Goal Of The Project.docx

Goal of the project Create the biggest taxi network, convenient transportation providers at a variety of prices Objectives 1-marketing and advertising for the project (arrive me) to let people know it (sara ayman) 2-provide the best offers and discounts for customers and for customers who always use it special offers (Catherine) 3-providing cars for people with special needs (marina emad) 4-increase number of cars we have to provide in all cities (haidy hany) 5-know all the information about drivers to ensure the safety of our customers (nourhan) 6-variety of transportation such as cars, motorcycle, buses with different prices (zena) 7- appear to the driver the place where the customer will go before accepting the request (mariz)

VISION: bring transportation for everyone in any place and create more job opportunities MISSION: make transportation safer, cheaper, reliable

Mission statement 1- Customer: undifferentiated marketing strategy, don’t have a specific segment of customers 2- Market: represent our cars in different places 3- Concern for survival, growth ,profitability: make expansions in new places 4- Philosophy: providing modern cars characterized by safety and choose best riders with good reputation 5- Concern for public image: give chance for youth to work and make transportation easily 6- Product or service: transporting 7- Technology: GPS built in to attract riders 8- self concept: more cheaper, safety, modern cars 9- Concern for employees: we give good salaries and keep his rights, give health insurance