Internet trends today Internet trends today Principles of web 2.0
“YOU YOU CONTROL THE INTERNET CONTROL THE INTERNET“ 1. 2 2. 3. 4. 5 5.
Controlling Personalization individualization Personalization, individualization High‐speed of response Interactivity, mobility Technology improvement Technology improvement a. Internet access expansion b. Broadband internet connection c. Hosting g d. Principles of AJAX
Internet trends tomorrow Internet trends tomorrow 1. Maximizing of interactivity Interactive advertising, behavioral advertising
2 Higher 2. Hi h need d of objective data search f bj i d h Google and others
3. New internet „sub‐media“ „ iTV, SaaS applications, office tools online (word processing, spreadsheets, CRM…)
4. Improvement Improvement of internet communication of internet communication channels RSS, social networks
5. Law and order 5 L d d 6. Mobility Improvement of hardware and wireless conection p
7. Biotechnology in hardware
Why business needs modern Why business needs modern internet solution? •
Based on competition p
„BE BETTER THAN OTHERS, OR DIE“ • • • •
Fast response Fast response New customers all around the world Focusing to perspective customers Focusing to perspective customers Saving costs (supply chain, delivering, communication B2C) communication B2C)
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