Smoky Mountain Rodeo Association (SMRA) Presents
International Gay Rodeo Association (IGRA) Convention 2006 October 19 – October 22, 2006
ADVERTISING OPPORTUNITY FOR IGRA ASSOCIATIONS Howdy! SMRA would like to offer you an opportunity to contribute to the success of IGRA’s Convention 2006 by purchasing ad space in several Convention-related publications. Two advertising options are available! Option One – Advertise in the Convention Program. The Convention Program will be distributed to delegates and participants representing IGRA Associations from throughout the United States and Canada. Directing an advertisement to this audience has many obvious benefits in addition to helping SMRA with the printing cost of the program. Option Two – Advertise in the Convention Program PLUS a Newspaper Insert that will appear in the October issues of both Out & About Newspaper and insideOut Nashville in addition to the Convention Program (Three publications!) thus reaching a much larger audience! *Non-Profit Organizations receive a 15% Discount on this option only! Out & About Newspaper has the highest circulation of any of the Nashville and Knoxville gay publications with a minimum of 12,000 copies per print run (while not audited, a print order will gladly be shared). Their most recent reader survey indicated an average of two readers per household, with 25 percent of their readers spending an hour or more reading O&AN , and more than 45 percent spend 30 minutes with each issue. With 30,000+ readers, they are Tennessee's largest GLBT publication. insideOut Nashville is Nashville's oldest and arguably most trusted GLBT publication, designed to capture the essence of Nashville’s GLBT nightlife. Originally published under the name Xenogeny, iOut made its debut in October 1994. Xenogeny/insideOut Nashville has been published under the direction of Linda Welch since the spring of 1995.
The following pages outline the details of our advertising offer. However, if you have any questions or require additional information, please do not hesitate to contact us via email at
[email protected]. Additional details about International Gay Rodeo Association (IGRA) Convention 2006 are available on the web at http://www.smra.net/convention.asp. Cowboy Up! Smoky Mountain Rodeo Association
Smoky Mountain Rodeo Association (SMRA) Presents
International Gay Rodeo Association (IGRA) Convention 2006 October 19 – October 22, 2006
ADVERTISING OPPORTUNITY FOR IGRA ASSOCIATIONS On October 19-22, 2006, Smoky Mountain Rodeo Association will be hosting the 2006 International Gay Rodeo Association’s Annual Convention in Nashville! Cowboy and Cowgirl delegates from each of IGRA’s twenty-six member organizations will converge on Music City for three days of intense meetings and three nights of Nashville nightlife! A great opportunity to reach this large audience is an advertisement in the Convention Program and two of Nashville’s community newspapers! SMRA is offering fellow IGRA associations the opportunity to advertise in our Convention Program Only and support as at the following Advertising Rates: Ad Size Outside Back Cover Inside Front or Back Cover Full Page 1/2 Page 1/4 Page 1/8 Page Listed with “Friends of SMRA”
Full Color Ad $275 $250 $225 $150 $100 $75 $25
FILE FORMAT REQUIREMENTS: • • •
PDF Files (preferred) - All fonts/images embedded. (300 dpi) TIFF & JPEG Files - Photoship / Quark Files (200 dpi) EPS Files - Adobe Illustrator for Mac/PC Version 10.0 or lower
Additionally, fellow Associations can also purchased ads to appear in the IGRA Convention Program AND an Insert in the October issues of both Out & About Newspaper and insideOut Nashville (Three publications!) that will reach a much larger audience (30,000+) throughout Tennessee! Prices for these ads are as follows: Ad Size Full Color Ad Full Page $1,200 ½ Page $800 ¼ Page $400 1/8 Page $200 Business Card $100 Non-Profit Organizations receive a 15% Discount on this option only!
FILE FORMAT REQUIREMENTS: • • •
PDF Files (preferred) - All fonts/images embedded. (300 dpi) TIFF & JPEG Files - Photoship / Quark Files (200 dpi) EPS Files - Adobe Illustrator for Mac/PC Version 10.0 or lower
Please mail payment to SMRA, PO Box 40224, Nashville, TN 37204 and send ad via email to
[email protected]. SMRA reserves the right to reject any advertisement submitted, as well as the right to print the word “advertisement” on any ad that, in our opinion, resembles editorial copy. We assume no responsibility for artwork or photographs left with us 30 days or longer after the publication date. The advertiser and/or advertising agency agrees to indemnify and hold harmless from and against any loss or expenses resulting from any disputes or legal claims.
Smoky Mountain Rodeo Association (SMRA) Presents
International Gay Rodeo Association (IGRA) Convention 2006 October 19 – October 22, 2006
PROGRAM ADVERTISING SPECIFICATIONS
Ad Rates and Sizes
Vital Information
Full Color Ad Size Outside Back Cover Inside Front or Back Cover Full Page (5” x 8”) 1/2 Page (5” x 3.75”) 1/4 Page vert (2.25” x 3.75”) 1/4 Page horiz (5” x 1.75”) 1/8 Page card (2.25” x 1.75”) Listed with “Friends of SMRA”
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Specifications and Requirements • • • • • • •
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Emailed ads should be sent to:
[email protected]. Deliver disks to your sales rep. Please include name and contact information in case we have any questions about your ad. Whenever possible, include a printout of your ad for proofing and quality assurance. All ads must be paid in full at time of placement. All ads must be submitted and paid by August 25, 2006
Transfer: Submit all ads on CD or via Email Format: PDF preferred, or TIFF< EPS or JPG – all files must be 300 dpi minimum Fonts: if not PDF, include all printer fonts Paper: Printed on 60# white glossy paper Size: Book size is 5.5” x 8.5” and stapled Color: All pages are full color, ads can be submitted black-and-white at same rate Images: All ads must be submitted at 300 dpi minimum; Web images are not acceptable
Payment Please mail all payments to: Smoky Mountain Rodeo Association Post Office Box 40224 Nashville, Tennessee 37204-0224
Supporters choosing to donate cash in the amount of $25 or more will be listed in the program as “Friends of SMRA”
Smoky Mountain Rodeo Association (SMRA) Presents
International Gay Rodeo Association (IGRA) Convention 2006 October 19 – October 22, 2006
NEWSPAPER INSERT ADVERTISING SPECIFICATIONS
Full Color Ad Rates and Sizes
Vital Information
Ad Size Full Page (10” x 11.25”) 1/2 Page vert (4.875” x 11.25”) 1/2 Page horiz (10” x 5.5”) 1/4 Page vert (4.875” x 5.5”) 1/4 Page horiz (5” x 1.75”) 1/8 Page card vert (2.375” x 5.5)” 1/8 Page card horiz (4.875” x 2.625”)
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Specifications and Requirements High-resolution PDF files are strongly preferred (with all fonts and images embedded; must be maximized for print at 300 dpi). Also accepted: high-resolution JPEG and TIFF formatted files (200 dpi) as well as Illustrator EPS files with all fonts converted to outlines. We do not accept any PageMaker, InDesign, or Microsoft Publisher files. Please call with any additional format questions. Color ads must use the CMYK color space (never RGB) for newsprint. Avoid the use of process black for color ads. Plate shifting may produce undesirable results. Build blacks as 0% cyan, 0% magenta, 0% yellow, and 100% black
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Emailed ads should be sent to:
[email protected]. Deliver disks to your sales rep. Please include name and contact information in case we have any questions about your ad. Whenever possible, include a printout of your ad for proofing and quality assurance. All ads must be paid in full at time of placement. All ads must be submitted and paid by August 25, 2006
Payment Please mail all payments to: Smoky Mountain Rodeo Association Post Office Box 40224 Nashville, Tennessee 37204-0224