Hardwork is the Single Most Competitive Advantage Hardwork is the key to success. When we hear the word “hardwork”, next thing that comes in mind is the word “success”. How do I say so? Because most of the successful individuals like Oprah Winfrey, Thomas Edison, Michael Jordan will not be on their place today if they not worked hard for it. Their stories continue to inspires us to work hard to achieve our goals. No one in this world becomes successful in doing nothing. Whenever your goals in life, you will never achieve it without hardwork. Hardwork can change your life, by putting all the best effort. In business, hardwork really pays off. As for the company that I am working for now. The Duraville took a lot of hardwork in able to be in the real estate industry for 28 years. Continue running and developing its business up until now. Would you believe, from a single hardware store before, it is now a “Group of Companies” which consisting of eleven (11) companies in total. Now we see what hardwork can give us.