in Delhi and New Market (Hogg Market) in Kolkata.

Nunganbakkam High Road, Chennai

Road No. 36- Jubilee Hills, Hyderabad

Park Street, Kolkata

Begumpet, Hyderabad

Infrastructure and Revitalisation It is not uncommon to sometimes hear first time tourists, doing the rounds of shopping streets in India say that they walked through an “obstacle course”. Some or many Indian shopping streets are characterised less by seamless pedestrian pathways and more by physical hindrances, which make walking and shopping along these stretches quite a challenge. Whilst this is a generic observation, and it may not be appropriate to apply this to every shopping street with the same brush stroke, the image of some Indian shopping streets is tainted because of it being pockmarked by such “obstacles”. Prime high streets across the world strive to provide seamless pedestrian pathways along with superlative public realm and of course a wide retail spread (which anyways Indian shopping streets do offer) which makes shopping for consumers a wonderful experience. Rather than focussing on the “obstacles” that face some or many of India’s shopping streets, the following is an attempt to outline basic infrastructure features (hard and soft) that shopping streets need to augment in order to provide enhanced consumer convenience and improved retail experience. The factors mentioned are in no particular order and are generic in nature emerging from the compilation of gaps observed during the shopping street surveys across the country that were undertaken for this study.

High Street Infrastructure Augmentation Desirables Transport & Accessibility • • • • •

The idea behind this list is not to be comprehensive but highlight possible initiatives that can be collectively organised by the stakeholders of shopping streets, which can significantly enhance consumer experience and as a result also augment retail attractiveness. This brings us to the point of whether there have been such initiatives undertaken across the shopping streets in India in the past. From the streets that were surveyed, there were only a few instances where such “revitalisation” was evident. These included Connaught Place in New Delhi and parts of Coloba in Mumbai. There is another interesting example – that of MG Road in Pune, where an initiative has been taken to convert the entire street into a “walk in plaza” on the week ends. Allthough the road has one-way traffic on weekdays, it is totally transformed by being fully pedestrianised on the weekends, replete with food stalls and festivities being organised. There may be other instances of collective and organised “revitalisation” that may have been missed, but even the few instances stated above are important, as they are the first signs of recognising of the need to revitalise shopping street environments in the country. Globally, street revitalisation is a very serious issue. Often this is linked to the issue of regeneration of entire regions. Typically, the stakeholders of streets / regions – retailers, property owners, mall developers, development authorities and local councils-all collaborate to map out a regeneration strategy with a view to improve the economic and image impact of the street or the region around a street. In India, this movement is at a very nascent stage, though undoubtedly as economic interest refocuses on prime inner-city areas in the future, which have superb locations, there would inevitably be initiatives taken to regenerate shopping streets.

Traffic management for reduced congestion Ease of parking and parking management Designated traffic interchange areas which do not interfere with shopping Provision of buffer zones and innovative non polluting transport solutions for access from parking point to pedestrian pathways in case the distance is long Pedestrianisation of portions of shopping streets

Public Realm • • • • •

Clean public areas Provision of smart street furniture Landscaped open areas and plazas - Creation of micro climate & recreational spaces Provision of information and signages about shopping options Ensuring security

Consumer Conveniences • • • •

Well maintained public toilets at intervals Provision of shaded pathways in case of extreme temperatures Seamless, level, unobstructed and universally designed pedestrian pathways Active reduction in ambient noise levels

Revitalising Connaught Place-Sample block being restored

Market Penetration One way of analysing the information that has been collated during the surveys of the chosen shopping streets is to map the penetration of retail brands across the stretches chosen along the 21 shopping streets surveyed. The main objective of such an analysis is twofold : first is to understand which brands have high penetration in terms of their presence across Indian high streets and second is to map out the exact geography of the spread of these dominant brands across the 21 shopping streets chosen for the study. The table, in the facing page lists the top 30 brands that were visible among the shopping streets surveyed. It is important to note here that these brands could be either self-owned or franchised outlets and that these top 30 brands cut across categories such as apparels, sportwear, F&B, shoes, luggage and accessories as well as electronics. Interestingly, more than 50% of the top 30 brands with high penetration are of

Night view of Brigade Road, Bengalaru

international origin, whilst the balance are national brands. Moreover, the top rung of high penetration brands has managed to straddle quite a high majority of the high streets surveyed. Almost half of the top 30 brands listed in the table have a presence in more than 50% of the 21 shopping streets surveyed. This high level of presence is an apt validation of the importance of high street stores in major shopping stretches for major retail brands operating in the country. It is also an important pointer that brands should have a well-diversified presence in the leading high streets of India in addition to their presence in malls. Lastly, it is important to note that the table has been generated from the specific surveys need during Feburary-March 2008 in the 21 high streets chosen for the study. Hence the data represented is pegged to the stated time period of the survey and could change in future.

Brand Penetration across leading Indian High Streets

Cities

S. No. Brands

Bengalaru 100 Ft Road Indiranagar

Brigade Road

Chennai

Delhi

Commercial 2nd Avenue Nugambambak T-nagar C.P Street Anna Nagar

South Khan Ex Market

Hyderabad

Kolkata

36 Jubilee Begumpet Himayath Hills mpet nagar

Camac Park Theatre Street Street Road

Mumbai Breach Colaba Candy

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Adidas

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United Colors of Benetton

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Café Coffee Day

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Bata

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9

Pepe Jeans

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Woodland

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11

Titan

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Wills Lifestyle

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Arrow

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17 18

Samsonite

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Color Plus

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Louis Philippe

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Metro shoes

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Sony

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25

Lilliput

26

Subway

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John Players

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29

KFC

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30

Health & Glow

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Park Avenue

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M G Road

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14

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F C Road

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15

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Pune Linking Road

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Brand Penetration represented is as of March 2008 and represents brands only in the High Street streches taken for the study. Brands present in malls within High Streets not included. Table is an indicative representation of brand spread across High Streets and may change over time Source: Jones Lang LaSalle Meghraj, Retail Services

Rental Benchmarking

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International Indicative Prime High Street Topline Rents*

Rents (USD per Sq ft per year)

Although one of the few quantitative parameters that can be used to benchmark the shopping streets surveyed is rental values, it may not always be a “like-for-like” comparison. However, in order to construct an indicative pecking order among the leading shopping streets in India, the following graph has been compiled by representing the indicative quoted retail rentals for prime ground-floor, small-format shops (typically upto 3,000 sq ft in size) as of January 2008. The rents quoted are for the period stated and may be subject to change over time, as retail shopping street markets are quite dynamic and quoted rentals depend on market demand and supply dynamics.

Source: Jones Lang LaSalle Meghraj, Retail Services

It is not surprising to see that shopping streets in India’s political and financial capital respectively (New Delhi and Mumbai), hog the lime light as they occupy the first six slots of the shopping street rent pecking order. Delhi’s prime shopping streets including Khan Market, Connaught Place and South Extension occupies the first three slots followed by Linking Road, Colaba and Breach Candy which are the prime shopping streets of Mumbai. The pecking order thereafter spans all the other cities (Kolkata, Pune, Bengalaru, Hyderabad and Chennai) gradually reducing along the rental gradient and ending with the retail rents quoted in the shopping stretch of the Anna Nagar market in Chennai. What is quite significant, is that prime shopping street rentals, across the board, have almost witnessed rental increases over the last few years ranging anywhere from 30% to upto 100%. In the case of prime markets in Delhi for instance, whilst prime ground floor retail rentals were quoted at around INR 250-350 per sq ft per month in 2004, which have crossed the INR 1000 per sq ft per month mark rental value growth over the years in other leading cities has been no less impressive. At such levels, some of the top-rung Indian shopping streets especially the likes of Khan Market, Connaught Place (New Delhi) and Linking Road (Mumbai), are slowly but steadily creeping into the league of expensive high streets in the world. Although the most expensive Indian shopping streets are nowhere close to rentals in 5th Avenue Manhattan (New York), New Bond Street Street (London) and Ginza (Tokyo) as depicted in the graph alongside, the rentals in leading Indian high streets have witnessed significant growth in the last few years. Moreover, for retailers going forward, comparison with the most expensive shopping streets in the world would definitely be inevitable both in terms of cost and returns.

Source: Jones Lang LaSalle * - European rents are taken over the period, Q307 to Q108; currency conversion as per 30 April 2008 rates, all other rents as of 1Q 2008

Malls & Shopping Streets-Finding a Common Ground? One of the questions that was pertinent as the surveys were being done in the shopping streets was the kind of relationship that malls and high-streets have in India. Although there is no quantitative data available to prove whether malls and high streets are complementary or competing. However among the few shopping streets observed in the study that had operating malls, anecdotal evidence suggests that till now, there are established instances of a possible symbiotic relationship between malls and high streets. Linkages between Indian High Streets and Malls High Streets with Proposed Malls (As of Mar 08) 29%

High Streets with Operational Malls (As of Mar 08) 24% Source: Jones Lang LaSalle Meghraj, Retail Services

High Streets with no Proposed Malls (As of Mar 08) 47%

The pie chart is a representation of the percentage of leading shopping streets surveyed for this study in terms of those having no proposed newly built malls (as of March 2008), as well as those wherein newly built malls are proposed (also either within the High-Street stretch or in the immediate vicinity) and those where existing malls are operational either within the High-Street stretch or its immediate vicinity. It is interesting to note that a majority of the shopping streets fall in the category wherein there are currently no proposed malls. A lot of the High-Street in this category include prime inner-city markets and shopping stretches such as Connaught Place (New Delhi), Khan Market (New Delhi), Colaba (Mumbai) and Park Street (Kolkata) etc, which are already well-urbanised and the availability of large land tracts for new mall development is limited. Such stretches may already have smaller-format newly built departmental stores that are operational or proposed but have not yet witnessed any large bespoke mall development. The anecdotal evidence of the complementarity of high streets and malls comes from the few instances that were observed in Bangalore, Chennai, Hyderabad, Kolkata as well as Pune, wherein informal feedback from retailers along the shopping high street as well those in the same operational malls, suggests that the presence of new malls within an established high street 1) increases the retail appeal and attractiveness of the entire stretch and 2) allows malls and high streets to equally benefit from a growing footfall base of consumers flocking to such a street, where they can find a combination of both high street retailing and climate controlled shopping in new malls. Though it is early days, the initial evidence does suggest the fact that departmental stores as well as malls and high streets can indeed play to each others strength.

Amenities of a Mall, convienience of a High Street

In Conclusion Shopping streets, bazaars and markets have been a way of life in India, given their unique combination of ease of accessibility, good locations, established retail base, critical mass, variety, legacy and charm. Over the decades, India’s prime shopping streets have been at the forefront of retail and consumer change and have demonstrated their resilient nature in having been able to consistently attract its loyal consumer base as well as add new consumers into its fold. Its allure is not just limited to technical virtues but also its associative value of having becoming an indispensable part of the Indian consumers’ everyday life. There is no doubt that India’s shopping streets have had a prominent position in the country’s retail offerings over the decades and indicate that these shopping streets would maintain their unique position in the future, given their inherent ability to adapt themselves to reflect the changing aspirations of consumers as well as the changing retail trends. Moreover, with the possibility of shopping-street revitalisation becoming an increasing reality across markets in coming years, the retail pitch of high streets is expected to be enhanced in the future thereby allowing for the inclusive growth of retail along these prime corridors in Indian cities.

High Streets and Malls: Thriving Together

The following sections attempt to compile the basic information on the chosen 21 High-Street markets by respective city. These also include a graphic map layout of brands along each of the shopping streets showcased. The retail brand map along these streets is pegged to the time frame of March 2008, during which all the chosen streets were surveyed within each city. Given that the High-Street environment is quite dynamic, these retail brand maps would inevitably change over time due to the influx of some new brands and the exit of others. The brand maps in no way claims to be all comprehensive in terms of including all retail brands in the 21 leading shopping streets surveyed, but rather is a selection of the some of the leading shopping streets and the retail brands therein with a view to highlight their character, their geographic and typological diversity as well as their vibrant retail offerings.

AD HI RO A GAND MAHATM

Marine Lines

Church Gate Terminus

Taj President

AD

E

M AR G

Oberoi 17 Piramal Inox Nariman Point

SH AS TR IM AR G

NA O TR A

AN VA S MARG

Cave

Mumbai Port

Elephanta

Jasai

Jasai JN

HARBOUR

TH

RO

PE

H

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AD

BA

CA

US

EW AY

AS

AK

PR

PT

JNPT Township

CO

LA

Uran

Middle Ground

AN UR

URAN Oyester

Hilly Area

Sheva

19 Gateway of India Taj Mahal

Colaba

Rocky Embackment

NAVI MUMBAI

Cross Island

Fort

Navy Nagar

NH-4 BY PASS

NH-4 BYPASS

18 COLABA Colaba CAUSEWAY

WTC Cuffe Parade

Belapur

EL URAN PANV

PA IM AR G

BARR ISTER NATH PAI MAR G

Butcher Island

Elephanta Island

(Victoria Terminus)

VEER NARIMAN ROAD M AD AM CA M A RO AD

BACK BAY

Marsh

Chhatrapati Shivaji Terminus

D N RO AD SHA HEE DB HAG AT S ING HM ARG

Wankhede Stadium

GR EA TE R NA MU VI MB MU AI MB AI

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Masjid

HARBOUR

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10

DR IV E

B. NA TH

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NA IR M AR G

DR A

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TARDEO

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Mandvi

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Malabar MARG Hills SHWAR M E Chowpatty A LK WA Beach RINE

PANVEL CREEK

Wadi Bandar

VEL PAN

Marsh

Dockyard Road

M AM

Kalbadevi

JS HA NK AR Churni SH ET Road H

Seawoods Estate

Mandala Hill

Byculla

Sandhurst

MA RG

Belapur

Cotton Green

Mazagaon

OH M

RG MA

Trombay

Reay Road

AD Road T RO GRAN AI PAT EL VALLABHBH MARG AR RD SA

E RV KA

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Grant Road

M

G

AR TK PA

B

ISBT Nagpada

S

DAS MAR G B HUL ABH AI

BREACH CANDY N

L. JA G M O HA N

Breach Candy

Mahalakshmi

VEL PAN HIGHWAY

Nerul

SA RS WA TI

TH NOR

GOKHALE ROAD

BA PAT MA RG

V

N

M

SE NA PA TI

BES AN TR OA D

AB DU LG AFA RK HA N

AN NIE

DR

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Marsh

JB Udyan

Haji Ali Race Course Willingdon Sports Club Mumbai Central Terminus

Parel

Chinchpokli

Mahalakshmi

Sewari

Mahul

Nerul

S ES PR EX

Lower Parel

Sewari

Jai Nagar

Mankhurd

Hill

ITC Grand Central

Vashi

CENTRAL RAILWAY

Deonar

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Lower Parel

Mankhurd

Wadala

Tata

Parsik Hill

YASWANTRAO CHAVAN MARG

ROAD

Curry Road

PVR

Wadala

MAHUL RIVER

Worli

Parel

Elphinestone Road

Bombay Presidency Golf Club Shastri Nagar

MIDC Industrial Area

Sanpada

Vashi

Govandi

CH PALM BEA

Guru Tegbahadur Nagar King Circle

Dadar

Sanpada Govandi

AD RO

Prabhadevi

Dadar

Turbhe

VNP URAV MARG

Sion

Dharavi Matunga

Vashi

EL NV PA

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Open Mixed Jungle

2

Chembur

Chembur

Chuna Bhatti

Sion

AD

RG MA AR LK KE

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Pavane Marsh

ROAD

M AH IM

I IBA XM LA

Dadar

TH AN E MU MB AI

ON SI

Mahim

Taj Lands End Hinduja MAHIM BAY

Vidya Vihar

Tilak Road

Kurla

IM SI

ON LI N

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BA

MAH

BH

c Electroni Zone

Lokmanya Tilak Terminus (Kurla Terminus)

BHA D

KU

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Lilavati Oriental Mandarin

Siddhi Vinayak Temple

MA RG

A RL

Asian Heart

Bandra

Kopar Khairane

THANE CREEK

Ghatkopar

A

L

Kurla

HU R

(Kalina) MPLEX ROAD CO

WESTERN RAILWAY

Bandra

Kopar Khairane

Vikhroli

R

U DH

LA

Vidya Vihar

SHA STR I

University of Mumbai

RI VE LALR

LINKING ROAD

LINK ROAD SANTACRUZ CHEMBUR

Khar

Khar

KALINA KURLA ROAD

Grand

12 Hyatt

Ghatkopar

MAH ARIS HI D AY AN AN D

Santa Cruz

LINKING ROAD

ARABIAN SEA

Sakinaka

Chhatrapati Shivaji International Airport

Vikhroli

RG

Cruz

Hiranandani Garden

MA

Chhatrapati Shivaji Domestic Airport

Nanavati Santa Nanavati

Hiranandani

Grand Intercontinental NATH U RA M MAG AN M ARG

SWA MI V IVEK A

D OA UR JUH

Grand Maratha Sheraton Hyatt Regency

R ROAD GHATKOPA I ER DH AN

Juhu Beach

Kempinsky

Meridien

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D ROA UR LAP

Juhu

J W Marriott

EL NV PA

AD RO

L RA NT CE

AY ILW RA

Chirle

Mumbai

is India’s largest metropolis and the world’s fifth most populous city. It is the commercial and financial hub of India and is also home to the country’s main stock exchange (BSE). It is the definitive media and entertainment capital of the country, housing the world’s largest film industry – ‘Bollywood’. As a commercial hub and India’s largest port, it accounts for over half of India’s foreign trade. It is projected to be the world’s second largest city by 2015. Mumbai has an extremely diversified economic base, encompassing a broad range of real estate opportunities across many sectors. Mumbai has seen significant growth in its geography along its suburbs, notably Thane and Navi Mumbai.

In the late 1990s, Mumbai heralded the new shopping mall era by witnessing the opening of Crossroads in Tardeo. Thereafter, the growth in bespoke newly built malls has been phenomenal, encompassing many typologies and innovations. Interestingly, there are several examples of brownfield mall redevelopments, one of which is Phoenix Mills in Lower Parel. There are an estimated 41 operational malls in the city as of March 2008. Alongside the impressive growth in newly built shopping malls, Mumbai has also witnessed an equally remarkable development of

its high-street shopping stretches within the city. As a result, its prime high streets attained a very high level of vibrancy in terms of density of retail brands, inclusion of national and international brands, renewed focus on consumers, as well as rentals, which ranked among the highest in the country. The three leading high streets that have been mapped in Mumbai in this compilation include – Coloba Causeway, Breach Candy and Linking Road.

Mumbai has a strong history and an established precedence of retail and wholesale trade, with an estimated 70 odd, traditional markets spread across the city. Undoubtedly, it has been one of the important nodes of goods distribution in the country. Over decades, its growth has been manifested in some of the most famous markets like Colaba, Breach Candy, Crawford Market, Linking Road and many others.

13 Skyline of Mumbai

Colaba Causeway, Mumbai Colaba Causeway is reminiscent of the colonial antiquity, which joined the island of Colaba to the city of Mumbai in 1838. A century later, retail followed and since then this shopping street has been the icon of upper-end retail.

Operational Since

1920s

Spatial Layout

Linear

Shop Format (Sq ft)

500–2,000

Shop Efficiency (%)

80–85%

Parking Charges (for four-wheelers)

INR 5 per hour

Positioning

Exclusive South Mumbai retail, attracting a lot of tourists

Closest New Format Mall

CR2-Cross Road, Nariman Point, 2 km

Special Promotion

Uncoordinated sales during January, July and October

Managing Agency

Brihan Mumbai Municipal Corporationh

Accessibility

Easily accessible by taxi or bus; the closest railway station (Chruchgate) is 2 km

Entertainment Avenues

Regal Cinema

Operational Hours

10:30 am – 9:30 pm

Off Day

No off days

The street is typified by colonial buildings with shops on the ground floor that range between 500 sq ft and 2,000 sq ft. The causeway does not have over-powering shop fronts, but rather subtleties of quality retail and a critical mass of shops that sway its customers.

Rental Values 800 700 Rents/Sqft/Month

600 500 400 300 200 100 0

Jan 2007

Jan 2008

Large Format Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

Colaba is one of the few shopping streets in the city where national and international brands sit cheek-by-jowl with home-grown ones like Ajmal Perfumes and is dotted with delightful cafes such as Café Mondegar. Sitting in the southern end of Colaba is the imposing Cusrow Baug building with its unchallenged frontage, houses contemporary brands. On the northern side is the famed Kala Ghoda art district, which is itself an anchor for people, comprising of an eclectic mix of art galleries, cafes and shops. Located in the heart of the South Mumbai, Colaba always had the benefit of tourist footfalls, which flocks around the Gateway of India and the iconic Taj Hotel. Flanked by heritage buildings like Regal Cinema and Shilpi Kendra, the causeway, with its colonnaded passage, Corinthian columns and exquisite plaster mouldings, is the perfect tourist shopping backdrop. However, the availability of vacant shops has almost always been limited, and consistent demand has kept the street expensive from a rental standpoint. This has also been the reason behind the organic retail extension down the street towards Navy Nagar. Its central location and high density of use does lend a busy feeling to Colaba during most times of the day – congestion and traffic being one of its drawbacks. However, the area trades on its impeccable centrality, its nostalgia and its retail appeal unlike any other market in its vicinity.

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Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale. HA

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15

Linking Road, Mumbai The Linking Road shopping stretch, which is the undisputed heart of retailing in Mumbai, is also its most expensive retail patch in the city. Interestingly, Linking Road is the arterial north–south corridor of Mumbai and more or less follows a linear pattern.

Operational Since

1970s

Spatial Layout

Linear

Shop Format (Sq ft)

500–1,500

Shop Efficiency (%)

70–75

Parking Charges (for fourwheelers)

Free parking in the by-lanes

Positioning

Prime city retail hub located on an arterial road

Closest New Format Mall

Hi Life Santacruz, 4 km

Special Promotion

Uncoordinated sales during October and January

Managing Agency

Brihan Mumbai Municipal Corporation

Accessibility

Easily accessible by taxi or bus; the closet railway station (Bandra) is less than 1 km

Entertainment Avenues

MovieTime Suburbia

Operational Hours

11:am – 9:30 pm

Off Day

No off days

Rental Values 900 800

Rents/Sqft/Month

700 600 500 400 300 200 100 0

Jan 2007

Jan 2008

Large Format

Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

The stupendous traffic that moves along this corridor is only matched by the vibrancy and the variety of retail brands, hoardings and visual delight that this street offers. Over the last three decades, Linking Road has seen a fantastic transformation from clustered informal and small format shops to signature retail stores, comprising of the best that contemporary retail has to offer. Linking Road was also the choice location for the first McDonald’s in Mumbai, which opened up to record crowds. Since then, this High-Street continues to attract a very high number of shoppers. In the last five years or so, international brands have also made their presence felt and added a new dimension to the street, both in terms of its image as well as its linear extension towards and beyond Khar, as well as its extension along the by-lanes. Linking Road has the inclusiveness of being able to integrate various formats of retail, including department stores (Shopper’s Stop store in Bandra started in 2001) along with exhaustive retail offerings on apparels, footwear, accessories and premium lifestyle retail brands as well as platform shops at some patches along the street. The fact that it sits in the geographic centre of a linear and very wealthy city and within the cradle of neighbouring affluent residential areas has only complemented Linking Road’s exhaustive brand mix and integrated retail offerings, all of which, as a whole, have contributed towards its phenonenal success as a retail destination.

Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

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17

Breach Candy, Mumbai Breach Candy could have been any other neighbourhood market in Mumbai, but what sets it apart are its exclusive brands as well as the elite consumer profile that it commands.

Operational Since

1950s

Spatial Layout

Linear

Shop Format (Sq ft)

500–2,000; except few in the 10,000–15,000 range

Located in the middle of some of the most elegant residential areas of Mumbai (Malabar Hills – Napean Sea Road and Mahalaxmi), the Breach Candy shopping stretch is not high density and has a much-relaxed disposition to itself.

Shop Efficiency (%)

70–75

Parking Charges (for fourwheelers)

INR 5/- to INR 11/- per hour

Lined with high-rise residential towers in the back drop, it is hard to imagine Breach Candy’s colonial lineage. It is only with buildings at AK Marg that one gets a glimpse of its colonial past. Built on reclaimed land in the early 19th century, it is officially known as Bhulabhai Desai Road. Breach Candy has the Mahalaxmi Temple as one of its defining anchors.

Positioning

Elite South Mumbai niche market

Closest New Format Mall

Atria Mall, 3 km

Special Promotion

N/A

Managing Agency

Brihan Mumbai Municipal Corporation

Accessibility

Easily accessible by taxi or bus. The closest railway station (Grant Road and Mumbai Central) is 3 km

Entertainment Avenues

Limited

Operational Hours

10:30 am – 9:00 pm

Off Day

No off days

Rental Values 800 700

Rents/Sqft/Month

600 500 400 300 200 100 0

Jan 2007

Jan 2008

Large Format

Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

The emergence of organised, retail can be traced back to around the 1950s. The Reader’s Paradise Bookstore in Breach Candy started in 1955. Over the next couple of decades, retail established itself and led to the generation of the present retail spread. Breach Candy‘s appeal is the gentle meandering of the street through residential colonies, starting from the Kemp’s Corner market and reaching its retail zenith near the Amarson stretch. The stretch has a leaning towards higher-end retail offerings such as exclusive showrooms (Sony World), exotic fruits at street vendors and exclusive men’s wear (Manzoni, Raymond and the legendary Benzer), all of which add to the glitz of Breach Candy’s retail appeal.

BOMANJI PETIT MAR G

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Gangar Opticians

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Sec 75

Sec 41

Sec 49

Sec 43

Sec 42

Sec 48

AR

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Sec 50

SH T AP C Sec 39

Sec 44

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RG MA

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Sec 72

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Okhla Ind. Area - II 11

Sec 37

Sec 29

Sec 124

Sec 45

Sec 125

AY

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17

Ahinsa Sthal

APOLLO Hospital

Greater Kailash II

Alaknanda

Jasola

Sec 35

W GH HI

Sec 21

Welcom Saket Place Group 5 Marriott 23 Saket

Okhla Ind Area- III

Kalkaji

Panchshila Park

Escorts Hospital

9

Nehru Place

AD

Crowne Plaza

Sec 34

Sec 33

Sec 30 Sec 36

Sec 28

S 7

Sec 53

Sec 31

National Botanical Garden

Holy Family Hospital

Sec 61

Sec 32

S

Sec 23

Rajokri

Qutab Minar

PVR Saket

Greater Kailash I

Sec 25A Sec 25

ES

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Clarion Hotel Qutab

Qutab Institutional Area

Inter Continental 20 Eros

Siri Max Fort Hospital OUTER RIN G RO

IIT Campus

East of Satyam Lotus Kailash Multiplex Temple

Sec 27

Sec 24

Sec 21A

Sec 26

Sec 19

Sec 22 Sec 23

Sec 12

Sec 18

Sec 126

Sec 46

Sec

Sec 47

Sec 96 Sec 97 Sec

Sec 100

98

Sec

Sec 127 Sec 99

E -2 N H Op. Ind. o-

Palam Vihar

22

Masudpur

Dundahera

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AIIMS

18

Suites

Sec Sec 71

Sec 54

Sec 11

Radisson MBD Sec 16A 35

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Sec 1

Green Park

3C’s RING ROAD

Andrews Ganj

Sec 60

Sec 55

Sec 17

New Friends Colony

Sec 57

Sec 56

Trilokpuri

Sec

Sec 66

Sec 59

Sec 58

PR

21

Safdarjung Hospital

Friends Colony

Lajpat Nagar

Sec 64 Sec 6

Rasulpur

Khora

Mayur Vihar - III

Kondli 12

Sec 15A 37 Sec 16

GE BRID

Sec 63 Sec 62

EX

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17

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Defence Colony

LL A TO NOID

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Mahipalpur

25

Palam Farms

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Max Hospital

Kinauni

Indira Puram

Makanpur

Sec 8 Sec 6 Sec 1 Sec 5 Sec 9 Sec 14 Sec 2 Sec 3 Sec 15 Savoy Sec 20

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JNU Campus

RO

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CU

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Lemon Tree 33

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ANIAM

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Ambassador

M

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Himmatpuri Nizamuddin

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AJ AF GA RH

KHAN Oberoi Claridges MARKET

Ashoka

RA

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VA SA NT

Taj Mahal

Delhi Golf Club

Sarojini Nagar

Bhikaji Cama Place

PVR Priya

Vasant Continental 19

NT

Mayur Vihar - I

U TH MA

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RA UL

RG MA

M RA

RK Puram

GR

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KR

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Sec 26

AD RO RT PO AIR

Chanakya Puri

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RIN

Indira Gandhi International Airport

CR

AD

M

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S AS YP

LIN

GR

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Sec 25

N

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G AR IM IM

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Samrat Taj Palace

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Sec 21

R DA

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P HA

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West End

Indira Gandhi Domestic Airport

LI

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India Gate

HAZ IAB

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Sahibabad Ind. Area

Ghazipur Indraprastha Enclave

Pragati Maidan

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RG

AN

Anand Vihar

G AR

Pandav Nagar

The Imperial

RAJ PATH

M

Shakarpur

AD

Shangri-La Le Meridien

Karkar Duma

Preet Vihar

ITO

RO

MARG

OH

G AR

M

Army Cantonment Area

Sec 8

Sec 22

IL

R SA

Dhaula Kaun

Sec 23

15

W

G AR

M Maurya L TE Luxury Collection PA

OA D

Sadar Bazar

Sec 9

Sec 20

Presidents Estate

DM AN YAN DA

AT ION R

Sagarpur

Sec 7

Sec 10

Sec 19

Sec 1

Sec 6

Buddha Jayanti Park

AD

I AM SW

UZ FA

Sec 5

ST

RO

Parliament House

D

Mahavir Enclave

A

The Park

BA

ROA

D

AM

S KA VI

Ram tha s Pra

Vihar College of Business Studies Surajmal Vihar

Jagatpuri

Lakshmi Nagar

I G Indoor Stadium New Secretariat VIKAS MARG

16

KH

NJ

Naraina

TA LK AT OR

Vishwas Nagar a r da ah Sh D CB

Krishna Nagar

RGA

A

PA PAT

O

R

Sec 2

Sec 18

Sec 24

R

Raj Ghat Inter Continental The Grand

RA

LONY ROAD GEETA CO

D IN

Sec 11

ab ar

R

D

Sec 3

Nikko

N H -24

NORTHERN RAILWAY Vivek

Geeta Colon y

D RO A

A

CONNAUGHT PLACE BA

H

Sec 4

Sec 12

PU

A

H

Sec 17

Sec 13

A

O

AD AZ

Sec 14

Rajendra Nagar

K

Sec 3

Sec 16B

TO D

RING

Matiyala

Sec 15

Pusa Institute

OAD

Gandhi Nagar

New Delhi Railway Station

Pahar Ganj

AMAH A BHISHAM PIT

NORTHERN RAILWAYG

RG

N

Jhande Walan

MA

PA

Jaypee Siddharth

AD Satyam Multiplex

GTR

Chandni Chowk

G

Hari Nagar

Uttam Nagar Kakrola

Inder Puri

RO

Sadar Bazar

MARG

Rajendra Nagar

Silampur

Liberty

Karol Bagh

J AN PAT H

Janakpuri

Satyam Multiplex

Oberoi Maidens

VIVEKANAND

Shalimar Garden

GHA H ZIABAD

Red Fort

K

AR FG JA NA

AD

G

Om Vihar

O HR

MAR

Vikaspuri

PVR Naraina

DH I

Subash Nagar

Hastal

Civil Lines

Old Delhi Railway Station

Patel Nagar

PA TE L

Ashok Vatika

G

Dlishad Garden

Shahdara

Anand Parbat

Ramesh Nagar

GAN

SH

PVR Sonia

Mohan Garden

JI IV A

Rajouri Garden

RG MA

AD

A ATM

Tilak Nagar

Moti Nagar

Kirti Nagar

MAH

Tagore Garden

Brahma Puri

Old Secretariat

Hindu Rao Hospital

MAR

GTB Hospital

Inter State Bus Terminal (ISBT)

Raja Garden

Khyala

Shiv Vihar

RO

Punjabi Bagh

Jawalaheri

ola

Shastri Nagar

RG

ROAD

PANDEY

Ashok Nagar

NK

Tri Nagar

MA

Paschim Vihar

H ING

Paschim Vihar

Adhyapak Nagar

Lakshmi Park

ROHTAK

Kamla Nagar

MANGAL

Yamuna Vihar

Timarpur OA D

Delhi University

U TR

RS

Peera Garhi Chowk

RO A D

AM

Ashok Vihar

ABA D

LALA LAJPAT RAI MARG

GR OAD

Kingsway Camp

A NAH JA

AY

MA LL R

D AN GR

Netaji Subhash Place

Mangolpuri

Nangloi

ME H

TH E

Max Hospital

Saraswati Vihar

Mundka

Sec 16C

Wazirpur Industrial Area

Pitampra TV Tower

KAR MAR G

Pitampura

Madhuban Chowk

Suboli

Gokulpuri

WA ZIR

Model Town

MA RG

Sec 8 M 2K

RIN

G RO

Shalimar Bagh

1

City Park

AR G

A HAR MA

Sanjay Gandhi Hospital

M

RING ROAD

Sec 2 Jaipur Golden Hospital

A

AH AV IR

Sec 14

Mustafabad

Sonia Vihar

Dr. Mukherjee Nagar

AU G US

Sec 7 Sec 3

Sultan Puri

NORTHERN RAILW

M

Adarsh Nagar

RIN

asulpur

Sec 9

Sec 6

Sec 4

Sec 1

AN

R RIN

Sec 20

Park

AG W

OUT E

Sec 5

Sec 21

Rani Enclave

BH

Gandhi Hospital

Sec 23

Sec 22

Sec 104

G

RE Sec 128

Sec 105

AT ER

Sec

NO

New Delhi

is India’s political and administrative capital and is also the second largest metropolis in the country, with a diversified economic, government and servicesector base. Home to many of India’s largest corporations and multinationals, Delhi has attracted a large pool of well-educated workforce. The Delhi National Capital Region comprising the capital and its suburban areas (including Noida, Gurgaon, Greater Noida etc) has now established itself as an important hub of the IT and ITES sector. The city has been rapidly gearing up in terms of its image and infrastructure for the forthcoming Commonwealth Games in 2010. Delhi has a unique collection of varied retail segments and shopping areas that have evolved over centuries of trade within the city. Thus whilst on one hand, there is the famous Chandni Chowk and the colonial shopping destination of Connaught Place; on the other hand, there is a profusion of relatively new shopping areas and destinations such as Karol Bagh, Greater Kailash and South Extension. Both wholesale and retail trading has been well-established in the city, with some major markets like Karol Bagh handling both with ease.

Delhi’s old and new high streets offer a unique experience of retailing and charm. What is really unique about the city’s leading high streets is the fact that like Mumbai, these are among the most expensive retail stretches in the country, witnessing phenomenal value growth over the past few years. Despite the high valuations and the spectre of time-to-time sealing in the non-regularised commercial streets, Delhi’s main high streets have been very successful in targeting consumers, as well as national and international retail brands. The three leading high streets that have been mapped in Delhi in this compilation include – Connaught Place, Khan Market and South Extension market.

The Ansal Plaza mall in Andrews Ganj, pioneered the format of mall retailing in Delhi. Opening its door in 1999, Ansal Plaza set the flavour for the ensuing mall boom that followed. Mall development since then has flourished both within Delhi city limits (especially with the release of land by development authorities for new age commercial activities) and in the suburban areas, including Gurgaon, Noida and Ghaziabad. Gurgaon was especially at the forefront with many of the first new plans opening their doors as early as 2002. Although in recent years though, the spotlight has shifted back to Delhi owing to the surge of mall development within the city limits. In all, the Delhi National Capital Region has been among the trend setters of the new age mall movement in the country.

21 India Gate

Connaught Place, New Delhi Operational Since

1930s

Spatial Layout

Circular

Shop Format (Sq ft)

1,300–3,500; Larger stores on upper floors

Shop Efficiency (%)

80–85

Parking Charges (for fourwheelers)

INR 10 for first two hours; INR 10 per hour thereafter

Positioning

Mixed-use; the heart of Delhi’s retail

Closest New Format Mall

Ansal Plaza, 10 km

Special Promotion

CP Shopping Festival (November–December)

Managing Agency

New Delhi Municipal Corporation

Accessibility

Excellent; Delhi Metro (0 Km) and public transport hub

Entertainment Avenues

Regal Cinema, PVR Rivoli, PVR Plaza and Odeon

Operational Hours

10:00 am – 7:30 pm

Off Day

Sunday (some shops and eateries are open on Sunday)

Rental Values 1200

Rents/Sqft/Month

1000 800 600 400 200 0

Jan 2007

Jan 2008

Large Format

Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

Connaught Place was designed as the definitive commercial heart of the new Imperial capital in the 1930’s. Its Victorian inspiration is evident in the circular-shaped retail spread, replete with colonnaded corridors interspersed by seven radial roads. Its central location and top-end brand mix have always embellished Connaught Place with a retail prominence like no other shopping area in Delhi, catering to consumers from within the city and even its suburbs. What is unique about Connaught Place (or CP as it is popularly known) has been its ability to reinvent itself in terms of its brand mix and offerings over the decades to reflect the best of what India wants to shop. This resilience is even more significant, given the complicated ownership patterns of this shopping hub. The watershed in its re-emergence was in 2005, when the first mass transit Delhi Metro trains started running through Connaught Place. Its impact was two-fold. First was the huge rise in commuters and hence, footfalls in the area. Second was the significant transformation of the public realm within Connaught Place. Thereafter, Connaught Place has only got more attention from brands, consumers and its stakeholders. Regeneration efforts by the Municipal Council, NDMC, regular shopping promotions by the trader’s association NDTA, refurbishment of old cinemas (Plaza, Rivoli and Odeon) by multiplex chains and the significant influx of top-line brands and restaurants have all added up to a new retailing paradigm in the heart of Delhi. Rentals have more than mirrored the new exuberance, with Connaught Place now ranking among the most expensive shopping streets in the country.

RO AD ay

AD

Ke

NT O MI

KFC

Koutons

Tanishq Bonton Dhoomimal Gallery

2

O LR

DIA

RA

Lo

Th

uis

Ho

st

Ph

ilip

Re s

ta

MA

TS GA

ED

A BH

Nike

Vintage

RG

Parx

HE

Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

Numero Uno

Whimpy

Café Coffee Day

TAG Heuer

ourri 's Potp lues, Nirula nt B a staura Chin nt Re Taste of rity Rege Integ Studio ta (F.F.) s ite , Bari n o Sams Subway use Banaras Ho Ban ana Lea f.

Gas

World of Titan

pe

ur

Lido

Pizza H

ut

Orra

Boo Delhi k Co .

Th

eR

an

t

ida

s

ut

kia

ay m Sh ond op

Ad

Ko

No

Adidas

Ed Hardy

Puma Woodland The Raymond Shop Da Milano Italia United Colors of Benetton Color Plus United Coffe e House Allen Solly Reebok ge Vinta enways Gre A QB y ert lo Lib opo ns y Ind tto tur Co Cen by

on nd Lo s an ly Je ta pe il I co Pe ntab cis lly ran Ca So nF Sa len Al rs cke ys Do rida .I. F T.G land Wood Store Levis' tness Proline Fi

e

V.I.P. Lounge

SA

Domino's Pizza

Jainson Spykar

Hidesign

H

Mafatlal op Family Sh

P Emashm po a T riu ex m tile

Ca

o

ING

cal Opti ce Pala i Delh ts Pain

e ung . Lo V.I.P tyle ifes L Wills rys r e b k Blac n euse & Bar Van H urant Resta Spirit

r

Rode

Hidesign

ok

eb

s

Wen ge

AD

ns aso al Se inent nt o C

ls ee pe e H hilip Th P s i ssy u ba Lo m eE Th

5

ter

R Swado itz erl an d

Re

ns

e

hit

ow

Sn

io

ven

fé C

ta x

e or St ile M ob e Th

C Co afé ffe eD

ay

g ins

eD

pt

RO

offe

Su itin

obb

in R

Gra sim

O

Ba

ox

'In

td

Ar

put Lilli kia No

Ba ks

R CIRCLE INNE

O Cindeon em a ne tM

Pla

ai n us z H fone da ns Vo uto Ko

AL

Litolier

na

DI

Jain Book Depot

Reid & Taylor

r na Mi rant u a r t s ba Re ar nt i D aura e h l t e De Res Coff sta o C

ah

RA

an

Sh

rs

N

ov

The Raymond Shop

The rm kwo ty er Lib

ED

T Lim& T ite Mo d to

Gi

i

in o

i

MaHote rin l a

Zodiac

Boo

dh

ion ash t F ujas l ne Ba ds Pla l na N Do ZE Mc 0 10 fé nt Ca ra u ot sta p Re De ns lga ook So Vo B & ns w tio s tia a Ne go da l ic bl Adi bok Ga Pu ee B R BP

S As hre hr e G am a n

CLE

Vi ct or

CIR DLE D I M

AD

Sag

Music World

ar R a Niru tna la’s @li Resve Ba ta u r & ran t Ho tsp ot

RO

Legend of Counnaug ht

AN

da Ve

UI

PVR Plaza Plaza Saloon

Nike Park A venue Lee Van Heu sen F n Perns J eta P hon ls lay ers

HK

l Hote Five Fifty

PA NC

Gola Restaurant

Gopalsons

on

s

BA

RA

KH

MB

AR

OA

D

23

Khan Market, New Delhi Operational Since

1950s

Spatial Layout

U-shaped

Shop Format (Sq ft)

460 and 535, few larger formats

Shop Efficiency (%)

85–90

Parking Charges (for four-wheelers)

Free

Positioning

Exclusive high street, comprising of high end shopping and fashion

Closest New Format Mall

Ansal Plaza, 5 km

Special Promotion

Co-ordinated sale in December/ January

Managing Agency

New Delhi Municipal Corporation

Accessibility

Good

Entertainment Avenues

It has some famous F&B hangouts, including Cafe Turtle, Big Chill, Khan Chacha etc

Operational Hours

11:00 am – 7:00 pm

Off Day

Sunday (some shops and eateries are open on Sunday)

Rental Values 1400

Rents/Sqft/Month

1200 1000 800 600 400 200 0

Jan 2007

Jan 2008

Large Format

Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

Built in the 1950s under a rehabilitation scheme, Khan Market is among the most expensive high streets in India. Being the other major market within Lutyen’s Delhi Zone (apart from Connaught Place), Khan Market sits among the most upmarket residential areas, and has proximity to both the diplomatic quarter as well as the city’s downtown area. The market has established itself as the definitive upmarket shopping and F&B destination for a high-end catchment, including expatriates, the diplomatic community, high net-worth individuals as well as upwardly mobile professionals. Its retail offerings well-mirrors the needs of the catchment it caters to and includes an eclectic mix of premium and lifestyle retail brands, book stores, fashion boutiques, fine dining, cafes and art stores. Interestingly, the traditional stores in the market have also transformed themselves, in terms of their retail offerings, to cater to the upmarket catchment. The rather long line of cars to get into the market does not in any way lower its appeal to its catchment. In fact, proactive steps that were taken by the trader’s association – such as hosting events and exhibitions, ensuring parking management and allowing free parking – have also helped in keeping a shopper-friendly market. Khan market came into renewed prominence ever since news reports started pegging it amongst the expensive High-Street of the world. One of the hallmarks of this shopping hub is that the traditional sits alongside contemporary branded stores and somehow the overall chemistry seems to appeal to shoppers not only from the mid upper segment, but also to the casual visitor.

N

Bizarre First Choice Side Wok Open Oven, Kasa Gelate

Sprucee Forest Essentials Woodland V.I.P.

United Colors of Benetton

Longines

Da Milano Italia Kala Niketan shoes

The Kathis Hidesign

Zeiss

Chokola Nike Mc Donald’s

Anokhi

Chonas Rest-o-Bar

Biotique

Park Avenue Woman

Reebok

Kaya Skin Clinic

Chinafare Restaurant

SUBRAMANIAM BHA

Barista Creme Lavazza

The Kavita Bhartia

Deepika Govind Art Gallery

Bahri Sons

Nike

Ishatvam

Drishti Eye Care

Zodiac

Tag Heuer

Manzoni

Color Plus Women

Swarovski

Shahnaz Husain

Oma- Manan Design

Atelier

Etam Lingerie

The Body Shop

Sugar & Spice

Fortis Health World

Dayal Opticals

Dr. Monga

Looks Unisex Salon

Good Earth

Adidas

Archies Gallery

Ranna Gill

Color Plus

Anokhi

Bon Ton Opticians

Kontempra

Apartment 9

Subway

Fabindia

The Kitchen

Market Café

Jewels by Dipika Mehra

The Big Chill Café

Blanco

Khan Chacha

Full Circle Café

FCML Home

Café Turtle

Chonas

Ogaan

Art d'inox

Levi’s Samsonite

Café Coffee Day lounge

Anjana Bhargav Spaces

The Big Chill Café

Nishika Pawa Design Studio

Ruh

RTI MARG

25 Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

South Extension, New Delhi If there is one market that has been able to establish itself as the hub of South Delhi’s High-Street retailing, it has to be South Extension (popularly known as South Ex). Starting from a community shopping centre on both sides of the arterial Ring Road in the 1960s, the South Extension markets has witnessed a phenomenal growth. However, it was really the 1990s that witnessed its transformation, as national and home-grown brands, established stores in the market. This growth is attributed to both home-grown chains, such as Ebony (among the first organised department store in Delhi), Big Jos, Mehrasons Jewellers, Sehgal Brothers and Nalli’s, as well as national and international brands, such as Levis, Lacoste, Tanishq, Esprit and Benetton. The increasing popularity of these markets also led to the opening up of a wide range of restaurants and complementary retail offerings.

Operational Since

1960s

Spatial Layout

U-shaped

Shop Format (Sq ft)

100–3,000

Shop Efficiency (%)

90-95

Parking charges (for fourwheelers)

INR 10

Positioning

Upscale shopping area in Delhi

Closest New Format Mall

Ansal Plaza, 2 km

Special Promotion

Co-ordinated sale around New Year

Managing Agency

Municipal Corporation of Delhi

Accessibility

Very good; well-connected through private and public transport

Entertainment Avenues

Restaurant bars and discotheques

Operational Hours

10:00 am – 7:00 pm

Off Day

Monday

Rental Values 1000 900 800

Rents/Sqft/Month

700 600 500 400 300 200 100 0

Jan 2007

Jan 2008

Large Format

Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

There is no doubt that the South Extension market caters to most of the upmarket South Delhi residential areas. But over the years, this stretch has also been able to add such depth and variety in its retail offering that it has become a shopping destination by itself. The opening of Delhi’s first mall, Ansal Plaza, right next door in the late-1990s did not deter the expansion of this market; in fact, both have complemented each other. One of the reasons behind South Extension’s success has been the consistent transformation that has been witnessed both in terms of its retail offerings as well as its new store formats. Having such high customer traffic does lead to congestion during peak hours, but the brands are not complaining.

D&A

Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale. DAR Salon & Spa, Mc Donald’s, Louis Philippe, Moti Mahal Delux, Puma

Inc. 5

Chauhan Jewellers

Planet Fashion Lacoste Esprit Maspar

Parx

Manzoni

R. K. Jewellers, Lizard Lounge, Keune-the Salon & The Academy

Deepsons

Globus, Saboos

Big Jos Metro

Rameshwar's

Bizzare

Signet, Nokia, Zeiss

Ebony

Mehrasons Jewellers Yashpal Mehra Group

Reebok

Stephens Brothers, Catmoss, Levi’s Square

Venus Steps

Reebok, Teksons Bookshop Khanna Jewellers, Ushnak Mal Mool Chand

Blackberrys, Orra

Wills Lifestyle

Nalli Silk Sarees

Arrow

Mango

Tag Heuer, bg’s

Woodland, Van Heusen

Gourmet Gallery

Park Avenue, Cantabill

Da Milano Italia

Pall Mall

Bata

Reliance World Bon-Ton Inner Circle

Daitchi Chinese &Japanese Cuisin e, Meena Bazaar, Greenways

Ahujasons, Gujralsons

Samsaara

Mehrasons Jewellers Yashpal Mehra Group

Nautica

Roop Sarees

Zohra Emporium

Villa D’ESTE’ United Colors of Benetton Freelook, Adidas

Carlton London, Revive Unisex Saloon

Color Plus

Ashwini Kumar's Mehrasons Jewellers

Samsonite, Dockers

27

Tanishq Ushnak Mal Madan Lal

Bata, Barista, Lilliput

Romanson Swiss Watch K. K. Omsons Jewellers

Sisley, The Blues Sehgal Bros.

Heritage Handloom Emporium

Nike

The Raymond Shop

UT

Nagavara Kere

RING

Y

ER

Lottegollahalli

AD MES RO

Kalkere

ROAD

BUPASANDRA ROAD D

RO AD

D

U UR HE NN

RO ET FE 0

K PURA ROAD

NN

TU

VARTUR ROAD

Innovative Multiplex

G

R

O

A

Vartur Kere

Vartu

D Baligeri Panatur

IN

R

R

U

Ibbalur Gunjurpalya

LER EE WH

Agara

BTM Layout

RING R

Bommanahall

OAD

SA RJ AP UR RO AD

Ramagondanhalli

Munekollal

Madivala

OUTER

OAD IN R

ROA IELD WH

ITEF

NAMJOSHI

D

ROAD

ROAD

Marattahalli

HA

BANNERGHAT TA ROAD

TAV AR EKEROAD

KANA

1MA

HA ET SE

AD

RO S RA AD M

D VARTUR ROA

VARTUR Bangalore HAL Airport

D

NE TA JI RO AD AD

J RO

ARA

KAM

BASAVANAPURA ROAD

AD

AHALLI RO AD

MAIN RO AD

KAMMAN

10

Vimanpura

EL

ROAD

Channapanhalli

SARJAPUR ROA D Agara Kere

-7

OUTER RING ROAD

D

Kundalhalli

Konen Agrahara

L WI N

D SI RE

BRIGADE ROAD

D HOSU

R ROA

O AD HR

HEN NUR U

RO AD

TANNER Y

QUEEN’S RO AD

RO AD

R O A D

AD

AD RO DI AG ON NAWAB HY DER AL RO AD

R OA MAIN AVA RA N AG

MAIN RO AD COL LEG E ARA BIC

R AD ’S

ER

IL L

M

PA LA CE

BHASHYAM ROAD

K R ROAD

4 MAIN ROAD

RO AD

PUTTALINGAIAH

AD

AD MAIN RO

EY SANK

ROAD

FORM AT E PL

KA TH RE

KRISHNA RAJENDRA ROAD

AD RO ET FE

HAL

O

NH

SARAKKI ROAD

Tavarekere

2 MAIN ROA

Bellandur

D

Jayanagar 4th Block

Sathya Sai

BOREWELL RO

TE

SA RJ AP UR RO AD

RA

Jawahar Nagar

Bellandur Tank

St. John’s

ELD R OAD

Dodda Nekkundi

LB Shastri Nagar

AY RN RAILW SOUTHE

80

RO

SAMPIGE ROAD

D 8 MAIN ROA

ROAD TCM R

D BUN

K TA N

RD CHO

K A ST U R B A

MARGOSA ROAD

UMAR RO AD DR RAJK

ROAD CHORD

CHORD ROAD

ROA

D

HA VI RB

ROAD

GA

IA

AD

ROAD

WHITEFI

Dodda Nekkundi Industrial Estate

RO

NA

IND

NG

D

Swagath

J P Nagar

D Kumarswamy

RI

OA

Sarakki

Uttarahalli Subramanyapura

Jivan Bima Nagar

K C

Garkamantapalya

R

Sanjay Gandhi

SOUTH END ROAD OA GR

LI AL AH AR T UT

AD RO

N

INNE

OW DA R

Co Co

Visveshwaraiah Industrial Estate

AI

Challaghatta

RIN

Padmanabha Nagar

R TE OU

Gottigere

NGAL H M

Manipal

OA

ri Kathreguppe

KAGGA DAS A

Koramangala

MARIG

AD

Mahadevapura Industrial Area

Yamalu

RR

N

Nagavara

C V Raman Nagar KE

Park Plaza

Kidwai

Sadarmangal

I R

Hudi

D

AIRPORT

Agram

Domsandra

Swathantra Nagar

O

R

AI

RT ROAD

HALLI

LL

Nimhan’s

Jayanagar

BHATTARA

KODA GI HA

TE

M

ROAD

Devasandra

OU

9

MA

Kaggadasapura

Leela Palace

Golf Course

SU

Banashankari

ROAD

RO AD

Tyagaraja Nagar

-4

BEML MAIN ROA D

PO

Chikkaban

Sadarmangal Industrial Area

Indira Nagar

Vivek Nagar

HO

Hosakerehali Kere

RO

MA

RO

DE VA SA ND RA

ROAD

AD

AD

IN

E

P UP

G

RI NG

AD

7 CROSS

T

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O

Adugodi Basavangudi

Vishwa Bharathi

Banashankari

avarandoddi

Lal Bagh

OR

D

AS

LD

RO

ROAD

Giri Nagar

O UT ER

HF

OA

DR

AS

5 MAIN

AG

Yellarnallappachetty Kere ROAD

Krishnarajapura D

Krishnaraja Puram

ND

Gavipuram

LB

R

Ramamurthy Nagar RHTY NAGAR MA IN R

AI

KIMS

Langford Town

AI

Bhattarahalli MA IN

ROAD

AD RO

D

OA

ER

OR

S MY

BULL TEMPLE ROAD

epanjali gar

LA

D

MA

Sannatammanahalli

PUR A R OA

Kodihalli

ROA

LI

NJ

PUTTANNA CHETTY ROAD

Chamarajpet

)

AL

RA

OAD

AD

ROAD

TR

Urvashi

RO

AH

AD

Channasandra

SU

Tippu Palace

Richmond Town LA NG FO RD RO AD

VICT ORIA

ND

RO

I ROAD OD UG KAD

E ROAD

Victoria ROAD ALBERT VICTOR ROAD

IM RAL TH GENE

MO

EN

RO

Baiyyappana Halli

FT ROAD80 C M H 100 ROAD INDIRA NAGAR ESI

U

D

IN MA

RAMAMU

Baiyyappana Halli

DG

AT ELEV

AD BRIGADE RO AD(RICH ROAD H RO MAIA

ESA ROAD

FEE

AD ED RO

CY EN

TER

RE

SO

MY

R MOHANROY

Ulsoor

Taj Residency

RAM AGA ER LOW

RO AD

AD

Nagartapete

R MURPHY OAD

D OL

Hosmat

ER

Jagjivanram Nagar

RO

AD

Shanthala Nagar

TH

LI

E

RO

The Park Oberoi

O

SH AL

TE

Chikpete

Bowring

CUBB ON ROAD

M

Maruthi

Binnypete

Majestic

PE

IC

Cubbon Park

AD

HO

AD O R

IK

FF

RO

Vijaya Nagar

CH

O

Ulsoor Lake

RI

Prasanna

M

OM ME RC IA LST REET

I NAGA B Channasandra R ROA D

NH

MB

DIS TR ICT

CBD

AD

CA

RO

RO

COMMERCIAL STREET

KA

AD

T ROAD FEE

KSRTC Bus Terminal

AD

N AI

AR DK BE High Court AM DR

CH

100 FEET ROAD

MAGADI ROAD

Raj Bhavan

Vidhan Soudha

UR

CSI

V NAIDU ROAD C

SESHADRI course ROA D

Bangalore City Railway Station

Wockhardt

AM

CH

BH ATT AR AH ALL I

NAGAR ROAD

D

O MAIN R

KASTUR

AD IRO LL HA NA PA AP IYY BA

D

Taj Westend CE COURSE ROAD RA Race

N

KENSINGTON ROAD

OA

D

OH

Cox Town

JAYA NTI

ROAD

DI R

ROA

GH

AD

RO

E AYE

GA

LINK

CUN

Le Meridien

AD

MA

Srirampuram

Bangalore East

ST .J

O

Rajaji Nagar

AD

I ROAD

OA

Banaswadi

NA

BA

AD SW

Cantonment

R

RO

AD RO

N

NIN

GR

I

A BAN

Windsor Manor

Ashok

RIN

AD SW

Banaswadi

OL

Anandapuram

TER

S RA

D

LK

D

Benson Town

Jayamahal Palace

RO

KA

Lingarajapura

ASS

AR UM JK RA

AI

Sampige

OAD AL R

DR

1M

Bangalore Palace

Seshadri Puram

KC General

U R O

AD

Sanakki Bayalu

RO AD

GUTTAHALLI MAIN ROAD

MP

Munireddypalya

AH

Navrang

Mattadahalli

AM JAY

HA MA KAVI KU VE

RT Nagar

AD

E ER

ROAD

D

West of Chord Road

Mallesvaram

MAIN ROAD

AD

Hormavu

Hennuru

ROAD OUTER RING

OA

RR

D

OA NE R

LI PIPE

Mallesvaram

SA N KE Y

N AI M

OU

Sadashiv Nagar (RMV Extn.)

Sankey Tank

17 CROSS ROAD

DINNUR

T NAGAR

ROAD

KU

UM

Kurubarahalli

RAMANAMAHARISHI

DT

AN

ROAD

OL

AM

JC

Ullas

VR

RO

C

BAG H

O

RO AD

Gopal

Govardhan

LAL

RO NG RI

ER

UT

AD BEL RO

Yesvantpur

-4

Sultanpalya

RO

MS Ramesh Educational Institutions

Yesvantpur

NH

Nagavara

RO AD

University of Agricultural Sciences

GAL

AD

Krishna

AD RO

Yesvantpur Suburb

Hebbal

ROA D

MS Ramaiah Nagar

KEN

AD

BEL LAR Y

RO

Sanjay Nagar

AD RO

Mattikere Matti Kere

KHB CO LON Y

Lottegollahalli

Yesvantpur Industrial Area

IAH MA RA

a

UR

ROAD AL OP JG RA

MK

MS

TU

Dodda Kannalli

Bengalaru

dubbed as the ‘Silicon Valley of India’. Previously known as Bangalore, it is the state capital of Karnataka as well as India’s technology capital. It holds a prominent position in the global IT map and has a deep corporate base of domestic, multinational IT and biotechnology companies. The city is advancing up the ’value chain’ with significant focus on research and development activities. The high-quality work force and favourable quality of life have prompted major campus developments by many IT majors in the city. Although currently a constraint, infrastructure is in the process of being ramped up. Examples include recently inaugurated international airport and the work commencing on the metro rail system.

Although new shopping mall developments in the city started later as compared to Mumbai and Delhi, the pace of growth registered in terms of supply in the last few years is quite aggressive. As of now, there are an estimated six operational shopping malls in Bengalaru, which are expected to go up to over thirty by 2009. Interestingly, most of the new malls have been able to establish themselves quite well and have been successful in attracting consistent footfalls. The first luxury mall of Bengalaru – UB City – is all set to open in 2008. The young, upwardly mobile consumer base of Bengalaru has been patronising the city’s prime shopping areas such us Brigade Road,

MG Road, Commercial Street, Vittalmalya Road and 100 Feet Road Indira Nagar market. In turn, these streets have ramped up their retail offerings, both in terms of density and the variety of national and international brands. Exclusive, high-end showrooms, designer studios and fine-dining restaurants are now establishing their presence on the high streets slowly but surely, even as new mall formats are emerging. The three leading high streets that have been mapped in Bengalaru in this compilation include – Brigade Road, Commercial Street and 100 Feet Road Indiranagar.

Bengalaru’s retail in terms of its consumer profile and its vibrancy is a reflection of the aspirations of New India. Even if some of the shopping areas go back to colonial days in terms of its antecedents, the mix of contemporary brands and the upwardly mobile young shoppers that flock to these new swank stores is a living example of the rising aspirations of upwardly mobile Indian consumers.

29

Vidhan Soudha

Brigade Road, Bengalaru As one of the most sought after retail streets in India, Brigade Road is located at the heart of inner-city Bengalaru (Bangalore). Brigade Road is a true reflection of the aspirations of a city that has become the definitive silicon hub of the country.

Operational Since

1960s

Spatial Layout

Linear

Shop Format (Sq ft)

1,000–9,000

Shop Efficiency (%)

80–85

Parking Charges (for fourwheelers)

INR 5 for every half hour

Positioning

Among the most prominent inner-city high streets with a high density of contemporary retail and F&B brands

Closest New Format Mall

Garuda, 0.5 km; Eva Mall, 0.5 km; Bangalore Central, 0.5 km

Special Promotion

Coordinated street lighting and decoration during festivals like Diwali, Christmas and New Year

Managing Agency

Bangalore Municipal Corporation

Accessibility

Easily accessible; one way private traffic allowed, no public transport

Entertainment Avenues

Rex Cinema, Pubs and Discotheques

Operational Hours

10:00 am – 9:30 pm

Off Day

No off days

Rental Values 300

Rents/Sqft/Month

250 200 150 100 50 0

Jan 2007

Jan 2008

Large Format

Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

Brigade Road, which connects M G Road and Residency Road, has retail antecedents dating back to colonial times. The first departmental store in the city, Niligiri’s, opened shop along Brigade Road along with a host of other stores as well as entertainment options, including the Rex Theatre, that came in soon after. However, it was around the late 1970s and early 1980s that the Brigade Road shopping area started to transform into the busy high street that we see today. Shopping arcades, such as 5th Avenue and Mota Royal Arcade, changed the shopping experience by offering retail options at vertical levels even as new pubs and restaurants added to the area’s attractions. The 1990s really saw the acceleration of retail growth at a phenomenal pace along this stretch as Bengalaru geared itself to cater to the influx of a new generation of software professionals from all over the country. The growing incomes, aspirations and needs of these consumers has resulted in almost a constant change in this high street, evolving into its present form, which includes exclusive stores, international brands, fashion wear, sporting goods and cafes. Moreover, Brigade Road houses some of the biggest flagship stores of established brands. A case in point is the 9,000-sq ft Levi’s Square store situated along this road, which is one of the largest flagship store for the brand in India. Brigade Road’s phenomenal growth in retail depth and varied offerings has also been proportional to the traffic congestion and parking along the street. Footfalls in this almost-integrated contemporary retail street are quite record breaking, with estimates that Brigade Road probably attracts the highest number of consumers in the city. A store in this stretch is the first priority for any new brand entering the city. Given the fact that vacancies are quite low and new supply is limited, brands have to contend with expensive rentals.

Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

pph ire T oys

, Sa

Bata

Rex

rner

n Co

Ame rica

iris

Nilg

Lifes tyle

Flyin Hote g Mach i Aath l Curzon ne, Plan e tya V C eg R ourt, P t M (F.F. ), ro esta uran line, t, Ad idas Café Kou Coffee tons D , Co ay, Cro lorpl Son codi u y Ra le , dio H s Nok ouse ia Olym pu Prov s ogu e St udio Clas s Nok ic Polo ia Pr , iority Dea Sho ler,T e rigge Sho Wago r n, etra ck, P r a b Pep hu D e Je igita ans ls Blac kBer r Metr ys Arroo w, M Spyk cDon ar a Gas Jeans, ld's, Woo RPG d Cellu land, The com Para dise Bata Res taur , Ox ant, yyge Mon V.I.P n a . r c h Swa P l az rovs ki, B a-Yo ! C arist a,Ho hina, Pi zz tel T he M a Hut, S ona rch cullers,

Wills

very Han dicra Reg al W fts atch C o. Roy al S port ing H ouse KFC

Cau

MAHATMA GANDHI ROAD

RI

CA AP PA

Dom ino's Pizz Mot a a Ro Reli y a l anc A r c a e Sub way Web W de- Lev , Viv i a, C orld, Co 's Strau s otto f ns b feeWor s, y Ce ld, Reid nt & Ta ury, ylor

mas

Cine

el S han gri

la, E xca Mus libu ic W r orld, Hea lth & Pete G r En low, glan d

Hot

Piz Fu za Co Bos sion Lo rner, Th u sini, e Inn nge, Ca Donut Brig ade fé Coffe Baker, 's, O e n Da Day, Fifth Rox Aven x ue HP R - The W orld o etail Store f , M Titan, T Zave ystique S imex, ri Bro a s Jew lons, ellers

ema ker Vod afon e St ore

Sho

eus eun Park Ave nue Lee Lou is P hilip pe

Van H

go S h Gal oes, R lary e (FF ebok, A ), N ike, rchies Zod iac

San

CHURCH STREET

T and aika S Lou pa nge

Pum a Doc kers Ree bok Kash Levi's mir A Squa rt Ind r ustri e, es

Tem p

tatio n oW atch Co Sole s

Metr

MAHATMA GANDHI ROAD

FM

AD

RO

31

N

Commercial Street, Bengalaru Commercial Street is part of the traditional shopping areas of Bengalaru and is located in the traditional retail hub of the city. This street along with its immediate neighbour, Kamraj Road, formed the traditional shopping and trading areas of this once colonial town. Hence, this area is characterised by long-established and home-grown retail stores in apparels, jewellery, saree shops and antiques.

Operational Since

1950s

Spatial Layout

Linear

Shop Format (Sq ft)

1,000–15,000

Shop Efficiency (%)

80–85

Parking Charges (for fourwheelers)

INR 10 per hour

Positioning

Traditional family market in the city centre with the feel of a bazaar

Closest New Format Mall

Garuda, 1.5 km

Special Promotion

Street lighting during festivals

Managing Agency

Bangalore Municipal Corporation

Accessibility

Easily accessible; no public transport

Entertainment Avenues

Limited

Operational Hours

10:00 am – 9:30 pm

Off Day

No off days

Rental Values 300

Rents/Sqft/Month

250 200 150 100 50 0

Jan 2007

Jan 2008

Large Format Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

Although Commercial Street has retained its built character over the decades, it has also evolved over time, providing a mix of traditional as well as more contemporary national and international brands. Almost half of this bustling lane is filled with traditional and quaint shops that find enough business from its loyal customers; but at the same time, the new brands have also been successful in attracting a steady flow of footfalls, which makes it an important retail destination within the city. Through this combination of home-grown and new retail stores, almost all retail segments are well-represented along this street, including apparels, footwear, kids wear, jewellery and food outlets. Interestingly, there are a number of smaller retail outlets that offer Kashmiri goods, ranging from pashminas to carpets and even jewellery, catering to tourists and more up-market consumers. The big departmental stores include Westside and Max, both of which are located on the opposite ends of the street. Owing to its relatively limited width, Commercial Street tends to become congested during peak shopping hours. Efforts are being made to mitigate this issue by introducing an automated parking system. Despite this congestion, Commercial Street has been able to attract consistent crowds and add more depth to its retail offerings over the decades.

EBRAHIM SAHIB RD.

Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

Kashm

Timex ir Hou se Indian Terrain

Nike

ers Reebo k Plane t Fash ion

Jewell

res Hand icrafts

n Store

Easter

s

Carmic hael H ouse S. Mo hame d Ism ail & C o.

thers

ire Sto

, Emp

Straps

Max

Zeiss ine, T ransit ions Hand icrafts Muse um

Mach

ay Bro

y, Ban d

Orra

Fazals dia, S cullers

Inc.5,

alth &

ay, He

Glow

Kouto

ns

Wests ide Bata

p!

& Zap ctory

Shoefa

Clarks

Wood land Philip s

KFC

The W e John arhouse P Kashm layers, Kon a ir Gov ernme rk Veg Res Be:, A tau nt Arts didas, Empo rant IndoA rium rts Relian ce Sta tioner y Mar Handlo t om Ce ntre

Bata

bur, F lying M achine My Do llar Sto r e , The Colorp Raym lus W ond S oman hop , Arch Bossin ies Ga i llary Wood land, Arrow Rocia Shoes - Bags C. Kris hniah Chetty The W & Son orld o s f Titan Moch i, Indig o Nati Sterlin on, Je g Hou alous se Jeans Hakob a, Sole s

Excali

op

ffee D

afé Co

rite Sh

Favou

Lee, C

's Cor ner Hum In dia Mulan i's Op tical G Anand allery Swee ts and Savou Rajso ries ns Ronca to Optola bs, Ar chies Royal Paper Tailorin Rose g Co. Shopp e Singe r

Kiddy

ishna Diamo nds & Lillipu Jewell t ery

Sri Kr

KAMARAJ ROAD

MAIN GUARD

DISPENCEARY RD .

Jocke

Flying

store

Solly

Kouto ns

e man

Laabh

Fabin

ge-Th

Presti

Allen

der

Week en

Wood y's Levi's Store, United V.I.P. Lou Colors of Ben nge, Cotta etton ge Ind ustrie s Emp orium

Cottons by Century

Khazana Jewellery

Wrangler, Kanz, Liberty Silks

CROSS RD.

N

33

100 Feet Road-Indiranagar, Bengalaru Indiranagar emerged as a large planned residential layout in the fringes of inner-city Bengalaru during the 1980s, and 100 Feet Road was among its main access avenues leading to and from the city airport.

Operational Since

1990s

Spatial Layout

Linear

Shop Format (Sq ft)

3,000–11,000 (average store size is 6,000 sq ft)

Shop Efficiency (%)

80–85

Parking Charges (for fourwheelers)

Free

Positioning

The most contemporary high street, encompassing new signature retail stores

Closest New Format Mall

Garuda Mall, 5 km

Special Promotion

Organisation of individual exhibitions and sales.

Managing Agency

Bangalore Municipal Corporation

Accessibility

Easily accessible by public and private transport

Entertainment Avenues

Niche luxurious restaurants, bars and artefacts stores

Operational Hours

10:00 am – 9:30 pm

Off Day

No off days

Rental Values 300

Rents/Sqft/Month

250 200 150 100 50 0

Jan 2007

Jan 2008

Large Format

Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

In terms of retail expression, 100 Feet Road is probably a response to the consumer needs of the new generation in Bengalaru. Consumer trends here are largely driven by the software and knowledge sector professionals, whether they are Indian or even expatriates. Even though the street originally had a bungalow layout, after being declared as a transformational zone (i.e. allowed to house retail shops), the high street has seen a phenomenal growth over the last three years or so. Unlike the congestion of inner-city high streets, 100 Feet Road is a much more generously and laid-out retail stretch, dotted by a host of exclusive retail stores, posh restaurants, cafes and art galleries. Whilst the inherent catchment of the prime residential areas in and around Indiranagar contributes to the steadily growing footfalls along this stretch, IT parks and offices in the vicinity (Embassy Golf Links and Baghmane Tech Park) also act as a footfall driver for this street. The character of this upcoming high street is best typified by the fact that some of the largest stand-alone departmental stores in the city are located along this stretch, which coupled with high-end restaurants, ample parking and organised traffic patterns has made it a compulsive retail destination. What is interesting is that retail along 100 Feet Road has witnessed its phenomenal growth in the shopping mall age. To add to the retail variety, the stretch has also seen the emergence of theme stores such as Maspar, Veneta Cucine, Bandhej, Jaipur, Bandhani and Kitchen World. For new brands entering Bengalaru, a presence in 100 Feet Road is quite high on the list of priorities; more so because, unlike the inner-city high street, it is relatively easier to get larger retail-format space in stand-alone new developments along this stretch.

das ar

&M asp

Vod afo n

Adi

ss

Zei

dea

bby I

. Lt d.

Pvt

Vive ks erm ark et

Dia

s Sris mon hti go l d je wel d & lery

, Ho

dia

Sup

Art In ield

ingf

uto

al A 9 TH MAIN ROAD

Bim

Jea

ncy

Age

lou

s 21

ruti

-Ma

tyle

ifes

ts

prin

Foo t

ls L

Wil

ce

lian

Re

Pep Fo eJ ean Mer rever N ry F s e w , Bo air, Mon ssin Cha ni, teau Ann C a ach f é i Tru Cof ly C fee D hett a ined y, The , Pi zza Village Cor , ner

Spr

and

Stre is

Wo rld

ore

dhe j Arro w nte Bar tora

Ris

e It aly-

od

Littl

Ban

l St

bok

Ree nta

tme

epa r

SH D

VN

Nike C,V LCC

eS tore Nat Me ion, tro Urb S tyle Fin an Yo eO ga, r ient M Wo al C ugen rld of T uisi ne itan , Ti tan Eye +

VG P, F o

igo

Ind

3RD MAIN ROAD

35

KFC & Pizza Hut

Indu San Arts & skru F ti S rames ilks , Che mis try+ +

Son yS Kitc ervice hen Cen tre Wo rld, Go Kim od era Lin es Ste phe ns Bro the rs

ah

Zar

The Bea ch Uni ted Col or s of B Ven eta ene Cuc tton The in e Bas il Iko 100 n Ho ft B tel outi que Dock R ers esta uran t Levi's Lee More .for y ou Wra ngle r Jaip ur B and han i

beq ue Na Sta tion nle yA uto mo tive Trid ent -H yun dai Sai Ga ller ium Pro vog ue, Bar ista Par k Av enu e

Bar

CHINMAYA MISSION HOSPITAL ROAD

6TH MAIN ROAD

13TH MAIN ROAD

Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

Indiranagar Park

9 TH MAIN ROAD

6 TH MAIN ROAD

Nan Ma dan inla i nd Ch ina Ko uto ns

N

N ROAD AKKAM MAI

Kathipara Junction

SA

LAI

ROAD

PRAKASAM

STREET THAMBU

ROAD

MINT ST REET

LAI

IR

OA

D

MINT STRE ET

Mandaveli

JI SA RAJA

CH BEA INA MAR

AJAR SALA I

H

Mandaveli

CANAL BANK RO

AD

EE

CLRI

NW AY S

RO

Durgabai Deshmukh

AD

M

O

TH

N SA

Greenways Road

Adyar River

Kasturba Nagar Kasturba Nagar

Malar

E

AD

GR

Kottur Puram Anna University

Raja Annamalai Puram

RO

rR ive

r

Cosmopolitan Club Golf Links

Ad ya

BA ZA R

AL A

GURUKKAMB

SANTHOME BEACH ROAD

AD

W NE

ROAD Kaliappa

AD ND

UR

Nandambakkam

MUTHUSW AM

PERAMBUR BARRACKS ROAD

NORTH

Thriumayila

Kapaleeswarar

Kottur Puram

Guindy Industrial Estate

KAMAR

LAI

RO TAPH

Thriu Mayila

Park Sheraton

BEACH

1ST

THIR

Alwarpet

Nandanam

RO

ET

Tiruvallikkeni

Mylapore

LAI

TRE

AD

RO

Anna MGR

Light House

J SA

Ekkadu Thangal

SIDCO Industrial Estate

LA I

ROAD

Gopalapuram

UMA

ROAD

MAIN

E NU AV E H

LAKE

D

River

SA

D

Royapettah

Anna Flyover

Buckingham Canal

Manappakkam

ROAD

Kuvam

DA

Tiruvallikkeni

ARA

OIL S

EE RO A

AN

OA

Royapettah

Saidapet

LL

IVA N

Light House

Udayam

AD

Chepauk

THYAGARA T-NAGAR YA ROAD

ROAD

Fort St. George RO

Chepauk

Satyam

Teynampet

Saidapet

AR

IS

Chidambaram Stadium

Chepauk

KAM

AR K

WA MY

Fort

Chennai Fort

Victory War Memorial

Chola Sheraton

Mambalam

KAMARAJAR SALAI

CHENNAI

I VIN AYAK

Mugalivakkam

4T

Jaffarkhanpet

KANCHIPURAM

BAD

MA

Thyagaraya Nagar

Mambalam

ROAD

AJ

Sindoori

Thousand Lights

Palmgrove

AI S

Adya

NA

KANCHIPURAM

VEM

MAIN

r River

OO

DUR

Ashok Nagar

WA L

CENO

ANNA ROAD

TP

LAI

I

LA

SA

Connemara

Taj Coromandel

) Park D Town OA R T N U O (M

AD

ROAD

CHOOLAIMEDU HIGH ROA

D

AR RO BEDK DR AM

Ramapuram VIEW

TIRUVALLUR

UN

SALA

KK Nagar

AD

SW AM

I

Sankara Netralaya

ROA D

Panagal Park

REET

ROAD

MO

NAR

RA

BRINDA VAN ST

I

A AL

NS

JA

MAN

ATHI SA

ND

Gaiety

RO

Pudupet

Apollo

H CHANDRA BOSE ROAD

Park Town

RO

EE T ST R IL KO N MA KA

LIM 3RD MAIN ROAD

RAJA

BHAR

BU

Kodambakkam

Kodambakkam

AVM Rajeswari

D ROA

AMBEDKAR OAD

AN NA SA LA I

K

R

Chennai Beach

SANTHOME

PULLA

PA D

ARC

AD

D

PERUMAL KOIL STREET

TA N

R

NA

The Park

OAD OT R

Vijaya

Vadapalani

Alwar Thirunagar

T ARCO

NUNGAM BAKKAM Nungambakkam

Trustpuram

I

ALAPPAKKAM MAIN ROAD

(IN NE R

RO AD )

Virugambakkam

Lakshmi Nagar

Alappakkam

vam

Ku

HA

Chennai Beach

AS

F

Choolaimedu

NNA

UR

Meenakshi Dental

VAL L

m

CHE

TIRU

Nerkundram

D OA NR HA NAT r MA VR RA ive

UB

Chintadripet

IT

Chetpet

Mannady

Sowcarpet

TAJ IS

AF ST

C

Nungambakkam

AD

George Town

AG FL

Inter State Bus Terminal

ARUNAC HALA ST REET

Egmore

Aminjikarai

I SALAI

D

Chintadripet

Chetpet

NDH

Sri Iyappa Nagar

Chennai Park

AD RO

ATHI SALAI AR

O H R

HIG

Chennai Egmore

NE

Chennai Central G H ROAD

VR SALA AR E I PERIY

Ega

GA

NA

O

PO A RO

LE

L MA

AD

Vepery

PPA ROAD

MA HAT MA

Koyambedu

Kuvam River

AD

RO

DR ALAGA

TE GA

Jawahar Lal Nehru Stadium

Purasavakkam

Sangam

Arumbakkam

NT

HA

EP

EL

AD

Muthialpet

HIG

PA M UP

Shenoy Nagar

D

BH

IK

Kilpauk

H PURASAVAKKAM HIG

ROAD

ROA

Anna Nagar East

HA DD OW S

D 2ND MAIN ROA

D 1ST MAINS ROA

Otteri Abirami

AVENUE

D

2ND AVENUE AVENUE 2ND ANNA NAGAR 4TH AVENUE

RI NG

3RD MAIN ROA

JAWAHAR LAL NEHRU ROAD

Anna Nagar

Sundaram Medical Foundation

Golden George Nagar

Kil Ayanamba

GE LE OL

Institute of Mental Health

OA

AD RO

Madras Medical Mission

Nolambur

m

ESI

Basin Bridge

VOC ROAD (WALL TAX ROAD)

THRUVALLUVAR ROAD

AMBATTUR EST ROAD

STRAHA NS

SR

IAH ROAD THA RAJA MU

SOUTHERN AVENUE

Jayalalitha Nagar

Chennai

OW

RO STREET

Kondithope

E G

Anna Nagar West Extn

ELL

ID BR

ID BR

1ST CROSS ROAD

Padi

Mannurpet

HOPE HIG H OAD

ST XAVIER

GE

D

Ambattur Industrial Estate

DEM

DER

SIN

PULIANT

Nathamuni

POW

ROA

Ekang Puram

BA

ONE

Pulianthope

Nagar

MILLS

TELEPH

Industrial Estate

Theosophical Society BESA

BAY OF BENGAL

Chennai

India’s fourth largest metropolis and the largest city of South India, Chennai, formerly known as Madras has emerged as a leading IT hub, second only to Bengalaru in terms of IT exports and IT-enabled services. A presidency town in Colonial times, Chennai is the second largest port in the country and is popularly known as ‘The Gateway of South India’. It has a large manufacturing sector, a vibrant trading and retail sector, an established film, media and entertainment hub, and is also an important base for the automobile and auto components industry (also called the ‘Detroit of India’). Chennai has had a long tradition of organised retail, hallmarked by celebrated markets such as T Nagar, Purasawakkam, Mylapore and Pondy Bazaar. Whilst these markets have been famous for traditional retail goods such as exquisite silk sarees, jewellery, garments etc, it is notable that Chennai’s high streets have kept abreast of changing times and now house a comprehensive spread of contemporary retail brands-whether local, national or international.

The high streets in Chennai are adorned with large-format standalone stores of local retailers like Nalli’s, Sarvana Stores, Kumaran, Pothys and many others. The contemporary retail destinations like Nungambakkam High Road are extending into bifurcations like the exclusive Khader Nawaz Khan Road, which has become a hub for lifestyle retail. There is a healthy growth and expansion of high streets based on higher disposable incomes, loyal customers and increased retail density. Even though Spencer Plaza in Chennai was among the first few built-for-purpose shopping centres in the country, the city was a late starter compared to Delhi and even Bangalore in terms of new mall development growth. However, the few new malls that are operational have done well for themselves, and the supply pipeline is building up slowly but surely. The three leading high streets that have been mapped in Chennai in this compilation include – Nungambakkam High Road, T Nagar and 2nd Avenue Anna Nagar market.

37 Santhome Cathedral Basilica

2nd Avenue-Anna Nagar, Chennai 2nd Avenue, Anna Nagar, is the definitive shopping street for the Anna Nagar township as well as western Chennai. When it was set up in 1960s, Anna Nagar was among the largest township developments in Asia. As of today, it is one of the most populated and desired residential localities in the city, boasting of broad avenues, well laid-out residential sectors, educational institutions and shopping areas.

Operational Since

1990s

Spatial Layout

Linear

Shop Format (Sq ft)

500–10,000

Shop Efficiency (%)

85-90

Parking Charges (for fourwheelers)

INR 5 per hour

Positioning

Main shopping street caters to Anna Nagar and the western city fringe

Closest New Format Mall

Ampa Mall (upcoming), 0.5 km

Special Promotion

Traditional Aadi sale during July and August; typical stand-alone brand sales during off seasons

Managing Agency

Corporation of Chennai

Accessibility

Largely accessed through road networks and the city rail system (Nungambakkam station at a distance of 5 km).

Entertainment Avenues

Entertainment and leisure options are limited along the street, which are expected to be supplemented by Ampa Mall

Operational Hours

10:00 am – 9:30 pm

Off Day

No off days Rental Values

100 90

Rents/Sqft/Month

80 70 60 50 40 30 20 10 0

Jan 2007

Jan 2008

Large Format Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

Over the years, independent housing in the area has given way to apartments, and the catchment of Anna Nagar as well as its immediate neighbourhoods, like Koyambedu, Moggapair, Padi and Ambattur, has become upwardly mobile. This catchment’s aspirations is well-reflected in the main shopping street of 2nd Avenue, which is a pulsating cluster of department stores, home-grown retail offering, contemporary retail brands and a fair amount of food and grocery retailing. Shops, department stores and eateries in varying formats dot 2nd Avenue. These include supermarkets, large book stores, apparel stores, consumer electronics shops, traditional retail outlets (such as jewellery and sarees), eateries and automobile showrooms, indigenous retail outlets as well a fair sprinkling of residences that intersperse the retail stretches. The main benefit of this retail critical mass has been the uninterrupted growth in consumer footfalls to this shopping street and the constant addition to retail offerings as new stores open along the stretch to cater to the ever growing but focused catchment in and around Anna Nagar. The only large planned mall in its vicinity is Ampa Mall, which is under construction. The street itself is well planned and spaciously laid out with service roads. In some cases, these lead into the stores, thereby allowing for ease of parking and hence, limiting congestion. It is an established fact that 2nd Avenue, Anna Nagar, has become a retail shopping benchmark in western Chennai. As a result, the retail property rentals along this stretch have witnessed consistent growth.

4TH AVE ROAD

Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

4TH AVE ROAD

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4TH ST.

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Jayabharatham Furniture

3 TH MAIN ROAD

MAIN ROAD

Shah's Electronic Store

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10 TH MAIN ROAD

5 TH MAIN ROAD

Bombay Dyeing Store

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15 TH MAIN ROAD

Na the Ch lla Sa etty mp Jew ath elle u rs

11 TH MAIN ROAD

Pizza Hut

N

5 TH MAIN ROAD

7 TH ST.

Tower Park

V.I.P Bata

Witco

1ST ST.

39

Nungambakkam High Road, Chennai It would be tough to miss Nungambakkam High Road (NHR) when visiting Chennai as it is an integral part of downtown Chennai and an arterial road running through the city centre.

Operational Since

1980s

Spatial Layout

Linear

Shop Format (Sq ft)

500–5,000

Shop Efficiency (%)

80-85

Parking Charges (for fourwheelers)

INR 5 per hour

Positioning

Prime city centre shopping area composed of up-market brands and fashion stores

Closest New Format Mall

Spencers Plaza, 3 km; Isspahani Centre, 0 km; Chennai Citi Centre,6 km

Special Promotion

Traditional Aadi sale during July and August; typical stand-alone brand sales during off-seasons

Managing Agency

Corporation of Chennai

Accessibility

Largely accessed through road networks and city rail system (Chetpet) at a distance of 1.5 km.

Entertainment Avenues

Satyam Cinemas (seven screen multiplex) and Snow Bowling (Pin Bowling) apart from pubs

Operational Hours

10:00 am – 9:00 pm

Off Day

No off days

Primarily a mixed-use road dotted by offices, hotels, residences and a fair bit of government-owned buildings, NHR started witnessing enhanced commercial and retail activity from mid-1990s onwards. Interestingly, its central location makes NHR and its adjoining areas even as a preferred residential location.

Rental Values 160 140

Rents/Sqft/Month

120 100 80 60 40 20 0

Jan 2007

Jan 2008

Large Format Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

In terms of retail development, NHR is characterised by new format branded retail in small and large sizes, which typically occupy the ground and sometimes the first floors of buildings along the road. In fact, the opening up of the Isspahani Centre, a bespoke shopping centre on the lower floors, opened up the retail horizons for this shopping street. Since then, NHR has added many first to its credit, including the fact that Marks & Spencer opened its first store within the city on the NHR. NHR has grown organically and although it is not a seamless high street, i.e. with a common pedestrian pavement linking all the shops, its unique offering is the diversity of its brands and the fact that the retail stores here are a perfect fit for the upwardly mobile consumers of the city. An integral part of the Hgh Street’s retail offering is a street that leads off NHR called Khader Nawaz Khan Road, which has emerged as one of the most expensive high-street retail stretches in the city, housing premium fashion and lifestyle brands interspersed by trendy cafés. All in all, NHR is one retail location in Chennai where footfalls are high and focused. This is the reason, why it has become a destination for new brands that are entering Chennai. Owing to the relatively restricted supply of retail space along the stretch, demand continues to be high and as a result, rentals are among the most expensive within the city.

RDE N

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ma

KAM H

MBAK

KODA

AD

MAIN RO

er

nc

e Sp

IGH R OAD

e

NAGESWARA RD.

RAMA MICKEN ST

Puma KUMARAPPA ST

Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

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rs Pa

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GR E AMS LN

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p ho yS To

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Zodiac

HADDOWS RD.

Re

CIE

Allen solly

Th

O

WS ST.

ra Me

ha

Satya Paul Nautica United Colors of Benetton, ManMandir

LN

Mocha

4TH GAA

AND GATE 4TH ST RUTL

Bang & Olufsen, Casa Picola

N RD.

Wills Lifestyle

HA WAZ K ER NA

Atmosphere

pa

Barista

KHAD

Beyond Luxury, Canary Blues

Iss

The Auroville Store

41

T-Nagar, Chennai Chennai has a long tradition of organised retail, and if there is a retail heart of Chennai, it would have to be the T-Nagar hub, as it encompasses a strong history of retail innovation, straddling not only the traditional but also the contemporary.

Operational Since

1920s

Spatial Layout

Linear

Shop Format (Sq ft)

500–200,000

Shop Efficiency (%)

80

Parking Charges (for fourwheelers)

INR 5 per hour

The retail spread on offer is not only fantastic in terms of sheer scale, critical mass and depth, but also unique in terms of constant innovation in retail typology and the seamless way in which different retail formats have blended to offer a superlative customer choice.

Positioning

High density traditional market situated in central Chennai, popularly known as a ‘shopper’s paradise’.

Although on one hand the large departmental stores such as Sarvana Stores, Kumaran Stores, Naidu Hall, Pothys etc anchor this shopping district; on the other hand, the profusion of traditional stores of jewellery, silk sarees (such as Nallis) and famed indigenous restaurants jostle for high-street space with national and international brands in the consumer goods, apparel, fashion and books segment.

Closest New Format Mall

Spencers Plaza, 6 km

Special Promotion

Traditional Aadi sale during July and August; typical stand-alone brand sales during off-seasons

T-Nagar, Pondy Bazar and all its complementary segments generate footfalls and traffic that would be the envy of many malls nationwide. This also leads to one of the issues that shoppers face—congestion. Another issue is that of fragmented pavements. Despite these issues, most new retail that comes into Chennai aspires to have a presence in the T-Nagar shopping district, knowing fully well that it would only be full steam ahead for such a vibrant retail destination in the future.

Managing Agency

Corporation of Chennai

Accessibility

Largely accessed through road networks and city rail system (Mambalam) at a distance of 1.5 km.

Entertainment Avenues

Cinemas

Operational Hours

10:00 am – 10:00 pm

Off Day

No off days

The T-Nagar shopping hub is a collection of varied successful retail formats, geographically located almost in the city centre and comprises Pondy Bazar (Thagraya Road), large-scale department stores around Pannagal Park, Doraiswamy Road and Usman Road.

Rental Values 160

Rents/Sqft/Month

140 120 100 80 60 40 20 0

Jan 2007

Jan 2008

Large Format Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

Saravana (Gold) D. AR AN AY AR AN AT NK VE M NA NA G VA SI . ST

Natasan Park

Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

Health & Glow

MYLAI RANGANATHAN ST.

Woodland

ARCOT RD. THOMAS

ST.

GRT Grand Days Hotel

Adidas Store

The Residency Tower

RAMAN ST .

Witco luggage store, Pizza hut

IER SHIV AJI RD.

Globus Store

N BOAG RD.

VENKATARAM

CHEVIAL

Challa Mall

JAGADAMBAI ST.

Nike, World of Titan

Co-Optex Handloom Showroom

N ST.

Rainbow Arcade Derby, Genesis

Timex

Arrow, The Raymond shop

Naidu hall naihaa Bombay Dyeing Bossini Krishna Thulasi Levi's Store

A MANNAR

ST .

DR. NAIR RD.

Jeeva Park

Planet Fashion

THANIKACHLAM RD.

GOPALKRISHAN RD.

Naidu hall- The family store

Mahaveera Trouser Town

. D

In-store Lingerie shop

AM ST.

BADDAR ST.

John Players

R

Music World

TY ET

SIVAPRAKAS

COST RD.

Peter England

MANAN ST.

Nalli Ratna Store Bata

N G

Lee

Fathima Plaza

Univercell

T.

H C

SUNDARAM ST.

Khadims

Levi's Strauss Signature

Panagal Park

Reebok

MUNI S J

RmKV Lalitha Jewellery Mart P. Ltd. LAKES H

RA

Nalli . RD SA VA

GOVIND A

The Kumaran Store Jhilmil

NATHA

INI SR

Saravana Store

Pothy's Kumaran Stores VBC Jewellery, Prince Jewellery Color Plus Nalli old Nalli New DSP Plaza Woodland Restaurant

N MURUGESAN ST .

AN ST.

SARAVANAN ST.

43

ROAD

RING

O

IL W AY Uppuguda

RO AD Y IT

A

GA VA R

RS

D

IV E

Kalyanpuri

N

BE

R

T PE

MA

IN R

Uppal Chowk

ROAD

us

Pocharam

UPPAL RING ROAD

Uppal

WARANGAL

6

ver i Ri

RAM APU RISHN RAMK

Dilsukh Nagar

Alkapuri

Govt Homeopathy

NGO Colony

D ROA

7

GSI Colony

Saidabad Colony

A

A

D OA

M

JA HI R

Mahatma Gandhi Law College

Chavam

B

O

NAGOLE MAIN

CHIKADA PAL I

NAR AYA

D A

RO SI N

R

WARANGAL ROAD

Race Course

Central Jail

RA

IN

DILSUKH NAGAR MAIN ROAD

A

NA

NEREDMET ROAD

ES S

EXPR

NE TR EN CH ME NT RO AD

M AR RE DP AL LI R OAD

BOY

R O AD

UN D

TA NK B I

N

RA

HA

WAHARLAL NEHRU RO JA A

A

Indian Statistical Institute

Computer Centre

Sai Maternity & Nurshing Home

PATEL

D RO A

ASA D

Junga Metta

M

A.P. Police Academy

HI

SARDAR

RO AD

r ive si R Mu

PAR K

ZOO

Tadbund

A

NTR Nagar

Saroor Nagar

D

Srurnagar Cheruvu

LB N AGA R RO AD

SIKH VILLAG E ROAD

W EL LING RO AD PIC KE D

RO AD

AD RO CE LA CK NE

D ROA LPET DHU

MA

MA SA

RO AD

ROAD

MALKAPUR

ROAD RING

D

o5 DN

ROA

OAD

BHA VAN R

M LS

IL

H

E

LE

B

LANGA R HOUSE

AZHAM

OAD

MPE TR

BALKA

RAJ

D A O R A

IN

Mir Alam Cheruvu

D

Sri Ramana

Bus Stand

Dabirpura

R

U

D

E

G

5

AD RO

D

SI

Pedda Cheruvu

A

Y

AD

O

H

Kamatipura

B

RO

Central Training Institute

D A O R

Old Malakpet

A

AIN

N AI M

A

M

R

D GU

R

IN

N

PU

H

U

AM

AI M

LA

Engineering College

Vekataramana D OAD

AL

Habsiguda

Amberpet

IN MA TTA

Museum of Prehistoric Animals

Osmania University

Malkajgiri Dodlu

R GA

Vidya Nagar

NA

Sai Kishore

Esamia Bazar

AD

RO

A

A

Inst. of TropicalUNT Diseases LAK

C KA

4

M

G UN

IA AN M OS

ARGHAT ROAD ND HA Malakpet C G AR M Central

Maskath

Chandulal Baradari

M

Jamia Osmania

VID YAN AGA R

Yakutpura

Nehru Zoological Park

Tarnaka

GU AYAN AN D R CH

L ROAD DVE BU

Railway Degree College

Art College

Charminar

Natural Historical Museum

D A O R T PE LA A L Aradhana

RD

A AN ILK

A JH

D

AR R

AIN

AY AILW

L

Vijaya Bhawan

AD DRANAGAR RO RAJEN

Ajuba

Lallaguda AY A

Warisguda

Jung Museum

Hafij Jalal Baba Nag

VA R

Sitphalmandi

AD

OA

VIR SA VRAK

Koti

RJ LA SA Salar

Jiya Guda

DE

A

Azamabad

A UD

RM

CH

JU

UD IG

NA

A PP

Mahal

Upparpalli

Bandlaguda

ROAD

Afzalgunj

Radha Krishna Nagar

SH

U

M

Ramkot

NG

Siddharatha

er usi Riv

Hydersahiguda

M O E D A S R L T PI

Dattatreya Nagar

RI

HIMAYATH Ashok NagarROAD RD N NAGAR AI M

Deepak Apollo New Science College

TILAK

XR

PU

LLA

K

ROAD

Bapu Nagar

AD

ONDA

RO

EN

Maula Ali Railway Station

Ram

RO

GOLC

GU DA

Lalapet

Lallaguda

MA

H ROAD

Ram Nagar RTC

ROAD

Taj Mahal

LI STN RD

Gosha

Gudi Malkapur

VI

Muradnagar

OAD

NA MP A

D

H LawIMAY A DECollege T NA RG GA UD R A RO AD

Park

Abids

Imperial

U SO

R AL TR

D

Agapura

Malkaj Giri

Mirjalguda

Shri Sai Ram

ROA

KA RV AN R

Langar House FORT ROAD

ET R OAD

Hyderabad

R OA

HY

LB Shastri Stadium Nizam College

Archaeological Museum

Mehdipatnam

N STATIO

Langarhouse Cheruvu

Indira Nagar

Vidhan Sabha

Red Hills

I.T.I

PAR K

Birla Planetarium

Hill Fort

DEN

DHIP

NDHIPET

KA PU LO D R A

IRA

GAGA NMAH AL

Birla

BLI C GAR

Golconda Fort

Fateh Darwaza

Ashoka

Jayabhushan

Civil

GA N

K

PU

Sikkalam Cheruvu

ROAD

AD ROAD

L

Mahendra Hills

Lower Mushirabad Tank Bund

Indira Park

IAT ROAD TAR CRE SE

DI

B

MUMBAI

NK ROAD TA

ARG

IND

A

Masabtank

Hakimpet

Kaba

Vasavi College of Engineering

Golconda

B ROAD MASA TANK

guda

ROAD CHINTALBASTI

SA IFA B

Thanesha Colony

AD RO

AD

Taj Banjara

BOLARUM RD

Mulana Azad Urdu University

RO

AD

Amudi Nagar

1 NO AD RO

AH

RO

RG

No12

Maula Ali

SAROJ IN ID E

R ROAD

DA

ROAD

SUBHAS

3

Hanuman Nagar

C TH

K NAGA

HS

Viceroy

NTR M

Khairatabad

Administrative Staff College

Anwar Uloom College of Managment

Sainik Nagar

Kakarguda

Safilguda

Secundrabad

KAV A DI

Hussain Sagar

AMEERPET MAIN RD

Shakipet

Film Nagar

Boat Club

Buddha Statue

College

Kamala Nagar

Safilguda

ROAD

ASHO

Taj Krishna

ROAD No 10

PA TI

Taj Residency

8

RA

ROAD No

ALL SAINTS

ORDINANCE ROAD

Lakshmi Nagar

RASHT

Banjara Hills

ROAD

GANDHI ROAD

Kasu Bramhanand Reddy National Park

Erramanzil

Deccan Continental

Somajiguda

Ramakrishnapuram

AD

D OA ON R INGT WILL

Boyiguda

Fortune Katriya

AD RO

AI

7

PA RK

RO

SARDAR PATEL ROAD

A ATM M AH

Panjagutta Circle

3

Blue Moon

AN AV BH

No 6

ROAD No

D

ROA D

14)

No AD RO

Nagarjuna Circle

ITC Grand Kakatiya Sheraton

AD RO

(NO

D

Somajiguda Circle

Mufkkam Jha College of Engineering

No 3

A

Panjagutta

I AR SW LA

AD RO

Dhobi Ghat Dhobi Ghat

Gymkhana Grounds Parade Grounds

S

RO AMEERPET

JIV IAH

N TO

Vikrampuri

Prender Ghat

ER

D ROA

AD

Prakash Nagar

OA

RY RO ILLE AD ART

Balamrai

Namsson Manahor

SPO RT R

OA D

Rasoolpura

ST NI MI

Yellareddiguda

TRAN

D

S AN

J RA

RO

OA

Green Park

SRI NAGAR Y ROAD COLON

SAD

IR

BEGUMPET Begumpet

NLANDS RD

PRA

TR

UMPET RO AD BEG

EE GR

LV

AD RO

AD RO

JUBILEE HILLS

OR

Ameerpet

Yusufguda

hapur

IRP

Rajiv Gandhi Airport

IN MA

AD

HI

R GA

A RO

Sitaram Nagar

D AN AG

NA

FGUD

DA

Hyderabad Kidney Cancer

Sadana Junior College

Anand Nagar

LL PA

SR

Jawahar Nagar YUSU

OL

Sanjivareddy Nagar

ESI

yberabad Tech-City)

ROAD

Sanath Nagar

Erragadda

HUDA Colony

NAGAR

D

B

D ROA

SANATH

ROA

AN W O

Sanath Nagar

Natraj Nagar Chenna Nagar

M NAGRA FATEH

Parvati Nagar

Don Bosco Degree Dollege

PAL M

R

Kakarguda

HASMATPET RD

M AT AH

D OA TR

WAY RAIL RAL Bharat SOUTH CENT Nagar

New eezpet

Krishi Nagar

Veterinary M

Maisamma Cheruvu

RTC Colony K AC

D

E AP US M

Musapet

Kaithalapur

ROA

Bon Cheruvu

O NR GU

PAL M

HALL ROAD

Sevalal Nagar

Kukatpalli Colony

Bowanpalli

Balanagar

A

Indiragandhi Nagar

Kamineni

Lal Bahadur Nagar

Bahadurguda Karman Gattu MVSR

LB

NA

G

AR

RO

AD

8

3

4

5

Hyderabad

The capital of Andhra Pradesh and India’s sixth most populous city, Hyderabad (together with twin city Secunderabad) is fast becoming India’s emerging high-tech metropolis and a major hub for hardware manufacturing and biotechnology. This has led the city to be referred as ‘Cyberabad’. It is also an important education centre with major academic, technical and research facilities. Its proactive and enabling state government has facilitated economic growth and ensured infrastructural development. The opening of its new international airport has strengthened the strategic position of the city. Known as the ‘city of pearls’, shopping markets of Hyderabad are currently lined with varied retail offerings, transforming its image to become an urbane retail hub. Jubilee Hills, Himayathnagar, Begumpet, Somajiguda and Punjagutta are among the new breed of highstreet shopping stretches that coexists with the traditional shopping destinations like Laad Bazaar, Basheerbagh, Abids and Nampally.

Currently, the city has a small share of the total shopping mall stock of the country, but mall development is catching up fast. Shoppers’ Stop in Begumpet is one of the first large-format stand-alone stores in the city, while City Centre, one of the largest malls in the area, has established its presence in the upmarket Banjara Hills area. Much like the experience seen in other metropolitan areas, malls and high-street retail locations in Hyderabad have witnessed complementary growth. The three leading high streets that have been mapped in Hyderabad in this compilation include – Begumpet, Road No. 36-Jubilee Hills and Himayathnzagar Main Road.

6

7

8

45 CHARMINAR

Begumpet, Hyderabad Begumpet is the unchallenged shopping street of downtown Hyderabad. It has prospered as the seam between the twin cities of Hyderabad and Secunderabad. It also commands a dual city-wide consumer profile that includes shoppers of all ages and sections.

Operational Since

1990s

Spatial Layout

Linear

Shop Format (Sq ft)

1,500–5,000

Shop Efficiency (%)

80–85

Parking Charges (for fourwheelers)

INR 10 for three hours

Positioning

Centrally located prominent high street of Hyderabad

Closest New Format Mall

Hyderabad Central, 0 km

Special Promotion

N/A

Managing Agency

Greater Hyderabad Municipal Corporation (GHMC)

Accessibility

MMTS (local train) access (Begumpet 100 m), city buses, auto rickshaws and call taxis

Entertainment Avenues

PVR Cinema, pubs and lounges

Operational Hours

10:00 am – 10:00 pm

Off Day

No off days

Rental Values 200 180 160

Rents/Sqft/Month

140 120 100 80 60 40 20 0

Jan 2007

Jan 2008

Large Format Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

Initially, Begumpet was a small locality that marked the boundary between Hyderabad and Secunderabad. However, over the years, the growth of the city geographically as well as the growth of the retail trade and business within the city has led to the rise in Begumpet’s commercial and retail activities. This hub has is fairly comprehensive collection of high street and mall retailing, five-star hotels and offices. The brand mix along this road comprises international and national brands, designer boutiques, bookshops, art shops, jewellers and traditional saree shops, all of which makes it quite an attractive destination for tourists as well. Hyderabad has had a culture of domestic home-grown retail, which is quite well-represented in Begumpet in terms of well-known restaurants such as Chutney’s, Seventh Heaven, Mantra Resto-Bar and Café Odyssey. Moreover, the long stretch of road has quite a few exquisite jewellery and pearl showrooms for which Hyderabad is famous. Begumpet is also a hub for silk sarees with stores such as Kala Kunj Saree Vatika, Meena Bazaar and Nalli Silk Sarees. Apart from this, more contemporary specialty and department stores like Kalaniketan Wedding Mall, Shopper’s Stop, Pantaloons and Lifestyle provide a wide range of retail offerings within this location. Interestingly, this stretch also has two operational new built malls, Babu Khan Mall and Hyderabad Central which complements quite well the retail offerings in this stretch. Although Begumpet experiences traffic congestion, especially being linked to the downtown traffic, the three new flyovers in the area that are in the pipeline are somewhat expected to alleviate this issue. The growing retail critical mass and popularity of Begumpet is evident from the fact that almost all new brands that enter Hyderabad aspire to have retail outlets along this stretch. Whilst retail supply is forthcoming, consistent demand has ensured rentals to remain firm in this shopping hub.

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47

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Road No. 36-Jubilee Hills, Hyderabad Road No. 36, situated in Jubilee Hills’ upmarket residential area, is a prime and upscale shopping street in Hyderabad. In close proximity to the Central Business District, it personifies Hyderabad’s aspirations and changing global outlook. Wide roads and ample space with adequate parking facilities typify this market.

Operational Since

2005

Spatial Layout

Linear

Shop Format (Sq ft)

3,000–5,000

Shop Efficiency (%)

80–85

Parking Charges (for fourwheelers)

Free

Positioning

A prime-organised high street located in a high-end residential area

Closest New Format Mall

INORBIT Mall (upcoming) 2 km; City Center Mall, 3 km; GVK One Mall, 3 km

Special Promotion

N/A

Managing Agency

Greater Hyderabad Municipal Corporation (GHMC)

Accessibility

Easily accessible by RTC buses, auto rickshaws and call taxis

Entertainment Avenues

F-Bar

Operational Hours

10:00 am – 10:00 pm

Off Day

No off days

Located between HITECH City and Banjara Hills, this exclusive high street has recently risen to fame riding on its exclusive clientele that includes local film industry barons along with high net worth individuals that reside in the neighbourhood. Also, as Road No. 36 is an access road to Madhapur and HITECH City (IT hub of Hyderabad), it is popular with the new generation of IT professionals, thus generating enough footfalls.

Rental Values 250 225 200

Rents/Sqft/Month

175 150 125 100 75 50 25 0

Jan 2007

Jan 2008

Large Format Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

Traditionally a posh residential area, Road No. 36 has transformed into a prime High-Street of Hyderabad in the last couple of years. Due to its location, this high street has attracted a number of national and international brands and more exclusive cafes and restaurants like My Cafe Latte, which is oriented towards cinema fans. With big stores like Reebok, Café Coffee Day and Food World, Road No. 36 has developed as an upmarket vista for elites. One of the attractions of this high street is the distinctive automotive showrooms of Mercedes Benz and the Honda Pride showroom. Due to its location and exclusivity, Road No. 36 is preferred by new age retailers, thus adding to its strong demand dynamics. Having the advantage of being located in the prime residential area and still retaining the charm of a quiet and relaxed overall ambience, the demand and rents in the area have exhibited a consistent growth over the years.

AD NO 45

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Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

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49

Himayathnagar, Hyderabad Operational Since

1970s

Spatial Layout

Linear

Shop Format (Sq ft)

500–3,000

Shop Efficiency (%)

80

Parking Charges (for fourwheelers)

INR 10 for three hours

Positioning

Popular among the youth; Himayathnagar acts as an interface between the old and the new city

Closest New Format Mall

Upcoming malls by DLF and MPM

Special Promotion

N/A

Managing Agency

Greater Hyderabad Municipal Corporation (GHMC)

Accessibility

Easily accessible by RTC buses, auto rickshaws and call taxis

Entertainment Avenues

Single screen cinemas Venkatesa, Srinivasan, Prasad’s IMAX and Lumbini Park Mall

Operational Hours

10:00 am – 10:00 pm

Off Day

No off days Rental Values

160 140

Rents/Sqft/Month

120 100 80 60 40 20 0

Jan 2007

Jan 2008

Large Format Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

Himayathnagar, formerly an unassuming neighbourhood market, has emerged as an emerging high street of Hyderabad. Located near Hussain Sagar Lake and Abids (the traditional Central Business District of Hyderabad) it has attracted many national and international brands over the last few years. The watershed for this market was in the first half of the 1990s when a lot of colleges, institutes and training centres were established in the area. A new brand of young customers was added to the already existing dense residential community of Bashir Bagh, Narayan Guda and Sultan Bazar that is around the high street. Today, footfalls are growing in the high street because of the presence of educational institutes and offices in some of the upper floors of the shopping arcades. Although all the major international brands can be found in this market, it is the presence of eating joints and cafes, including Almond House, Woodland Deluxe Restaurant, Hyderabad House, Pick and Move, Chutneys, Universal Bakers and Minerva Coffee House, served as the area’s prime attraction for youngsters. International sports and apparel brands like Nike and Reebok have some of their largest stores located along this high street, showcasing the latest in their retail offerings. Moreover, some of popular indigenous jewellery shops are also present, along with supermarkets and bakeries. Most of the existing retail offerings are present in arcades and are at places complemented by some stand-alone showrooms. The growing popularity of Himayathnagar is evident from the fact that it keeps on attracting leading brands to open their outlets in this market. A case in point is Chutneys, which recently opened its famous eating joint in one of the plazas in the area. The expansion and growth of real estate and the retail market that is taking place in Hyderabad can be witnessed in Himayathnagar, where a lot of new development is taking place. One such example is the upcoming MPM mall being one such example, which is expected to further strengthen the position secured by Himayathnagar in the Hyderabad retail market.

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Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

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ITC Sonar Bangla Science City Gurudwara

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Jatin Das Park Ashutosh College

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Purbachal

Subhas Sarovar

Sealdah

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Deshapriya Park

Rabindra Sarovar

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Bellview Nursing Home

Chittaranjan Cancer

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Jadu Babu’s Bazar Netaji Bhawan Landsdowne Market

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Mallik Kenilworth Bazar Inn Cemetery CAMAC STREET

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Indian Museum

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Mahajati Sadan MG Road G

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Fairley Ghat Ramkrishnapur Ghat

Burrabazar

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Chaterjihat

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Kolkata

India’s third most populous city and the business, financial and trading hub of Eastern India, Kolkata (formerly Calcutta) has witnessed a surge in investment and rapid growth in the IT/ITES sector in recent years. Companies have been attracted by the depth of its talent pool, relatively low operating costs and business-friendly policies. The corridor leading from the airport through the new business districts of Rajarhat and Salt Lake Sector V and leading onto the Eastern Bypass has emerged as the ‘Golden Mile’ of the city, housing a spate of new developments in almost all real estate asset classes.

The mall culture was heralded into this city in 2003 by the newly built Forum Mall in Elgin Road, which proved sceptics wrong regarding the chances of success of organised retail in the city. A year later, the suburban City Centre mall was opened to shoppers and truly reinforced the mall trend that has been growing there year after year. Both high streets and new-format malls are experiencing a boom with a number of new malls opening up and consistent expansion of existing high streets. The pace of new mall development is evident from the fact that the city ranked third in the country in terms of shopping-mall stock, only surpassed by Delhi NCR and Mumbai.

The definitive capital of ‘Colonial India’ Kolkata took on the twin crowns of being the business and trade capital, as well as the cultural capital. Even now, if there is a city synonymous with learning, education and culture, it is Kolkata. Being a port town, wholesale and retail trade has been central to its economy. Hence, markets have always had an important position in the city, as they cater not only to its residents but also consumers from upcountry areas in East and North-East India. Kolkata has many bustling retail markets, including New Market, Gariahat Market and Park Street.

Kolkata’s high streets have witnessed superlative growth rates in the recent past. Increasing economic growth in the city coupled with rising consumer aspirations have resulted in significant growth in retail-brand density and depth along the key high streets, including Park Street and Camac Street. The traditional New Market area, along with Park Street, has long been the pulsating heart of the retail sector in the city, demonstrating how different vintages of retail have thrived and prospered in unison within Kolkata. The three leading high streets that have been mapped in Kolkata in this compilation include – Park Street, Camac Street and Theatre Road.

53 Vidya Sagar Setu

Park Street, Kolkata Park Street is to Kolkata what Oxford Street is to London. This arterial avenue, which runs from Chowringhee in the west to Park Circus in the east, is also the city’s foremost retail and dining destination. In terms of antecedents, Park Street (renamed as Mother Teresa Sarani) can be traced back to the late 18th century colonial times, when Kolkata was the imperial capital and the Chowringee area was the epitome of all the elegance and pomp of the time.

Operational Since

1920s

Spatial Layout

Linear

Shop Format (Sq ft)

1,000–5,000

Shop Efficiency (%)

75-80

Parking Charges (for fourwheelers)

INR 7 per hour

Positioning

One of the oldest High Streets located in the CBD of Kolkata, famous as a dining destination

Closest New Format Mall

22 Camac Street, 1 km; Forum Mall, 3 km

Special Promotion

Street decorations during Christmas and New Year

Managing Agency

Kolkata Municipal Corporation

Accessibility

Excellent; connected by bus, taxi and metro

Entertainment Avenues

Park Hotel, INOX, Forum Mall and Globe Theatre

Operational Hours

11:00 am – 9:30 pm

Off Day

Sunday (some eateries are open on Sundays)

Rental Values 300

Rents/Sqft/Month

250 200 150 100 50 0

Jan 2007

Jan 2008

Large Format Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

The wide avenue, anchored by stately Victorian mansions, is interspersed by open areas, plazas and well-defined pedestrian walkways. Even now, imposing structures such as the Asiatic Society and St. Xavier’s College define the regal character of the street and much of its prime positioning within the annals of Kolkata’s retail canvas. Park Street enjoys superlative accessibility from all parts of the city, both by way of road connectivity as well as through the mass transport system—Kolkata Metro. The one thing that Park Street has always been famous for has been its dining experience, comprising some of the finest restaurants in the city like Trinca’s, Mocambo, Peter Cat, Flury’s, Bar B Q, Oasis and Moulin Rouge, which have been the epicentre for art, culture and debate for decades. Complementing these are well-known retail stores, auction houses, garment stores, art galleries and book stores. Park Street has endured and embraced the changing times, which is evident from the fact that the who’s who of contemporary retail have a presence in the buildings along the stretch or indeed along the streets that adjoin the Park Street. The restaurant segment, in particular, has consistently seen contemporary-branded food chains such as Kolkata’s first McDonald’s, Barista and KFC. Park Street has also witnessed a re-birth of sorts, when the old Oxford Bookstore in the Park Hotel arcade was refurbished and re-launched in a new format in the late 1990s. Among its many firsts, Park Street was the location for, one of the first large format music stores (Music World) in the country. Retail locations can come and go, but Park Street is one location that would remain a permanent fixture for shoppers coming into Kolkata albeit working along in unison with its adjoining street as well as Chowingee’s traditional retail hub. This includes the New Market (Hogg’s Market), which traces its antecedents to colonial times. Even now, during Christmas and New Year, the entire street is lit up and decorated, which few high streets can match.

Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

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55

Camac Street, Kolkata Traditionally, Camac Street has been known for its high-rise office buildings, some of which did house retail stores. Running perpendicular to Park Street, the location of Camac Street has always been prime, central and blessed with good connectivity (both by road and public transport). Hence, the street easily lent itself as a good retail location for those looking to be around Park Street. However, the route that Camac Street has taken to become a retail hub has been somewhat distinctive.

Operational Since

1980s

Spatial Layout

Linear

Shop Format (Sq ft)

500–50,000

Shop Efficiency (%)

75

Parking Charges (for fourwheelers)

INR 7 per hour

Positioning

Located in Kolkata’s CBD, which is famous for apparel stores

Closest New Format Mall

22 Camac Street, 0 km; Forum Mall, 2 km

Special Promotion

Shops are decorated during Christmas and New Year

Managing Agency

Kolkata Municipal Corporation

Accessibility

Good; connectivity by bus, taxi and metro station (Park Street at a distance of 1km

Entertainment Avenues

INOX, Forum Mall and Nandan Theatre Complex

Operational Hours

11:00 am – 9:30 pm

Off Day

Sunday

Rental Values 350

Rents/Sqft/Month

300 250 200 150 100 50 0

Jan 2007

Jan 2008

Large Format Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

In the mid-1980s, the turning point was the development of Vardaan Market on Camac Street, which is a shopping centre that housed a wide selection of local as well as international goods. Its popularity as a shopping destination and its ability to attract footfalls led the way for other brands to follow suit, either within the Vardaan complex or in ground floor locations of neighbouring office buildings. By the year 2000, the street witnessed the emergence of restaurants such as Malgudi Junction, Food First and Chaat in Kolkata, which attained quite a high popularity. Whilst this was the genesis, the next wave of retail evolution along the street was new home grown marked by the development of a mixed-use office cum retail project called 22 Camac Street around 2002. The project was a landmark in its time as it was able to attract anchor stores such as Pantaloons and Westside and many other branded stores, which hugely augmented the retail profile of the street. Since then, Camac Street has been perceived as a natural retail extension of Park Street. Interestingly, Camac Street runs along a north–south alignment, straddling quite a few prime residential locations, which has been beneficial for its retail stores as well. It would not be wrong to say that Camac Street has been one of the few high street stretches in the country where its emergence has been bolstered due to the presence of a newly built shopping centre. In fact, the latest addition to this trend has been the opening of a jewellery mall – Fort Knox – which has the added attraction of housing one of the posh night clubs along this stretch. The gradual ramp up of retail density along Camac Street has come with its concomitant issues of congestion and parking, even though a pro-active parking management has been helpful. Its growing popularity and importance as a true retail hub has also meant that vacant retail space for new brands is somewhat limited.

Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

ER ESA

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57

Theatre Road, Kolkata The spillover of retail demand from Camac Street has manifested itself in terms of new stores along another road perpendicular to it called Theatre Road (Shakespeare Sarani). Theatre Road runs almost parallel to Park Street and traditionally has been a high-end residential patch, housing colonial bungalows, some of which were converted over time into hotels or high-rise apartments or office buildings. Prime examples of the converted bungalows are Astor Hotel and Kenilworth Hotel. The concentration of office buildings along this stretch is quite ample and includes standalone office mansions such as Unilever and HSBC, high-rise offices as well as government buildings, many of which house retail on their ground floors.

Operational Since

2000

Spatial Layout

Linear

Shop Format (Sq ft)

1,000–3,000

Shop Efficiency (%)

75-80

Parking Charges (for fourwheelers)

INR 7 per hour

Positioning

Located in downtown Kolkata with emerging retail activity

Closest New Format Mall

22 Camac Street, 1 km; Forum Mall, 2 km

Special Promotion

Shops are decorated during Christmas and New Year

Managing Agency

Kolkata Municipal Corporation

Accessibility

Good; connectivity by bus, taxi and metro station (Park Street is 2 km)

Entertainment Avenues

INOX, Forum Mall and Nandan Theatre

Operational Hours

11:00 am – 9:30 pm

Off Day

Sunday

Rental Values 350

Rents/Sqft/Month

300 250 200 150 100 50 0

Jan 2007

Jan 2008

Large Format Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

Interestingly, during the 1980’s, Theatre Road witnessed the opening of “AC Market”, which was a rage in its time, with shoppers. In fact Vardaan Market on Camac Street which followed later was also on the lines of its predecessor - the “AC Market”. The unique combination of air -conditioned shopping environment coupled with the availability of a wide range of Indian and foreign goods, made it a landmark for shoppers in those times. Since then, retail along Theatre Road has evolved and in its present form is characterised by a mix of traditional retail offering (jewellery, sarees, lighting showrooms), some signature stores (Wills Lifestyle and Levis) along the stretch and a few new format shopping locations - such as Shagun Mall which caters to the wedding segment. Interspersed within retail outlets, there is a fair amount of food and dining options, especially complemented by the fine-dining restaurants of the hotels along this stretch. Theatre Road shopping is fairly relaxed as compared to Park Street, and is steadily gaining in momentum, as more brands choose to open up along this stretch. Though part of the downtown, Theatre Road has evolved its own retail character and has an important place in the city’s overall retail offer.

Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

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Gordon House

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Gordon House

Shivaji Society

SANGAM

V.M.CO-OP Institute

Bund Garden

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Tanajivadi

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Sun n Sand

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Ruby Nursing

K S

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GA RD EN RD

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Sutarvadi

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W

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Tata Training Inlaks & Budhrani ROAD PATIL DHOLE Hospital Koregaon Park Centre Regency Marriott Hotel Taj Courtyard Blue Diamo Le Jahangir Oakwood’s Meridian Nursing Apartments

Hotel Radisson

BU ND

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S.S.C All India Board Shivajinagar Naidu College Railway Stn. han Hospital Pride Marriott EngineeringCollege Executive e Sangam Janawadi Sheetal Observatory Bridge Pune RS Sancheti Hanuman Modern Alankar Raj Lodge Tekdi College Ghorpad Mafco B. J. Medical Palateshvar Indian Air Lines Railway Stn. College Central Cave Mangala Symbiosis Ferguson GHOLBhooshan ER Park College OAD Gokhale Nagar Council Hall Dengle Dr.Ambedkar Bahvan B.M.C.C MANEKJI MEHTA ROAD Phule Bridge 21 P.M.C Bal Bharati Sasoon Museum Poona Shivaji Hospital M.A.C.S GokhaleInstituteJM ROAD Club Bridge inde G.P.O Nandavan h S e Sagar A BHAND Vetal Hill RKA Kohinoor Bhandarkar R RO ridg AD B Plaza Pune Zillha Executives Institute Shanivarwada Kamla Parishad FC ROAD Automotive R. Apolo Law Natraj Cantonment Deccan Nehru Air India Institute KEM College Sakal Deccan D Udyan Gym. OA AR R ELK PRABHA K Kesari Aurora City Post Tarachand T ROAD Erandawane D aji M.I.T I ROA Race Empress Towers Garware Sambh LAXM College Bharat Hospital Film & T. V e Chandani Course Garden College Bridg Poona BHAV Itihas Mandal Institute ANI Chowk PE Hospital TH Deenanath Mangeshkar S.N.D.TCollege MG ROAD Sandhya Hospital Alka TI LA SA D NA K A Homeopathy SR Ind. Inst. Paud Phata anal RO Tarun OA VE Tilak Smarak ROAD D ght C Turf College Y.B AR of ED LK Bharat Kothrud ua Ri Maharashtra h .Ch NA t u M S.P Bri ava Sagar Herald Club Thorat dge n College SHOLAPUR ROAD ed Kalaprasad Abhinav Kala Garden havan WA Mahavidyalaya Amar Lodge Cant. NA S.M. VA A. F. M. C. J DI Hospital Peshve VI Sahavas Brid oshi LL Laxmi ge A Saras G a o t h a n Park RO Narayan Society AD Dattavadi SHANKAR Nehru SHET ROA D Gandhi Bhavan Apsara Bridge Stadium Swargate Parvati Subras S.T Stand A D Dattawadi Military O Swargate IR Nava AD Hospital W AD

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Pune

has been referred to as the ‘Oxford of India’ for being home to many respected colleges and educational institutions. It is also a major industrial and engineering centre with a growing density of IT/ITES and BPO companies. Benefiting from its proximity to Mumbai, the city is fast emerging as a booming real estate destination due to enhanced economic activity. The traditional retail offerings of the city is concentrated in the relatively older parts, with Laxmi Road being the traditional hub. Apart, Pune has seen the emergence of a host of high-streets including - FC Road, JM Road, MG Road, Kalyani Nagar, Koregaon Park and Viman Nagar. Organised retailing especially in the colonial era was more or less restricted to the cantonment and its designated shopping street – MG Road.

The new mall age has been heralded in Pune as well, although its pace of growth has been relatively slower than Mumbai. Among one of the first retail-multiplex developments in Pune was a stand-alone fourscreen Inox Multiplex, which opened in 2000 and set the benchmarks for the multiplex sector. Post 2003, the first of the new format malls began appearing, and it is estimated that there are about two dozen mall developments that would be ready by 2010. Interestingly, some of the existing mall developments, especially in the downtown area are located either well within existing high-street stretches or in close proximity to them. The three leading high streets that have been mapped in Pune in this compilation include – M G Road, Ferguson College Road and Jangali Maharaj Road.

However, over the last few decades, two important parallel shopping spines, i.e. Ferguson College Road and Jangali Maharaj Road, evolved as shopping stretches in their own right, catering to the city residents as well as the significant young student population.

R

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61 Agakhan Palace

Fergusson College Road, Pune Known as the Oxford of the east and now an established IT hub, Pune has around 200,000 graduates passing out of its institutes every year. For quite a few decades, these students have converged for their retail and entertainment needs along a tree-lined street, facing the Fergusson College, which is known as the Fergusson College Road or FC Road for short.

Operational Since

1980s

Spatial Layout

Linear

Shop Format (Sq ft)

1,000–10,000

Shop Efficiency (%)

75-80

Parking Charges (for fourwheelers)

INR 20

Positioning

Entertainment zone in the city that houses exhaustive F&B

Closest New Format Mall

Pune Central 2 and Kakade Centre Port, about 4 km

Special Promotion

N/A

Managing Agency

Pune Municipal Corporation

Accessibility

By private and public transport

Entertainment Avenues

Deccan Cinema Hall

Operational Hours

11:00 am – 11:00 pm

Off Day

No off days

Allured by numerous eating outlets dotting this street, retail in the area, cashes on every bit of the student footfalls and increasingly of the other city residents who come to this vibrant retail stretch.

Rental Values 350

Rents/Sqft/Month

300 250 200 150 100 50 0

Jan 2007

Jan 2008

Large Format Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

About 25 years ago, Vaishali Restaurant, a legend in its own right, started it all and since then, there has been no looking back. Soon after, other eateries and complimenting retail came in. In the last five to six years when organised retail entered the street witnessed a new level of retailing. Keeping up with its young consumer profile, apparel vendors like Levis, Nike, W, and Pepe made their appearance along the street. In addition to the famous restaurant triad of Vaishali, Roopali and Amarapalli, other chain restaurants like Subway, Barista and Café Coffee Day have also opened shop along the road. Change has been a recurring theme in FC Road. Over the years, retail has been steadily organising itself into large commercial blocks along the road, in buildings such as Millennium Plaza and Lands Square, which range between 40,000 sq ft and 50,000 sq ft each. Interestingly, the major retail developments in the stretch include the Deccan Cinema along Apte Road adjacent right to FC Road. This is proposed to be redeveloped into a shopping mall and new format cinema, and proposals for another shopping mall at the junction of FC Road and JM Road would surely add much more depth to the retail offering for the stretch.

Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

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63

Mahatma Gandhi Road, Pune Located in the heart of the city, the colonial retail destination of Mahatma Gandhi Road or MG Road has prospered since its establishment in 1840. This high street is an extension of the army cantonment’s main market area.

Operational Since

1840

Spatial Layout

Linear

Shop Format (Sq ft)

1,000–4,000

Shop Efficiency (%)

75

Parking Charges (for fourwheelers)

INR 20

Positioning

The definitive heart of Pune’s retail housing all the major brands

Closest New Format Mall

SGS Magnum Mall, 0.4 km; Nucleus Mall, 0.6 km

Special Promotion

A walking plaza and festivals are organised by the Cantonment Board every Saturday and Sunday

Managing Agency

Cantonment Board

Accessibility

By private and Public Transport

Entertainment Avenues

Westend Cinema, Victory Cinema

Operational Hours

11:00 am – 11:00 pm

Off Day

No off days

MG Road has a mixed-use format with retail on the ground and residential on upper floors. However, there are instances of some landmark stores like Heritage Handicraft Emporium that are still housed in traditional buildings with terracotta-tiled roofs so typical of the city’s vernacular architecture.

Rental Values 350

Rents/Sqft/Month

300 250 200 150 100 50 0

Jan 2007

Jan 2008

Large Format Large Format: Greater than 3,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

The new stock of swank-glass facade stores is replacing the traditional shop facades, although in most cases, the treatment is only on the facade as the Cantonment Board regulation encourages refurbishment than redevelopment. This proactive attempt to conserve the heritage and the builtform of the street has in fact been embraced by contemporary brands, all of whom benefit from the old-world charm and character that the street imbibes. The fact that MG Road has one of the highest retail densities in the city itself goes a long way in stating its important position in Pune’s retail canvas. MG Road’s central location and its high density have been only enhanced by the decision of the Cantonment Board to make it a pedestrianised plaza on the weekends. On weekends, the street transforms into a proper high-street, which is gets enhanced by food and other offerings established along the stretch. Even though there are two new malls that have come in close proximity to MG Road – SSG Mall and Nucleus Mall – the appeal of MG Road has remained strong. MG Road is a case in point for retaining built-form antecedents, adapting with contemporary retail and using pedestrianisation to allow shoppers the kind of freedom that they seldom get in most high-streets.

ME EHER

Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

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65

Jangali Maharaj Road, Pune Forking from the Garware Bridge junction, Jangali Maharaj Road or JM Road runs parallel with Mutha River for a while. Its picturesque location next to the river is underscored by Sambhaji Park, which is a large green and open space that attracts city residents and also runs along most of the eastern side of the road. JM Road got its name from the Ashram of Sadguru Jangali Maharaj, which is located along this road. The stretch is also an indication of the retail growth witnessed in Pune over the last decade.

Operational Since

1980s

Spatial Layout

Linear

Shop Format (Sq ft)

1,500-7,000

Shop Efficiency (%)

75

Parking Charges (for fourwheelers)

INR 10/-

Positioning

Traditional shopping destination that houses apparel and footwear outlets

Closest New Format Mall

Pune Central 2 Kms and Kakade Centre Port (4 kms)

Special Promotionh

N/A

Managing Agency

Pune Municipal Corporation

Accessibility

Pune Municipal Transport buses, by public and private transport

Entertainment Avenues

Sambhaji Park, Bal Gandharv Theatre

Operational Hours

11:00 am – 11:00 pm

Off Day

No off days (some local retailer close on Mondays)

Rental Values 350

Rents/Sqft/Month

300 250 200 150 100 50 0

Jan 2007

Jan 2008

Large Format Large Format: Greater than 3hz,000 Sq Ft or departmental Stores Source: Jones Lang LaSalle Meghraj, Retail Services

Jan 2007

Jan 2008

Small Format

Retail along JM Road presents a diversified bouquet of national and global brands complementary to its home grown retail offerings. Whilst there are international outlets like Wills Life Style, Allen Solly, Louis Philippe and even a McDonald’s outlet, there is also a fair selection of many domestic brands such as Kamath, Ruchira and Diya. A major landmark is the Pizza Hut outlet right at the beginning of JM Road and interestingly, it is also among the first Pizza Hut outlets to be opened in the country. The past and future of Pune co-exists along JM Road in terms of its residential built form and the retail occupying the same forms. JM Road’s over-riding hallmark is its popularity as a retail destination within the city, which has only led to growing footfalls over the years. Although traffic has also increased as a result, JM Road has already geared itself up by having a fully automated multilevel parking system—the first of its kind in the city. Markets such as JM Road are a testament of retail chain being imbibed within existing urban built forms of Indian cities.

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67 Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.

N C KELKAR ROAD

For more information on India retail and how Jones Lang LaSalle Meghraj can assist companies in making high quality real estate decisions in India please contact: Anuj Puri Chairman and Country Head Jones Lang LaSalle Meghraj Tel +91 22 2482 8400 [email protected] Vincent Lottefier Chief Executive Officer Jones Lang LaSalle Meghraj Tel +91 124 460 5000 [email protected] Shubranshu Pani Managing Director-Retail Services Jones Lang LaSalle Meghraj Tel: + 91 22 2482 8400 [email protected] Conceptualised by: Knowledge Centre Compiled by: Jones Lang LaSalle Meghraj, Retail Services Acknowledgements: Jones Lang LaSalle Meghraj, Retail Services- Imranuddin, Mayank Sharan, Anil Anwani, Abhimanyu Singh, Kiran Kumar, Biswajit Patnaik, Anirban Gupta, Abhishek Das, Ashish Ghosh, Prem Khatri, Sanjay Chugh, Mayank Saksena, Naveen Kumar, Nishith Krishnamurthy, Lalit Raut, Amit Gedam, Wahida Patel and Anshuman Bharve Knowledge Centre – Tanaji Chakrabarti, Shweta Kakkar, Charu Chadha Printed for internal use by Jones Lang LaSalle Meghraj Disclaimer This document is for internal circulation and not for sale. No part of this publication can be reproduced without the written consent of Jones Lang LaSalle Meghraj Property Consultants Pvt Ltd. Although efforts have been made to ensure the accuracy of information contained in this report, however, Jones Lang LaSalle Meghraj Property Consultants Pvt. Ltd. cannot accept liability for factual errors and omissions contained in this report. Jones Lang LaSalle Meghraj will not be responsible for any losses incurred due to action taken by readers on the basis of information contained in this document. Readers are advised to seek expert opinion before taking any real estate or investment decisions.