INFOSYS - Win in the flat world GROUP-11 MANSI CHADHA PADMINI B. RUBY BHATTACHARYA SHALU UPADHYAY SHFALI KHAJURIA SIDDHARTH KAUSHIK VICKEY BANSAL
SERVICES OFFERED Business Process Platform Engineering IT
Innovation
CORE COMPETENCIES AREA
COMPETENCIES
Service offering
One stop capability
People
Ability to attract and
Process Technology Project Management
retain the Best Talent Delivery Excellence Technological superiority Strong Project Management capabilities
GDM TOOLS Proprietary processes, methodologies and
tools
Develop, deploy and maintain applications globally, on-budget and on-time.
TARGET MARKETS
CUSTOMER SERVICE PROCESS Customer Service Approach
Relationship Management (Engagement Manager, partnering, Balanced Scorecard Technology Competence SETLABS (Software
and Engineering Technology Tools and methodologies (in-house tools & methodologies) Quality and customer satisfaction (Infosys Quality System Documentation)
CUSTOMER SERVICE PROCESS Issue Resolution and Escalation Mechanism
Issue identification ,Issue resolution and Communication (weekly status reports, daily/ weekly teleconferences/ video-conferences and quarterly relationship reviews)
formal and informal means. through an external agency, conducts an annual Customer Satisfaction Survey. This is aimed at obtaining formal, direct and honest feedback on our performance and ability to meet client expectations. there are informal and semi-formal such as our annual customer event "Milan" and analyst interactions
Client Feedback Mechanism Formal and informal means, annual Customer Satisfaction Survey- formal, direct and honest feedback Informal and semi-formal such as our annual customer event "Milan" and analyst interactions
Client Privacy Time Zones Management Transition at Client’s end Customer Advisory Council Permission-based marketing -Newsletters Special offers/updates ,Service/offering related announcements
DISTRIBUTION PROCESS
MODELS TO CALCULATE BUSINESS BENEFITS Balanced Scorecard Technique Economic Value Added (EVA) Total Economic Impact (TEI) Total Cost of Ownership (TCO) Return on Investment (ROI)
TRAINING PROVIDED Class Room Training Review of available documents on specific application, software
and hardware, and on recorded history of activity around the same Question & Answer Sessions Preparation of System Appreciation Document and review of the same by customer Independent handling of tasks (starting with tasks with lower turnarounds, and subsequently taking up tasks with increasing complexity) Steady State Strategies for resource transition Process improvements
PRICING STRATEGIES Value based pricing Innovative financial models
Global delivery model Onsite Offsite Near-shore Offshore
Primary Pricing Models Deliverables based Time and Material Fixed Price Applicability of Pricing Models T&M billing for the first 3-9 months, Sufficient data -Fixed Price basis Multiple applications-Offshore Development Center (ODC)
Value Based Pricing Gain Sharing Shared Risk / Reward Business Benefit based.
Gain-sharing or incentive pricing Bridges the gap between IT operations and business results Sharing of cost-savings realized by the client for a pre-defined period Consolidate multiple redundant applications within a clients’ portfolio
Shared Risk / Reward Cost of developing the service or project, Subsequent revenue (based on pre-defined goals and sharing ratios) Risk / Shared Reward Larger portion of the first year revenue Business-Benefit-Based Percentage of increased profit or decreased cost Deal size, complexity, and associated risk Penalties and likelihood of success and exposure
Variable Pricing Models Pay-per-use pricing
Pricing for Vanilla Services Application portfolio maintenance at a fixed cost Committing to re-align or optimize the portfolio on this fixed price / fixed time basis.
Risk and Reward Services MTTO (Modernization through Temporary Transfer of Ownership) and
Subscription
Ownership Services Sustenance Ownership Application Portfolio Ownership Business Process Ownership
LEVELS OF PRICING Business Process Ownership Level 6
Appln. Portfolio Ownership Level 5
Sustenance Ownership Level 4 Subscription
Level 3 MTTO Level 2
Vanilla Maint. & Re-engg
Level 1
Low
High Partnering in Risk
PRICING MODELS Pricing Models Offerings
T&M
Consulting & IT Strategy
FP
Value Based
Fixed Project Bids
Business Outcomes
Custom Application Development
Labor Rates
Fixed Project Bids
Shared Risk/Reward
Application Maintenance
Labor Rates
Fixed Operating Costs
Ownership / Subscription
Reengineering and Migration
Labor Rates
Fixed Project Bids
Gain-sharing
Package Implementation
Labor Rates
Fixed Project Bids
Infrastructure Management Services
Business Process Outsourcing
Labor Rates
Fixed Operating Costs
Gain-sharing
Fixed Operating Costs
Gain-sharing
PROMOTIONS Long Term Customer Relationship Management Participate in Trade Fair, Seminars, Webinars,
Events Infosys Blogs, Social Marketing-Twitter, Micro
Sites Print Ads-Ex: Finacle, Sexual Harassment Public Relations-Publicity and Press Releases
REVENUES REVENUES • Revenues ($ 4568mln) - LTM September 30, 2009 • Strong client addition - added 35 clients during the quarter ended September 30 2009. • Zero debt company • Stable short -term liquidity position - minimum of 25% of revenue and at a minimum of 40% of total assets
THANK-YOU