Jason Nelson Resume

Jason M. Nelson [email protected]

7711 Robinson Street Overland Park, Kansas 66204 913-909-8011

Summary of Qualifications

• Basic understanding of retail grocery operations and profitability; fundamental understanding of retail grocery advertising. • Efficient at locating trends within the market, exploring them, and implementing fresh ideas within ad groups. • Excelled in print production, especially weekly handbills. • Able to find production efficiencies and implement them. • Implemented plans that have positively affected ad group budgets. • Able to create and maintain positive customer relationships. • Proficient in Microsoft Word, Excel and PowerPoint; Adobe Photoshop, Illustrator, InDesign, ImageReady, Acrobat; iMovie and Final Cut Pro.

Notable Achievements • • • • •

Supervised three million-dollar print-production accounts. Developed and executed promotional strategies for rural stores. Increased production quantity to eliminate the need for outsourcing, cutting department costs by $35,000. Developed marketing strategies for Patricia’s Foods, Country Mart and several independent retails. Adjusted ad formats so Advantage Plus and Country Mart could be more paper-efficient. Estimated savings: $368,000 a year. • Directly influenced the New Media initiative within AWG by encouraging retailers to market themselves on the web using social media outlets like Twitter and Facebook.

Employment History

Associated Wholesale Grocers—Kansas City, Kansas Supervisor of Print Production: 2007-Present Chiefly responsible to supervise print production for Advantage Plus, Northern Advantage, Country Mart, Patricia’s Foods, and Apple Market. Provided education and leadership to employees to increase production within department, leading to several cost-saving measures. Created ad group budgets for their continued financial success. Graphic Artist II: 2006-2007 Lead artist on the Buehler’s Foods account. Increased production efficiency on the account and eliminated the need for multiple artists. Maintained high-quality production value, introducing the use of lifestyle shots into the Kansas City division ad groups. Graphic Artist I: 2005-2006 Lead artist on the Memphis Group II account. Managed the weekly production of over twenty store versions, as well as customer service. Bishop Ward High School—Kansas City, Kansas Pro Bono Graphic Design Services: 2007-Present Provide assistance and support in developing Bishop Ward’s marketing strategy. Raven Design—Overland Park, Kansas Graphic Designer: 2003-Present Provide graphic designs and develop marketing plans for small businesses and colleges in the Kansas City area.

Education

B.A., Mass Communication; emphasis in Graphic Design Benedictine College - Atchison, Kansas

2004

Jason M. Nelson [email protected]

7711 Robinson Street Overland Park, Kansas 66204 913-909-8011

“Briefly explain why you believe you are qualified for this position”: 1) Directed retail marketing programs and promotions for stores in the Advantage Plus group. 2) Worked with departments internally to create in-store promotional material. 3) Provided education and leadership support within own department to increase production. 4) Have a strong, working-relationship with the Kansas City Division Advertising Department that would help in the execution of future In-Store Marketing programs and promotions. 5) Design experience to efficiently plan and execute various programs. 6) Developed cost-saving measures for the Advantage Plus group so they can regain and maintain positive growth. 7) Made efficiencies within the Advertising Department that cut down on $35,000 annually in outsource expenses. I believe that the experience I have gained over the past 3 years at AWG as well as the relationships I have built with the company—internally and with our retailers—have given me the tools I need to properly execute the functions of this job efficiently.